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5 PROVEN DIRECT MARKETING METHODS INCREASE GROUP BUSINESS!
1. WEBSITE - 200,000 Annual Planner Views www.MNFieldTripLibrary.org
A 24/7 very popular resource for planners to easily find educational & recreational providers, entertainers, attractions and destinations in your Partner Webpage, Specialty Promotions, Directory & Blog.
2. EMAIL & SOCIAL MEDIA -14% Opens / 16% Clicks
Each month our 7 emails are sent to 45,000+ subscribers in the 7 Group Markets. Your monthly announcements are then each individually posted on our website and 3 social media platforms (Facebook, Instagram & Twitter).
3. A GUIDE FOR PLANNERS
MN FIELD TRIP GUIDE - 65,000 Print & Digital Reads • 7+ Minutes/Read
Used for meetings, resource planning, and designed for convenient reference.
7,500 are distributed to leaders & planners in schools, organizations in all group markets.
4. IN-PERSON MARKETING EVENTS - Attracting 850+ Planners Annually
MN Field Trip & Activity EXPO - August - The BIG annual event
MN Summer Resource Fair - January - Specifically for summer camps, classes & activities
5. PRESS RELEASE SERVICE - Broadcast to 400 MN & Regional News Outlets
You create and we send to newspapers, TV/Radio Stations, Internet News Outlets
“The MN Field Trip Library helped us jump start our school field Trip program. Thanks to the way they promote us, our group sales have surpassed our expectations.”
“The MN Field Trip Library is great way for us to connect with a variety of different audiences We have reached educators, scout leaders, seniors, tour operators and even other Partners through their easy-to-use Partner Program!”
“America’s Fun Science loves the MN Field Trip Library! As our main source of marketing, we have found it to be a very effective marketing tool for us over the past four years. We get a lot of bang for our buck!”
“When it comes to their direct marketing, you can’t beat the MN Field Trip Library! Because I work with schools, youth groups, adult groups & event planners, I have found the entire staff to be very committed professionals who always strive to help me grow my group & event business!”