#7 WORKSHOP I, Friday, 4:30-5:30 PM Location: Newton: Room B (Across from Meadow) Instructor: Sheila Seifert, Thriving Family, Focus on the Family
Targeting Magazines
(Beginning to Intermediate Writers)
Why don’t magazine editors accept your manuscripts? What are you doing wrong? Get the answers you need by learning to dissect a magazine. Once you study a publication and learn more about its audience, focus and style, you will have the insight you need to submit manuscripts that editors will love. 1. When targeting a magazine, what are we really targeting?
2. What three questions should you ask to determine your audience? a. b. c.
TYPE OF WRITING 1. Journal Entry 2. School Report 3. Personal Letter 4. Business Memo 5. Christmas Letter 6. Blog 7. Magazine
WHO IS THE AUDIENCE?
3. How do you get to know a magazine’s audience? Title Subtitle Information derived from the title/subtitle Local, regional or national audience Editorial tone Table of contents characteristics Advertisements and media kits Authors vs. editors
4. How do you capture a publication’s structure?
5. Why should writers know a magazine’s audience? Why should writers research a magazine?