Natalie Mukhtar natalie.mukhtar@gmail.com
HEY THERE,
It’s nice to meet you.
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A fully electric dual sport motorcycle as the successor to the Lightning LS-218 electric racing bike. Partner in design collaborative
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Research
Accessing a concentrated de forums gave unique insights
For people like Hector Mujica Google Social Responsibility Leader CSR intrapreneur @GOOGLE
Persona
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Tech4good advocate Outdoors enthusiast
Dual Sport Bike. Power, range
factors influencing the public
Adventerous lines
emographic of motocyclists on to the development of Lightnings
e, and aesthetics are three leading
c acceptance of electric vehicles.
Styling The Adventure bike should look and feel robust, inviting, and nod to classic motorcycle styling,
Hard materials with soft form
while leaning into futurism.
An aesthetic twist on a functional element
Concept Deliberation
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Final Concept
200 horse power 80-100 mile range
Features
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Padded saddle, “tank”, and leg grip area
Lithium-ion battery 3-phase induction motor
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A 3D stereoscopic camera for VR. Cofounder and Lead Designer
USE CASEs
VR ADOPTION
For making and sharing
KZERO Market Sizing Forecast
memorable experiences.
predicts that the Virtual Reality market will grow between 2014-2018. Three key users will be: 1. Gamers and Innovators 2. Early Adopters 3. Kids, Tweens, Teens
2014-2018
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6M 1M
25M+
16M Styling It is important to portray a premium but
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familiar look and feel for consumers to adopt such a new product.
Strategizing IDENTITY Strategic body shaping with strong framed edges distracts from the full volume of the product.
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Note: Legacy model. Not mine.
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lucidcam SPECS Weight: 8oz Dimensions: 131mm x 67.3mm x 25mm Battery: Up to 1.5 hours Still Images: 4k Video: 2k/60fps Wifi supported for livestream 32gb onboard storage, 4gb RAM Dinaural audio with dual mics Field of view 180deg x 180deg Fixes F/2.2 Aperture Ports: 1 Micro SD, 1 USB, 1 HDMI output
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A family of cycling accessories at low cost. Product Development Designer
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Identity
Half Toe-Clip Design Delta Cycle’s half-toe clip to fit brand identity and reach a large scope of cyclists.
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FINAL CONCEPT Research shows that form language which speak to performance and elegance increases the perception of reliability.
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Made of ABS for its impact resiliency. Surfaces are optimized to hug a variety of shoe sizes.
X-MOUNT This bicycle handlebar mounted phone holder securely grips your device.
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40 OO durometer silicone is captured between an ABS clamshell.
Accomodates most phone sizes.
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EXTERNAL SSD 500 An extreme-condition external SSD for media professionals. Industrial Designer
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Inspiration Inspirational items that portrayed functional and distinct aesthetic details were influential to our final form and surface treatment.
Repeating elements: Protection conveyed through detailing
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Quick IDeation The Industrial Design team collaborated with marketing and engineering departments to ideate the possible form of this external SSD.
Iconic impact resistant shapes
Concept Deliberation A handful of concepts were developed before narrowing down to one final selection.
Concept 2: Corner
Concept 1: Canteen
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Concept 3: Float
Concept 4: Hex
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Metal PVD latch loop aids loss prevention.
Shock absorbing polyurethane perimeter also functions as a gasket.
specs Up to 480GB storage Read speed: 430MB/s Write speed: 400MB/s
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Shock resistant up to 800G Temp resistant from -20C to 70C
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Dr. Dre Beats eats Display An industrial-chic headphone wall display for the Chicago TMobile flagship store. Industrial Design Engineer
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INSPiration This TMobile Chicago flagship store wall mounted display was influenced by Chicago city’s industrial style melded with TMobile’s brand style.
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Google Home Endcap An engineered and prototyped retail endcap display for Google Home. Industrial Design Engineer
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Prototyping The Google Home fixture was engineered, modified and prototyped Google Home at the PD CA studio, Voice assistant speaker
Google Home Voice assistant speaker
Enjoy your music
“Play my ‘chill’ playlist on Spotify” “Next song please”
Get answers from Google
“What’s ‘good morning’ in French?”
Control your home
“Set the thermostat to 72 degrees”
“How far is the moon?” “Will I need an umbrella today?”
“Louder!” “Pause”
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Manage everyday tasks
“Set a 20 minute timer for pizza”
“Dim the lights in the kitchen”
“Add toothpaste to my shopping list”
“Turn on the living room lamps”
“Wake me up tomorrow at 4:30 AM”
“Are the lights on in the master bedroom?”
Natalie Mukhtar natalie.mukhtar@gmail.com