Danish Design Spring Summer Catalogue 2019 by MSS Watch Company

I N S P I R E D

B Y

S I N C E

S C A N D I N A V I A 1 9 8 8

WAT C H C ATA L O G U E SPRING / SUMMER 2019

"Our story is unique, just like yours. And we’re thrilled about spending time with you. We love to express ourselves in freedom, we cherish purity and nature, we value harmony and design. The place in which all this comes together? Scandinavia. Launched in 1988, Danish Design has been around for a while but time hasn’t stood still; just like you, we have lived and closed unique chapters in life after which we started new ones. We have found our Harmony in Nature and Design; we have let it inspire us to become better, be sustainable and to be there for you whenever you seek us.

"It is that what matters most to you and where you can really find your harmony.” Inspired by unique lessons in life, of lessons learned and to come, we create watches that are real and pure. Just like the most memorable people you have met and will meet throughout life. Our watches offer you a form of luxury, one that's at the tip of your fingers but can never be defined. Because whether it’s in the middle of the city or deep into the wilderness: it’s yours."

DANISH DESIGN INTRO

1 I NSPIR ED BY SC A N DI NAV I A I N T R O

2 TA BL E OF C ON T E N T S

L E GE N D

T IDL ØS C O L L E C T I O N

17 U R BA N C O L L E C T I O N

29 PU R E

C O L L E C T I O N

39 GL ØBE C O L L E C T I O N

49 F R IHE D C O L L E C T I O N

57 CHIC

C O L L E C T I O N

DANISH DESIGN TABLE OF CONTENTS

M AT E R I A L S S TA I N L E S S

S T E E L

T I TA N I U M L E AT H E R

S T R A P

M OT H E R

O F

P E A R L

M A R B L E

D I A L

C R Y S TA L M I N E R A L

C RYS TA L

E X P L A N AT I O N I C O N S

MOVEMENT Q UA R T Z

WAT E R R E S I S TA N C E 3

AT M

3 0

M .

1 0 0

F T.

AT M

5 0

M .

1 6 5

F T.

FUNCTION DAT E

D I S P L AY

C H R O N O G R A P H 24

H O U R

H A N D

DANISH DESIGN LEGEND

O N L Y T I M E W I L L

T E L L

T I D L Ø S C O L L E C T I O N

Dreaming of the future is what keeps us going. Turning them into reality is what completes us as human beings.

