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CONTENTS
04 Welcome
27 Best Non-Music Festival
07 Itinerary
28 Best Family Festival
08 How the Awards are Decided
29 Best Metropolitan Festival
11 The Innovation Award
31 Promoter of the Year
13 Best Hospitality
33 Line-Up of the Year
15 Concession of the Year
35 Best Festival for Emerging Talent
17 The Brand Activation Award
37 Best New Festival
18 Agency of the Year
39 Best Small Festival
19 Marketing Campaign of the Year
41 Best Medium-Sized Festival
21 Best Festival Production
43 Best Major Festival
23 The Greener Festival Award
44 The Outstanding Contribution to Festivals Award
24 Best Overseas Festival
47 Thanks
25 The Grass Roots Festival Award
WELCOME... ... to the 14th edition of the UK Festival Awards! Our new home here at Troxy is just one of the changes we’ve made this year to ensure the Awards are as inclusive and prestigious as possible, whilst being fully reflective of the industry we serve. We have revised the judging process for the categories that were previously decided by the public vote. This year, the public determined the shortlists for these categories, with the final winners decided by an informed jury of experts from across the industry. As usual, the industry judged categories were still decided entirely by panels of professionals selected for their category specific knowledge and experience. We have also introduced three fresh accolades, for Best Festival Production, Marketing Campaign of the Year, and The Innovation Award. We were particularly pleased and excited to be able to launch this year’s event with a highly reduced ticket price - making the event more accessible to a wider range of team members as well as younger, smaller events – whilst staging it at a beautiful, iconic venue. But that’s enough about us. Now it’s time to look back over what has been another incredible festival year, shine a spotlight on the vision, expertise and effort that powers the greatest festival industry in the world, and to celebrate being part of it together. It’s been a colourful and eventful year and the Brits’ appetite for festivals has never been stronger – as shown by increased ticket sales across the sector and public votes in these awards. There have been some tough external challenges to contend with – from the more predictable wet weather to the less anticipated fallout from heightened security concerns. With more festivals having applied to participate in these awards than ever before, confidence and solidarity have not been dampened. Congratulations to tonight’s winners – all well-deserved. This evening is about everyone involved in the UK festival industry. We’re all part of something unique and very special that lights up the lives of millions each year. That’s what we’re celebrating tonight. Cheers! The UK Festival Awards Team
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ITINERARY
19:00 – Doors open, drinks reception begins 20:30 – Dinner is served, courtesy of Kerb Catering 21:45 – The Awards begin 23:00 – The ceremony concludes and the in-house after party begins 01:00 – Finish
Exact timings are subject to change
HOW THE AWARDS ARE DECIDED The UK Festival Awards has been recognising and rewarding the efforts of the nation’s festival industry since 2004. The Award winners are determined through a combination of online fan votes and industry experts. The following Awards are decided upon via a combination of public vote and our main judging panel: • Best Major Festival • Best Medium-Sized Festival • Best Small Festival • Best Metropolitan Festival • Best New Festival • Best Family Festival • Best Overseas Festival • The Grass Roots Festival Award The following Awards are decided upon via panels of relevant specialists: • Agency of the Year • The Innovation Award • Best Festival Production • Concession of the Year • The Brand Activation Award • Best Festival for Emerging Talent • Best Hospitality • Line-Up of the Year • Best Non-Music Festival • Marketing Campaign of the Year • The Greener Festival Award The following Awards are decided upon by Festival Awards staff: • Promoter of the Year • The Outstanding Contribution to Festivals Award
This year’s judging panels included the following organisations and individuals: 10,000 Hours A Greener Festival Arts Council England Association of Independent Festivals Big Green Coach BIMM Bucks New University CGA DIY Magazine Drowned In Sound Everfest Julie’s Bicycle Kaffeine Buzz MOM Consultancy NCASS Off-Axis Penny Mellor PlayPass Pollstar PR Week Skiddle Sleeper Magazine TPi Magazine
Photo: Eric Ward
THE AWARDS
THE INNOVATION AWARD IN ASSOCIATION WITH
Either by adopting emerging technologies, pioneering a bold new initiative, or executing an especially unique concept, this new award is granted to the festival or business that currently exists closest to the cutting-edge.
FINALISTS BEARDED THEORY FOR THE BEARDED THEORY FESTIVAL SCHOOL BLUEDOT FESTIVAL FOR THE COSMOS PROJECT CROWDED SPACE DRONES AT WIRELESS FESTIVAL LOST VILLAGE’S 360º EXPERIENCE THE LOOP FOR ITS MAST HARM REDUCTION SERVICE Photo: Aurelien Gillier
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THE AWARDS
BEST HOSPITALITY IN ASSOCIATION WITH
Concurrent with growing expectations for more novel nonmusical offerings, audiences are increasingly spoiled by the comforts and perks that festivals offer in VIP packages. ‘Hospitality’ – a concept entirely alien to the original festival scene – is now widespread, manifested in cordoned-off VIP areas, a range of luxury sleeping arrangements, and higherend bathroom facilities, all at a price of course. The remit of this award is not to simply celebrate the event with the most extensive or exuberant extras, but the one that implements them in a way that doesn’t devalue the experience of its regular ticketholders. For 2017, the purview of this award has been expanded to take into account the quality of a festival’s standard facilities and the treatment of its crew and artists.
