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' G: WARlumNn haIN s been

This co s use erection found to ca . V G mice!!! in laboratory

BY GREGG VALENTINO, MSM MANAGING EDITOR

TWEET:

Last night I was enjoying some pre-paid ‘anal sex’ with my girlfriend when just as I was blowing my load, I yelled out in passion, “Oh, My God. YES, YES, YES! I so happy that C.T. Fletcher is actually on the cover of MSM!!” MY GIRLFRIEND GOT SO PISSED OFF SHE CHARGED ME AN EXTRA 50 BUCKS FOR SCREAMING OUT WHAT SHE CALLS “STUPID SHIT” DURING SEX. BUT IT’S NOT STUPID SHIT TO ME. IT WAS WORTH THE EXTRA 50 BUCKS BECAUSE WERE TALKIN C.T. FLETCHER ON THE COVER. FUCK EVERYTHING ELSE, ESPECIALLY THE $50. IT WAS WORTH IT. C.T. FLETCHER IS THE MAN!

BREAKING NEWS: Recently North Korean president. Kim Jong-un called the White House and

said, “Warning. We now have nuclear weapons and we are not afraid to use them,” to which President Trump replied, “Yeah; so? We have C.T. Fletcher, Motha Fucka!” ENOUGH SAID!

FACT: You got a better chance walking through a Lion’s Cage dressed in a Cape Buffalo costume than quitting early or cheating on a set of preacher curls with C.T Fletcher standing just three feet away watching you train in ‘Iron Addicts Gym.’ C.T. says, “OH, HELL NO, MUTHA FUCKA. YOU AIN’T PUTTIN’ THAT BAR DOWN. LETS FUCKING GO. 10 MORE REPS, MUTHA FUCKA!!”

QUOTE OF THE MONTH: “Hanging out with Valentino is kinda like having sex. It’s a lot of fun and you enjoy doing it. You just don’t want to be alone when you do it.” - Shawn Ray

QUICK VENT: “Wooof. Is that fresh onion bagels I smell or did you sleep in that thong last night?” HERE PIGGY PIGGY… HERE PIGGY PIGGY… OOOPS, SORRY ABOUT THAT. I AM LOOKING FOR MY GIRLFRIEND MERCEDES. SHE LEFT ME ALONE WITH HER MOTHER. SHE’S ACTUALLY HIDING OUT OF EMBARRESSMENT. *BIG SIGH* YA SEE, ONCE AGAIN MERCEDES’S FAT ASS MOTHER “THREW A LOUD FART” AT THE DINNER TABLE IN A MEXICAN RESTAURANT A FEW NIGHTS AGO. YO, IT WAS SO LOUD AND GROSS THAT IT TOTALLY ‘LOWERED’ MY NATURAL TESTOSTERONE LEVELS! MERCEDES’S FAT NEANDERTHAL-LOOKING MOTHER LOOKS LIKE SOMETHING THAT SURVIVED A NUCLEAR WAR AND NOW “IT” ROAMS THE LAND IN SEARCH OF VICTIMS TO EAT! SHE HAS BOTH HANDS & A HEAD AS BIG AS ‘ANDRE THE GIANT’ ALONG WITH AN ADAMS APPLE THAT IS AS BIG AS HER HAIRY BALLS! OH, YEAH BABE. MY GIRL’S MOM IS A REAL LOOKER… NOT! Mercedes’s mother is so nasty when I asked her ‘What’s for Dinner’ she just spread her legs and said CRABS! OH, GOD. GROSS! AND NOW MERCEDES IS MAD AT HER MOTHER FOR ‘THROWING A FART IN A RESTARAUNT’ EVEN AFTER SHE’S BEEN WARNED BY MERCEDES TO NEVER DO THAT AGAIN. YES, IT’S HAPPENED BEFORE. THAT’S

06 06| MUSCLESPORTMAG.COM | MUSCLESPORTMAG.COM

WHY MY GIRLFRIEND IS SERIOUSLY PISSED OFF. AND AS ALWAYS, MERCEDES WILL VERBALLY CASTRATE ME BECAUSE JUST LOOKING AT HER MOTHER TOTALLY KILLS MY TESTOSTERONE LEVELS AND NOW MY DICK DON’T WORK. I get asked a lot about what my girlfriend Mercedes is like in the bedroom. I tell them she is bisexual she only gives me sex twice a year!!! MORE VENTING: WHAT’S UP WITH THE FRIGGIN’ BAD BREATH ON A LOT OF “INDUSTRY PEOPLE” IN THIS SPORT? HOLY SHIT! YO, I REMEMBER A FEW YEARS AGO WHEN I WAS STILL WORKING FOR MD MAGAZINE. I WAS BACKSTAGE AT THE N.Y. PRO AND WAS TALKING TO A FEW PROS. EVEN A FEW OF THE FRIGGIN’ GIRLS AND THEY WERE ALL KILLING ME! ONE FAMOUS GURU SMELLED LIKE HE JUST ATE A SHIT SANDWHICH! ’HOLY FUCK’ HIS BREATH STUNK! GEEZ, I WONT SAY HIS NAME BECAUSE I ACTUALLY REALLY LIKE HIM, BUT COME-FUCKIN-ON BRO! ONE PRO WHO WASN’T COMPETING (JUST HANGING OUT AND HELPING OUT BACKSTAGE) HUGGGED ME HELLO AND LET OUT A TINY LITTLE “HOT DOG-TYPE BURP” THAT FRIGGIN- STUNK SO BAD IT ACTUALLY MADE ME GAG LIKE I WAS GONNA PUKE. AND, YO, IT FRIGGIN -LINGERED LIKE A FART, BUT YET

