e m i 1st T
E C N E I R E P X E
Why do they call owning a BMW the ‘Ultimate Driving Experience’? There are no doubts about the cars being special, brimming with Teutonic precision and technology. They continue to be the benchmark for all the other luxury sports sedans. But do they live up to all the hype? I got to find out for myself in Fall 2009 when I put together a deal with my local dealer, Budd’s BMW of Oakville to lease a 2009 Titanium Silver 335i. Just how was that leasing experience? I had gone to the dealer thinking it would be a 328i that I could afford to get into but salesman Cliff Fraser listened when I said, “That’s what I really want, but can’t afford it.” pointing towards a 335i sitting by the kerb, We returned to his office and after much keyboard punching he came up with a price that was within my budget. The huge $6,000 discount he came up with was due to the fact that it was coming up for the end of September and there was a huge incentive to for him to move this 2009 model. After all, the 2011 versions would be available in April 2010. Did that matter to me? Not really, it would just be nice to get behind the wheel of a Marque I had fantasized over since my early teens, it was a Bimmer and THAT was all that mattered. 16 - MotorWerks Magazine - Online at www.motorwerksmag.com
