BTME - April 2020

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Quench the thirst Tour operators launch green initiative to cut the use of plastic bottles by one million in 2020

SIX UK TOUR OPERATORS have formed an initiative called One Bottle at a Time. It aims to grow its membership to 100 operators and travel suppliers this year and eliminate up to one million plastic water bottles from their respective tours and countries of operation by the end of 2020.

On average, holidaymakers use up to four singleuse plastic water bottles each day on their breaks, so the target is to eliminate these across all of the companies’ holiday operations. The tour operators are Experience Travel, Holiday Architects, Pura Aventura, Selective Asia, Steppes Travel and Wild Frontiers, with all members working on logistics with local partners on the ground to introduce best practices so that clients can safely refill their reusable bottles. onebottleatatime.org


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