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Market overview New vehicles
A total of 6,202 units in July, 44 percent below same month last year, due to the advance registration activity that occurred in June on the back of CCD changes. The market is down 2.2 percent across the seven months of the year.
4,347 new passenger vehicles, down 46 percent on same month last year, and up 1 percent YTD.
1,855 new commercial registrations - down 39 percent versus same month last year, and down 10 percent YTD.
The result this month reflects the consequences of the large sales numbers recorded in June as buyers acted in advance to avoid changes to the Clean Car Discount settings, which took effect 1 July 2023. In short, the market was ‘pulled forward’.
Brand performance
Toyota again led the market by a good margin. YTD Toyota holds a dominant 20 percent share across the first seven months - almost double that of the next best contender.
No brand set records for the month. That said, Chinese brand Chery made it’s appearance in the New Zealand new market, but with only two registrations which will reflect initial distributor action. Across the first half of the year almost all brands in the ‘top 10’ list are ahead versus same point last year, with Mitsubishi and Mercedes-Benz being the obvious exceptions.
Top 10 New Vehicle Brands - July 2023
Volkswagen's new EV model, the ID.4, made a solid first appearance with 63 registrations.
Top 15 models included: 10 SUV, 2 Ute, 2 Car and 1 Van. Ford Everest had a particularly strong result in July - its best tally in over a year.
Drive technology mix:
ICE 61 percent, Hybrid 19 percent, EV 13 percent, and PHEV 7 percent.
Hybrid: 1,183 units including: 307 RAV4, 113 Hyundai Tucson, 75 Honda Jazz, 61 Toyota CH-R and 58 Toyota Highlander.
EV:828 including: 169 Tesla Model Y, 147 Kia Niro, 63 VW ID.4, 60 BYD ATTO3 and 35 Tesla Model 3.
PHEV: 406 including: 141 Mitsubishi Outlander, 89 Mitsubishi Eclipse Cross, 27 Lexus NZ, 20 Mini Countryman and 16 BMW Series 2.
