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BARACCA 360
from MONDO-DR 33.3
Investments and with a new warehousing facility in the Netherlands, Hall Technologies is taking the next steps in their development, with CEO Jason Schwartz commenting: “Today’s environment requires a different approach; one that we have embraced wholeheartedly with a number of strategic hires to enable our shift to a customer-centric, solutions-based model. It is thus an entirely logical move for us to exhibit in person at ISE, rather than relying on our distributors. It underlines our commitment to the European market and our desire to develop further in this sphere.” www.iseurope.org
Another first at ISE was the international debut of Naostage’s K SYSTEM, a world first automatic, beaconless 3D tracking solution. Having taken four years to develop, the K SYSTEM allows for fixed-install professionals to create interactive live experiences by identifying and following visitors and performers wherever they are in a defined tracking area, thus allowing for the automation of an endless array of lighting, audio, video and media effects in real time, and in sync with the installation or show. Void Acoustics launched six new products to its pro audio catalogue and did so with a stand, a dedicated demo room and with Founder and Creative Director Rog Mogale in attendance as the company celebrated its 20th anniversary.
The 2024 edition of ISE will take place from 30 January – 2 February at Fira Barcelona.