TOTAL DEDICATION TO YOUR NEEDS
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FROM EACH OF OUR KEY PLAYERS
THE MORREL GROUP TOTAL DEDICATION TO YOUR NEEDS Howard heads the Morrel Group at Brown Harris Stevens, a team of professionals dedicated to the utmost standards of discretion and white glove service. The majority of clientele are leaders in real estate development, international finance, sports, entertainment, technology, apparel, hospitality and wealth management & preservation. The Morrel Group’s clients are guaranteed the ultimate in superior round the clock full service real estate brokerage.
HOWARD MORREL
25 years in the Real Estate Business and Nationally Ranked in the Top 1% of
America’s Leading Real Estate Brokers. Howard’s accomplishments in real estate were ignited by his ground breaking role as developer and broker of a major Flatiron District Loft Conversion. Prior to that he enjoyed an illustrious career in the music business working with such legendary artists as Yoko Ono, Miles Davis, Natalie Cole, and Linda Rondstat, as an in-demand musician, producer, composer and arranger for twelve major label albums, music videos and live international broadcasts. Howard’s international business included joint venture projects with Mitsubishi, Fujisankei and Universal Music Group. Howard graduated from the prestigious Berklee College of Music in Boston, and received his Juris Doctor from New York Law School. He has been a member of The American Bar Association since 2001. With over 1,000,000,000 in sales, Howard serves discerning clients in the upper echelons of their fields who seek his expertise in the purchase and sale of residential or investment properties throughout New York City. Howard enjoys an industry wide reputation for unstoppable fortitude. To give back to the industry he provides counsel to his colleagues and mentoring to the younger generation. LESLIE HIRSCH, Director of Sales With an in-depth community knowledge, dedication to excellence and a proven ten year track record, Leslie is widely recognised in the real estate community as a skilled negotiator and results-oriented professional with superior sales and marketing strategies. Always on the cutting edge of today’s digital platforms, Leslie’s online marketing initialtives generate proven financial results. Her seasoned expertise enables her to construct a unique plan of action for every buyer and seller. Leslie is originally from Toronto, Canada and is a resident of the Upper West Side. She serves as a member of the Young Professionals Board of K.I.D.S., and is one of the community coordinators for the NYC Ansche Chesed homeless shelter. KIONO THOMAS, Branding, Business Development, and Sales
Kiono is the consummate sales and
marketing professional. Her expertise in branding and business development has played a key role in the success of The Morrel Group. Kiono is known in the field of real estate brokerage as a natural networker and relationship builder. She has attracted and developed a stellar client base. Kiono is a native Californian who has traveled extensively, and is a serious student of architecture and design with a deep appreciation for the diverse culture, history, buildings and traditions of New York. She is a longstanding board member of Young Audiences New York, and contributes to the Message and Marketing Committee for Young Audiences National. ALINA POGORELOVA, International Relations and Sales Born in Russia and raised in New York, Alina is fluent in English and Russian. With experience in luxury real estate related fields aided by a BA from Brooklyn College in business management & finance, she takes on major roles in high-profile projects. In addition to her impressive skill-set, Alina has experience working with international clients primarily from Russia and the surrounding regions. Alina has a thorough understanding of the needs, expectations and unique challenges of luxury multi-residency ownership. Alina provides key first-hand experience and information that is invaluable in finding the perfect primary home or pied-a-terre.
MARKETING STRATEGY
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IMPORTANT PROPERTY BROCHURE PROFESSIONALLY PRINTED 2 SIDED BROCHURE TO HAND OUT AT OPEN HOUSES AND MAIL TO PERSPECTIVE BUYERS.
PROPERTY POSTCARD PROFESSIONALLY PRINTED GLOSSY POSTCARDS YOU AND TARGETED BUILDINGS IN THE NEIGHBORHOOD.
Resident Time Warner Building New York, NY 10019 The Morrel Group 212-396-5882 hmorrel@bhsusa.com
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% MORE LIKELY TO CLICK ON A BUYERS ARE VIRTUALLY FURNISHED ROOM THAN AN UNFURNISHED ROOM. OUR TECHNOLOGY ALLOWS FOR A FULL ARRAY OF STYLES, COLOR PALETTES AND ATMOSPHERES.
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NEW YORK MAGAZINE NEW YORK MAGAZINE HAS A CIRCULATION OF OVER 400,000 AND A READERSHIP OF1,500,000 + .
A S F E AT U R E D I N
146 WEST 57TH STREET Apartment 72C Newly renovated, 1,463 square foot apartment with 2 Bedrooms. The building, a mid eighties behemoth with that black-glass Darth Vader vibe, has a residents-only restaurant with room service, a pool and gym, & parking with a chauffuers’ waiting area. Howard Morrel, Brown Harris Sevens
NEW YORK TIMES HOMES NY TIMES HOMES HAS A CIRCULATION OF OVER 175,000 AND A READERSHIP OF 525,000 + .
