INTERVIEW
CAR PARK PARTY Technical suppliers unite to present the ultimate drive-in entertainment experience to car parks across the UK – spearheaded by Coalition Agency Founder and CEO, Guy Robinson. TPi’s Jacob Waite goes behind the screens to find out more…
Hailed as a safe, socially distanced entertainment solution in the wake of the COVID-19 pandemic, drive-in shows have proven popular both in Europe and the UK, integrating concertgoers back into the live events realm during an uncertain summer. One such event is the aptly titled Car Park Party which, in partnership with The Comedy Store, Massaoke, and Horrible Histories Live on Stage, presents an American-inspired theatre, karaoke, and comedy experience at car parks across the UK. During an incredibly difficult time for the entertainment industry where work is scarce, Founder and CEO of live talent company Coalition Agency, Guy Robinson, a stalwart of the sector having represented artists such
as Nick Grimshaw, Greg James and Ministry of Sound – as well as owning music and entertainment brands such as Sara Cox presents Just Can’t Get Enough 80s, Jo Whiley’s 90s Anthems, and Ministry of Sound Classical – has cut the tape on the brand-new drive-in concept. Based in London, Coalition Agency was preparing for a number of summer tours including BBC Radio 2’s Sounds of the 80s Tour and a brand new project called Club Tropicana, which was due to be at all the Rewind Festival sites across the UK, when the lockdown of live events was enforced. “As anyone in this industry knows, the COVID-19 pandemic has been a total disaster and has meant taking some very tough decisions with 58
