QT Hotels are changing the mane

By Sarah Davison, Industry Reporter In an exciting collaboration with Dyson, QT Hotels is inviting all their guests to look and feel their best.

In the pursuit of extraordinary experiences, QT Hotel guests throughout Australia and New Zealand can now enjoy a coveted Dyson Supersonic hair dryer in their room, as well as a Dyson Corrale straightener in all suites and on request. Costing $86 million to develop and launched in 2016, the Dyson Supersonic quickly became a must-have item for beauty aficionados. But what sets the Dyson Supersonic apart from its competition is its ability to create a salon-quality blow dry on all hair types, without the heat damage of traditional hair dryers. And with a $600 AUD price tag, the Dyson Supersonic remains the premiere hair styling tool. Dyson Global Styling Ambassador Peter Thomsen said the addition of the tools to each guest room would help QT guests look and feel amazing. “As a professional stylist, I know a lot of my clients who travel are increasingly wanting to prioritise their hair health, as well as looking and feeling amazing, wherever they are,” he said. “Bringing the Dyson difference to QT Hotels & Resorts with styling technologies that are engineered to style all hair types while protecting hair health and natural shine will create the ultimate styling experience for guests.” For QT Hotels & Resorts Group General Manager Callum Kennedy, the partnership was the perfect way to elevate the guest experience to another level. “Like QT, Dyson do things differently,’ he said. “Dyson continues to lead their industry with the development of technology and place the customer experience at the forefront. “QT is a trend-setting market leader that is constantly looking for ways to elevate the QT Guest experience; this is as simple as celebrating what’s unique about each and every guest and making their day the best we can. “Dyson helps deliver, providing the tools for our guests to look and feel their best” he said.

“The collaboration with Dyson is an example of QT’s commitment to providing a world-class guest service.” QT Hotels prides itself on the creative and unexpected style of guest experiences it offers. And with a focus on art, design, fashion, and entertainment, the exciting decision to invite guests to indulge

with luxe bathroom accessories was a no-brainer for the brand.

“We pride ourselves on providing the best in-room and hotel guest experience, that means collaborating with the best of the best,” Mr Kennedy said. “The Dyson Supersonic hair dryer is not your ordinary bathroom accessory; they are the leaders in hair technology and the best in market.

“I fi rmly believe these iconic hair dryers alongside Kevin Murphy amenities set us above our competitors - gone are the days of bathroom boredom, from hair products to low voltage hair dryers.” The inclusion of the Dyson Corrale adds yet another level of luxury, with guests able to give themselves a salonquality hairstyle from the comfort of their own room.

Mr Kennedy said the response to the Dyson hair stylers had been “incredibly positive” from guests of all walks of life. “Dyson is a brand that is well-regarded as high-end and luxurious. Of course, these coveted bathroom accessories are resonating with our guests,” he said. Additionally, guests who may be new to Dyson’s suite of hair stylers, will be able to access exclusive video tutorials. “Not only do we have the Dyson Supersonic hair dryer in all guest rooms and Dyson Corrale straightener in suites and available on request, but we’re also making it easy for guests to use,” Mr Kennedy said. “We’ve created exclusive Dyson instructional styling videos which are available in-room for all guests to be guided on how to create their desired ‘do’.”

The videos were fi lmed onsite, starring the QT’s ‘Directors of Chaos’, they cover a range of hair types and att achments available at the hotels.

“We love that every guest will check-out looking and feeling as if they’ve just stepped out of the salon,” Mr Kennedy said. “This collaboration truly shows that QT continues to deliver the unexpected across a playground of design, entertainment, and fashion through signature QT quirk, with the guest experience leading every touchpoint.” However, QT Hotels’ partnership with Dyson doesn't stop there. In addition to hair styling tools, Dyson purifi ers will also be available on request to look aft er guests with specifi c allergies. Purifi ers will also be integrated into QT’s designer spaces, along with Dyson Outsize Absolute Extra cordless vacuums for public area housekeeping use.

Like QT, Dyson do things diff erently