AS ADVERTISED IN JUST SOLD
ROMANTIC TRIPLEX PENTHOUSE Midtown East. Excl. Rare gem finally available. A stunning 2BR PH in Tudor City’s most sought after address. 2 incredible terraces totaling over 1,300SF of private space. 18FT high wall of casement glass windows face East River. $1.995M.
WALL STREE T JOURNAL THE WORLD’S LEADING BUSINESS PUBLICATION GLOBAL DAILY CIRCULATION OF 2.5 MILLION.
AS ADVERTISED IN JUST SOLD
NEW YORK CITY AT IT’S FINEST 53th/W. Excl. Four large bedroom suites and three and a half marble baths, with parquet floors, crown moldings and floor to ceiling windows Watch the Chrysler building light up or the changing seasons and greenery at Central Park. Approximately 3,104 square feet. $5.595M. WEB# 1218065.
HAMPTON’S MAGAZINE DISTRIBUTION THROUGHOUT THE HAMPTONS TO HIGH NET WORTH SUBSCRIBERS, SELECT RETAILERS, AND EVENTS.
AS ADVERTISED IN
LIVE ABOVE IT ALL A sanctuary in the sky with striking views of Central Park and the beautiful New York City Skyline. Completely unobstructed exposures to the North. Both the Hudson and the East Rivers are visible from the floor to ceiling windows of this expansive 1,457 square foot, two bedroom and two and a half bathroom magnificent home. $15K/Month. WEB# 1216518.
AVENUE MAGAZINE MANHATTAN’S PREMIER SOCIETY MAGAZINE WITH EXCLUSIVE ACCESS TO NYC’S DISCERNING, STYLISH AND SAVVY AUDIENCES.
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STUNNING DESIGNER TWO BEDROOM 57th/W. Excl. 2 Bedroom, 2.5 bath apt at Metropolitan Tower. 1,490SF home with floor to ceiling windows, views of Central Park, & city skyline. Surround sound, cherry-wood floors, Bulthaup sink and cabinetry, Kuppersbusch appliances. $3.595M. WEB# 1115093.
SCENE MAGAZINE MONTHLY CIRCULATION OF 50,000 + DISTRIBUTION TO EXCLUSIVE BUILDINGS THROUGHOUT MANHATTAN.
AS ADVERTISED IN
THE GRAND DAME OF TUDOR CITY The ultimate 2 bedroom, 3 bath penthouse. 18’ floor to ceiling original casement windows, wood burning fireplace, W/D, formal dining room, den, office, and 2 terraces with amazing views to entertain on. $5.895M. WEB# 1570259
WORLD JOURNAL PUBLISHED 365 DAYS A YEAR, THE WORLD JOURNAL IS THE MOST INFLUENTIAL CHINESE-LANGUAGE NEWSPAPER IN NORTH AMERICA.
AS ADVERTISED IN SOLD
NY’S MOST LUXURIOUS RESIDENCE 15 CPW Excl. Stunning, mint 1 bedroom, 1.5 bathroom 12 ft ceilings w/ huge windows facing Time Warner Center, Columbus Circle & Lincoln Center. 5-star lrg master suite w/a luxurious marble bathroom. Full kitchen w/ the best appliances & marble countertops. $3.195M. WEB# 1166965.
82nd/Fifth nique property: private parlour floor e with a doorman. Grand room, 2 pin thern BRs, 2.5 bath, EIK, W/D. Special,
Fifth Ave. Excl. cated on Fifth & 75th, this beautifully oom home with captivating Park views e mint condition. Pied- a-terre’s Ok.
Eastside. bath, FDR, 2 wbfp, master suite with High flr, wood flrs, all new renovd rm, exceptional Kit/maids. Fitness rm, OK. $3.55M. WEB# 1090173.
Excl. Large entrance gallery, double LRs r MBR suite. Additional 2-3BR + 3 full terrace + 2nd terrace . Open city views.
IMPORTANT RESIDEN TIAL PROPER TIES NY TIMES INSERT WITH A MONTHLY READERSHIP OF 525,000 +
AS ADVERTISED IN SOLD
Linda De Luca 212-906-9208 RENOVATED 3BR - VIEWS 59th/Sutton Place. Excl.
