GUIDE FOR LANDSCAPE MANAGEMENT PROFESSIONALS
OCTOBER 16-19, 2018 LOUISVILLE, KY
LANDSCAPESCONVENTION.ORG Platinum Sponsor:
LEARN | NETWORK | EXPERIENCE LANDSCAPES 2018 AT GIE + EXPO, IS YOUR ONE-STOP-SHOP FOR A WHOLE YEAR'S WORTH OF EDUCATION AND TRAINING FOR YOU AND YOUR TEAM. SEE ALL THE LATEST EQUIPMENT AT THE SHOW, NETWORK WITH THE BEST IN THE INDUSTRY AND GET THE STRATEGIES YOU NEED TO TAKE YOUR BUSINESS TO THE NEXT LEVEL. LANDSCAPES 2018 IS ALL NEW WITH A BRAND NEW HEADQUARTERS HOTEL- THE OMNI LOUISVILLE HOTEL, A NEW SCHEDULE STARTING A DAY EARLIER WITH MORE TIME FOR NETWORKING AND EDUCATION, MORE SPECIALTY TRACK WORKSHOPS FOR YOUR WHOLE TEAM AND EXCLUSIVE DEDICATED SHOW-FLOOR TIME AT GIE+EXPO. VISIT LANDSCAPESCONVENTION.ORG TO REGISTER AND PAY ONLINE. REGISTER BY SEPTEMBER 12 TO RECEIVE THE EARLY REGISTRATION DISCOUNT. CONTACT LISA WOOD AT LISAW@LANDSCAPEPROFESSIONALS.ORG OR 800.395.2522 WITH ANY QUESTIONS.
CONFERENCE HIGHLIGHTS CREW LEADER WORKSHOP
ACCOUNT MANAGER MASTER SERIES
SPECIALTY SUMMITS
CEO FORUM
OPENING KEYNOTE
WELCOME PARTY AND AUCTION
BREAKFAST WITH CHAMPIONS
POWER SESSIONS
AWARDS CELEBRATION
GIE+EXPO
FREE CONCERTS ON 4TH STREET LIVE!
TECHNICAL TRAINING WORKSHOP
LANDSCAPE MANAGEMENT SPECIALTY SUMMIT OCT 16, 2018
Sponsored by:
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HOW TO SELL PROFITABLE LANDSCAPE ENHANCEMENT SERVICES FRED HASKETT LEARN HOW TO UNDERSTAND CLIENT NEEDS, ESTIMATE AND PRICE A JOB, AND IDENTIFY LANDSCAPE ENHANCEMENT SERVICES TO PROPOSE TO CLIENTS. HEAR HOW THESE EXTRAS ENHANCE PROFITS AND STRENGTHEN CLIENT RELATIONSHIPS.
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SUSTAINABLE LANDSCAPE TOOLBOX BOB GROVER FIND OUT HOW YOUR COMPANY CAN REDUCE NEGATIVE ENVIRONMENTAL IMPACT, FIND RESOURCES RELATED TO SUSTAINABILITY, MEASURE THE RESULTS OF YOUR STRATEGIES AND PROMOTE YOUR EFFORTS TO CUSTOMERS.
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THE SCIENCE BEHIND LANDSCAPE MANAGEMENT NIKOS PHELPS LEARN THE SCIENCE OF LANDSCAPE MANAGEMENT AND HOW TO ENSURE A HEALTHY COMPANY BY TAKING A LOOK AT THE ANATOMY OF LANDSCAPE COMPANY MANAGEMENT BY ASSESSING THE SERVICES, EMPLOYEES, EQUIPMENT, LOCATION, MARKETING, CLIENTELE, SEASON AND SUBCONTRACTORS THAT WORK AS A SYSTEM TO GIVE YOUR COMPANY LIFE.
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BENCHMARKING: MAKING THE NUMBERS WORK FOR YOU ANDREW DICKSON LEARN HOW TO TRACK INTERNAL METRICS, UNDERSTAND FLUCTUATIONS IN PERFORMANCE, MAKE MEANINGFUL COMPARISONS TO OTHER COMPANIES AND USE DATA TO DRIVE IMPROVED PERFORMANCE TO MEET YOUR GOALS.
POWER SESSIONS
LEARN FROM TOP EXPERTS IN THE LANDSCAPE INDUSTRY AT THIS SERIES OF HARD HITTING, INSIGHTFUL SESSIONS PACKED WITH FRESH IDEAS TO APPLY TO YOUR OWN CAREER OR BUSINESS. OCT 17, 2018 RECRUITMENT, RETENTION & REPLACEMENT
NALP TALKS
STEVE CESARE, THE HARVEST GROUP
JIM MCCUTCHEON. FRANK MARIANI & SCOTT JAMIESON
DISCOVER HOW TO ADDRESS WORKFORCE NEEDS HOLISTICALLY BY INTEGRATING YOUR NEED FOR LABOR WITH BEST PRACTICES TO KEEP HIGH-PERFORMING EMPLOYEES ON THE TEAM AND REMOVE UNDER-PERFORMERS QUICKLY.
JOIN THREE INDUSTRY LEADERS, JIM MCCUTCHEON, FRANK MARIANI AND SCOTT JAMIESON, FOR A FAST-PACED CONVERSATION ABOUT CORPORATE CULTURE AND HOW IT IMPACTS THEIR ORGANIZATION AND OVERALL PERFORMANCE.
STICKING WITH STRATEGY MARTY GRUNDER, GRUNDER LANDSCAPING CO.