FINALISTS BARCLAYCARD PRESENTS BRITISH SUMMER TIME HYDE PARK BREAKING BANDS CAMP BESTIVAL SAMPHIRE FESTIVAL
WILDERNESS
Photo: Aurelien Gillier
WE ARE FSTVL
COMPREHENSIVE COVERAGE OF THE GLOBAL FESTIVAL INDUSTRY www.festivalinsights.com
THE AWARDS
CONCESSION OF THE YEAR One of the more tangible improvements in the festival scene over the last decade has been the quality of food & drink. The eclecticism, creativity and passion involved in festival catering have all (g)astronomically increased, and this award acknowledges the best purveyors of grub that the scene has to offer.
FINALISTS CHEEZY VINYL BAR GOAN FISH CURRIES PIECARAMBA! THE VILLAGE DELI WINGMANS ZOE’S GHANA KITCHEN
Master Data Distillers Out-of-home market measurement Festival and third space insights Consumer research
Serving cutting edge insights to the eating and drinking out market. Contact us today to learn more. T: 0161 476 8330 E: hello@cga.co.uk W: www.cga.co.uk
THE AWARDS
THE BRAND ACTIVATION AWARD IN ASSOCIATION WITH
Most festivals are dependent on sponsorship for their very survival, and the anti-commercial ethos once considered synonymous with the scene is increasingly receding into the past. Perhaps it’s no coincidence that audiences’ increasing acceptance of commercial involvement has occurred in tandem with the efforts of brands to ensure that their activations are woven into the fabric of festivals in cohesive and valuable ways. This award recognises the brand that integrated and ingratiated itself at festivals in the most seamless and effective manner.
FINALISTS THE BOOTS SUMMER SENSORIUM THE DESPERADOS CLUBHOUSE THE JÄGERHAUS THE SAMSUNG HYPERCUBE
VISA IN EUROPE AT BOARDMASTERS
Photo: Sarah Koury
THE OLD MOUT CIDER KIWI CAMP
THE AWARDS
AGENCY OF THE YEAR This award recognises the booking agency responsible for making the greatest positive contribution to this summer’s festival content.
FINALISTS CAA CODA AGENCY EARTH AGENCY LITTLE BIG
X-RAY TOURING
Photo: Sarah Koury
WME
THE AWARDS
MARKETING CAMPAIGN OF THE YEAR In an era when there are so many events competing for festivalgoers’ attention, giving too much credence to the old adage of ‘if you build it, they will come’ might result in a nightmarish turnout rather than the field of dreams you were hoping for. Most festivals now have to come up with unconventional methods of generating hype and engaging with their audiences, especially considering the rapidly changing nature of the online landscape. This new award goes to those responsible for the most unique and effective marketing campaign of the season.
FINALISTS DOWNLOAD FESTIVAL WITH LD COMMUNICATIONS KENDAL CALLING WITH TOUR.MEDIA LOST VILLAGE SAMPHIRE FESTIVAL TRNSMT FESTIVAL VICTORIOUS FESTIVAL
congratulates all the nominees and winners of the UK Festival Awards 2017!
THE AWARDS
BEST FESTIVAL PRODUCTION IN ASSOCIATION WITH
From sound to lighting, staging to set design, and special effects to video – a festival’s investment into its production is immediately evident and plays a huge part in creating memorable experiences for the audience. Festival organisers entering this category are encouraged to list the suppliers who helped them achieve a specific production feat.
FINALISTS BESTIVAL CRYSTAL PALACE OVERGROUND FESTIVAL ELROW TOWN LONDON FESTIVAL NO.6
LOST VILLAGE
Photo: Markus Spiske
LATITUDE FESTIVAL
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DIARY
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THE AWARDS
THE GREENER FESTIVAL AWARD IN ASSOCIATION WITH
The Greener Festival Award celebrates festivals in the UK who are striving to minimise their environmental impact and leave a positive legacy within their local communities. All nominees are UK based applicants to the Greener Festival Award scheme, assessed and judged by A Greener Festival. An independent auditor visits the events and a comprehensive assessment is made.
