Dipper Vol. 36 No. 6
The National ®
THE MAGAZINE FOR FROZEN DESSERT RETAILERS
November/December 2020 $5.00
Reader Service #101
®
THE MAGAZINE FOR FROZEN DESSERT RETAILERS Published by United States Exposition Corp. Vol. 36, No. 6 • November/December 2020
Features 2020 Promotion of the Year Contest..............................11 Chill Out Ice Cream Parlor, Shenandoah, Pennsylvania
Cranford Vanilla Bean Creamery, Cranford, New Jersey DeeZertz, Berne, Indiana Goody Bassett’s Ice Cream, Stratford, Connecticut Kaiser’s Grateful Bean Cafe, Oklahoma City, Oklahoma Leopold’s Ice Cream, Savannah, Georgia Little Cottage Ice Cream, Roscommon, Michigan Staccato Gelato, Portland, Oregon
Page 11 - Little Cottage Ice Cream, Roscommon, Michigan wins Promotion of The Year Award.
2021 Calendar of Industry Events & Promotion Planning Guide........................................16
Departments Advertisers’ Index ......................22 Calendar .............................22 Editorial ..............................4 News .....................................5
Reader Service Card ....................17 Regional Yellow Pages ..............21 Subscription Card .......................7 Yellow Pages ............................21
Page 13 - Goody Bassett’s Ice Cream runs Shark Week promotion.
In The Next Issue • 29th Annual Source Book • Manufacturer Listings • Product Listings • Trade & Brand Names • State Distributor Listings • Inch Ads The National Dipper
November/December 2020
Page 15 - Melody Gardens Restaurant ad Skateland brought back the old time car hop drive in. 3
Editorial
Promotion of the Year Contest I hope that you, your family, your employees and your customers are safe and healthy. I am sure many of you are happy to see the end of this ice cream season. It has been a rough one, to say the least and I know some stores did not survive. But to those of you who did survive, it goes to show how you can adapt to any situation. I am sure we have all learned and grown in some way during this pandemic. In a way, it gave us time to reflect and to be with family, time to take a much needed breath, for a short while. The stores that did open had to adjust to new safety measures for your employees and customers. Cleaning and sanitizing were never ending, now more than ever before. But you did it! And you should be very proud of yourself. Let’s all look forward to a better year in 2021. On a personal note, the one thing I miss the most during the past several months is being able to hug someone. So the next time you see me, if it is safe, please give me a hug! In This Issue I was so very happy to receive eight promotions for the Promotion of the Year Contest. They included: Bob and Anna Marie Decusky, Chill Out Ice Cream Parlor Shenandoah, Pennsylvania; Ralph Kopelman, Cranford Vanilla Bean Creamery, Cranford, New Jersey; Dee and Pete Gastineau, DeeZertz, Berne, Indiana; Paul Joy, Goody Bassett’s Ice Cream, Stratford, Connecticut; Kaiser’s Grateful Bean
Café, Oklahoma City, Oklahoma; Stratton and Mary Leopold, Leopold’s Ice Cream, Savannah, Georgia; Brian Trupp, Little Cottage Ice Cream, Roscommon, Michigan; Margie Schmidt, Melody Gardens Restaurant and Skateland, Marshfield, Wisconsin; and Steve Nice, Staccato Gelato, Portland Oregon. Not surprisingly, many of the promotions had to do with surviving the pandemic and in doing so, created much goodwill with customers and the community as a whole. Little Cottage Ice Cream in Roscommon, Michigan, owned by Brian Trupp was chosen as the winner of the contest. Not only was he able to sell and deliver his ice cream during the pandemic, but he also created an additional business that he will profit from for many years to come. Congratulations! Summaries of all the promotions begin on page 11. The 2021 Calendar of Industry Events and Promotion Planning Guide begins on page 16. We only received a few dates for industry events due to the pandemic. If you have always gone to a particular trade show or distributor open house in January and February, please check with the sponsoring company to make sure it is still being held. Many distributors told me they are waiting to see what happens with travel restrictions and gathering sizes before they schedule their events. Lynda Utterback Publisher/Editor
Questionnaires have been mailed to manufacturers and distributors in the ice cream industry for their FREE listing in the 29th Annual National Dipper Source Book, the January/ February 2021 issue. If you have not received a questionnaire, and would like to be listed, call Lynda Utterback at 847/3018400 or email her at lynda@nationaldipper.com. The deadline to return the questionnaire is December 1, 2020. 4
THE MAGAZINE FOR FROZEN DESSERT RETAILERS
LYNDA UTTERBACK Publisher/Editor Editorial and Sales Office 1030 West Devon Avenue Elk Grove Village, IL 60007-7226 Phone: 847/301-8400 Fax: 847/301-8402 e-mail:lynda@nationaldipper.com Web: www.nationaldipper.com
