crowdsourcing | storytelling | citizenship
People’s Insights: Volume 1, Issue 1
Amazon Kindle Fire
Introducing Amazon Kindle Fire The Kindle Fire packs a lot at $199, with a 7-inch multi-touch colour screen, games and apps (Amazon Android Appstore), books and song downloads, and movies and TV shows streaming (Amazon Prime).
Source: http://www.amazon.com/Kindle-Fire-Amazon-Tablet/dp/B0051VVOB2
Tablet or ebook reader? Consumers are unsure whether the Kindle Fire is a tablet or an ebook reader. As a result, it is being compared to other Android tablets and even the iPad.
Source : http://dailypandora.com/amazon-kindle-fire-review/
Mix of positive and negative reviews In general, both consumers and tech experts think that Kindle Fire packs in a lot for a price of $199. However, many have pointed out that it doesn’t have the high end features of a tablet.
Source: http://reviews.cnet.com/tablets/amazon-kindle-fire/4505-3126_7-35022491.html http://www.amazon.com/Kindle-Color-Multi-touch-Display-Wi-Fi/dp/B0051VVOB2
Kindle Fire vs. iPad2 Most consumers insist that the iPad2 is a superior product, but many agree that consumers might not be ready to pay an additional $300 for it. Several iPad loyalists though are ready to ignore the price tag.
Source: http://www.squidoo.com/kindle-fire-or-ipad, http://gizmodo.com/5844712/why-thekindle-fire-beat-the-ipad-2-for-me
Kindle Fire’s impact on iPad2 sales Analysts estimate that Kindle Fire took away more than one million units of sales from iPad over the holiday season.
Source: http://mashable.com/2012/01/03/kindle-fire-steals-ipad-sales/
The best Android tablet? Kindle Fire has clearly emerged as the most popular Android tablet, fueling rumors about Google’s own Nexus tablet.
Source:pcworld.com/article/247335/google_tablet_will_it_bring_down_the_kindle_fire_or_ipad.html
An iPad at $299? Technology blogs have even started speculating that Apple might have to slash iPad prices to around $299-$399 during the MacWorld/ iWorld Expo in January 2012.
Source:http://tomsguide.com/us/iPad-3-Apple-Kindle-Fire-Amazon-Android,news-13732.html
What Kindle Fire means for Apple and Amazon Experts argue that Kindle Fire is another example of Apple and Amazon successfully integrating devices with software and content with iPod/ iPhone/ iPad and Kindle, something that others haven’t been able to do.
Source: http://peopleslab.mslgroup.com
More People’s Insights Weekly reports Every week, we dive into one topic for discussion on the MSLGROUP Insight’s Network and discuss insights and foresights, in three key areas: crowdsourcing, storytelling and citizenship.
Crowdsourcing
Storytelling:
Citizenship
Mahindra Spark the Rise
@MarsCuriosity
#Kony2012
For more reports, visit: peopleslab.mslgroup.com/peoplesinsights/
Read People’s Lab insights and foresights The People’s Lab team shares the insights and foresights from the MSLGROUP Insights Network on the People’s Insights weekly blog and the People’s Insights Quarterly magazine.
MSLGROUP Insights Network
People’s Insights weekly blog
People’s Insights Quarterly magazine
50+ MSLGROUP planners share and discuss inspiring projects on corporate citizenship, crowdsourcing and storytelling.
We deep dive into conversations around one project -- on the MSLGROUP Insights Network itself but also on the broader social web -- to distill insights and foresights.
Every quarter, we will compile the best insights from the network and the blog in the iPad-friendly magazine, as a showcase of our capabilities.
For more, visit http://peopleslab.mslgroup.com
Coming soon: People’s Insights Annual Report In early January 2013 we will publish the People’s Insights Annual Report, in which we synthesize our insights from throughout 2012 and provide foresights for business leaders and change-makers for 2013.
People’s Lab: Crowdsourcing Insights & Innovation People’s Lab is MSLGROUP’s proprietary crowdsourcing platform and approach that helps organizations tap into people’s insight for innovation, storytelling and change.
For more, visit http://peopleslab.mslgroup.com
For People’s Lab solutions, contact pascal.beucler@mslgroup.com