DANISH DESIGN TIDLØS COLLECTION

T I D L Ø S

AKILIA

B L AC K G O L D

GOLD GOLD

IV 1 5Q125 1 - Ø32mm

IV 1 1 Q125 1 - Ø32mm

IV 1 9 Q125 1 - Ø32mm

RØMØ

AKILIA

BEIGE GOLD

RØMØ

M O P S I LV E R

M O P T WO -TO N E

GOLD GREY

IV62Q1 1 67 - Ø32mm

IV65Q1 1 67 - Ø32mm

IV 70 Q1 1 67 - Ø32mm

DANISH DESIGN TIDLØS COLLECTION

T I D L Ø S

AKILIA SECOND

I Q 62 Q1 2 5 0 - Ø41mm

I Q 6 8 Q1 2 5 0 - Ø41mm

I Q 6 6 Q1 2 5 0 - Ø41mm

S I LV E R M E S H

R OYA L B LU E M E S H

ALL GREY MESH

A K I L I A D AY/ D AT E

I Q 62 Q1 2 6 7 - Ø41mm

I Q 6 8 Q1 2 6 7 - Ø41mm

I Q 6 6 Q1 2 6 7 - Ø41mm

S I LV E R M E S H

MON

TUE

WED

R OYA L B LU E M E S H

ALL GREY MESH

DANISH DESIGN TIDLØS COLLECTION

T I D L Ø S

LÅNGELAND S I LV E R L A R G E

T WO -TO N E L A R G E

LÅNGELAND

IQ62Q1259 - Ø40,5mm

IQ65Q1259 - Ø40,5mm

IQ68Q1259 - Ø40,5mm

LÅNGELAND

B LU E L A R G E

LÅNGELAND

S I LV E R M E D I U M

T WO -TO N E M E D I U M

A L L B LU E M E D I U M

IV62Q1259 - Ø34mm

IV69Q1259 - Ø34mm

DANISH DESIGN TIDLØS COLLECTION

T I D L Ø S

A N H O LT

S I LV E R B L AC K L A R G E

G O L D B R OW N L A R G E

IQ12Q1258 - Ø40mm

IQ15Q1258 - Ø40mm

A N H O LT

S I LV E R B L AC K M E D I U M

G O L D B R OW N M E D I U M

IV 12Q1258 - Ø33mm

IV 15Q1258 - Ø33mm

DANISH DESIGN TIDLØS COLLECTION

U S

I S

A L L

W E N E E D

T I D L Ø S

ÆRØ

S I LV E R TAU P E L A R G E IQ12Q123 1 - Ø40mm

ÆRØ

S I LV E R TAU P E M E D I U M IV 12Q123 1 - Ø34mm

DANISH DESIGN TIDLØS COLLECTION

T I D L Ø S

TÅ S I N G E

G R E Y S I LV E R M E S H L A R G E

ALL GREY MESH LARGE

IQ62Q1236 - Ø40mm

IQ64Q1236 - Ø40mm

IQ66Q1236 - Ø40mm

TÅ S I N G E

S I LV E R M E S H L A R G E

TÅ S I N G E

S I LV E R M E S H S M A L L

T WO -TO N E M E S H S M A L L

IV62Q1236 - Ø32mm

IV65Q1236 - Ø32mm

DANISH DESIGN TIDLØS COLLECTION

T I D L Ø S

VIGELSØ

IV62Q1249 - Ø32mm

IV6 4Q1249 - Ø32mm

S I LV E R M E S H

VIGELSØ

GREY MESH

VIGELSØ

T WO -TO N E M E S H

ALL GOLD MESH

IV65Q1249 - Ø32mm

IV0 6Q1249 - Ø32mm

DANISH DESIGN TIDLØS COLLECTION

T I D L Ø S

TÅG E

S I LV E R L A R G E

ALL GREY LARGE

IQ62Q97 1 - Ø40mm

IQ64Q97 1 - Ø40mm

TÅG E

R OYA L B LU E L A R G E IQ68Q97 1 - Ø40mm

DANISH DESIGN TIDLØS COLLECTION

T I D L Ø S

KO LT U R C H R O N O

I Q1 7Q 97 5 - Ø42mm

I Q 42 Q 97 5 - Ø42mm

KO LT U R C H R O N O

I Q7 2 Q 97 5 - Ø42mm

I Q7 8 Q 97 5 - Ø42mm

R O S E G O L D B R OW N

B LU E S I LV E R E Y E S M E S H

C O G N AC B LU E

G R E Y S I LV E R E Y E S M E S H

DANISH DESIGN TIDLØS COLLECTION

T H E R E ' S S P A R K

O F U N I Q U E N E S S I N E V E R Y O N E .

U R B A N C O L L E C T I O N

Young and bright: free in a world full of choices with no time to lose. Follow your own path to make the most of every day.

