The President's Annual Report: Spotlight on Excellence

Page 9

TRUE ATTRACTION

TRUE CONNECTION True Blue Tour

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In all, our student body represents some of the state’s best and brightest, as evidenced annually by the record average GPA (3.6) and ACT (22.6) scores of our freshman classes and by the fact that more than 70% of our incoming first-year students qualified for Tennessee’s HOPE Lottery Scholarship. This is the direct result of our focus on attracting quality applicants and ensuring their success once on our beautiful campus.

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During the most recent reporting period, we attended a record 14 stops on the True Blue Tour. The quality

of prospective students attending increased as well. Many of our TBT guests have come to Murfreesboro for a campus tour and/or Preview Day since we saw them in their hometowns. In addition, our recruiters traveled an additional 64,000 miles to share opportunities at MTSU with prospective students and their families.

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Our key annual recruiting event, the True Blue Tour, gets bigger and better each year. Joining me on these recruitment tours to various locations throughout Tennessee—and even beyond the state’s borders to Alabama, Georgia, and Kentucky—are top University administrators, deans from all the University’s academic colleges, and counselors from Financial Aid and Admissions. The end result is a wonderful opportunity for prospective students and their parents to hear firsthand from MTSU representatives in their own backyards, as well as get important information about admission and financial aid. This is a prime opportunity to explain the unique educational experience MTSU offers.

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