EVENT FOCUS
BRITANNIA ROW SUPPLIES MTV EMAS 2019 Brit Row returns for a 22nd year with MTV’s biggest live event outside of the US.
Since 1997, Britannia Row has masterfully deployed audio requirements to the MTV Europe Music Awards. This year’s winners included Artist of the Year, Ariana Grande; Best Live Act, BTS; and Best Song, Bad Guy by Billie Eilish – all of whom were honoured in a live televised ceremony staged in the Andalusian capital of Seville. MTV has trusted Brit Row to supply the event for over two decades, creating a strong level of trust and reassurance during planning, preproduction and the live show. This year, the 14-strong Brit Row crew supplied an L-Acoustics PA rig, Sennheiser mics and IEMs, and a plethora of DiGiCo SD7s at monitors, SD5s at FOH and SD12s for presentations.
“They’re the best in the business; a lot of artists feel comforted when they come to perform and see they’re in the hands of Brit Row. For 22 years, they have never let us down,” commented MTV EMAs’ Production Executive, Andy Derbyshire. “This is MTV’s biggest annual awards show outside the USA, so it’s of critical importance that its technically delivered to the highest level possible. With major artists on this show, there was no compromise with audio. “We require the pinnacle of service, and for sound, this directs us to Brit Row. Their professional delivery, crew quality and crew continuity is imperative in making the EMAs a success.” Live performances included routines from Dua Lipa, Niall Horan and Mabel, 10