U R B A N

MIAMI STRETCH

I V 1 2 Q 1 2 5 5 - Ø 2 4 / 2 7, 5 m m

I V 1 5 Q 1 2 5 5 - Ø 2 4 / 2 7, 5 m m

MIAMI STRETCH

I V 6 2 Q 1 2 5 5 - Ø 2 4 / 2 7, 5 m m

I V 6 5 Q 1 2 5 5 - Ø 2 4 / 2 7, 5 m m

S I LV E R B L AC K S U E D E

S I LV E R M E S H

DANISH DESIGN URBAN COLLECTION

G O L D B L AC K S U E D E

T WO -TO N E M E S H

U R B A N

MIAMI STRETCH GOLD RED SUEDE

I V 2 5 Q 1 2 5 5 - Ã&#x2DC; 2 4 / 2 7, 5 m m

DANISH DESIGN URBAN COLLECTION

U R B A N

MIAMI

G O L D B L AC K S U E D E

IV 12Q124 8 - Ø26,5mm

IV 1 1 Q124 8 - Ø26,5mm

MIAMI

S I LV E R B L AC K S U E D E

MIAMI

S I LV E R G R E Y S U E D E

GOLD GREY SUEDE

IV 14Q124 8 - Ø26,5mm

IV 1 5 Q124 8 - Ø26,5mm

DANISH DESIGN URBAN COLLECTION

U R B A N

MIAMI

S I LV E R M E S H

T WO -TO N E M E S H

GOLD MESH

IV62Q124 8 - Ø26,5mm

IV6 5 Q124 8 - Ø26,5mm

IV0 5 Q124 8 - Ø26,5mm

MIAMI

S I LV E R R OYA L B LU E S U E D E

G O L D R OYA L B LU E S U E D E

IV2 2Q124 8 - Ø26,5mm

IV2 1 Q124 8 - Ø26,5mm

DANISH DESIGN URBAN COLLECTION

U R B A N

BERLIN

IQ 29Q1245 - Ø40,5mm

IQ 2 2Q1245 - Ø40,5mm

B R OW N

B LU E

BERLIN B L AC K

IQ13Q1245 - Ø40,5mm

DANISH DESIGN URBAN COLLECTION

U R B A N MON

MON

TUE

WED

HONG KONG

IQ12Q1233 - Ø40,5mm

IQ14Q1233 - Ø40,5mm

DAY/ DAT E S I LV E R B LU E

SYDNEY

DAY/ DAT E G R E Y

SYDNEY

S I LV E R G R E Y

S I LV E R P I N K

IV 16Q1173 - Ø36mm

IV20Q1173 - Ø36mm

DANISH DESIGN URBAN COLLECTION

U R B A N

NEW YORK B LU E M E S H

I Q 6 8 Q1 0 5 0 - Ø42mm

NEW YORK

ALL GREY MESH I Q 6 6 Q1 0 5 0 - Ø42mm

DANISH DESIGN URBAN COLLECTION

U R B A N

LONDON

W H I T E S I LV E R M E S H

B L AC K S I LV E R M E S H

S I LV E R T WO -TO N E M E S H

IV62Q1235 - Ø35mm

IV63Q1235 - Ø35mm

IV65Q1235 - Ø35mm

LONDON

WHITE ROSEGOLD MESH

B L AC K R O S E G O L D M E S H

WHITE GOLD MESH

IV67Q1235 - Ø35mm

IV68Q1235 - Ø35mm

IV05Q1235 - Ø35mm

DANISH DESIGN URBAN COLLECTION

U R B A N

SHANGHAI

GOLD WHITE MARBLE L ARGE

B L AC K W H I T E M A R B L E L A R G E

IQ51Q1217 - Ø40mm

IQ52Q1217 - Ø40mm

SHANGHAI G O L D W H IT E M A R B L E M ED I U M

SHANGHAI S I LV ER W H IT E M A R B L E M ED I U M

IV51Q1217 - Ø33mm

IV5 4Q1217 - Ø33mm

DANISH DESIGN URBAN COLLECTION

U R B A N

COPENHAGEN

WHITE RED L ARGE

WHITE MESH L ARGE

IQ 24Q119 0 - Ø40mm

IQ62Q119 0 - Ø40mm

COPENHAGEN

WHITE RED MEDIUM

WHITE MESH MEDIUM

IV24Q119 0 - Ø34mm

IV62Q119 0 - Ø34mm

DANISH DESIGN URBAN COLLECTION

P U R E C O L L E C T I O N

No matter how significant, every day has purpose to it. Independence and self-knowledge are the keys to finding it.

