Mwari Magazine's 2011 Sponsorship Deck

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2011 Event s!


Mwari Magazine’s Taste Kitchen High Tea in the Park Mwari Magazine’s Give Gala Mwari Magazine’s Launch Parties Cafe 2011 Homecoming Tailgate Lounges The Tuxedo Ball After-Party


Mwari’s Taste Kitchen Mwari Magazine has a wonderful Taste Editor and an all-star line-up of guest contributors to the section. Our team believes in keeping readers engaged with every aspect of the magazine and therefore the Taste Kitchen has evolved. As we develop each issue we will invite up to 20 readers to a seated business-style dinner where they will sample each dish discussed in the magazine. When possible, we will have the meal prepared before their eyes to show the simplicity of the dishes. Additionally, we will ask for their feedback and they will feel part of our editorial process. We chose to host a business-style dinner to expose readers to a style of dining they will experience once they enter the work force. We understand not everyone grew up attending this kind of affair and therefore this will be an environment where guests can learn proper etiquette. Additionally, readers will have the opportunity to get to know others in their community and discuss what they would like to see in Mwari. This is a great opportunity for your company to present itself to a captive audience. The taste kitchens are ideal for food, beverage, houseware and home decor brands because readers will interact with the products directly. Location: Varies Time: 6-9PM Dates: Orange County, California- Saturday, March 5th (Sheena Zadeh, MasterChef Contestant) Chicago, Illinois- Saturday, May 7th (Invited: Chef Ameera, Personal Chef to Celebrities) Atlanta, Georgia- Saturday, August 20th (Invited: Chef Nimma Osman, Top Chef Contestant) Washington, DC- Saturday, October 8th (Invited: Chef Carla Hall, Top Chef Finalist) Number of Attendees: 15-20 Sponsorship Levels (Per Event): Silver: $1,000 Gold: $2,500 Platinum: $3,000


High Tea in the Park Mwari Magazine has partnered with the Park Hyatt Washington, DC to produce High Tea in the Park, a networking event for students and the alumni of Howard University. This industry specific event beginning in March 2011 will give students the opportunity to get to know prominent, Howard alumni in an informal, social setting. The event is held on the living room-like Mezzanine Level of the The Park Hyatt Washington, DC. Guests will enjoy a selection of three loose leaf teas and an assortment of sandwiches and pastries. This is an excellent opportunity to market your brand to two highly influential demographics with substantial discretionary incomes: young adults and established professionals. Location: Park Hyatt Washington, DC on 24th and M Streets NW Time: 3-5PM Dates: Government and Law- Friday, March 18th Invited Alumni: Bill Bell, Aisha Braveboy, Amb. Gayleatha Brown, Hon. Ewart Brown, Sen. Roland Burris, Rep. Elijah Cummings, David Dinkins, Hon. Herbert B. Dixon, Jr., Mike Espy, Nathaniel Exum, Adrian Fenty, Michelle Fenty, Rep. Harold Ford, Shirley Franklin, Kamala Harris, James W. Holley III Business and Finance- Friday, May 6th Invited Alumni: Stacie Turner, Vernon Jordan, Lillian Lincoln, Malaak Compton-Rock Health care- Friday, August 26th Invited Alumni: Dr. Clive Callender, Dr. Carlotta “Buffy� Miles, Patricia Bath The Arts and Entertainment- Friday, November 11th Invited Alumni: Karen Malina White, Lynn Whitfield, Marlon Wayans, Isaiah Washington, Wendy Robinson, Lance Gross, Phylicia Rashad, Tracie Thoms, Shaunielle Perry, Carl Anthony Payne II, Paula Jai Parker, Taraji P. Henson, Wendy Davis, Anthony Anderson, Laz Alonso, Debbie Allen, Richard Wesley, Al Shearer, Malik Sayeed, Ananda Lewis, Dianne Houston, Ernest Dickerson, Ambre Anderson, Geri Allen, Donald Byrd, Sean Combs, Cora Coleman-Dunham, Dr. Ysaye M. Barnwell, Roberta Number of attendees: Approximately 40 per tea Sponsorship Levels (Per Event): Silver: $1,000 Gold: $2,000 Platinum: $3,000


Mwari Magazine’s Give Gala The Spring Issue of Mwari Magazine will feature 10 of the top philanthropists under the age of 25. Our honorees have started non-profit organizations, volunteered extensively or made substantial contributions to non-profit organizations. We will bring them to our nation’s capitol for Mwari Magazine’s Give Gala to honor, celebrate and increase awareness surrounding to their efforts. The event will feature passed hors d’œuvres, a private musical performance, a live DJ, an awards ceremony and a silent auction. A portion of the profit from this event will be split between the honorees’ charities. Location: Washington, DC Time: 9:30AM-5PM Date: Saturday, April 16th Honorees: Christopher DeVaughn (Platform H), Benjamin Carson, Jr. (Community Financial Education Fund), Jordan Steffy (Children Deserve a Chance Foundation), Jessica (Conscious Bakery), Jacques Pape (Morehouse College Haitian Relief Effort), Garrett Weiss (FUNDaFIELD), Jon Wall (Peachtree Hope Incorporated), Camille Cyprian (Creative Arts Policy Institute), Adam Whitfield (Action Africa), Taylor O’Sullivan (Invisible Children) Number of Attendees: Approximately 100 Sponsorship Levels: Silver: $2,000 Gold: $3,500 Platinum: $5,000


