CELEBRATING DESIGNS LIVING PRINCIPLES
HEAD HEART HAND
Head Heart Hand; Strategy, Impact and Craft; These aspects of design must interlock to complete all design to make it prolific and celebrated.
THE LIVING PRINCIPLES Today, “to design”
is a verb that transcends disciplines and mediums: Those who design bring creative value to messages, objects, functions, experiences, services and strategies. Designers conceive of unexpected opportunities, empathize with the way real people behave and are moved, and craft tangible solutions with skill, grace and emotional appeal. ws on them in a different balance. The Head Heart Hand conference celebrates the need for all three and AIGA’s centennial celebration in 2014.
Great design will always embody these principles, though all projects draw on them in a different balance.
EVENT BREAKDOWN
WORKSHOPS Get your experience started
out right by attending a professional development workshop prior to the start of the conference. Build your practice, learn how to sell yourself with confidence, create value for your in-house team and more. Whether you’re a seasoned design professional or just starting out, you’ll gain important skills to advance your career.
Workshop Oct 10, 2013Leaders 1:30-3:30pm Learn from- top-notch 1:30 p.m. 3:30 p.m. industry professionals, including: Value and Respect for Your
Department David C. Baker, president, ReCourses, Inc. 1:30 p.m. - 3:30 p.m. Wear Your Selling Hat With Emily Ruth Cohen, consultant to creConfidence ative professionals 1:30 p.m. - 3:30 p.m. Dave Fellman, president, Dave FellIdentifying the Right man & Associates Business Model Jeni founder, Jeni Her1:30 Herberger, p.m. - 3:30 p.m. berger Creative When You Care Concepts More Than a Client Terry White, Worldwide Creative Suite Design Evangelist, Adobe
Oct 11, 2013 7:15-9:00am 7:15 p.m. - 3:30 p.m. Everything You Need to Know About Adobe Creative Cloud
STUDIO TOURS The Twin Cities are filled with
design firms—some of the best in the country—doing outstanding work. Get an exciting behindthe-scenes look at Minneapolis’ thriving design community by attending a studio tour organized by the AIGA Minnesota chapter and designed especially for “Head, Heart, Hand” attendees.
Oct 10, 2013 9:30-12:00pm Space 150 , Adsoka, Clockwork Anthem/Schawk, Olive & Company, Sevnthsin Boom Island, Knock Inc., OLSON Larsen, Aesthetic Apparatus, Replace Zeus Jones, Walker Art Center, YYES Carbon Collaborative, OrangeSeed Design, The Thorburn Group
Oct 10, 2013 12:30-3:00pm Duffy & Partners, Lacek Group, Little & Co. Imagehaus, Shinebox Creative, Sussner Capsule, FRWD, Ham in the Fridge Ideas That Kick, Schermer, Target Studio Carmichael Lynch, FAME, Martin Williams Franke+Fiorella, Periscope, Studio On Fire
GENERAL SESSIONS "Head, Heart, Hand" main stage
in Minneapolis will be packed with thought provoking speakers, inspirational design and exciting competition that you won't want to miss. Moderator Kurt Andersen, author and host of Studio 360, will moderate and engage presenters in insightful Q&A. And back for another exciting season, Command X: Season 4 will bring together seven emerging designers who will compete for cash, prizes and your votes in our always-popular live design reality show competition.
OCT. 10, 2013 4:00-6:30pm 4:00 p.m. - 6:30 p.m. Opening general session 4:15 p.m. - 4:30 p.m. Head/Heart/Hand 5:00 p.m. - 5:30 p.m. How to Make Yourself Creative Director 5:45 p.m. - 6:15 p.m. Reject Con, Create Icon
OCT. 11, 2013 9:00-5:45pm 9:00 a.m. - 10:45 a.m. General session, Friday morning Command X: Season 4 contestants. 9:25 a.m. - 10:55 a.m. Living a Rich Life; Becoming a Better Designer 10:10 a.m. - 10:40 a.m. The Art of the Title Design 4:30 p.m. - 5:00 p.m. Love Games 5:15 p.m. - 5:45 p.m. What You Didn’t Learn in Design School
ROUNDTABLES Join a roundtable discussion
in Minneapolis, which takes place over breakfast or lunch with one of our speakers, notable designers, AIGA Medalists or board members. These offer a great opportunity to have one-on-one conversations with one of your design heroes and to meet other attendees with similar interests. Roundtables are a great way to enhance your conference experience at “Head, Heart, Hand”, and they’re available to attendees at no charge.
