IMPLEMENTING A CONTENT WORKFLOW SUCCESSFULLY narrato
CONTENTS 01 Why do I need a content creation workflow? 02 Task-based workflow vs Status-based workflow 03 How to implement a content creation workflow successfully 04 How to ensure your content marketing workflow sustains in the long run 05 What are the best tools to use for content marketing and managing workflows? 06 How to improve your content creation workflow
Why do I need a content creation workflow? CONSISTENCY PPRODUCTIVITY REPAREDNESSCLARITY Helps maintain consistency in content quality & timing Roles and responsibilities are clearly defined. Helps identify and address process inefficiencies well in time. Boosts productivity and optimum use of resources. narrato
Task-based workflow Status-based workflow Workflow stages are defined by the tasks to carry out Self-explanatory stages Great for newer teams who are not very familiar with the content process yet Workflow stages are defined by the status of the content Tasks are not elaborately defined Great for experienced teams familiar with the process narrato
How to implement a content creation workflow successfully 1. Delegate responsibilities 2. Set realistic timelines 3. Track progress 4. Send reminders 5. Assign Project Managers to oversee each project 6. Automate to minimize effort narrato
How to ensure your content marketing workflow sustains SET ACHIEVABLE GOALS MONITOR & TRACK PERFORMANCE OPTIMIZE & IMPROVE PROCESS MANAGE RESOURCES BETTER narrato
Best tools to use for managing workflows Narrato - Content Workflow Management Miro - Editorial Calendar Hopper - Social Media Scheduling Box - Cloud Content Management narrato
How to improve your content creation workflow Keep workflows flexible Share content briefs to guide writers Make all content easily accessible Enable easy review and approval narrato
THANK YOU To know more about content workflow implementation, check out our blog. https://narrato.io/blog/implementing-a-content-workflow-for-content-marketing-success/ narrato