DANISH DESIGN PURE COLLECTION

P U R E

AMELIA

STEEL GREY BARK

S T E E L B LU E B A R K

T WO -TO N E S I LV E R B A R K

IV62Q1218 - Ø33mm

IV64Q1218 - Ø33mm

IV69Q1218 - Ø33mm

IV65Q1218 - Ø33mm

AMELIA

S T E E L S I LV E R B A R K

AMELIA

G O L D S I LV E R B A R K

GOLD GREY BARK

GOLD GREY GREY BARK

ROSEGOLD GRE Y BARK

IV05Q1218 - Ø33mm

IV08Q1218 - Ø33mm

IV 70Q1218 - Ø33mm

IV 7 1Q1218 - Ø33mm

DANISH DESIGN PURE COLLECTION

P U R E

JULIA

S I LV E R

T WO -TO N E

IV62Q12 1 0 - Ø28mm

IV6 5 Q12 1 0 - Ø28mm

JULIA GOLD

IV0 5 Q12 1 0 - Ø28mm

DANISH DESIGN PURE COLLECTION

P U R E

E M I LY

S I LV E R G R E Y

IV62Q12 29 - Ø33mm

IV64Q12 29 - Ø33mm

E M I LY

S I LV E R S I LV E R

E M I LY

T WO -TO N E S I LV E R

G O L D S I LV E R

IV65Q12 29 - Ø33mm

IV05Q12 29 - Ø33mm

DANISH DESIGN PURE COLLECTION

P U R E

M A R I LY N

IV29Q1247 - Ø36mm

IV 11Q1247 - Ø36mm

S I LV E R TA N

G O L D TA N

M A R I LY N

G O L D C H A M PAG N E TA N IV 19Q1247 - Ø36mm

DANISH DESIGN PURE COLLECTION

E VA

S I LV E R G R E Y

T WO -TO N E

IV6 4Q1143 - Ø35mm

IV65Q1143 - Ø35mm

DANISH DESIGN PURE COLLECTION

P U R E

D O N ' T S E E K T H E S P O T L I G H T ,

I T

W I L L F I N D

Y O U

DANISH DESIGN PURE COLLECTION

P U R E

BARBARA

IV62Q1265 - Ø30mm

IV65Q1265 - Ø30mm

S I LV E R

T WO -TO N E

BARBARA GOLD

IV05Q1265 - Ø30mm

DANISH DESIGN PURE COLLECTION

P U R E

CHLOE

S I LV E R S I LV E R

S I LV E R B L AC K

T WO -TO N E S I LV E R

I V 6 2 Q 1 2 3 0 - Ø27mm

I V 6 3 Q 1 2 3 0 - Ø27mm

I V 6 5 Q 1 2 3 0 - Ø27mm

CHLOE

G O L D S I LV E R

R O S E G O L D S I LV E R

I V 0 5 Q 1 2 3 0 - Ø27mm

I V 6 7Q 1 2 3 0 - Ø27mm

DANISH DESIGN PURE COLLECTION

I ' M

C R E A T O R , A M

S U S T A I N A B

DANISH DESIGN GLÃ&#x2DC;BE COLLECTION

G L Ø B E C O L L E C T I O N

Not a minute is wasted when it's spent with the people we love. Caring is to show love with a certain modesty to it.