OCT. 11, 2013 7:45 a.m. - 8:45 a.m. Roundtables, Friday morning 1:00 p.m. - 2:00 p.m. Roundtables, Friday lunch
OCT. 12, 2013 7:45 a.m. - 8:45 a.m. Roundtables, Saturday morning 1:00 p.m. - 2:00 p.m. Roundtables, Saturday lunch
AFFINITY SESSIONS This October,
“Head, Heart, Hand” attendees can look forward to a wide range of affinity sessions on timely topics like interaction design, sustainability, in-house design, typography and healthcare design. Delve deep into areas of design you’re most interested in with experts who’ll inspire you and drive conversations to make you think in a whole new way.
OCT. 11, 2013 11:30 a.m. - 12:45 p.m. Affinity session 1 2:30 p.m. - 3:45 p.m. Affinity session 2
OCT. 11, 2013 11:30 a.m. - 12:45 p.m. Affinity session 1 2:30 p.m. - 3:45 p.m. Affinity session 2
OCT. 12, 2013 11:30 a.m. - 12:45 p.m. Affinity session 3 2:30 p.m. - 3:45 p.m. Affinity session 4
EVENTS SCHEDULE
EVENTS SCHEDULE
OCT. 9, 2013
4:00 p.m. - 6:30 p.m. Opening general session
5:00 p.m. - 9:00 p.m. TDC59 Opening Night Party
6:30 p.m. - 8:30 p.m.
Opening night reception
OCT. 10, 2013 8:00 a.m.
Registration opens
8:30 a.m. - 3:30 p.m. Design educator workshops
9:30 a.m. - 12:00 p.m. Studio tours: Morning
12:00 p.m. - 4:00 p.m. Exhibits open
12:30 p.m. - 3:00 p.m. Studio tours: Afternoon
8:00 p.m. - 10:30 p.m. (Re)Design Awards Show
9:00 p.m. - 11:00 p.m. Film Night: Sign Painters
OCT. 11, 2013 7:15 a.m. - 9:00 a.m.
Morning Workshop: Everything You Need to Know about Adobe Creative Cloud
7:30 a.m. - 9:00 a.m. Breakfast in the Design Fair
12:45 p.m. - 3:30 p.m.
7:45 a.m. - 8:45 a.m.
1:30 p.m. - 3:30 p.m.
9:00 a.m. - 10:45 a.m.
Emerging Designers Symposium
Professional development workshops
Roundtables, Friday morning
General session, Friday morning
10:45 a.m. - 11:30 a.m. Refreshment break
11:30 a.m. - 12:45 p.m. Affinity session 1
12:45 p.m. - 2:30 p.m. Lunch on your own
1:00 p.m. - 2:00 p.m. Roundtables, Friday lunch
2:30 p.m. - 3:45 p.m. Affinity session 2
3:45 p.m. - 4:30 p.m.
Refreshment break, sponsored by Aquent
4:30 p.m. - 6:30 p.m. General session, Friday afternoon
6:30 p.m. - 8:30 p.m.
Happy Hour in the Design Fair
6:45 p.m. - 8:00 p.m.
Student and Emerging Designers Portfolio Review
8:00 p.m. - 9:30 p.m.
“Head, Heart, Hand� Type Quiz
9:00 p.m. - 11:00 p.m. Film night: Funny Face
OCT 12, 2013 7:30 am - 9:00 am Breakfast in the Design Fair
7:45 a.m. - 8:45 a.m. Roundtables, Saturday morning
9:00 a.m. - 9:30 a.m.
Games and the Four Keys to Fun: Using Emotions to Create Engaging Design
9:30 a.m. - 9:45 a.m.
Command X, Saturday morning check-in
9:45 a.m. - 10:15 a.m. Memorable Imagery and Visualization
10:15 a.m. - 10:45 a.m.
The Lexicon: Thinking Inside the Box
10:45 a.m. - 11:30 a.m.
Refreshment break, sponsored by Aquent Foyer
11:30 a.m. - 12:45 p.m. Affinity session 3
EVENTS SCHEDULE 11:30 a.m. - 12:45 p.m.
Visualizing Data by Design New York Times
11:30 a.m. - 12:45 p.m.
A Parallel Universe Of Unconventional Thinking
11:30 a.m. - 12:45 p.m.
11:30 a.m. - 12:45 p.m. Designing for Squares
11:30 a.m. - 12:45 p.m. The Badge Hunt
11:30 a.m. - 12:45 p.m.
Paper Art: A Modern Take on a Traditional Medium
The UC Logo Controversy: How 54,000 People, the Mainstream Press and Virtually Every Designer Got it Wrong
12:45 p.m. - 2:30 p.m.
11:30 a.m. - 12:45 p.m.
11:00 p.m. - 2:00 p.m.
