FONTS
FONT ONE • THIS FONT WAS FOUND UNDER THE RETRO CATEGORY IN DAFONT.COM. THIS FONT COULD HAVE CONNOTATIONS TO A FONT THAT PEOPLE ASSOCIATE WITH THE 1970'S. THIS COULD REFLECT OUR MUSIC AS THE MELODY OF OUR SONG IS VERY OLD SOUNDING BUT USING MODERN INSTRUMENTS SUCH AS A SYNTHESISER TO CREATE THE EFFECT OF A LIGHT MELODY THAT SOON DEVELOPS INTO A MAJOR KEY MAKING THE PIECE TAKE A DARKER TURN. • THIS FONT WOULD CONNOTE THAT OUR BAND WAS FUN AND EASY GOING. UNFORTUANTELY THIS FONT WOULD NOT CONFORM TO OUR CHOSEN GENRE OF INDIE POP, ALTHOUGH IT WOULD FIT WITH THE POP SIDE OF THE GENRE IT WOULD NOT CONFORM TO THE INDIE SIDE OF THE GENRE AS IT IS NOT WEIRD ENOUGH AND IS A FONT YOU WOULD SEE ON A MAINSTREAM ALBUM COVER SUCHA S LADY GAGA WHO IS SLIGBTLY MORE PECULIAR
STRENGTHS • READABLE • BOLD • FITS WITH PART OF THE GENRE
WEAKNESS Doesn’t fit with all parts of the genre such as the indie part
FONT 2 • SIMILARLY TO FONT 1 THIS FONT WOULD FIT IN OUR GENRE BUT ONLY FOR THE POP SIDE AND MAYBE SLIGHTLY FOR THE INDIE SIDE. • THIS FONT WOULD CONNOTE THAT OUR BAND WERE LIGHT HEARTED AND EASY GOING. BUT THIS FONT DOES HAVE CONNOTATIONS OF A SLIGHTLY MORE FOLK BAND AND INSTRUMENTAL WHERE AS OUR BAND IS FULL OF SYNTHESIZED MUSIC THAT ISN'T AS WHOLE HEARTED AS A FOLK BAND WHO MAINLY FEATURE GUITARS AND UKULELE.
STRENGTHS • SOMEWHAT FITS WITH OUR CHOSEN GENRE OF INDIE POP
WEAKNESSES • •
NOT VERY READABLE DOESN’T ENTIRELY WITH THE GENRE
FONT 3 • THIS IS THE FONT THAT I AM DRAWN TO USING FOR MY PRINT PRODUCTION AS IT FITS THE GENRE OF OUR MUSIC/BAND AND REPRESENT THE BAND ACCURATELY. • THIS FONT HAS SIMILAR CONNOTATIONS TO THE PREVIOUS TWO AND WOULD SAY TO OUR TARGET AUDIENCE THAT OUR BAND IS FRIENDLY AND WELCOMING WHILST STILL BEING SERIOUS ABOUT THE MUSIC AND THE VIDEO.
STRENGTHS • READABLE • MOSTLY FITS WITH OUR GENRE • PRESENTS GOOD CONNOTATIONS OF THE BAND • REPRESENTS THE BAND WELL
WEAKNESS • MAY BE SLIGHTLY CHILDISH • MAY NOT BE READABLE ON THE BACKGROUND • MAY NOT BE THE MOST PROFFESSIONAL FONT
FONT 4 • THIS FONT IS SIMILAR TO THE PREVIOUS ONE BUT IT IS READABLE IF NOT A LITTLE CHILDISH/ THIS FONT WOULD BRING SIMILAR CONNOTATIONS TO THE PREVIOUS ONE WHICH WOULD BE THAT THE BAND ARE FUN AND THAT THE MUSIC ISN'T TOO SERIOUS. THIS IS A CONTRAST TO WHAT THE SONG IS ABOUT WHICH RIS REINFORCED BY THE MODULATION IN THE MUSIC FROM A MINOR KEY TO A MAJOR KEY.
STRENGTHS • ITS READABLE • FITS WITH GENRE OF INDIE POP • REPRESENTS THE BAND ACCURATELY
WEAKNESS • SLIGHTLY CHILDISH • MAY NOT BE READABLE ON MY CHOSEN BACKGROUND • COULD BE PERCEIVED AS NOT FITTING PERFECTLY WITH THE GENRE
FONT 5 • THIS FONT IS VERY SIMILAR TO THE PREVIOUS TWO FONTS IN THAT IT IS VERY THIN AND ONLY USES SANS SERIF VERY SIMILARLY TO MY OTHER CHOICE OF FONTS. • THIS FONT IS SIMPLISTIC AND WOULD FIT WITH THE TYPE OF VISUAL STYLE THAT I AM AIMING TO POTRAY IN MY CD COVER AND MAGAZINE ADVERT. THIS FONT IS ALSO VERY READABLE BUT THE LETTERS ARE VERY SPACED OUT
STRENGTHS • IT'S READABLE
WEAKNESS • LETTERS ARE RATHER SPACED OUT • THE FONT IS THIN AND NOT ENOUGH OF A STATEMENT • WOULD BE DIFFICULT TO SEE AGAINST BACKGROUND
FONT 6 • THIS FONT WOULD BE EASILY SEEN AGAINST THE BACKGROUND. BUT IT IS TOO BOLD FOR THE TYPE OF VISUAL STYLE THAT I AM AIMING FOR. • IT IS USING SANS SERIF THEREFORE IT IS STRSIGHTFORWARD AND A PLAIN TYPE OF FONT WHICH FITS WITH THE VISUAL STYLE OF MINIMIALISM. • BUT THE FONT DOESN’T FIT WITH THE GENRE OF MUSIC OR THE BAND AS IT IS TOO HEAVY WHERE AS THE BAND ARE LIGHTHEARTED AND FUN. BUT THIS FONT IS MORE SERIOUS AND DOESN’T HAVE THE CONNOTATIONS THAT ARE NEEDED FOR MY MUSIC ADVERT OR CD COVERS
STRENGTHS • READABLE • USES SANS SERIF REINFORCING THE SIMPLICITY
WEAKNESS • •
DOESN’T FIT WITH GENRE TOO BOLD FOR CD COVER