Marketing With Podcasts Creating a pod cast is another way that you can reach your targeted audience and thus dominate even more of the Web 2.0 market. The actual creation of the podcast can be done either by creating the podcast yourself or by using a “point and click service. While podcast can be created as paid subscriptions, you will want to offer yours free since this is another marketing venue for you. We have all seen the home shopping network on television that offers up products for sale on their show. Well with a podcast, you can do your own home shopping show offering up your products for sale. Just remember to point your viewers to your website to make their purchases. For those that are offering a service then consider doing your own podcast info shows. During your shows bring about topics that can be tied into your service and throughout your podcast show refer to your business and the services that you offer.
Musicians to utilize podcast as well for sending out podcast shows of their music. Interview with the band shows, up coming events notifications and such can all be ideas for podcast shows that help to market their music. The more you market your music and yourself 42