REEKED LIKE A FRIGGIN’ HOT DOG LOADED WITH RED ONIONS & SHIT! MY VIDEO GUY AT THE TIME WAS MY GOOD FRIEND & MD’s CARTOONIST ANTHONY SARCONI WHO SAID TO ME, “HOLY SHIT. IT SMELLS LIKE A SPICY MEATBALL SANDWICH OVER HERE.” I TOLD HIM. “BRO, MEATBALL SANDWICH MY ASS.” THAT SHIT WAS A FRIGGIN’ MUSTARD BURP! ANTHONY GAGGED. HE DIDN’T KNOW HE WAS SMELLING MR.PRO’s FOUL HOT DOG BURP. I WAS SO DISGUSTED THAT I WALKED AWAY FROM THIS PRO-MOMO AND THE REST OF THE NIGHT I COULDN’T EVEN LOOK AT HIS FACE. LATER ON, I WAS TALKING TO A FIGURE GIRL WHO WAS EATING RICE CAKES WHILE SHE WAS TALKING TO ME AND, YO, AS SHE TALKED, SHE KEPT SPITTING LITTLE BITS OF RICE CAKE RIGHT IN MY FACE. SHE ACTUALLY SPIT A RICE CAKEGRIT THAT HIT ME ON MY LIP. SHE EVEN APOLIGISED AND WIPED IT OFF MY TOP LIP! THEN JUST 30 seconds LATER, SHE SPIT A RICE CAKE PROJECTILE AGAIN WHICH ACTUALLY SOME HOW SNUCK UNDER MY GLASSES AND HIT ME IN MY EYE LASH. I EVEN TOLD HER SHE NEEDS TO STOP TALKING WHILE SHE IS FRIGGIN’ EATING. BECAUSE OF THE BREATH BOMBS, MUSTARD BURPS AND RICE CAKE PROJECTILES, I FELT THAT THE ONLY BRIGHT SPOT OF BEING BACKSTAGE WAS WATCHING THE BIKINI GIRLS ‘PRIMP AND POSE’ IN THE MIRRORS. OH, YEAH BABE. THOSE TIGHT LITTLE ASSES SWAAAAYING BACK-N-FORTH FRIGGIN’ KILLS ME. I LOVE A TINY THIGHT ASS. YO, MY GIRL HAS A TINY ASS LIKE A CATCHER’S MITT AND SHE DOESN’T EVEN WORK OUT! DOES THAT MEAN SHE GETS A PRO CARD TOO? DAMN, THE BIKNI GIRLS WERE SMOKING HOT, EVEN THOUGH AS A DIE-HARD OLD SCHOOL BODYBUILDER, I FEEL THE BIKINI GIRLS GOT NO BUSINESS BEING ON A BODYBUILDING STAGE! IT’S TITS & ASS, NOT BODYBUILDING. FUCKIN-A-RIGHT, THEY LOOK HOT! AND I KNOW IT’S ALL ABOUT $$$$. *wink* TRUST ME, I GET IT. SORRY, BUT IT’S THE OLD-SCHOOL BODYBUILDER IN ME TALKING. WHEN I THINK OF THE IFBB, I THINK OF ALL THE GREAT BODYBUILDERS THAT I GREW TO LOVE FROM ARNOLD TO RONNIE COLEMAN. I DO NOT THINK OF SOME FACEBOOK PIGGY IN A FRIGGIN BIKINI. YES, BIKINI GIRLS & FIGURE GIRLS ARE MASTURBATION MATERIAL, BUT IF I SEE ONE MORE BIKINI GIRL OR EVEN A FIGURE GIRL ON FACEBOOK SAYING SHE IS AN IFBB PRO - FITNESS MODEL – PERSONAL TRAINER BAH-HAHAHA I’M GONNA FRIGGIN’ SCREAM! I WONT EVEN START WITH THE BOWFLEX DUDES IN BEACH SHORTS. FITNESS GUYS! OK, OK, OK. I GOTTA STOP. I FEEL DIRTY. I NEED A SHOT OF TESTOSTERONE OR SOMETHING! BACK IN THE DAY: BACK IN 2007 I WAS WORKING WITH MAGNOLIA FILMS DOING ALL THE PUBLICITY FOR THE MOVIE “BIGGER, STRONGER, FASTER.” I WAS AT THE FAMOUS AMC MOVIE THEATER ON 42nd STREET IN TIMES SQUARE TILL 4 O’CLOCK IN THE MORNING. WHEN I WAS FINALLY ON MY WAY HOME, I WAS DRIVING IN A DAY DREAM. YOU KNOW THE STORY… DID YA EVER DRIVE WHEN YOU’RE SO TIRED YOU DON’T EVEN REMEMBER PASSING CERTAIN LANDMARKS? IT’S LIKE YOUR MIND IS SOMEWHERE ELSE, BUT YOUR BODY IS ON AUTO PILOT DRIVING YOUR CAR WITHOUT YOUR BRAIN. WELL ANYWAY, I’M IN A DAZE AND ALL OF A SUDDEN, I HEAR A LOUD YELP AND SEE LIGHTS FLASHING IN MY REAR VIEW MIRROR. I GAGGED! IT WAS NEW YORK STATE TROOPERS, SO OF COURSE I PULLED OVER AND TWO NEW YORK STATE TROOPERS COME OVER TO MY CAR. THE FIRST TROOPER AT

