2 minute read
The Social Media Stage
The Social Media Stage
By Emily Daniels
In today’s fast-paced, digital-first world, social media serves as a cornerstone of communication for Mississippi State University’s College of Business. It is more than just a tool – it is a bridge that brings our Bulldog family closer together while amplifying our voice on the world stage. Social media empowers us to connect instantly with audiences anywhere, showcasing our mission, values and the transformative impact of business education. Across multiple platforms, we share vital information, celebrate achievements and foster a strong sense of community among students, faculty, alumni and friends.
Want to stay up to date on all things College of Business? Follow us, and join the conversation!
2024 MSU College of Business Social Media Analytics
• Followers: 2,863 (346 new followers; up 78.4% from 2023)
• Post Reach: 287,205 users (up 72.9% from 2023)
• Top Post: Nov. 13 – Aundrea Self New Hire Announcement:
• 929 Likes • 12,854 Post Reach • 13.53% Engagement Rate
• Followers: 2,195 (800 new followers; up 152% from 2023)
• Post Reach: 380,494 users (up 136% from 2023)
• Top Post: Sept. 23 – This or That:
• 481 Likes • 14,018 Post Reach • 4.81% Engagement Rate
• Followers: 3,509 (1,360 new followers; up 474% from 2023)
• Post Reach: 268,998 users (up 122% from 2023)
• Top Post: Aug. 21 – Happy First Day of Class, Business Bulldogs!:
• 85 Reactions • 3,403 Post Reach • 94.24% Engagement Rate
• Followers: 1,733
• Post Reach: 17,456 users (up 1.7k% from 2023)
• Top Tweet: Sept. 26 – 2nd Banking Career Exchange:
• 15.81% Engagement Rate
• Subscribers: 138 (up 170% from 2023)
• Views: 5,736 (up 51% from 2023)
• Top Watched: Aug. 29 – The Bulldog Business Show w/ Adam Scott:
• 372 Views via YouTube page • 944 Video Reach via YouTube page
Be sure to also subscribe to THE BULLDOG BUSINESS SHOW on Podbean, Spotify and Apple Podcasts!