Wow views N,S,E,W! Fabulous renov. 3BR, 3 bath, Custom finishes. Tons of closets, built-ins. FS bldg. Prkg, gym, Pets OK, No Brd Apprvl. $1.855M. WEB# 1106032. Suzanne Hebron 212-317-7703 315 EAST 70TH STREET 70s/UES. Excl. An elegant, light filled 3BR, 2bath hi flr Co-op apt. LR, FDR, terrace for outdoor dining & open city views. New fully equipped kitchen. Beautifully renov. $1.995M. WEB# 1013819. Elizabeth D. Savage 212-396-5864 BIG 3BR, 3 BATH APT East Side. Excl. Fab location 65th St between Madison & Park! Big sunny, high floor, 6 rooms with dining room & 3BR, 3 bath. 24HR DM. $1.895M. WEB# 1100113. Joy Duval 212-317-7748 Caroline Brown 212-923-8402 SUNFLOODED SIX 70s/Lexington Ave. Excl. Spacious and sunny 2BR, 2 bath apt in FS prewar bldg. Generously proportioned LR, FDR, windowed kitchen & staff rm. $1.795M. WEB# 1098789. Mary Rutherfurd 212-906-9211 Leslie Coleman 212-906-9387 OFF PARK AVENUE CONDO 57th/off Park Ave. Excl. Fantastic, one of a kind lrg 1BR, can convert to 2BR,
ENORMOUS CANDELA 2 BEDROOM Sutton allows pets & pieds. $625K. WEB# 1120626. Place. Excl. Great value and negotiable. Lrg 2BR w/ Sharri Kane 212-906-0532 enormous LR. Sep DA, new kit and baths. Thru wall Sarah Orlinsky 212-906-0573 AC, prewar details. $1.295M. WEB# 1119668. Daniel Farris 212-906-9296 NEW TO MARKET- LARGE 2 BEDROOM East Side. Excl. Move right in to this XXX mint condtion 2BR, 2 bath home. All rooms are spacious, bright & newly renovated. Top service bldg with garage, gym & roof deck. $1.475M. WEB# 1117498. Laura Sirkin 212-317-7709 NO DETAIL OVERLOOKED BRIGHT 2BR W/BALCONY 80s/E. Excl. Sunny 2BR, 2 marble bath w/southern expos from all rooms.Tudor City. Excl. Fully Renovated 1BR, 2 bath with Upgraded kit, dining area & oversized BR w/custom excellent views. Spacious LR, chef’s dream kit, hrdwd flrs, fitted closets, amazing value. $1.295M. WEB# 1092631. ample closet space, luxurious master bath and large den Penny Toepfer 212-906-9250 located off the BR. $825K. GALLERIA CONDO JEWEL 57th/Park Ave. Excl. Mint 1BR, 1.5 bath, loads storage, fabulous renov kit, WEB# 1126847 W/D. All svcs, sky lounge, gym, pool, garage in bldg. NO DETAIL OVERLOOKED Tudor City. Excl. $1.125M. WEB# 1107876. Fully renovd 1BR, 2 bath with excellent views. Spacious Corinne Vitale 212-906-9249 LR, chef’s dream kit, hdwd flrs, ample clst space, Linda De Luca 212-906-9208 luxurious master bath and lrg den located off of BR. GLAMOROUS HUGE 1BR-CONVERT 2 79th/E. $825K. WEB# 1126847. Co-Excl. Ingeniously designed loft-like apt, great Howard Morrel 212-396-5880 open views, state-of-the-art throughout. A true wow Leslie A. Hirsch 212-396-5882 contemporary home in elegant prewar bldg, prime RENOVATED PREWAR 1 BEDROOM Midtown location. $1.19M. WEB# 1099079.
LUXURY LISTINGS NYC PREMIER REAL ESTATE NEWS MAGAZINE WITH A READERSHIP OF 120,000.
AS ADVERTISED IN
23 BEEKMAN PLACE IN BEEKMAN Multi-family (9,293 sf), Amenities: Elevator, Dishwasher, Garden, Roof Deck, Terrace. In New York City, relatively few buildings have been designed and built by architects for their own use. Celebrated architect Paul Rudolph bought 23 Beekman in 1976. $22.5M. WEB# 3593587
RUSSIAN PUBLICATIONS PUBLICATIONS FOCUSING ON ELITE RUSSIAN SPEAKING AUDIENCES.
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The banner appears with a one-in-four page hit frequency and allows the user to search all Brown Harris Stevens’ exclusive listings without leaving the New York Times website.
Simply click on Search New York, Search The Hamptons, or Search Palm Beach and sort by neighborhood and price range.