This publication is a member of: • New England Ice Cream Restaurant Association • National Ice Cream Mix Association • Great Lakes Ice Cream & Fast Food Association • The Ice Screamers The National Dipper (USPS 0001-374) (ISSN #0895-9722) is published six times a year, (Jan/Feb; Mar/Apr; May/June; Jul/Aug: Sep/Oct; Nov/Dec) by United States Exposition Corp., 1030 West Devon Avenue, Elk Grove Village, IL 60007. 847/301-8400. The National Dipper serves ice cream retailers in the United States and Canada. COPYRIGHT © 2020 UNITED STATES EXPOSITION CORPORATION. ALL RIGHTS RESERVED. The National Dipper Magazine and The National Dipper Source Books (the “Works”) contain proprietary information and are licensed, not sold. In consideration for the original subscriber of this copy of this work substantially completing and returning the subscription form to the publisher, which act shall be deemed sufficient evidence of said subscriber's acceptance of this non-exclusive, non-transferable, license, the publisher (a) grants the original subscriber only the limited right to use these works in that subscriber's business, provided that said subscriber does not sell, resell, reproduce, distribute, or transmit in any form or by any means, (by way of example and not limitation, photocopying or recording by or in an information storage retrieval system) these Works, either in part or in their entirety, without the prior written permission of the publisher. Without advance written permission from the copyright owner, no part of these publications may be sold, resold, reproduced, distributed, or transmitted in any form or by any means, including, without limitation, electronic, optical, or mechanical means (by way of example and not limitation, photocopying, or recording by or in an information storage retrieval system). For information on permission to copy material exceeding fair use from the National Dipper Source Book or other copies of The National Dipper, please contact: Lynda Utterback, Publisher/Editor, The National Dipper, 1030 West Devon Avenue, Elk Grove Village, IL 60007; Telephone (847) 301-8400. The “NATIONAL DIPPER” and the “ICE CREAM CONE DESIGN” are registered trademarks of JLM Unlimited, Inc. In new product items and trade news this publication acts only as a news reporting service and assumes no responsibility for the validity of claims or statements. Unsolicited material should be accompanied by return postage. The publisher assumes no responsibility for such material. All letters/e-mails sent to The National Dipper will be considered the property of The National Dipper. Subscriptions are free to qualified recipients. Periodicals postage rates paid at Palatine, IL and additional mailing offices. POSTMASTER Send address corrections to: The National Dipper, 1030 West Devon Avenue, Elk Grove Village, IL 60007.
The National Dipper November/December 2020
News SEPTEMBER 10, 2020, marked the kickoff of the United Way of the Coastal Empire’s annual fundraising campaign. Each year through this effort, United Way raises millions of dollars to support more than 50 local nonprofit agencies that provide critical health and human services to thousands of people in a four-county region of Bryan, Chatham, Effingham, and Liberty. With a focus on education and youth development, financial stability, and health and wellness, the United Way of the Coastal Empire needs the community’s support now more than ever. As part of this year’s United Way campaign, renowned ice cream maker and Hollywood film producer Stratton Leopold has developed a special ice cream flavor that will be offered at Leopold’s Ice Cream for a limited time only during the campaign. Proceeds from the sales of the new flavor will benefit United Way of the Coastal Empire’s annual campaign. City of Savannah’s Mayor Van Johnson joined Chief Terry Enoch, 2020 Campaign Chair for United Way of the Coastal Empire, and Stratton Leopold, owner of Leopold’s Ice Cream, for the ceremonial first scoop of the newly created “Georgia Pecan Blues” made with Georgia-grown pecans and blueberries. The flavor was created with the cooperation of Gary Black and the Georgia Department of Agriculture to feature Georgia grown pecans and blueberries. IT’S TIME, ONCE AGAIN, to showcase the gold standard of foodservice equipment innovation. The National Restaurant Association Show is now accepting applications for the 2021 Kitchen Innovation (KI) Awards. The KI Awards program recognizes the year’s most forward-thinking and cutting-edge innovations that meaningfully improve foodservice operations. The KI Award products are traditionally honored for helping industry growth through a focus on automation, efficiency, safety improvements, sustainability, waste solutions, and more. Each 2021 KI Awardee will be featured in the KI Showroom at the 2021 Show, to be held May 22-25 at McCormick Place in Chicago. The KI Showroom draws high-profile crowds with dedicated exhibit space for each KI Awardee, open spaces for conversations, and fireside chats where experts share insights about implementing innovative equipment solutions. Throughout the four-day event, the KI Showroom will welcome operators, dealers, consultants, and media professionals where they will have the opportunity to see product demonstrations and connect with each award recipient. All KI Awardees receive industry-wide exposure before and after the Show. The awards are chosen by an independent panel of judges comprised of industry leaders and internationally recognized food facility consultants, multi-unit executives, and design experts. The deadline to apply is December 16, 2020. To qualify, all equipment innovations must have been introduced within 24 months prior to the 2021 Restaurant Show. Application information for the 2021 KI Awards is available online. The National Dipper
November/December 2020
Reader Service #102
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Tips for Costing Ice Cream & Frozen Yogurt Cakes & Pies How to Cost:
• Mix • Soft & Hard Ice Cream • Soft Frozen Yogurt • Hard Frozen Yogurt • Crunch • Cake • Manufacturing • Preparation • Decoration • Packaging • Labor • Pricing
Tips for Costing Cones, Sundaes, Shakes & Other Goodies Using Soft or Hard Ice Cream or Frozen Yogurt How to Cost:
• Mix • Soft & Hard Ice Cream • Soft Frozen Yogurt • Hard Frozen Yogurt • Cones • Sundaes • Shakes • Mix-Ins • Sodas • Floats • and more
Learn from Cliff Freund, Cliff's Dairy Maid, an expert and store owner for over 40 years!
