New Media Leadership Certification Introduced

NEW MEDIA LEADERSHIP CERTIFICATION INTRODUCED

The UM School of Journalism and New Media is introducing a new Media Leadership Certification designed to give mid-career leaders a solid foundation for developing a successful leadership style. Hank Price, director of leadership and development at the school , has had a 30-year career as a television general manager, leading television stations for Hearst, CBS and Gannett. He will lead the Media Leadership Certification program. “Leadership theory, practical application and a framework of HANK PRICE introspection will provide the opportunity for individualized development of leadership skills,” Price said. “Skillsets will be enriched by a number of classes already taught in the IMC graduate program.”

Price said the Media Leadership Certification is designed for midcareer professionals who aim to someday run media companies. Candidates will ideally have some level of management experience.