Mwari Magazine’s Launch Parties After four years of researching, planning and development we are excited to celebrate the launch of Mwari Magazine! We are planning a memorable event for our readers, partners, friends and team that highlights the various aspects of the publication. Since we have established a presence across the country we will host launch parties in Washington, DC, Chicago and Los Angeles throughout 2011. Guests can expect a fashion show, live musical performance, passed hors d’œuvres, a pop-up art studio, open bar and good company. We will work with a renowned event planner to create intriguing spaces conducive to your brands interacting with our guests. Location: Varies Washington, DC- Preferred Venue: Yard Park Chicago, Illinois- Preferred Venue: The DuSable Museum Los Angeles- Preferred Venue: BOXeight Studios Time: 6:30-11PM Dates: Washington, DC- Thursday, May 19th (Preferred Venue: Yard Park) Chicago, Illinois- Friday, July 8th Los Angeles- Saturday, November 12th Invited Celebrity Guests: Erica Hubbard, Laz Alonso, Keith Robinson, Naturi Naughton, Regine Nehy, Idris Elba, Tia Mowry, Tamara Mowry, Raven Symone, Zoe Kravitz, Santigold, D.A. Wallach, Chanel Iman, Ciara, Jessica Szohr, Tracie Thoms, Max Drummy, Nate Walker, Amber Stevens, Scott Michael Foster, Spencer Grammer, Paul James, Jake McDorman, Dilshad Vadsaria, Megan Park, Zoe Saldana, Francia Raisa, Greg Finley, Camille Winbush, Meagan Good, Gabrielle Union, Helena Andrews, B.o.B., Vanessa Hudgens, Nicole Fiscella, Taylor Momsen, Peaches Geldof, Sara Canning, Alyson Michalka, Estelle, Brenda Song, Lucy Hale, Shenae Grimes, Amber Rose, Ashley Greene, Tristan Wilds, Jessica Stroup, Columbus Short, Matt Lanter, Trevor Donovan, Michael Steger, AnnaLynne McCord, Janelle Monae, Beverly Bond, Melinda Williams, Nia Long, Angela Simmons, VV Brown, Vanessa Simmons, Pooch Hall, Hosea Chanchez, Joyful Drake, Cory Hardict, RonReaco Lee, Tahj Mowry, Travis McCoy, Pharrell, Kyla Pratt, Corinne Bailey Rae, Drake, Solange Knowles, India Arie, Ginuwine, Quddus Philippe and more Number of Attendees: Approximately 200 per event Sponsorship Levels (Per Event): Silver: $5,000 Gold: $10,000 Platinum: $15,000


Cafe 2011 This summer Mwari Magazine’s Editor-in-Chief, Maci Peterson, has been invited to speak to the teens of the Midwestern Region of Jack and Jill of America, Inc. about social networks during the annual teen conference. At the end of the convention graduated seniors are celebrated and welcomed into adulthood during a debutante-like gala. Mwari Magazine will welcome these new graduates into the business area of this new stage of their lives in Cafe 2011, a networking reception with business leaders within Jack & Jill and the Oakland County community. The purpose of this event is to give these high school graduates exposure to the business world they will encounter during college and beyond. Additionally, it will give them an opportunity to meet future mentors and employers as well as create more memories with one another. Mwari Magazine and your brands will create a cafe environment that simulates the happy hours that occur in the business world, but is still conducive to meaningful conversation. Additionally, this is an opportunity for these readers to experience your company and meet its executives and representatives. Jack and Jill of America, Inc. is a social organization for mothers of children aged 2-19. The purpose is to develop leadership skills, social networks, cultural appreciation, a heart for community service, civic involvement and fundraising skills in the children. Location: Oakland University- Rochester, Michigan Time: 3-5PM Date: Friday, June 24th Number of Attendees: 100 Sponsorship Levels: Silver: $500 Gold: $1,000 Platinum: $2,000


Homecoming Tailgate Lounge Homecoming is an exciting time of the year for college students and alumni. Alumni have a chance to reminisce and create new memories with old friends and students have an opportunity to relax, indulge in school spirit and get to know some of their school’s prominent alumni. Often, it is hard to find a comfortable place to relax and catch-up and thus Mwari Magazine has developed spaces to sit an relax during the tailgates. Beginning this fall we will host Homecoming Tailgate Lounges at Northwestern University, Spelman College, Howard University, Chapman University, Tennessee State University and University of Maryland that will feature couches, a bar serving non-alcoholic beverages, food, televisions to watch the game, photos from other tailgate lounges and a live DJ. This is an excellent opportunity to present your brand to our readers in a causal, informal way. Location: Varies Time: 9:30AM-5PM Dates: Northwestern University- Saturday, October 22nd Spelman and Morehouse colleges- Saturday, October 22nd Howard University- Saturday, October 29th Tennessee State University- TBD University of Maryland- TBD Chapman University- TBD Number of Attendees: Approximately 400 per event Sponsorship Levels (Per Event): Silver: $5,000 Gold: $7,500 Platinum: $10,000


The Tuxedo Ball After Party The Tuxedo Ball is a weekend of socializing and networking that grew from a need to keep privileged black children connected after integration. Prominent black families from across the country attend the weekend of events that also includes workshops, motivational seminars and of course the ball. The ball is held annually at the Omni Shoreham. Last year Mwari Magazine hosted its first official Tuxedo Ball after party for attendees aged 21-40 at L2 Lounge and it was a huge success. Guests had the opportunity to relax in the private members-only club and get to know one another in a less formal setting. Location: L2 Lounge Time: 11PM- 2AM Date: Late December 2011 or Early January 2012 Previous Sponsors: Starbucks Ice Cream, L2 Lounge and Comprehensive Medical Services Number of Attendees: Approximately 75 Sponsorship Levels: Silver: $500 Gold: $1,000 Platinum: $2,000


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