RESEARCH SHOWS THAT 87 PERCENT OF COMPANIES FAIL TO STICK TO THEIR STRATEGIES. MARTY GRUNDER WILL SHARE THE STEPS YOU NEED TO TAKE TO STAY ON TARGET. HEAR ABOUT EVERYTHING FROM GETTING BUY-IN FROM YOUR TEAM AND TRACKING METRICS THAT MATTER TO AVOIDING EVERYDAY DISTRACTION.
POWER SESSIONS
LEARN FROM TOP EXPERTS IN THE LANDSCAPE INDUSTRY AT THIS SERIES OF HARD HITTING, INSIGHTFUL SESSIONS PACKED WITH FRESH IDEAS TO APPLY TO YOUR OWN CAREER OR BUSINESS. OCT 18, 2017 GENERATING BIG BUSINESS FROM SOCIAL MEDIA MARKETING
2020 MARKETING
SAM FIORELLA
2020 IS JUST AROUND THE CORNER SO DON’T PUT OFF MARKETING PLANS TO REACH THE AUDIENCE MOST LIKELY TO SPEND MONEY ON LANDSCAPING – MILLENNIALS. LEARN HOW TO TELL YOUR STORY IN A WAY THAT APPEALS TO THIS SOCIALLY CONSCIOUS, DIGITALLY SAVVY CONSUMER.
HEAR HOW YOUR BUSINESS CAN ATTRACT AND CONVERT MORE PROFITABLE CUSTOMERS THROUGH NO- OR LOW-COST SOCIAL AND INFLUENCE MARKETING STRATEGIES.
BETH BERRY
FIVE MARKETING STRATEGIES TO MAKE OR BREAK YOUR BUSINESS IN 2019 ALAIN PARCAN
INCREASE YOUR PROFITABILITY BY LEARNING MARKETING STRATEGIES FROM ALAIN PARCAN – AN EXPERT WHO UNDERSTANDS LANDSCAPING AND SEO. HEAR ABOUT THE LATEST MARKETING TRENDS THAT MIGHT ALLOW YOU TO SPEND MORE TIME GOLFING OR FISHING NEXT YEAR.
LEADERSHIP WED. 10:30AM- 11:45AM A GROWTH ROADMAP TO MAXIMIZE PROFITS AND VALUE JUDY GUIDO, GUIDO & ASSOCIATES DISCOVER PRACTICAL, USABLE TOOLS, TECHNIQUES AND EDUCATION TO GROW YOUR PEOPLE AND PROFITS, WHILE REDUCING YOUR OVERHEAD AND INCREASING YOUR CASH FLOW.
THURS. 1:00PM - 2:15PM HOME BY 5! MARTY GRUNDER, GRUNDER LANDSCAPING CO. MARTY GRUNDER, FORMER MICROMANAGER EXTRAORDINAIRE, SHOWS YOU HOW TO SET YOUR COMPANY UP SO THAT EVERY RESPONSIBILITY DOES NOT REST ON YOU. GET YOUR EVENINGS AND WEEKENDS BACK—ALONG WITH YOUR PEACE OF MIND.
THURS. 4:00PM - 5:15PM THE CONNECTED LANDSCAPER KEVIN AIRES LEARN HOW LANDSCAPE COMPANIES OF ALL SIZES USE ADVANCED FLEET TRACKING AND MOBILE WORKFORCE MANAGEMENT TECHNOLOGY TO GAIN VISIBILITY INTO THEIR OPERATIONS TO IMPROVE PRODUCTIVITY, EFFICIENCY, COST CONTROL, WORKER SAFETY AND VEHICLE MAINTENANCE
FRI. 11:00AM - 12:15PM ARE YOU A FIERCE LEADER? BILL ARMAN & ED LAFLAMME, THE HARVEST GROUP
DO YOU INSPIRE, ENGAGE AND MOTIVATE YOUR TEAMS TO PERFORM TO THEIR FULLEST POTENTIAL? DISCOVER YOUR STRENGTHS AND WEAKNESSES SO YOU CAN BECOME A FIERCE, FAIR AND RESPECTED LEADER.
DON'T MISS OUT OPENING KEYNOTE BE INSPIRED BY ONE OF THE GREATEST UNDERSEA EXPLORERS OF OUR TIME. OCEANOGRAPHER AND FORMER U.S. NAVY OFFICER DR. ROBERT BALLARD WILL SHARE HIS STORIES OF EXPLORATION, ENVIRONMENTAL DISCOVERY AND LEADERSHIP. BEST KNOWN FOR HIS 1985 DISCOVERY OF THE TITANIC, HE HAS CONDUCTED MORE THAN 140 DEEP SEA EXPEDITIONS, INCLUDING THE FIRST MANNED EXPLORATION OF THE MID-OCEAN RIDGE.
BREAKFAST WITH CHAMPIONS FIFTY NETWORKING TABLES “PUTS YOU AT THE TABLE” WITH THE BEST MINDS IN THE LANDSCAPE INDUSTRY ON TWO MORNINGS. A PERENNIAL FAVORITE OF LANDSCAPE PARTICIPANTS, YOU LEARN FROM PEERS AND EXPERTS AS YOU MAKE CONNECTIONS THAT LAST BEYOND THE CONFERENCE.
STUDENT EMPLOYER ROUNDTABLE MEET TOMORROW’S LANDSCAPE INDUSTRY PROFESSIONALS AT THE STUDENT/EMPLOYER ROUNDTABLE RECRUITING SESSION. EMPLOYERS WILL BE STATIONED AT TABLES, AND STUDENTS WILL SELECT POTENTIAL EMPLOYERS WITH WHOM TO NETWORK. FOR MORE INFO REACH OUT TO JENN@LANDSCAPEPROFESSIONALS.ORG
WE HOPE YOU ENJOY LANDSCAPES 2018! LANDSCAPESCONVENTION.ORG