The Properties of Success
PRINT ADVERTISING SOLD RECENT AND CLOSED PRESS
SOLD AND CLOSED RECENT PRESS
RECENT PRESS AND NEWS ARTICLES
AN INTERVIEW WITH... HOWARD MORREL “I have been a specialist in the Midtown luxury property market for over 27 years. I believe that midtown is the adrenaline that drives the heartbeat of the City.” NY1
Howard Morrel Brown Harris Stevens
BROWN HARRIS STEVENS SELLS PRE-WAR ‘GEM’ FOR $18.5 M. The nine-story building, built in 1912, features 36 residential units, with what broker Howard Morrel, who arranged the off-market sale, said is “virtually guaranteed upside in one of Manhattan’s most sought-after neighborhoods. It’s basically like buying a bond that’s going to increase every year. This is a very rare find. It’s a beautiful Pre-war building on a spectacular block - one of finest in the prime NYU section of Greenwich Village.” Commercial Observer
23 BEEKMAN In New York City, relatively few buildings have been designed and built by architects for their own use. Celebrated architect Paul Rudolph bought 23 Beekman in 1976. Listed by Howard Morrel. Luxury Listings NYC
RECENT PRESS AND NEWS ARTICLES
PURCHASING ADJACENT TO NEW CONSTRUCTION “With diligent research, one can uncover hidden opportunity in a property that others may overlook,” says Hirsch. NY1 - By Jill Urban
Leslie Hirsch Brown Harris Stevens
‘SPIDER-MAN’ VILLAIN’S APARTMENT FOR SALE IN NYC “Listing agent Howard Morrel of Brown Harris Stevens calls the apartment a ‘once-in-a-lifetime chance to own a very special home that is the epitome of classic New York prewar Tudor style.’” NBC News
THE FINE ARTS BUILDING IN MIDTOWN EAST SELLS FOR $34M “The sellers have been diligently upgrading this landmark throughout the years to incorporate modern conveniences while maintaining its historic and architectural charm,” said Howard Morrel, a senior vice president at Brown Harris Stevens who referred the buyer to Marcus & Millichap, in a statement. Commercial Observer
RECENT PRESS AND NEWS ARTICLES
TIPS FOR SELLERS WINNING AN ALL-OUT BIDDING WAR
Kiono Thomas Brown Harris Stevens
In today’s world we are seeing an increased number of bidding wars mainly due to supply and demand,” says Kiono Thomas of the Morrel Group of Brown Harris Stevens. Thomas says if you’re a buyer you need to be ready to face some steep competition. It’s important to consider more than just the number, one should also choose the buyer who will best satisfy the scrutiny of lenders and the board. NY1
MUST READ WHEN LOOKING TO MOVE TO NYC Hirsch has been (repeatedly) asked “what’s with the funny neighborhood names - SoHo, NoHo, FiDi”? LauraRubinNYC.com
SNUG LIKE A BUG WITH PANORAMIC EAST RIVER VIEWS: PAUL RUDOLPH’S PENTHOUSE FINDS A TENANT The townhouse at 23 Beekman Place, re-designed by modernist giant Paul Rudolph, has managed to attract architectural aficionados to the old money redoubt-and renters, at that! Howard Morrell at Brown Harris Stevens wouldn’t say what the aerie rented for, but the it was last asking $13,700 a month. New York Observer
THE PROPERTIES OF SUCCESS
SOLD AND CLOSED
SOLD AND CLOSED
RECENTLY SOLD AND CLOSED SALES SOLD AND CLOSED ADDRESS
PRICE
TYPE
$35,000,000.00
Townhouse
$34,500,000.00
Commercial Mixed Use
23 Beekman Place
$22,500,000.00
Townhouse
1301 Connecticut Avenue
$22,000,000.00
Commercial Mixed Use
$18,500,000.00
Commercial Mixed Use
212-214 East 95th Street
$11,500,000.00
Development Site
696 Third Avenue
$8,100,000.00
Townhouse
23 East 67th Street
$7,500,000.00
Townhouse
146 West 57th Street, 72Ab
$7,200,000.00
Condo
451 West 51st Street
$6,800,000.00
Commercial Mixed Use
$6,750,000.00
Condo
146 West 57th Street, 65T
$6,600,000.00
Condo
5 Tudor City, PH1
$6,500,000.00
Co-op
200 East 60th Street, C804
$5,415,000.00
Condo
$5,385,000.00
Mixed Use Multi Family
146 West 57th Street, 59T
$5,100,000.00
Condo
15 West 53rd Street, 41DE
$4,100,000.00
Condo
160 Central Park South,1005
$3,731,500.00
Condo
146 West 57th Street, 74B
$3,575,000.00
Condo
146 West 57th Street, 60D
$3,500,000.00
Condo
$3,500,000.00
Condo
$3,400,000.00
Townhouse
$3,325,000.00
Condo
440 West End Avenue, 6B
$2,575,000.00
Co-op
300 East 77th Street, 23B
$2,495,000.00
Condo
408 East 79th Street, 10B
$2,275,000.00
Condo
23 West 73rd Street, 605
$1,850,000.00
Co-op
$1,825,000.00
Co-op
146 West 57th Street, 71B
$1,670,000.00
Condo
100 West 58th Street, 4B
$1,500,000.00
Condo
399 East 72nd Street, 14E
$1,350,000.00
Condo
58 West 58th Street, 10C
$1,298,500.00
Condo
45 Sutton Place South, 14E
$1,100,000.00
Co-op
36 East 75th Street 232 EAST 59TH STREET
56-58 WEST 11TH STREET
170 EAST END AVENUE, 10CD
236-238 EAST 78TH STREET
15 CENTRAL PARK WEST, 7K 240 East 80th Street TIME WARNER CENTER, 66D
5 TUDOR CITY PLACE, PH9
THE QUINTESSENTIAL GRAND MASTERPIECE 36 East 75th Street The perfect private home on the perfect block. 25 Feet Wide, 9,679 Square Feet. $35M.