FINALISTS CAMBRIDGE FOLK FESTIVAL GREEN GATHERING GREENBELT FESTIVAL GLASTONBURY FESTIVAL OF PERFORMING ARTS HEBCELT JUST SO FESTIVAL KEW THE MUSIC MEADOWS FESTIVAL
WOOD FESTIVAL
Photo: Aranxa Esteve
NOZSTOCK: THE HIDDEN VALLEY
THE AWARDS
BEST OVERSEAS FESTIVAL Although the UK festival scene is one of the most renowned in the world, we can’t ignore the endless amazing events abroad. This award attempts to determine which one most deserves distinction.
FINALISTS ANNIE MAC PRESENTS: LOST & FOUND HIDEOUT FESTIVAL LOLLAPALOOZA BERLIN OUTLOOK FESTIVAL
WACKEN OPEN AIR
Photo: Aranxa Esteve
SNOWBOMBING
THE AWARDS
THE GRASS ROOTS FESTIVAL AWARD Some of the nation’s most beloved festivals are small operations comprising just a few dedicated and courageous individuals who sacrifice their time, energy and personal finances in order to create something decidedly free of commercial interests. These independent events often engage with and rely on their local communities in ways that imbue them with inimitable idiosyncrasies, and this award celebrates those that stay true to their roots.
FINALISTS 2000TREES ARCTANGENT BARN ON THE FARM BEAT HERDER BEAUTIFUL DAYS ZOMBIE FEST
THE AWARDS
BEST NON-MUSIC FESTIVAL It’s not just music festivals proliferating worldwide; in recent years there have been myriad events whose primary focus is other mediums and activities. From food & drink, film, gaming, sports and so on, we believe it’s about time these guys got some shine.
FINALISTS BOURNEMOUTH 7S CAMPER JAM MANCHESTER FILM FESTIVAL NATIONAL FESTIVAL OF MAKING
WILDFIRE ADVENTURE CAMP
Photo: Sarah Koury
STREAT FOOD AND FAMILY FUN FESTIVAL
THE AWARDS
BEST FAMILY FESTIVAL A wholesome counterpoint to the unrestrained hedonism that characterises certain festivals, these events mostly cater towards parents and their progeny, creating an atmosphere that’s at once safe and exploratory. Games, workshops, educational components and fantastical set design all contribute towards an enduring experience for youngsters, whilst the adults are kept entertained by all manner of musical and non-musical offerings. Beyond the breadth and depth of family-centric entertainment, this award also distinguishes which festivals possess the most hospitable facilities for parents and their young’uns.
FINALISTS BEAUTIFUL DAYS BEERMAGEDDON CAMP BESTIVAL CAMPER CALLING ISLE OF WIGHT FESTIVAL KENDAL CALLING
THE AWARDS
BEST METROPOLITAN FESTIVAL Foregoing the escapism of green fields in exchange for increased convenience and flexibility, metropolitan festivals have thrived in recent years due to their reconceptualization of urban spaces and promise of a warm bed to return to at the end of the night. This award is bestowed upon the festival that most convincingly made a city its own.
FINALISTS 2Q FESTIVAL DERBY AVA FESTIVAL DOT TO DOT FESTIVAL LIVE AT LEEDS
SLAM DUNK FESTIVAL
Photo: Aurelien Gillier
MAMMOTHFEST
THE AWARDS
PROMOTER OF THE YEAR IN ASSOCIATION WITH
This award recognises the promoter behind at least one outstanding festival, who may have overcome adversity or exceeded themselves in a particularly notable way.
FINALISTS AFRICA OYÉ BREAKING BANDS GET COMEDY SESH EVENTS
THE FUTURESOUND GROUP
Photo: Julio Casado
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THE AWARDS
LINE-UP OF THE YEAR IN ASSOCIATION WITH
Despite how many quirky art installations and activities your festival boasts, it will always be the line-up that shifts the most tickets. We understand that some festivals have more resources than others, and so this accolade rewards those that pull off the most exciting programme in accordance with their means.
FINALISTS ARCTANGENT BLUEDOT FESTIVAL END OF THE ROAD FARMFEST
LOVE SUPREME JAZZ FESTIVAL
Photo: Hanny Naibaho
LIVERPOOL MUSIC WEEK
THE AWARDS
BEST FESTIVAL FOR EMERGING TALENT IN ASSOCIATION WITH
The bottom line has and always will be an organiser’s top priority, and so providing a platform to unknown acts has historically been considered an altruistic and near-worthless endeavour. However, the industry is becoming aware that this type of short-term thinking has contributed to a climate in which there are too few viable headliners to go around. This award goes to those who strive to promote newcomers in ways that effectively facilitate their ascent, and help guarantee a future in which festivals remain musically vibrant and diverse.