L E

DANISH DESIGN GLØBE COLLECTION

G L Ø B E

RHINE

W H I T E B L AC K M E D I U M /S M A L L IQ14Q199 - Ø35mm / IV 14Q199 - Ø30mm

RHINE

W H I T E R E D M E D I U M /S M A L L

B L AC K R E D M E D I U M /S M A L L

IQ19Q199 - Ø35mm / IV 19Q199 - Ø30mm

IQ 21Q199 - Ø35mm / IV21Q199 - Ø30mm

DANISH DESIGN GLØBE COLLECTION

G L Ø B E

RHINE

B L AC K B L AC K DAT E M E D I U M /S M A L L

W H I T E B L AC K DAT E M E D I U M /S M A L L

IQ 23Q199 - Ø35mm / IV23Q199 - Ø30mm

IQ 24Q199 - Ø35mm / IV24Q199 - Ø30mm

DANISH DESIGN GLØBE COLLECTION

G L Ø B E

HUDSON

IQ12Q1237 - Ø39mm

IQ14Q1237 - Ø39mm

WHITE

MIST

HUDSON C H A R C OA L

IQ1 6Q1237 - Ø39mm

DANISH DESIGN GLØBE COLLECTION

G L Ø B E

NILE

WHITE L ARGE

GREY LARGE

I Q1 2 Q1 2 1 4 - Ø41mm

I Q1 4 Q1 2 1 4 - Ø41mm

NILE

WHITE MEDIUM

GREY MEDIUM

IV 12Q1214 - Ø33mm

IV 14Q1214 - Ø33mm

DANISH DESIGN GLØBE COLLECTION

YUKON

S I LV E R W H I T E L A R G E IQ12Q1216 - Ø40mm

YUKON

S I LV E R W H I T E S M A L L IV 12Q12 1 6 - Ø32mm

G L Ø B E

YUKON

GOLD WHITE L ARGE

S I LV E R G R E Y L A R G E

S I LV E R B LU E L A R G E

IQ11Q1216 - Ø40mm

IQ14Q1216 - Ø40mm

IQ 2 2Q1216 - Ø40mm

YUKON

GOLD WHITE SMALL

S I LV E R G R E Y S M A L L

S I LV E R B LU E S M A L L

IV 1 1 Q12 1 6 - Ø32mm

IV 14Q12 1 6 - Ø32mm

IV2 2Q12 1 6 - Ø32mm

DANISH DESIGN GLØBE COLLECTION

G L Ø B E

RHÔNE

B L AC K L A R G E

IQ12Q1107 - Ø40mm

IQ13Q1107 - Ø40mm

RHÔNE

S I LV E R L A R G E

RHÔNE

S I LV E R M E D I U M

B L AC K M E D I U M

IV 12Q1107 - Ø33mm

IV 13Q1107 - Ø33mm

DANISH DESIGN GLØBE COLLECTION

G L Ø B E

RHÔNE STRIPE

IQ12Q1108 - Ø40mm

IQ13Q1108 - Ø40mm

RHÔNE STRIPE

IV 12Q1108 - Ø33mm

IV 13Q1108 - Ø33mm

S I LV E R L A R G E

S I LV E R M E D I U M

B L AC K L A R G E

B L AC K M E D I U M

DANISH DESIGN GLØBE COLLECTION

L I K E TO

OWN

F R I H E D C O L L E C T I O N

Free spirited and showing it: thereâ&#x20AC;&#x2122;s no reason to be conservative. Adding good-humoured details to life is the way to go.