MAGNIFICIENT HISTORIC HOME OFF MADISON 23 East 67th Street 20 foot wide home in stellar location with value added prime retail space. $7.5M.
THE FINE ARTS BUILDING 232 East 59th Street Historic Class A Office Building, 75 x 92 , 42,147 Square Feet. $34M.
GOLD COAST MULTI-FAMILY TOWNHOME WITH GROUND FLOOR COMMERCIAL 53 East 67th Street Lot: 20 X 100, Built: ‘86 6,742 Square Feet 8 Apartments, 8 Fireplaces 13,260 Air Rights Remaining $12.950M.
4 FAMILY LANDMARK TOWNHOME 23 Beekman Place Lot: 20 X 100, Built: 49’ 9,296 Square Feet 4 Apartments, 8 Fireplaces $27.5M.
MULTI-FAMILY MIXED USE PROPERTY 236 - 238 East 75th Street 17,610 Square Feet. 49 feet wide. $5.385M.
TIMELESS DESIGN ENDURING VALUE 240 East 80th Street
Owners Duplex with Rental Unit, ground floor commercial space, 20 Ft Wide, 3,645SF. $3.4M.
THE RICHARD AVEDON FOUNDATION FLAGSHIP 451 West 54th St Former Rockefeller Family Carriage House 25FT Wide 6,352 Square Feet Distinctly reconfigured $6.850M.
MULTI-FAMILY JEWEL GOLD COAST WEST VILLAGE 56-58 West 11th Street Lot Size: 44.17FT x 94.75FT
27,184 Square Feet 9 Stories 36 Units $18.45M.
THE GRAND DAME OF TUDOR CITY THE GRAND DAME OFPLACE TUDOR CITY 5 TUDOR CITY 5 Tudor City Place
Simply stunning New York views of the Empire State Building, the Chrysler Building, the U.N. and panoramic East River vistas.
Simply stunning New York views of the ofEmpire State Building, Your guests will marvel at the grandeur the two terraces with
the Chrysler Building, the U.N. and panoramic River vistas. flourishes of expert masonry including fantasticalEast grotesques and Your guests will marvel at the grandeur of the two terraces with flourishes of expert masonry including fantastical grotesques style, overlooking the planted terrace and city skyline. A large and gorgeous finials. A proper dining room seats 10 in comfort private officeoverlooking with a full balcony overlooks the living roomskyline. and there and style, the planted terrace and city A are twoprivate magnificent master bedroom suites. large office with a full balcony overlooks the living room and there are two magnificent master bedroom suites. gorgeous finials. A proper dining room seats 10 in comfort and
WEB# WEB#1570259 1570259
THE GRAND DAME OF TUDOR CITY 5 Tudor City Place • Two large Terraces • Perfect for Entertaining • Wood Burning Fireplace • Classic NYC Skyline Views • Laundry Room • 18’ Casement Windows in Living Room • Formal Dining Room • Den with Balcony over Living Room • Two Master Suites • Fully Stocked Private Library • Screening room
Listing Price: $5,895,000 Maintenance: $8,072.95
The Morrel Group 212-396-5882 hmorrel@bhsusa.com
The Morrel Group 212-396-5882 hmorrel@bhsusa.com
THE PERFECT PIED-A-TERRE NEW YORK’S MOST LUXURIOUS RESIDENCE 15 Central Park West Stunning, mint condition and generous 1 bedroom, 1.5 bathroom 12 foot ceilings with huge windows facing Time Warner Center, Columbus Circle and Lincoln Center. Five-star large master suite with a luxurious marble bathroom. Full traditional kitchen with the very best appliances and marble countertops. The supreme quality of this building is evident in the beautiful finishes and design details. Other outstanding features include a marble powder room, generous closet space, herring bone oak floors, traditional moldings, 4-panel heavy wood doors and brass hardware. Approximately 1,026 square feet. (continued on back)
The Morrel Group 212-396-5882 hmorrel@bhsusa.com WEB# 1166965
THE PERFECT PIED-A-TERRE NEW YORK’S MOST LUXURIOUS RESIDENCE 15 Central Park West • Designed by esteemed architect and New York City historian Robert A.M. Stern • Fully Stocked Private Library • Screening room • Business center • Motor Court • 14,000-square-foot fitness center • Wine cellar storage • Onsite garage with valet parking
Listing Price: $3,195,000 Common Charges: $1,210 Real Estate Taxes: $340.21
The Morrel Group 212-396-5882 hmorrel@bhsusa.com
SUTTON PLACE STUNNER 45 Sutton Place South The views from this gracious two bedroom apartment will take your breath away! Direct river views from the dining room, living room, and master bedroom. This is a corner apartment facing North and East. he North facing windows frame an exquisite picture featuring the elaborate cantilevered steelwork of the Queensboro Bridge. To the East, delight in watching the boats go by from the large bay window in the living room. (continued on back)
The Morrel Group 212-396-5882 hmorrel@bhsusa.com WEB# 1077194
SUTTON PLACE STUNNER 45 Sutton Place South This apartment offers a very spacious layout with plenty of room for entertaining and comfortable living. Special features include a large entry foyer, windowed kitchen and ample closet space. Forty-five Sutton Place is an elegant building with an attentive 24-hour staff, onsite
• • • •
Stunning River Views Fitness Center Full Time Doorman and Concierge On-site Garage
Listing Price: $1,275,000 Maintenance: $3,332.07
garage and fitness center. The Sutton Place ambience is superb: quiet, understated and classic. The undeniable charm of the area has captured many hearts as a getaway from the hustle and bustle of the city. Sorry, pets are not permitted. There is an assessment of $189/month.