MY WINDOW ASKS ME FOR MY LICENSE AND REGISTRATION AND I ASKED HIM IF I WAS SPEEDING OR DRIVING ALL OVER THE ROAD AND HE JUST SAID, ” I’LL TELL YOU AFTER I SEE YOUR LICENSE & REGISTRATION.” AT THE SAME TIME, THE OTHER TROOPER WAS SHINING HIS FASLIGHT IN MY PASSENGER SIDE WINDOW. WHEN I GLANCED OVER AT HIM, HE SHINED HIS FLASLIGHT IN MY FACE, THEN ON MY ARMS. AT THAT MOMENT HE SCREAMED, “NO WAY. YOU’RE GREGG VALENTINO, THE RAMBLIN’ FREAK.” HE THEN RAN AROUND MY CAR TO WHERE THE OTHER TROOPER WAS STANDING AT MY DRVER’S SIDE WINDOW AND TELLS THE OTHER TROOPER, “HEY DO YOU KNOW WHO THAT IS? THAT’S GREGG VALENTINO.” HE THEN SAYS TO ME, “GREGG, GET OUTTA THE CAR AND SHOW MY PARTNER YOUR ARMS.” SO I JUMPED OUT OF THE CAR REALLY QUICK AND MY PANTS KINDA FELL TO MY KNEES BECAUSE I HAD JUST GRABBED A BITE TO EAT AND MY GUT WAS BLOATED SO I DROVE WITH MY PANTS BUTTON OPEN. YOU ALL KNOW THAT DRILL. *wink* ANYWAY, THEY LAUGHED BUT THEN THEY STARTED BUGGING OUT AS I HIT A FEW LEG SHOTS! THE TROOPER WHO KNEW WHO I WAS RAN TO THE POLICE CAR AND CAME BACK WITH HIS CELL PHONE AND ASKED IF HE COULD GET HIS PICTURE TAKEN WITH ME. SO AS OTHER CARS WERE WHIZZING BY, I STOOD ON THE SIDE OF THE HIGHWAY POSING FOR PICTURES AT FIRST WITH MY PANTS DOWN, THEN HITTING BICEP POSES. ALL WHILE THE OTHER COP TOOK PICTURES OF ME & HIS TROOPER PARTNER. THEY TOOK TURNS POSING WITH ME. THEN I OPENED MY TRUNK AND GAVE BOTH COPS THE NEW ISSUE OF MD AS THEY BOTH ASKED ME TO AUTOGRAPH MY COLUMN. OF COURSE, I ALSO HAD TO GIVE A QUICK MINI SEMINAR ON TRAINING, ALL WHILE STANDING ON THE SIDE OF THE TACONIC PARKWAY WITH CARS WHIZZING BY, SOMETIMES BEEPING HORNS AT US TOO. YO, IF I HAD A PENNY FOR EVERY PERSON WHO ASKS ME HOW HE CAN GET HIS ARMS BIGGER I WOULD BE RICH. NEEDLESS TO SAY, THEY THREW MY LICENSE BACK TO ME AND THEY WENT BACK IN THE POLICE CAR AND STARTED TO READ MY COLUMN. I PULLED AWAY A HAPPY MAN! IN CASE YOU’RE WONDERING, I WAS DRIVING ALL OVER THE ROAD. THEY TOLD ME WHEN I ASKED THEM BUT SAID IT WASN’T BAD, THEY JUST WANTED TO MAKE SURE I WASN’T DRUNK. ANYWAY, BEING JACKED HELPED ME GET OUT OF A TICKET. …. FUCK OFF!

MUSCLESPORTMAG.COM | 07

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SOCIAL MEDIA MUSCLE BY CALEB “BIG C” GREEN

WE HAVE ADDED THE WWW.MUSCLESPORTMEDIA.NET URL AND HAVE BEEN MAKING SOME MAJOR IMPROVEMENTS TO OUR MUSCLESPORT TV PLATFORM. BRAND NEW PROGRAMMING HAS BEEN ADDED TO THE EXISTING SCHEDULE AND JUDGING BY THE VIEWS, LIKES AND COMMENTS WE HAVE BEEN RECEIVING, YOU GUYS ARE ENJOYING WHAT WE ARE DOING. IRON MAG LABS PRESENTS GREGG & JOE TV

Our flagship program has been on fire lately and we have had some great guests on, such as C.T. Fletcher, Eugene Mishin, Wayne DeMilia, Bostin Loyd, Dave Palumbo, Angela Salvagno, Vinny Paz and more. We have decided to air each episode every month under the same “Gregg and Joe TV” moniker and are using the “S**tload of Sports” and “Locker Room” names for segments instead of their own shows.

