Advantages of Good Graphic Design
Introduction ď‚— Graphic designing is all about designing visual or textual content
by the art and perfect planning of practice with proper projecting ideas and enough experience. This can be of any kind like full of virtual designing or any eye catching images, words or other graphic contents.
Advantages of Graphic Design Grabs Attention Creates Recall Builds your Image Increases Sales Improves Market Standings Creates Goodwill Attract and keep customers interested High-quality visuals increase viewer interaction
Grabs Attention ď‚— A well-designed shoe or computer will not only grab attention
because of its features, but also because of its looks. In a shoe store, the first thing that determines whether a person will try a shoe or not is its design.
Creates Recall ď‚— When you buy anything, like hair shampoo, you might think
that it is the product inside the bottle that matters. Fact is, the product matters only once the customer has bought the bottle and tried it on. To get them to pick your product, your packaging (in this case the bottle), needs to make them want to pick it.
Builds Your Image While their logo remained the same, the message was simple –
“We care about the environment.” Whether the company goes on to do something about it or not is something different. The fact is, in the eyes of the target audience, this shift in design leads to a shift in perception.
Increases Sales ď‚— As people start looking at your company and brand differently,
they start appreciating it more. If two companies create the same quality of product (equal in every aspect), it is a guarantee that almost every single customer will pick the one they remember the most.
Improves Market Standings ď‚— This is a direct off-shoot from a rise in sales figures. If you start
selling more products, chances are that you are outshining your competition. That means, you are toppling them in the popularity charts as well as in the charts that matter the most – the financial charts.
Creates Goodwill ď‚— When you create a design, be it for a product, an advertisement
or just a hoarding on the street, and connect with the customer, that is what they are looking for. Everyone wants to know that you are thinking about them and nothing says that better than meaningful design.
High-quality Visuals Increase Viewer Interaction Whether it’s e-newsletters and websites, blogs and social
media, or printed materials—high-quality visuals grab attention at a much higher rate than applications using low-quality, stock or nonexistent imaging. Online shoppers, especially B2B buyers, cite image quality as one of the most important criteria in their purchasing decisions.
Attract and Keep Customers Interested ď‚— This ensures you maintain a unique identity that attracts
attention, differentiates your offerings, and will keep your customers coming back to check for new content.
Who I Am‌  Nagarajan Sivanadipatham
is the owner of Xoraa Technology Lab who provide the help in android , web designing and app development in United States.