A VIEW FROM EVERY WINDOW 245 East 54th Street Incredibly spacious two bedroom, two bathroom home at The Brevard. Spectacular open city views from the 26th floor are enjoyed from every room. The sunny North and East exposures provide great light throughout the day and the sparkling city skyline at night will captivate you. Luxury Full Service Building Laundry Room Garage Discounted Membership Rates For Residents At The Equinox and 24 Hour Fitness • 24 Hour Doorman and Porters • Beautiful Roof Deck • Pets Under 15 1bs Allowed • • • •
Listing Price: $899,000 Maintenance: $2,422 WEB# 1133020
The Morrel Group 212-396-5882 hmorrel@bhsusa.com
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ABOUT BHS & CHRISTIE’S
CHRISTIE’S INTERNATIONAL REALTY CENTURIES OF EXPERIENCE, REACHING BUYERS AND SELLERS ACROSS THE GLOBE.
CHRISTIE’S INTERNATIONAL REAL ESTATE WEB SITE Attracting millions of worldwide visitors, the Christie’s International Real Estate Web site (formerly www. christiesgreatestates.com) is the preferred portal for buyers and sellers across the globe. The site consistently ranks among the top results on major search engines. The average number of monthly page views tops one million. Access to an affluent audience is further enhanced by a direct link from www.christies.com, which brings in thousands of click-throughs each month.
COMPLIMENTARY BANNER ADVERTISING PROGRAM Properties advertised under the Christie’s name benefit from invaluable exposure and association with a wellknown and admired brand. Christie’s International Real Estate advertising initiatives receive prominent placement in such periodicals as The New York Times, The Wall Street Journal, The Wall Street Journal International, Country Life, and Robb Report Collection. The Complimentary Banner Advertising Program is a value-added program offered in conjunction with Christie’s International Real Estate magazine. Pages purchased at the special rate of $3,400 receive an ad unit in select international publications at little or no cost.
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Argentina
Cayman Islands
France Mexico
Puerto Rico
Morocco
Switzerland
Bahamas
Costa Rica
Greece
Bermuda
Dominican Republic
Hong Kong
New Zealand
Scotland
Austria
Columbia
Germany
Saint Martin
Australia
Norway
Ireland
Spain
Turks and Caicos Islands
United States
United States Virgin Islands
Uraguay
Italy
Portugal
South Africa
St. Barts
WHY ADVERTISE ON WWW.CHRISTIESREALESTATE.COM OUTPERFORMS THE COMPETITION IN NUMEROUS CATEGORIES, INCLUDING PERCENTAGE OF HIGH-END PROPERTIES ONLINE AND THE DEPTH AND REACH OF OUR NETWORK. PERCENTAGE OF ONLINE PROPERTIES ABOVE US $1 MILLION
PERCENTAGE OF ONLINE PROPERTIES ABOVE US $3 MILLION
WHY ADVERTISE ON WWW.CHRISTIESREALESTATE.COM PERCENTAGE OF ONLINE PROPERTIES ABOVE US $10 MILLION 8%
6%
4%
2%
0%
CHRISTIE’S INTERNATIONAL REAL ESTATE
SOTHEBY’S
6%
2%
NUMBER OF OFFICES 1000 800
600 400
200
0%
CHRISTIE’S INTERNATIONAL REAL ESTATE
959
SOTHEBY’S
500
NUMBER OF AGENTS 35,000 28,000 21,000 14,000 7,000 0%
CHRISTIE’S INTERNATIONAL REAL ESTATE
32,361
SOTHEBY’S
11,000
CHRISTIE’S INTERNATIONAL REALTY SUPERIOR INTERACTIVE APPS & PRINT DISTINGUISHED NETWORKING & PRESS COVERAGE
CHRISTIE’S INTERNATIONAL REAL ESTATE MAGAZINE Rich with striking photography, elegant design, and engaging descriptions, the Christie’s International Real Estate magazine is a keepsake publication. Produced four times a year, the magazine reaches approximately one million readers annually. A targeted mailing list ensures that each issue is sent to individuals of exceptional means. The magazine can be found at newsstands, fine bookstores, fashionable hotels, private airport lounges, and Affiliate offices across the world. Distribution also includes important Christie’s auctions in such cities as Hong Kong, New York, Dubai, London, Milan, Geneva, and Paris. A digital version of the magazine is available at www.christiesrealestate.com.