PRESENTED BY

18 | MUSCLESPORTMAG.COM

HELP SPREAD THE WORD AND PLEASE SUBSCRIBE TO OUR MUSCLESPORT TV CHANNEL SO YOU NEVER MISS AN EPISODE. FREE DAILY CONTENT – YOU CAN’T BEAT THAT!

MUSCLE SPORT MINUTE

A video op-ed, the MS Minute covers the spectrum and then some. No one is exempt from criticism or perhaps even a little praise every now and then. It’s a news setting with balls like church bells and some laughs.

PRESENTED BY

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Our managing editor Gregg Valentino stars in our latest venture with vignettes covering everything from tips about training, nutrition and steroids to some infamous rants and real-life talk.

GOLIATH LABS PRESENTS THE GREGG & JOE SHOW

Our weekly podcast is in its fourth season but this is hardly the same show. We have added an Instagram Live video feed and also posting a separate video camera angle of the entire episode on our YouTube channel. Viewer/listener interaction is constant with the Instagram Live instant messages, as well as taking live phone calls during the broadcast. MUSCLESPORTMAG.COM | 19

musclespor BY JOE PIETARO

2017 ARNOLD CLASSIC

Photos: Andrzej Jaworski/AJ JAWA Photo, Lance Calfe, courtesy of Paul Cullen

We had no time to rest with our coverage of the Arnold in Columbus, Ohio. Walking the sprawling expo over the weekend, we were able to meet so many of you guys and take photos together. Conducting interviews with Rock and Roll Hall of Fame member Grandmaster Melle Mel and myself behind the mic, mSm made quite the statement. Our videos included spots with Phil Heath, Kai Greene, C.T. Fletcher, Rich Piana, Dexter Jackson, Rich Gaspari, Roelly and Quincy Winklaar, Ahmad Ashkanani, Victor Martinez, Iris Kyle, Hidetada Yamagishi, Maxx Charles, Mike Oâ&#x20AC;&#x2122;Hearn, Denise Masino, Sadik Hadzovic, Robby Robinson, Martyn Ford and more.

22 | MUSCLESPORTMAG.COM

ortmag.com MEET ‘N’ GREET AT STRONG & SHAPELY GYM On April 1, we had the pleasure of doing a meet ‘n’ greet/hardcore bodybuilding party at Strong and Shapely Gym in East Rutherford, New Jersey. Special thanks to our buddy Bob Bonham for his hospitality. The day was a huge success with an awesome turnout and free giveaways from us and a number of supplement companies, including mSm sponsors Goliath Labs and Full Disclosure Nutrition. But the highlight of the day was getting to hang out with the fans who made the trek!

MUSCLESPORTMAG.COM | 23

musclesportmag.com

BY JOE PIETARO

READERS OF THE ISSUE @CHEACHMRUSA

JERRY WARD & COVER PHOTOGRAPHER BRIAN LANDIS ADMIRING THE FALL 2016 ISSUE

@SHEHULK2012 @RHONDALEE_QUARESMA

@RHONDALEE_QUARESMA @BIG_C_GREEN

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PAUL CULLEN, PHOTOGRAPHER Weâ&#x20AC;&#x2122;d like to acknowledge our good buddy from Ireland who is a huge supporter of mSm and a kick ass photographer, as well. Thanks for all the support and great photos!

@CRAZY_HAWK_2.0

IN THE C I L B U P EYE @HENRIQUE_NSOUSA

@SWOLEJOHN

MuscleSportMag MuscleSportMag

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24 | MUSCLESPORTMAG.COM

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ITED REWARDS alf a Century of Hard

s Off For C.T. Fletcher By Joe Pietaro Photos Courtesy of C.T. Fletcher

isappointment. It’s a feeling that everyone gets and there are times when one is disappointed in themselves and it sets in even stronger when it’s a parent – child type of situation. Such was the case when Mike Rasheed – who is like a son to C.T. Fletcher – had the issue with the steroid arrest stemming from Iron Addicts Gym in Miami. The franchise that Fletcher started and bears his name and likeness now had a black eye through no fault of his own. “The situation was very unfortunate,“ a contrite Fletcher said. “Mike put a little too much trust in his business partner, who I really didn’t know. (But) in the beginning, I was upset with Mike and let him know that. He’s a very good friend of mine and I call him my adopted gym son. “But when your kids do things that make you upset, they’re still your mother fuckin’ kids; you don’t just get rid of them,” continued Fletcher. “I called him up, of course, and let him know how displeased I was, but we’re OK (now).”

