Jeep

DIAMOND INTERNATIONAL: A NEW COLLABORATION WITH THE JeeP® Brand

Freedom and Adventure are the names of the two lines of fragrances for men that seal the licensing agreement between Diamond International – part of the So.Di.Co group – and FCA Group LLC. These two names reflect the values and the DNA of the Jeep® brand: freedom, authenticity, adventure and passion. They find their perfect expression in two new lines of fragrance with a bold and intense character, made up of three references: Eau de Toilette, Shower Gel and Deodorant Spray. The packaging expresses and outlines the free, ambitious, determined and sober virility of the Jeep man: clear and strong lines that represent new limits to overcome, new emotions to experience through the 7 slot grille, the iconic symbol of the Jeep brand. Freedom reveals all the personality of the man who chooses this Jeep fragrance; intense, exciting, determined and energetic. Jeep’s Freedom brings with it the fascination of the unexplored, the emotions of the surprise and the energy of feeling without limits. It is a modern reinterpretation of fougère, the moist classic of the masculine olfactory families. It moves on contrasts of aromatic and woody, intense and delicate notes, which start from the freshness of Bergamot warmed by an intense Resin which opens the way for the surprising spiciness of Sichuan Pepper, mixed with the classic Geranium. The olfactory composition closes with the woody and spicy notes of Vetiver and Patchouli reinforced by the animal and wild mood of Amber Gris.

Adventure, the Jeep fragrance conceived for a man free from conventions, determined and in search of places where he can be himself, is real praise for a passion for adventure and breathless emotions. Aromatic, woody and seductively floral, the olfactory composition reveals a strong character, a spirit that always decides its own destiny. It is a strong, bold and voluptuous fragrance, that expresses energy without ever raising the olfactory tones, following the harmony of refinement that is expressed in total discretion. It explodes like an enveloping fusion of the aromatic and fresh notes of Mint, Grapefruit and Pepper, amalgamated with the sweetness of Rose and the spicy touch of Nutmeg, with the velvety and soft bed of Vetiver and the very classic Incense and Oak Moss.

Two lines of fragrances for men seal the licensing agreement