FINALISTS BARN ON THE FARM BLOODSTOCK OPEN AIR CAMBRIDGE FOLK FESTIVAL DOT TO DOT FESTIVAL
SOUND CITY
Photo: Aranxa Esteve
KENDAL CALLING
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THE AWARDS
BEST NEW FESTIVAL IN ASSOCIATION WITH
Identifying a niche within a saturated market, actualising a concept from scratch and then holding one’s own against a plethora of established titans is no mean feat, but one that many inaugural festivals manage to achieve year-on-year. This award identifies which of this year’s debutantes had the most auspicious coming-out party.
FINALISTS 2Q FESTIVAL LINCOLN COTTON CLOUDS FESTIVAL ELROW TOWN LONDON HRH METAL
TRNSMT FESTIVAL
Photo: Jade Masri
MINETY MUSIC FESTIVAL
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THE AWARDS
BEST SMALL FESTIVAL Despite their minimal capacity, many of these smaller events retain loyal audiences due to their intimate atmospheres, focused concepts and peculiar charm. This award recognises the best festival with a daily capacity lower than 10,000.
FINALISTS BEARDED THEORY CAMPER CALLING ELECTRIC FIELDS LOST VILLAGE WHEN IN MANCHESTER WOO FEST
www.beetle-juice.co.uk www.beetle-juice.co.uk
THE AWARDS
BEST MEDIUM-SIZED FESTIVAL IN ASSOCIATION WITH
With a tendency to shy away from big names and shift the focus towards specific genres and unique non-musical experiences, the rising popularity of these events demonstrates that unpredictability and character pay off. This award recognises the best festival with a daily capacity between 10,000 – 39,999.
FINALISTS BEAT HERDER BEAUTIFUL DAYS BLOODSTOCK OPEN AIR
SOUTHBEATS FESTIVAL WE ARE FSTVL
Photo: David Graciano
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THE AWARDS
BEST MAJOR FESTIVAL IN ASSOCIATION WITH
Like temporary cities, the largest festivals are a regular pilgrimage and a rite of passage for many. An affront to the adage that less is more, these behemoths certainly have quantity covered when it comes to capacity, stages, acts and practically every other conceivable aspect. This award recognises which one is of the highest quality, and is restricted to events with a capacity exceeding 40,000 per day.
FINALISTS BOARDMASTERS DOWNLOAD FESTIVAL ISLE OF WIGHT FESTIVAL LATITUDE FESTIVAL
TRNSMT FESTIVAL
Photo: Andre Benz
PARKLIFE
THE AWARDS
THE OUTSTANDING CONTRIBUTION TO FESTIVALS AWARD DEDICATED TO AN INDIVIDUAL WHOSE PERSONAL VISION AND ENERGY HAS PROPELLED THE ENTIRE FESTIVAL MARKETPLACE FORWARD IN A DYNAMIC, CREATIVE AND POSITIVE WAY.
THIS YEAR’S WINNER
FREDDIE FELLOWES The UK Festival Awards is proud to present this year’s Outstanding Contribution to Festivals Award to Freddie Fellowes. As the founder and Head Gardener of the multi award-winning Secret Garden Party, Fellowes held a pivotal role in the formation of the now thriving boutique festival scene. Across its illustrious 15-year tenure, Secret Garden Party consistently set the creative benchmark for UK festivals – shifting the focus away from big name headliners in order to cultivate an extraordinarily immersive and participatory atmosphere through fantastical set design and meticulous attention to detail. In addition to pioneering in the creative side of festival organisation, Fellowes has not been afraid to tackle current issues head on. He has been widely commended for being one of the first organisers to sanction drug-testing facilities at a festival, a practice that has since been rolled out across many other festivals and events in the UK. SGP held its final edition this July, and so we couldn’t imagine a more fitting time to honour Fellowes’ hugely positive impact on the UK festival scene.
THANKS! THE FESTIVAL AWARDS TEAM WOULD LIKE TO SAY A MASSIVE THANK YOU TO THE FOLLOWING PEOPLE, WITHOUT WHOM THIS YEAR’S EVENT COULDN’T HAVE HAPPENED
Our headline sponsor and official ticketing partner:
All of those who entered the Awards
Skiddle
All of the judges who helped to decide the winners
Our sponsors: All of those who voted Cawston Press CGA Festival Launch Pad ID&C Imaginators Jägermeister Party Bench Pernod Ricard Peppermint Bars PRG XL Video Smirnoff Ticketmaster Transition Video Tuned In Travel Our supporters: A Greener Festival AIF Audience Live UK Energy Revolution Pollstar PSA TPi Magazine
Festival Awards team Michael Baker - Event Coordinator Nilofer Khalifa - Event Coordinator Sophie Nadin - Event Coordinator Mark Newton - Sponsorships Jessica Webb - Event Production (Go To Live) Ryan Esson - Event Production (Go To Live) Mel Capper - Mondiale Design Steve Jenner - Director Justin Gawne - Commercial Support