YOUR GUIDE TO BUILDING THE PERFECT CONTENT WRITING PROCESS
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Content Publishing
CONTENTS
Stage 1: Planning and Research
Stage 2: Writing
Stage 3: Proofreading and Editing
Stage 4: Publishing and Review
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CONTENT WRITING PROCESS
Series of steps every content creator has to go through while creating written any piece of engaging content.
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Content Writing Process Stage 1: Planning and Research
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PLANNING AND RESEARCH
2. Set your content strategy: Determine how every content piece will be created, shared, and managed.
1. Set content goals: Setting your content goal can guide your entire content strategy
3. Build your audience personas: Nifty way to address the challenges and needs of your audience
4. Determine the audience’s search intent: Audience search intent can be informational, commercial, and transactional
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PLANNING AND RESEARCH
6. Keyword research: Tells the search engine what exactly your content is about
5. Do your topic research: Expand your knowledge on the particular topic you’re writing on
7. Create a content outline: Crucial for streamlining the flow of your content writing process
8. Plan your content calendar: Makes planning easier, pace your content writing accordingly
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Content Writing Process Stage 2: Writing
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WRITING
2. Start off right and end on a high note: Keep the intro short and without any fluff. Conclusion should tie together all the main points
1. Pick the writing angle: Examine new ways to build audience interest
3. Add engaging visuals: Visual content can be in the form of images, videos, infographics, and charts.
4. Add CTAs strategically: Find a way to organically include CTAs
WRITING
6. Pick a catchy title: Put some thought into choosing a working title
5. Incorporate researched keywords into the content intelligently
7. Write the meta title and description: Provide the audience with a brief overview of what the content piece contains
Content Writing Process Stage 3: Proofreading and Editing
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PROOFREADING
Take a break
Proofread slowly
Check for grammar and spelling
mistakes
Verifying data and fact-checking
Consistency in the tone of voice
Review the content structure
Content
Writing Process Stage 4: Publishing and Review
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PUBLISHING AND REVIEW
Lay down the procedures for uploading and sharing the content on each channel
Invest in a publishing automation tool like Narrato’s
THANK YOU
To learn more about perfecting your content writing process, read the complete article on the Narrato blog. https://narrato.io/blog/the-perfect-content-writingprocess-exists-heres-your-guide-to-it/