When is a Burger more than a Burger?
11:30 a.m. - 12:45 p.m.
Lunch on your own
Roundtables, Saturday lunch Amanda Horton
Living Service Worlds influence designing for living services.
2:30 p.m. - 3:45 p.m.
11:30 a.m. - 12:45 p.m.
2:30 p.m. - 3:45 p.m.
Design Education: Global Contexts and Conversations
11:30 a.m. - 12:45 p.m.
Amazing Flameouts: The Case for Treating Leadership as a Craft
Affinity session 4
A Model Client Relationship
2:30 p.m. - 3:45 p.m.
The Best from the Best: A Visual History of AIGA, 1913-2013
2:30 p.m. - 3:45 p.m. 11:30 a.m. - 12:45 p.m. Designing a Healthier Future for Children
Visual Narratives
2:30 p.m. - 3:45 p.m.
Transition Design: Re-conceptualizing Whole Lifestyles
2:30 p.m. - 3:45 p.m.
My Trademark Can Beat Up Your Trademark
2:30 p.m. - 3:45 p.m.
Human-Centered Solutions for the Public
2:30 p.m. - 3:45 p.m.
The Language of Visual Emotions, Montage and the Short Film
2:30 p.m. - 3:45 p.m.
It’s All Bad: An Affectionate Look at What We’re Up Against (and How We Might Fight Back)
2:30 p.m. - 3:45 p.m.
Mission Control: In-house Design at a Nonprofit
2:30 p.m. - 3:45 p.m.
200 Years of Design: A Centennial Conversation
3:45 p.m. - 4:30 p.m. Refreshment break
4:30 p.m. - 6:30 p.m. Closing general session
4:30 p.m. - 5:00 p.m.
You Have No Idea Who We Are Jennifer Kinon, OCD | The Origin
5:00 p.m. - 5:15 p.m. Command X, round 3
5:45 p.m. - 6:15 p.m. Tall Tales from a Large Man
7:30 p.m. - 10:00 p.m.
Closing party featuring Shutterstock's Pixels of Fury: A Live Creative Inspiration Tournament
SPEAKER BIOS
SPEAKER BIOS The Living Principles for
Design aim to guide purposeful action, celebrating and popularizing the efforts of those who use design thinking to create positive cultural change. Enjoy gaining insight into innovative and impactful design with Head Heart Hand’s wide selection of guest speakers.
Kurt Andersen,
Studio 360 Oct 11, 11:30-12:30 pm Kurt Andersen, critically acclaimed author, co-founded Spy magazine and Inside.com, served as editor-in-chief of New York and Colors magazines. In 2003, New York magazine named him one of the “100 People Who Changed New York� and has contributed to many design books, including Spectacle by David Rockwell and Bruce Mau.
Kelli Andersen
Oct 12, 11:30-12:45 pm Kelli Anderson, designer and tinkerer, tries to find extraordinary possibilities for ordinary things. Her work has been profiled, praised or featured by Wired UK, New York Magazine, Gestalten, Rockport Publishing, iDN, and has been on view at apexart, Jen Bekman Gallery, the New York Public Library and the Museum of Modern Art.
Kit Hinrichs,
Studio Hinrichs Oct 12, 2:30-3:45 pm Kit Hinrichs served as principal in several design offices in New York and San Francisco and spent 23 years as a partner of Pentagram before opening Studio Hinrichs in 2009. His work is included in the permanent collections of the Museum of Modern Art, New York, the San Francisco Museum of Modern Art and the Library of Congress.
David C. Baker,
ReCourses Inc. Oct 10, 1:30-3:30 pm David C. Baker has written four books, and his work has been featured in The Wall Street Journal, Fast Company, Forbes, CBS Business Network, Businessweek and MarketingProfs. He has contributed to publications by multiple design companies including AIGA. He consults in the field of design, and worked with nearly 800 firms.
Bernard Canniffee,
Ringling College of Art and Design, Oct 10, 10:30-12:45 pm Bernard J. Canniffe cofounded PIECE STUDIO, a collaborative social design studio, in 2008 and recieved the Baltimore Step 10 Most Influential Designers Award and The Joseph Binder Award. His work has been published in Graphis, HOW, STEP, Metropolis, GOOD and PRINT.
Allan Chochinov,
Core77 Oct 12, 2:30-3:45 pm Allan Chochinov is chair of the new M.F.A. in Products of Design graduate program at the School of Visual Arts and partner of Core77, a New York–based design network. He has been named on numerous design patents and he serves on the boards of AIGA, Designers Accord, Design Ignites Change and DesigNYC.