WORLDWIDE BROCHURE DISTRIBUTION Crafted for select estates, visually rich property brochures are distributed to more than 350 cities in 40 countries for prominent display in Christie’s salerooms and many of the global offices of the Affiliated real estate brokerages. The high- quality brochures find an audience with influential homebuyers, investors, and other prime prospects through display at these carefully targeted venues. Artfully designed, the brochures articulate the amenities and uncommon lifestyle opportunities presented by each property.
FACTS ABOUT CHRISTIES INTERNATIONAL REAL ESTATE
• Christie’s International Real Estate is a wholly owned subsidiary of Christie’s, the world’s oldest fine art auction house.
• Christie’s auction house, the parent company of Christie’s International Real Estate, was established in 1766 and now holds over 600 auctions annually in over 80 fine art, antique and collectibles sale categories.
• Christie’s auction house has over 85 offices in 43 countries, including New York, Los Angeles, Paris, Geneva, Milan, Amsterdam, Tel Aviv, Dubai and Hong Kong.
• Christie’s International Real Estate is a nationwide network of 900 real estate offices and nearly 36,000 sales associates specializing in luxury properties, with a presence in more than 40 countries.
• The combined annual sales volume of all of Christie’s International Real Estate affiliate real estate companies is approximately $125 billion.
• Christie’s International Real Estate provides access to a worldwide audience of affluent customers through such marketing vehicles as Christie’s Great Estates Magazine, which is published four times a year; custom-designed property brochures distributed to a global audience; Christie’s Magazine and other highly respected publications.
ABOUT BROWN HARRIS STEVENS Brown Harris Stevens is a New York institution older than the City itself. In 1873 when Charles S. Brown opened his real estate appraisal business in Lower Manhattan, New York City was still just one borough surrounded by four other places called Queens, the Bronx, Staten Island and Brooklyn, It was not until 1898 that New York annexed the other boroughs, giving shape to the City we know today. Brown was a man with uncanny prescience, recognizing as early as 1873 the role that New York would come to play as the nation’s economic and cultural center. From the bucolic New York of the late 19th Century, through the cosmopolitan 20th Century and now the global 21st Century of today, Brown’s company, which has since evolved into Brown Harris Stevens, has become known worldwide as the leader in New York City’s residential real estate market.
For over 130 years, Brown Harris Stevens remains the leader in sales, rentals, management, appraisals and corporate relocation services at the top end of the New York residential market. Our corporate office at the Brown Harris Stevens Building is also the headquarters of our Commercial Services division. This commercial leasing division provides commercial leasing and sales services including a medical office specialist in New York City through its New York office and its locations in Nassau and Suffolk counties on Long Island.
As the only full service real estate firm serving both residential and commercial markets in New York City, Brown Harris Stevens is uniquely positioned to meet your needs in one of the world’s most challenging real estate environments.
BHSUSA.COM
600,000
VISITORS PER MONTH BHSUSA.COM
KEY DATA
KEY DATA
IMPORTANT INFORMATION FOR BUYERS & SELLERS
HOW BUYERS FIND YOUR PROPERTY
REAL ESTATE AGENT - 37% INTERNET - 36% OPEN HOUSE - 12% FRIEND, RELATIVE OR NEIGHBOR - 6% DEVELOPER OR ONSITE SALES OFFICE - 5% PRINT, NEWSPAPER, ADVERTISEMENT - 2% DIRECT FROM SELLERS/KNEW THE SELLERS - 2%
SELLER’S ESTIMATED RESIDENTIAL CLOSING COSTS
BROKER’S COMMISSION
6% of sales price
ATTORNEY’S FEE
$2,250 - $3,000
MOVE-OUT DEPOSIT (REFUNDABLE)
$500 - $1,000
MOVE-OUT FEE (NON-REFUNDABLE)
$250 - $1,000
NYC REAL PROPERTY TRANSFER TAX
Residential Transactions
1% of sales price if sale is $500,000 or less 1.425% of sale price if sale is greater than $500,000
Commercial/Bulk Rate Sales
If two or more unattached units are sold simultaneously to the same buyer, the commercial transfer tax rate applies, i.e., 1.425% of sales price if sale is $500,000 or less or 2.625% of sales price if greater than $500,000
NEW YORK STATE TRANSFER FEE
0.4% of sales price
NY STATE ESTIMATED CAPITAL GAINS TAX
