How To Market Your Business Effectively & Efficiently Do you advertise your business? You know there’s a terrible thing that happens to people who don’t advertise…and that is nothing…nothing happens! It’s very important that you advertise your business on a regular basis. Advertising Guidelines When Starting out: 1) Don’t be afraid to experiment with different strategies when starting your advertising campaign. There will always be an element of risk involved, as there always is, and will be when experimenting with different things. It’s all part of the learning process, and mistakes must be made. Once you learn ways of doing things that yield little to know results, make sure to NEVER make those same mistakes again. 2) Always start small when first dipping your toes in the advertising pool. Expect to lose little, learn a lot, and work to scale what DOES work. Once you find a source that yields good results, it’s then time to expand on this method and leverage your profits to make more money. 3) If you want consistent results, you MUST take consistent action. It’s wise to have something on the go at all times. Budget well so you have advertising out there working for you no matter what day of the week it is. This is really important to gain momentum and to accumulate consistent results. Fresh leads coming into your business at all times is ultimately what your aiming for here. 4) Take your time from the outset and don’t try to accomplish everything at once. Pick one marketing strategy and stay with it until you see results. Master one strategy at a time and never jump from one to another…this is the biggest mistake of all and the number one reason we see so many failures online. 5) Learn copywriting before you create your ads. Study other advertising campaigns to see what’s working for the big boys online. Remember, the better your copywriting when producing ads, the more profitable your advertising campaigns will be. More than anything else within the marketing of your business, copywriting will pay for its mastery a hundred times over, so learn this skill. Here’s a link that will help you write effective solo ad and email subject headlines www.aminstitute.com/headline ...this is a brilliant resource and very addictive too. It’ll rate your headline to let you know if you have a good one. If you can get a score of 50% or above, then you have a headline that people will click on. Get 100% and you’ll definitely have a winner. My best has crossed the 100% mark. I had a 142% score once. It did very well! 6) Your marketing results will ultimately be dependent on WHAT you market, HOW you market and WHERE you market. It does take time to learn effective marketing strategies, not too many marketers out there really know how to market at all. It’s a skill that MUST be learned. 7) Dan Kennedy, one of the most recognized direct marketers the world has ever known, states that 85% of your prospective buyers will not purchase from you within the first 90 days. Don’t be like the opportunity seekers out there and try to hard sell to your prospects earl on in the relationship…prospecting is a bit like dating, it can take a little longer for some to fully trust you. If you are selling $7 eBooks then this may not apply in most cases, but let’s be honest here, if you’re selling $7 eBooks then maybe you need to re-evaluate your long-term business strategy. The basic flow of how your marketing system should look something like this: Targeted Traffic From Advertising ~~> Your Lead Capture Page ~~> Your Replicated Sales Page ~~> Continued Autoresponder Messages ~~> Build Relationship Via Personal
Website ~~> Get Paid Membership Sales / Recommended Affiliate Products ~~> Your Primary Business/Product ~~> You Get Money!$$$
Grab Your 100% FREE 7 Day Training Bootcamp Series & Special Reports At… http://affiliateincomesecrets.info/ We Create Entrepreneurs Out Of Opportunity Seekers Daily. I hope you enjoyed today’s article, please feel free to share with others. Declan.