Argyle Business
ASSOCIATION by Brooke Ezzo
SMALL GROUP SPONSORED BY THE TOWN TO SUPPORT LOCAL BUSINESSES
T
he importance of having a business association in our area is that it can create networking opportunities and raise awareness about our local businesses. An association can create resources for business owners and give them a platform to engage as our town continues to grow. Haley Pittman, EDC Marketing Technician, said the idea for a business association was brought up last year. Once she came on board this past November, she has been working with Interim Town Manager, Jeff Howell, and Director of Community Development, David Hawkins, to continue bringing it to fruition. The concept was to create a resource not quite like a chamber but a small group sponsored by the town to support local businesses, similar to the one that exists in Highland Village. “We met with the leaders of the Highland Village Business Association and got
24 | 35 WEST | MAY 2020
OUR TOWN CONTINUES TO GROW
their input,” Haley said. “As well as some influential Argyle business owners and leaders in the community.” For a business owner, the opportunity to participate in a business association has many benefits. The ability to bounce around ideas and entrepreneurial advice is priceless. Long time business owners can share resources and teach others how to navigate expectations from the community. Associations hold special events for their members, giving them chances to meet with fellow peers. “At first, we had set out a launch plan that included a mixer event at the end of April,” Haley said. “Just as we were gearing up to announce and
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