Frankston family’s invention gears up for success

Hailing from Frankston, Jason and Nicola Zarb are the creators of Multiplate, the all-in-one driving plate for learner and probationary drivers. Jason speaks to Sarah Halfpenny about their invention.

How did the idea for Multiplate come about?

The initial lightbulb moment came from necessity, having four teenage children wanting to get their learners. The range in age meant we needed three sets of plates multiplied by two cars. Plates would get misplaced and there were multiple sets to manage. It caused me to wonder how the process could be simplified to make it more manageable and less stressful. I then made the connection between what needed to be done with an idea I got from making the kids’ lunches. I often packed their sandwiches in a plastic container that had a lockable flip-top lid. I thought of combining that type of folding process so I could make an all-in-one set of driving plates.

What are the benefits of Multiplate?

Multiplate is the only plate of its kind on the market that combines everything in one set. It stipulates the rules and regulations of each state and territory to ensure young drivers are educated and know the rules. Multiplate is Australian-made and owned, with the quality and price point outperforming its competitors.

As a husband and wife team, what was it like working together to bring Multiplate to fruition?

Nic and I have been together since high school, so we are pretty familiar with each other’s strengths and weaknesses. We are both very different and bring ideas to the table that complement each other. Nic is really creative and I am process-driven and can think laterally. One funny thing to happen during the process is the fact that none of our children have helped spread the word to their friends and schoolmates, despite all of them being our target audience.

How has Multiplate made life easier for young drivers and their parents?

Having Multiplate has made a huge difference on a number of levels. Each car has one set of plates, which is convenient and less stressful. Since having Multiplate, we have not lost a plate, and it is easy to switch from one plate to the next by simply flipping the plate to the one you need.

What advice would you give other entrepreneurs seeking to create solutions that make a positive impact?

Be patient and follow due process to ensure your idea is legally protected. Developing an original idea and obtaining IP (intellectual property) protection was a significant moment for us. Keep your idea confidential until you obtain that protection. Be persistent and determined and conduct thorough research to ensure you maximise its true potential. Seek feedback, collect data, appoint a critical friend or mentor who can help you through the process when you need advice or become stuck. Remain positive and keep an open mind but, more importantly, enjoy the ride.

Where can people purchase Multiplate?

Multiplate can be purchased online through Amazon and directly from the website www.multiplate.com.au We have a number of companies who have shown an interest, which is exciting, so we expect Multiplate to become available in several stores in the not-too-distant future.