MUSCLESPORTMAG.COM | 29

LEARNING DISCIPLINE AND THE DISCIPLINE Growing up in the rough streets of Compton, California, Fletcher had to endure a strict and very hands-on father – and not in a good way, mind you. Walter Fletcher was a preacher but treated his son in a very brutal manner. That gave a young C.T. even more of a reason to be close with his mother Ogie, who he credits with making him the man he was going to become. When he was 18 years old, Fletcher joined the United States Army and used that experience two-fold to give him the structure and discipline that he still uses today. “A lot of my training and tactics are army-based,” he admits freely. The Pine Bluff, Arkansas native recalls how his drill sergeant never asked him or the other recruits if they wanted to do something, but rather just “get my ass over there and do whatever the fuck he said to… and he left me no choice.” It’s a fact that everyone who went through basic training came out of it in the best shape of their life and Fletcher one-upped it by delving into the world of martial arts during his time in the military. He took it quite serious and was able to earn a second-degree black belt in Tae Kwon Do and participate in tournaments during 1979 and 1980. Fletcher had hoped to make it a career but something very important held him back. “I had the lack of a killer instinct,” said Fletcher. “If I had a guy in trouble, I felt sorry for him. I would be worried about his well-being. So I would go into a fight worrying about my opponent’s safety probably more than my own. I’m thinking about the guy’s kids, wife and mom before we even fight. “I always want to be the best in the world in whatever I do and to be the best fighter, you can’t be worried about your opponent. Because I don’t think he’s worrying too much about hurting you.” Fletcher, 57, made the decision to walk away from martial arts and pointed to a childhood incident when he lost his temper and had a street fight with one of his friends. “I almost killed the kid and was worried that he wasn’t going to make it,” he recalled. “As long as I can keep my temper under control, I’d be alright. I didn’t want to take the chance on hurting anyone, so fuck the fighting.”

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CT FLETCHER

MUSCLESPORTMAG.COM | 33

LIFTING AND LIFE-CHANGING HEALTH ISSUES Needing to find another outlet, Fletcher turned to weight lifting and became a frequent figure at the gym. He caught the bodybuilding bug and had put on enough quality muscle that he entered and placed in a number of competitions. But once he began lifting heavier weight, Fletcher’s attention turned to power lifting, another avenue where he experienced early success. But since he needed to pack on the pounds in order to lift more of them, the California resident fell into the common trap of eating unhealthy foods, which eventually caught up to him. The hypertension that he was already battling had worsened to the point where it not only effected his livelihood working for the United States Postal Service, but also his overall health to the point where he was placed on disability at the young age of 42. And a few years later, Fletcher had to undergo emergency open heart surgery and barely survived the procedure, flat lining three times on the operating table. That was followed by a long and difficult recovery period but one that made him even stronger in some ways than he was before.

DRIVING MOTIVATIONS Living a much healthier lifestyle than he previously did, Fletcher never abandoned his weight lifting passion and actually jumped back into the bodybuilding pool. But he may have found his true calling by way of becoming the ultimate motivational tool for training via social media. He coined a phrase that took off and has become a rallying cry of sorts all throughout the bodybuilding and power lifting industries and is simply known by its initials – I(t’s) S(till) Y(o) M(utha) F(uckin’) S(et). Seeing #ISYMFS on Twitter and Instagram has become as common as any other hash tag out there for muscle heads. “I thought it was a hopeless cause for anything like that to happen,” a smiling Fletcher says about his sudden fame, traveling the globe and having throngs of fans wait literally hours in line to meet him. “Not in my wildest imagination did I think this would ever happen, especially since it didn’t until I was already past the age of 50. It’s a blessing and a half and I’m really thankful for it.” Parlaying his fame into a new franchise of gyms worldwide has also been something Fletcher has been able to accomplish. The first Iron Addicts Gym opened its doors in 2016 in Signal Hill, California and Australia already has four locations, with requests arriving every day from all over the planet. The father of seven is a very family-oriented man each and every one of his children work the businesses with him. Between the websites, social media pages, gyms, apparel and videos, there is plenty to be done. And what better way to earn a living than by being able to do so with your family by your side and being a major part of it. Sure, there are days that are more difficult than others and it would be easy to walk away and enjoy the benefits that he worked so hard to finally obtain. But don’t tell that to Fletcher. “All those years of competition and weight lifting have brought about certain injuries that I think all old weight lifters suffer from,” he laments. “And there’s the onset of arthritis, which is an ass kicker in itself. But with of that being said, I think that I’m a very lucky old mother fucker and I’m really happy to still be here. And…yup… it’s still my mother fuckin’ set, till the day that they throw dirt on top of my ass.” Be sure to visit CTFletcher.com and subscribe to CT Fletcher Motivation on YouTube.

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LEITICIA PESTOVA PHOTO BY SHANE BAKER

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THe REVOLUTION THAT IS BODYBUILDING Where It Came From, Where It's Going Story and Photos by Bill Dobbins

ORIGINS

Strength training is an ancient human practice. Sometime in the past 15 thousand years people who formerly lived as hunter/gathers moved into villages, towns and later cities. As they accumulated land and property the need developed to defend what they had. So they created armies. Armies depend on soldiers with particular skills and abilities. One of these is strength. So we have records of weightlifting contests going back thousands of years. A 5,000-year-old Chinese text tells of prospective soldiers having to pass lifting tests, reports USA Weightlifting. Ancient Greek sculptures also depict lifting feats. The weights were generally stones, but later gave way to dumbbells. The origin of the word dumbbells comes from the practice of removing clappers from bells, rendering them soundless during lifting. It is apparent that humans have understood the effects of progressiveresistance training for a very long time – the idea that working the muscles against gradually increasing amounts of weight makes them strong. From the Greeks we have the myth of Milo of Crotona, a 6th-century B.C. wrestler and strongman. As a boy, Milo is said to have developed his strength by picking up a young calf every day and continuing to do this over time as the calf grew into a large and powerful bull. Of course, as those engaging in weightlifting got stronger their muscles also developed. Literature is full of references in history to men with powerful, muscular bodies. And starting with the ancient Greeks we have examples of paintings and sculpture celebrating not just strength but the aesthetics of athletic bodies. The reason for this seems to be the prevalence during that age of athletic contests like the Olympics. Previous to this, however much strong bodies might have been admired, it was performance that matter most, the ability of a soldier to defeat his enemies. But with events like the Olympics there arose a class of professional athletes whose full time job was training for sports. These athletes frequently competed in the nude, so there was an obvious emphasis on the physique. We can see visual evidence of this interest looking at Greek statues from 500 BC onward. They moved from being very stylized, more in the manner of Egypt, to showing athletic men depicted as flexing, bending and posing in ways to show of their muscular bodies. These were the earliest manifestations of bodybuilding, developing the muscles of the body for primarily aesthetic purposes.

