Virtuoso Reports
Travel at Every Age Virtuoso’s Symposium event in Portugal highlights how generations explore. BY JOHN O’CEALLAIGH
Golden hour in Porto, a stop on this year’s Symposium sailing, and (above) Virtuoso chairman and CEO Matthew D. Upchurch at the event’s opening session in Lisbon.
T
ELL US WHEN YOU WERE BORN AND WE’LL TELL
you about your travel style: Generational travel habits – boomer, Gen X, and millennial – were front and center at Virtuoso’s recent Symposium event in Portugal. The annual meeting of top Virtuoso travelagency executives and the world’s most prestigious hospitality brands (more than 300 from 35 countries this year) to discuss trends and share intel on developments in travel took place aboard Silversea’s new Silver Dawn,
18
V I RT U O S O L I F E
where the conversation flowed as generously as the Champagne at the Dolce Vita bar. As Jean-Luc Naret, executive director of The Set Collection, said: “It was a brilliant idea to gather everyone on a luxury ship with no way to escape! It was the perfect way to get to know people.” The event kicked off at the Four Seasons Hotel Ritz Lisbon, which recently emerged from a renovation that reinstated focus on its striking original features, such as a looping grand staircase and the colossal citrus-colored