Michael Bierut,
Pentagram Oct 11, 1:00-2:00 pm Michael Bierut is a partner in the New York office of the international design consultancy, Pentagram. Prior to joining Pentagram, he worked for 10 years at Vignelli Associates, ultimately as vice president of graphic design. Bierut has served as president of the New York chapter of AIGA and is an AIGA Medalist.
Jen Bilik,
Knock Knock Oct 11, 11:30-12:45 pm The founder of Knock Knock, Jen Bilik has a background in book editing, writing, design, and crafts. Knock Knock’s design-driven books and products are sold in 6,000 stores across the United States, including Barnes & Noble. For the first five years, Bilik wrote, edited and proofread nearly every product Knock Knock released.
Matteo Bologna,
Mucha Design Oct 12, 5:00-5:15 pm Matteo Bologna is the founding partner of Mucca Design. The Mucca team has solved created successful work for a wide variety of companies and has been recognized by industry publications such as Communication Arts, HOW, and in competitions and exhibitions organized by AIGA, the Type Directors Club and many more.
Sean Brennan,
Continuum Oct 11, 11:30-12:45 pm Industrial designer and fine artist, Brennan helps organizations develop innovative, future-focused solutions. He has worked with diverse project teams for global companies across numerous industries. At Continuum, he leads NEXT, a team focused on understanding global trends and their implications for the future.
Anne Burdick,
Art Center College of Art and Design, Oct 11, 11:30-12:45 pm Anne Burdick is the chair of Media Design Practices graduate program at Art Center College of Design. Author of the influential essay, “Graduate Education: Preparing Designers for Jobs That Don’t Exist (Yet)”, Burdick particiates in the dialogue regarding research in design.
Casey Caplowe,
Good Oct 11, 2:30-3:45 pm Since Casey Caplowe cofounded GOOD, he has helped build and shape the feel and voice of the brand and all its creations online, print, and via video and live events. GOOD’s products have been widely recognized and acclaimed, receiving several National Magazine Award Nominations from 2008 ro 2013.
Joe Cecere,
Little & Company Oct 11, 2:30-3:45 pm Joe Cecere’s drives the creative vision for Little & Company, championing a culture of inventiveness. Cecere’s award-winning work has been featured by the HOW Design Annual, Communication Arts and the Art Directors Club, among others. He has a B.F.A. in visual communications from the Minneapolis College of Art and Design.
Mariana Amatullo,
Art Center College of Art and Design, Oct 12, 11:30-12:45 pm Marianna Amatulla is the Vice president of Designmatters, Art Center College of Design and executive board member Cumulus. See more at: http://designconference.aiga.
John Christakos,
Blu Dot Oct 12, 2:30-3:45 pm In 1996, John Christakos cofounded Blu Dot, a design studio and manufacturer of modern furnishings. Blu Dot’s work has received numerous national and international design awards and has been exhibited multiple times. Prior to Blu Dot, Christakos advised consumer product companies in marketing strategy and branding.
Heather Corcoran,
Washington University, Oct 12, 1:00-2:pm Colleen Corcoran, L.A graphic designer, focuses on the use of design as a tool for education and positive change within the urban environment. Prior to joining design collective RoRoJo&Co, she worked at the in-house design studio at Metro Los Angeles’ public transit agency.
Maria Elavumkal,
IBM Design Oct 12, 2:30-3:45 pm Maria Elavumkal runs external relations and global recruiting for the newly formed IBM Design organization. At IBM, she has been essential to the integration, go-to-market strategy and execution of industry-leading BPM technology.
Terry Irwin,
Carnegie Mellon University Oct 12, 2:30-3:45 pm Terry Irwin is the head of the School of Design at Carnegie Mellon University and has been teaching since 1986. She has been a professor at Otis/Parsons in Los Angeles, California College of the Arts and the University of Dundee in Scotland. Irwin’s research explores how living systems principles can inform a more appropriate and responsible way to design.
Linda Joy Kattwinkel,
Wickersham & Erickson, Oct 11, 2:30-3:45 pm Linda Joy Kattwinkel has been a visual artist for more than 40 years. As a member of the law firm Owen, Wickersham & Erickson, Kattwinkel represents designers and visual artists in matters of intellectual property and arts law, such as copyright and trademark protection, infringement, licensing and gallery contracts.
Ben Levitz,
Studio On Fire Oct 11, 7:45-8:45 am Founder of Studio On Fire, Ben Levitz started the studio began in 1999 with a vision of uniquely combining two principles: design and craft. The folks now at Studio On Fire are designers and purveyors of artisan print craft. In addition to printing custom work for agencies worldwide, the studio produces its own design and letterpress projects.
AIGA Thanks You for Attending