8.97% of estimated gain paid at closing unless (i) Seller is a NY State resident at time of sale or (ii) Property was Seller’s principal residence for 2 out of the last 5 years (iii) Seller has set up a 1031 Tax-Deferred Exchange
FEDERAL WITHHOLDING TAX (FIRPTA)
10% of purchase price is withheld if Seller is a non-exempt foreigner
COOPERATIVE APARTMENT SALES ONLY
Flip Tax (if applicable)
Varies per building
Stock Transfer Tax Stamps
$.05 per share
Transfer Agent Fee or Co-op Attorney’s Fee
$500 - $750
New York City Transfer Tax Filing Fee
$100
Payoff Bank Attorney’s Fee
$375 - $500
UCC-3 Filing Fee
$75 - $125
CONDOMINIUM APARTMENT SALES ONLY
Application/Waiver Fee
$500 - $1,000
Satisfaction of Mortgage Recording Fee
$100 per mortgage
Title Closer Pick-Up Fee for Mortgage Payoff
$250 per mortgage
All costs are estimated, and will vary based on transaction details, changes in rates and taxes, and other factors. No representation is made as to the accuracy of these estimates. Personal income tax, not covered, varies. Parties to transaction must consult their own counsel, tax advisor and refer to transaction details for verification of all costs
PURCHASER’S ESTIMATED RESIDENTIAL CLOSING COSTS
BANK FEES
Including fees such as discount points, application fee, credit reports, document preparation, underwriting/post closing review and appraisal fee
Varies according to bank and loan product (obtain Good Faith Estimate from Lender)
Bank Attorney
$600 - $1,000
UCC-1 Filing Fee
$75 - $125
MOVE-IN DEPOSIT (REFUNDABLE)
$500 - $1,000
MOVE-IN FEE (NON-REFUNDABLE)
$250 - $1,000
PURCHASE APPLICATION FEE
$500 - $1,000
MANSION TAX
1% of purchase price when price is $1,000,000 or more
PURCHASER’S ATTORNEY FEE
$2,250 - $3,000
MAINTENANCE OR COMMON CHARGE ADJUSTMENT
Purchaser reimburses Seller for any prepaid
COOPERATIVE APARTMENT PURCHASES ONLY
maintenance or common charges
Purchase Application Fee
$500 - $1,000
Judgement and Lien Search
$350
Financing/Recognition Agreement Fee
$150 - $250
CONDOMINIUM APARTMENT PURCHASES ONLY
Title Insurance
Approximately $4 per $1,000 of purchase price
Mortgage Title Insurance
Varies according to loan amount
Real Estate Tax Adjustment
Purchaser reimburses Seller for any pre-paid real estate taxes
NY State Mortgage Recording Tax
1.80% if mortgage amount is less that $500,000 1.925% if mortgage amount is $500,000 or more
Title and Municipal Search Fee
$500
Deed Recording Fee
$250
Mortgage Recording Fee
$200
Unit Owner’s Power of Attorney Recording Fee
$125
PURCHASER’S ADDITIONAL CLOSING COSTS NEW CONSTRUCTION
Sponsor’s Attorney Fees
$1,800 - $2,500
Sponsor’s NYC and NYS Transfer Taxes
The transfer taxes are calculated and added to the purchase price (for tax purposes only) and then recalculated based upon the bulked up price (may trigger mansion tax)
Resident Manager’s Apartment (if applicable)
Calculated based upon Purchaser’s percentage of common interest in the building
Working Capital Fund Contributions
One-time fee equal to 1-2 months of common charges
All costs are estimated, and will vary based on transaction details, changes in rates and taxes, and other factors. No representation is made as to the accuracy of these estimates. Personal income tax, not covered, varies. Parties to transaction must consult their own counsel, tax advisor and refer to transaction details for verification of all costs
REBNY Brown Harris Stevens is a member of The Real Estate Board of New York
6 ESSENTIAL REASONS WHY YOU SHOULD INSIST ON A REBNY BROKER FOR YOUR RESIDENTIAL PROPERTY 1.
REBNY brokers are bound by a Code of Ethics that serves the client’s best interests.
2.
REBNY Listing Service: Residential Exclusives throughout all of Manhattan and Brooklyn are Co-Brokered within 24 hours to Maximize exposure to the buying market.
3.
REBNY brokers are seasoned experts in dealing with the world’s most complex real property market.
4.
REBNY brokers have had top-flight professional education and training through our State-accredited Continuing Education Courses taught by industry leaders from every aspect of real estate practice.
5.
REBNY brokers have exclusive access to the most comprehensive computerized Manhattan and Brooklyn property files and access to the largest reference library of any realty association in the city.
6.
REBNY brokers are highly knowledgeable about laws, regulations and other public policies affecting real estate because of the Board’s Government Affairs programs, special bulletins and publications.
www.morrelgroup.com