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MICHELANGELO

After the decline of Ancient Rome, during the Dark and Middle Ages, this tradition of celebrating the athletic development of the athletic body with realistic or hyper-realistic artistic depictions was lost. It was rediscovered as a result of the humanism of the Renaissance and the best examples of this are probably the sculpture and paintings of Michelangelo. Many of the subjects of his art were heroically developed men. His statue of David has a very modern athletic look. His model is muscular but aesthetic, powerful but symmetrical, each muscle and muscle group developed and defined. David is very much the image of a proto-bodybuilder.

SANDOW

Strongmen were very much a facet of entertainment in the 19th century. Eugen Sandow was a strongman who focused on muscularity and muscle control. His muscle were highly defined for his time and he would do exhibition in which he posed and flexed. He was a prime example of the modern emphasis on muscles for their own sake, rather than for using strength to achieve some task or performance. With Sandow you can see the beginnings of modern bodybuilding, but you can also see the differences. He was not as big as bodybuilding competitors became, he didn’t have the sculptural qualities of wide lats and a narrow waist or full muscle volume that later bodybuilders developed.

PHYSICAL CULTURE

The origin of modern bodybuilding contests began with physical culture competition in the 1920s and 1930s. Athletes would appear on stage to be judged on the basis of their physiques, some kind of athletic performance and sometimes interviews and personality. But over time the competitors that trained with weights and therefore had much more impressively developed muscles tend to gain a lot of advantage. As a result, starting in 1940 contests began that were more about bodybuilding – primarily based on muscle size, proportion, muscularity and the ability show off the physique with posing.

Over time the competitors that trained with weights and therefore had much more impressively developed muscles tend to gain a lot of advantage MUSCLESPORTMAG.COM | 41

THE MODERN PHYSIQUE

The primary reason for the difference between Sandow and today’s bodybuilding pros – or even between the competitors of earlier decades and contemporary champions – is knowledge. The bodybuilding method, a system of exercise and diet that produces these kinds of results, is a very modern invention, is constantly evolving and has even changed drastically in the pastw couple of decades. It is not enough to lift a calf like Milo or dumbbells like Sandow. The best results come for a system of sets and reps, specific exercises, split-system training, intensity techniques and the ability to diet away body fat while maintaining or even increasing muscle mass. The bodybuilders of the 1940s like John Grimek, Clancy Ross, Steve Stanko and George Eiferman did not use contemporary training or diet techniques. They didn’t do split-system training but worked the whole body in one session three times a week. They didn’t value being highly defined and wouldn’t have known how to achieve that if they had. But it was their efforts and those of the bodybuilders who came along after that created modern bodybuilding. Always remember that the bodybuilding method we have today was not invented by scientists or medical professionals. It came about by trial-and-error experience and experimentation by the part of the actual bodybuilders themselvews.

LIKE A COMPUTER

Consider that the human nervous system is like a computer and is what governs things like muscular development. Normal activity pretty much creates a normally developed body – given the inherent differences in genetics. Weightlifting has a specific affect on reprogramming the nervous system. It makes muscles bigger and stronger. But in computer terms it is a relatively unsophisticated program. Bodybuilding, on the other hand, has evolved over time to be an extremely complex and effective type of input that reprograms the nervous system to product what we know of as the bodybuilding effect – the type of size, shape, proportion, definition, muscularity and symmetry we recognize in the best of modern bodybuilding champions.

FAMOUS BODYBUILDERS

When I was a kid the most famous bodybuilder was Steve Reeves. Reeves came along in the 1940s and I’m told when he walked along the beach in Santa Monica crowds followed him in amazement as if he were a visitor from Mars. He was arguably the most beautiful man on the planet with the best physique and had no equal. Reeves started making muscle movies in Italy and started a whole industry. In the 1960s, Cinecitta studios in Rome was full of hype-muscular actors: Gordon Scott, Reg Park, Ed Fury, Mickey Hargitay, Brad Harris and many others. These were the bodybuilders who inspired the next group to come along, including Arnold Schwarzenegger and Lou Ferrigno.

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ARNOLD AND LOU

There have been two bodybuilders in recent decades who brought the idea of bodybuilding to a high degree of cultural visibility more than any others. Italian muscle movies were popular but were definitely B-grade films. But in the 1970s and 1980s Arnold Schwarzenegger came to the attention of the public as the star of the book and movie Pumping Iron and went from being Mr. Universe and Mr. Olympia to becoming, at one point, the most successful movie actor in the world and Governor of California. Lou Ferrigno, a massive bodybuilder almost too big to succeed in the sport but who became Mr. Universe anyway, was cast as a lead to television’s Incredible Hulk went on to more acting roles in TV and movies and a well-known TV personality.

