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Chapter 2: Choosing a Niche - What Should I Market? Choosing which products and/or services to market is one of the most important tasks faced by new affiliate marketers. With so many different product niches out there, choosing one which you think will be the most profitable can often be a very confusing and daunting task. Many affiliate marketers make the mistake of choosing a product that sells well, but they have little knowledge of. Although choosing a product which sells well is a good step, it’s important to take a step back and think about how much you actually know about the niche, and whether or not you are interested enough in it to market it to others successfully. Do you really want to spend the rest of your life selling products that you have little to no interest in? The most successful affiliate marketers are those who promote products that they love, as they find it easier to dedicate the time and effort into promoting them. Every Niche Has a Market When starting out as an affiliate marketer, it’s important to understand that every single niche has a market. Whether you choose one of the larger niches such as the casino and online gaming niche or decide to promote a smaller and more unique niche, there is always the potential to hit it big. It’s not about the niche that you choose, it’s about how well you reach out to your target audience and promote the products and services of the businesses which you are affiliated with. !10