DANISH DESIGN FRIHED COLLECTION

F R I H E D

WINK

B L AC K B L AC K

B L AC K R E D

IQ12Q119 8 - Ø38mm

IQ13Q119 8 - Ø38mm

IQ 24Q119 8 - Ø38mm

LONG HOUR

I Q 2 2 Q1 2 1 2 - Ø42mm

I Q1 3 Q1 2 1 2 - Ø42mm

I Q 24 Q1 2 1 2 - Ø42mm

G R E Y B LU E

WINK

W H I T E B L AC K

DANISH DESIGN FRIHED COLLECTION

B L AC K B L AC K

B L AC K R E D

F R I H E D

CENTRO

IV 13Q1261 - Ø36mm

IV 14Q1261 - Ø36mm

CENTRO

IV2 2Q1261 - Ø36mm

IV24Q1261 - Ø36mm

B L AC K

B LU E

GREY

RED

DANISH DESIGN FRIHED COLLECTION

F R I H E D

BROEN

IV 13Q1257 - Ø26,5mm

IV 14 Q1257 - Ø26,5mm

BROEN

IV2 2Q1257 - Ø26,5mm

IV24Q1257 - Ø26,5mm

B L AC K

B LU E

DANISH DESIGN FRIHED COLLECTION

GREY

RED

F R I H E D

SQUEEZY

S I LV E R G R E Y

S I LV E R B L AC K

IV 14 Q1207 - Ø26mm

IV24 Q1207 - Ø26mm

SQUEEZY G O L D TA N

IV 1 5 Q1207 - Ø26mm

DANISH DESIGN FRIHED COLLECTION

F R I H E D

MÅNE

IV 11Q1260 - Ø35mm

IV 13Q1260 - Ø35mm

GOLD

S I LV E R

MÅNE RED

IV24Q1260 - Ø35mm

DANISH DESIGN FRIHED COLLECTION

F R I H E D

ON THE DOT

S I LV E R S I LV E R G R E Y

S I LV E R S I LV E R B R OW N

G O L D S I LV E R B R OW N

I Q1 4 Q1 241 - Ø41,5mm

I Q 2 9 Q1 241 - Ø41,5mm

I Q1 5 Q1 241 - Ø41,5mm

ON THE DOT

S I LV E R B L AC K B L AC K

B L AC K B L AC K R E D

I Q1 3 Q1 241 - Ø41,5mm

I Q 24 Q1 241 - Ø41,5mm

DANISH DESIGN FRIHED COLLECTION

M O M E N T TR E A S U R E D

C H I C C O L L E C T I O N

Where there’s family, there’s love. We take our moments to enjoy all things small and big, why rush when time is yours?

DANISH DESIGN CHIC COLLECTION

C H I C

ROSAMUND

IV62Q12 25 - Ø32mm

IV65Q12 25 - Ø32mm

T WO -TO N E

S I LV E R

ROSAMUND GOLD

IV05Q12 25 - Ø32mm

DANISH DESIGN CHIC COLLECTION

C H I C

ANTHEA

S I LV E R M O P

T WO -TO N E M O P

IV62Q1 176 - Ø26mm

IV6 5 Q1 176 - Ø26mm

ANTHEA

S I LV E R A N T H R AC I T E IV6 4Q1 176 - Ø26mm

DANISH DESIGN CHIC COLLECTION

C H I C

ROSEMARY

IV62Q1262 - Ø30mm

IV64Q1262 - Ø30mm

S I LV E R

GREY

ROSEMARY T WO -TO N E

IV65Q1262 - Ø30mm

DANISH DESIGN CHIC COLLECTION

C H I C

JARA

IV62Q12 13 - Ø29mm

IV6 4 Q12 13 - Ø29mm

JARA

IV6 5 Q12 13 - Ø29mm

IV0 5 Q12 13 - Ø29mm

S I LV E R

T WO -TO N E

GREY

GOLD

DANISH DESIGN CHIC COLLECTION

C H I C

M A LVA

M A LVA GREY

T WO -TO N E

IV62Q125 6 - Ø28mm

IV6 4 Q125 6 - Ø28mm

IV6 5 Q125 6 - Ø28mm

S I LV E R

THALIA

M A LVA

THALIA

S I LV E R

T WO -TO N E

IV62Q12 26 - Ø28mm

IV6 5 Q12 26 - Ø28mm

DANISH DESIGN CHIC COLLECTION

C H I C

IRIS

IRIS GREY

T WO -TO N E

IV62Q126 3 - Ø26mm

IV6 4Q126 3 - Ø26mm

IV6 5 Q126 3 - Ø26mm

S I LV E R

LILJA

IRIS

LILJA

S I LV E R

T WO -TO N E

IV62Q126 6 - Ø22mm

IV6 5 Q126 6 - Ø22mm

DANISH DESIGN CHIC COLLECTION

C H I C

POPPY

T WO -TO N E

IV62Q12 27 - Ø33mm

IV65Q12 27 - Ø33mm

TULIP

POPPY

S I LV E R

TULIP

S I LV E R

T WO -TO N E

IV62Q12 28 - Ø22mm

IV6 5 Q12 28 - Ø22mm

DANISH DESIGN CHIC COLLECTION