MUSCLE GOES MAINSTREAM

Nowadays there is not a single action movie star I can think of without a good physique, with the exception of Bruce Willis. This started in the 1970s with Sylvester Stallone who trained and looked like a bodybuilder for his movie roles. Films like Rocky and Rambo were major successes

that made a great deal of money. JeanClaude Van Damme parlayed his muscular physique into becoming one of the most popular of international action stars. There was also a big difference in the bodies we was among competitive athletes. Actor and former football player Fred Dryer, star of the TV series Hunter, says that when he went to the NFL in the late 60s very few players worked out with weights. By the time he left in the 70s, everyone was hitting the gym. This has happened in all sports. Look at photos of Barry Bonds as a young man, before he started a lot of weight training and in later years after a lot of 300 lb. bench presses. There is a big difference. Tiger Woods has wide shoulders, a narrow waist and defined triceps you would never see in a golfer of past eras. He’s another athlete who works out intensely with weights. Olympic sprinters are so muscular they could step on stage and win many bodybuilding contests. Given the example of these celebrities with impressive muscles, nowadays almost every young actor is hitting the gym and getting in shape. Male models have followed suit, not become big but very lean, defined and muscular. Everyone admires a six-pack. A revolution had taken place.

THE WOMEN

Beginning in the late 1970s, women began training for and competing in bodybuilding. The example of these women has radiated out to the point where female athletes train with weights as intensely as do the men and gyms all over are filled with women doing some kind of serious resistance training. You know there is a revolution going on when Arnold stars in Terminator II and the muscles every one talks about belong to Linda Hamilton, not Mr. Olympia. Hyper-muscular women have become what Pumping Iron author Charles Gains has called a new archetype. They have totally changed our expectations regarding how strong and muscular women cwan be, how good it can look and how women can maintain their youthful looks and abilities as they age. Nowadays, bodybuilding for women has evolved into the new competitive categories such as fitness, figure, physique and fit bikini. Increasingly, as models work at being more fit it becomes difficult to tell fitness models from those working in the mainstream. Women celebrities routinely work with personal trainers to keep themselves trip, shapely and youthful. The revolution has had a profound effect on women as well as men.

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THE METHOD WINS OUT

Of course, as I said above this revolution has been possible because of the technology we know of as the bodybuilding method. We now have the ability to reprogram the nervous system through exercise to uncover the limits of muscle development essentially determined by individual genetics. Getting back to the race car analogy, who would have thought in the past that you could build a 2.4 liter, V-8 engine that would develop 900 bhp, durable enough to last through the stresses of two hours on a track at race speeds? And who would have expected to see a 5’11” man with 22 inch arms, a 60 inch chest, a 34 inch waist, weighing 275 pounds with the body fat of a famine victim? Most cars are not like Formula I racers and most bodies are nothing like a Mr. Olympia contender. But in both cases the development of high-level technology has trickled down to other aspects of the culture and had significant consequences. Or to use another analogy, bodybuilders are to the physique what grand opera is to the human voice. Both involve the maximum aesthetic development of a human ability.

THE CONSEQUENCES

Bodybuilding is a sport in which individuals compete to exhibit the highest extremes of aesthetic muscular development and their ability to present their bodies on stage with skilled posing. But the bodybuilding method they use to achieve this has very significant consequence for the rest of the culture. Those of us in the US, and increasingly in other countries, are in the midst of an obesity epidemic. Nowadays we eat too much of the wrong foods and get too little exercise. Some 30% of the population is dangerously overweight and children are growing up with the same problems. We have an aging population and see an increasing average lifespan. Along with the normal diseases that simply come increasingly with age,

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we are seeing more and more heart disease, diabetes and other conditions that are primarily the result of lifestyle. There is an obvious interest in fitness and diet on the part of at least some percentage of the general population. We see thousands of diet books and programs. But strictly in terms of effectiveness, the bodybuilding method – not for the sport but as a lifestyle element – is the most effective and efficient system for regulating weight, muscle mass and overall body composition ever developed. If you stay on the program it is guaranteed to work, no matter your genetics. You may not turn into a WWE wrestler or an action movie hero, but you will become more muscular, stronger and

leaner; you will both look and feel better. Your health will improve and you will slow down or even reverse (temporarily) the deterioration we associate with the aging process. It is amazing that the modern, super-effective bodybuilding method has been created just as the point where lifestyle problems like too much food and too little exercise has made it necessary. A modern disease develops, and at the same time so does the cure. This revolution has been obscured for a variety of reasons. One is the tendency of our culture to see bodybuilding as somehow perverse or narcissistic. Another is the confusion between bodybuilding as an athletic competition and as a system of controlling body com-

position with diet and exercise. There is also the drug question, with the media constantly exaggerating both the effectiveness and the dangers of anabolic substances which makes people believe these impressive physiques art not primarily the result of a lot of hard, intelligent and disciplined effort. But as time goes by, there is no doubt the bodybuilding method will become much more common knowledge and it’s adoption by athletes, sports medicine, physical therapy and the culture as a whole will verify its significance. At that point, it will no longer be a revolution but just the way things are done. www.billdobbins.com

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NEW BODYBUILDING APPAREL

Visit us online or find us on Instagram @bullbreedbodybuilding

WAYS to

may be a cold and rainy, motivation crushing day. Perhaps you are tired because you just got off a long flight and just want to stay in bed. Or, it is the dead of winter when the wind chill plunges below zero, and sleet, snow, and ice flood the roadways, it’s easy to ditch the workout, throw up your arms, and say, “I’ll make up for it tomorrow.” But tomorrow comes, and it’s just like today. And so it is the next day . . . and the day after that. Who wants to take the time and effort to go to the gym? The couch and flat screen with HD look so much more enticing. Fast-forward a few months. It is a beautiful sunny day and time for the beach or time to put on the posing trunks because you have a show in the not too distant future. You strut in front of the mirror in your bathing suit to find (gasp!) you’ve let yourself go between all the fun, festivities and “comfort” foods. Part of that weight gain is genetics and human history; we’re still hardwired the same way our pre-historic ancestors were to store extra fat. However, in this day and age, we can attribute most of that lethargy and weight gain to ourselves, not history. As you see the beach approaching or your off season in the rearview mirror, you panic and find yourself frantically back at the gym, desperately sweating it out and pumping away like you’re getting paid by the set. But instead of building where you left off, you’re playing catch-up, much like trying to dig your way out of a mountain of credit card debt, except the dollars have been replaced with pounds of flab. As with insurmountable debt, all those weeks of inactivity and empty calories cave in on you. If you wanna hit the ground running all the time, follow these tips to show up lean and mean and ready to roll while everyone else lugs around a dozen jelly donuts turned-spare-tire around their waistline:

GET FIT By 6X Mr. Olympia:

Phil “The Gift” Heath And The World’s Most Winningest Bodybuilder Ever:

Dexter “The Blade” Jackson

Set Manageable Goals

Drawing a line in the sand and making it your mission to cross it is a great way to maintain your motivation. Your goals can be as manageable as losing one pound a month from October through March, so when beach season or your next show is here, you’ve not only maintained your physique, but have actually improved upon it. Achieving small successes along the way makes it easier to keep your eye on the prize.

Get Outside

Instead of lamenting the chilly temps and deep freeze, think of the winter as a small window of opportunity to test your body in unique ways. If you live in an area where seasons change every few months, then winter’s your only chance to engage in one-of-a-kind calorie burners and muscle builders like ice skating, skiing, snowboarding—or even chores like chopping firewood or shoveling snow can

burn hundreds of calories. When it gets warm out, get out of the comfort of your nice and cool air conditioned home and take advantage of the warm weather. Join a softball team, try golf (without a cart), or take a leap of faith and join an outdoor exercise group. Exercising outdoors when it is cold out forces our bodies to work even harder to stay in a safe range of warmth, leading to burning more calories at the same heart rate, intensity, and duration of activity. So take up a new winter, fall, or spring sport and you’ll experience the challenge of learning something new; in the process, you’ll strengthen and develop your body in ways that are virtually impossible the rest of the year. To maximize your calorie burn during the summer try to get outside during the coolest part of the day.

Dress as You See Physically Fit

The cold temps and winter’s raw weather conditions make wearing jackets, scarves, and gloves a worthwhile necessity, particularly when you’re outside. But don’t forget all the hard work you put in during the warmer months to get that lean figure or buff physique. If you’re indoors or it’s a warm day, ditch the parka and all that clothing covering every square inch of your body. Instead, wear some fitted clothes to serve as a stark reminder of that summer beach body you worked hard to attain; you don’t want to give it away without a fight. On those cold, wet, and/or grey days when sweaters and baggier clothing are essential, lean towards outfits that are bright blue, red, or pink. Mood research suggests these colors jolt the senses and help elevate energy levels.

To do this, try this: Conjugated Linoleic Acid (CLA) is a polyunsaturated fatty omega-6 acid that has been shown to increase strength, muscle mass, elevate resting metabolism, and reduce body fat when taken in conjunction with a diet and fitness regimen. It works by inhibiting lipoprotein lipase, an enzyme that breaks down fat from foods for absorption and storage in the body. By suppressing this enzyme, CLA helps reduce the amount of fat deposited and stored, thus suppressing fat accumulation and, in turn, helping fuel and preserve lean muscle mass. The body does not produce CLA and, therefore, must acquire it via food and supplements. Each softgel of Ultimate Nutrition’s CLA features 1,000 mg of patent-protected CLA Pure™.

If I do not consume enough Vitamin D I get depressed and do not want to do anything. My metabolism also slows down and my body fat increases, especially visceral fat around my mid-section. Getting the right amount of Vitamin D every day is absolutely critical to my fitness. Phil Heath 6X Mr. Olympia Team Ultimate Nutrition

© Copyright 2017 Ultimate Nutrition. These statements have not been evaluated by the FDA. These products are not intended to diagnose, treat, cure, or prevent any disease. All trademarks, copyrights, patents and other intellectual properties are owned by their respective owners. All rights reserved.

Buy Some New Workout Gear

Spend a little extra cash on some workout tops, shorts, or sneakers that you really like. By wearing clothing that makes you feel confident about your body as you exercise, you’ll be more motivated to workout and more energized at the gym. Consider any additional money you spend outside the norm as an investment in yourself and your health, which is always money well spent.

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BY JERRY WARD

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