$15.99 each
SAVE–Order Both for $30. plus shipping & handling
Description
ORDER FORM
Total
Costing Cakes & Pies, $15.99, plus $2.00 s&h Costing Cones, Sundaes, $15.99, plus $2.00 s&h Both Manuals, $30.00 plus $4.00 s&h Illinois Residents add 9.5% sales tax Please allow 3-4 weeks for delivery. Sorry, no phone or credit card orders.
TOTAL
Name
Company Address City
State
Zip
Make check payable to JLM Unlimited, Inc., 1030 West Devon Avenue Elk Grove Village, IL 60007 • Phone: 847-301-8400
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Reader Service #103
News IT IS WITH GREAT SADNESS that we inform you, John Agliato, owner of Electro Freeze Tri-State and industry legend, passed away on August 14th, 2020. From his start in the early 80s until his passing, John bled Electro Freeze blue. John got his first taste of the industry by getting behind the wheel of the delivery truck when the driver called in sick. From there, he transitioned into selling Broaster and Smokaroma equipment and quickly found a knack for sales. After winning numerous awards selling fryers and pressure smokers, the company decided to let him try his hand at selling ice cream machines. From that point on, John became a driving force in the ice cream industry. Taking over the company in the early 90s, John continued to grow the business to become the top distributor for Electro Freeze. John was also a key figure for the Electro Freeze Distributor council and mentored many distributors across the country on how to run a successful business. From setting up an open house to customer follow up and more, John was always ready to lend a hand and share his knowledge. He was also instrumental in working with the factory to innovate and develop new equipment such as the Fuzionate 9-flavor machine. His expertise and experience was used to grow the Carvel brand both domestically and internationally, sitting on various councils and boards through the years. John, along with some key industry representatives, was responsible for bringing the world milkshakes through Five Guys. John traveled to each Five Guys location and demonstrated how to operate, clean and maintain the shake machine-an amazing accomplishment. He was very proud to be responsible for the first addition to the Five Guys menu since inception. John also worked closely with accounts such as Mister Softee, Arbys, Checkers, Dairy Queen, Sonic, Ralph’s Italian Ices and many more. Outside of work, John was responsible for bettering the lives of countless youth hockey and baseball players through years of coaching and mentoring. He loved to coach and watch his kids play, from beginner to collegiate hockey. Extremely hard working in all aspects of life, John would give the shirt off his back for anyone in need. John graduated from St. John’s University. He was married to Beth Agliato in 1980 and they had three children. He is survived by his wife Beth, his son Michael, daughter Analiese and son Joseph. Beloved grand-children are Alessandra, Rhees, Troy and Giovanna. Electro Freeze Tri-State has been a family owned and operated business for over 55 years and as such, will remain so. Moving forward his children, Joseph and Analiese, the third generation of the company founded by grandfather Bernard Rosen, will proudly carry on the traditions of the company. All of John’s incoming calls and emails are currently being forwarded to both Joseph and Analiese who will delegate communications to the necessary departments. Please know our office is open and you may feel free to contact us at 631864-9090/800-548-8800 for any further assistance. We thank you for your continued support for our family and business. The National Dipper
November/December 2020
Subscription Card The National Dipper Magazine and The National Dipper Source Books are provided, subject to the limited license, stated below, only to qualified subscribers. If you have not filled out a subscription card within the last year, please fill out the card below to receive your complimentary subscription to THE publication for frozen dessert retailers. The subscription is for a one year period only and requires you to re-apply each year in order to continue to receive a complimentary subscription, subject to the limited license. The publisher reserves the right to restrict complimentary subscriptions to qualified subscribers only. All information must be provided or we cannot process your complimentary subscription request. Thank you. November/December 2020 Subscription Card
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YES, I want to receive, subject to the license stated below, THE NATIONAL DIPPER Magazine. ❏ No, please remove my name from your mailing list. Type of Firm (Check All That Apply) Your Title (Check All That Apply) ❏ Ice Cream Dipping Store-1 ❏ Owner-1 ❏ Soft Serve-2 ❏ Partner-2 ❏ Frozen Yogurt-3 ❏ President-3 ❏ Frozen Custard-4 ❏ Vice President-4 ❏ Gelato-5 ❏ Secretary/Treasurer-5 ❏ Italian Ice -6 ❏ Manager-6 ❏ Vending Vehicle/Catering-7 ❏ Buyer-7 ❏ Concession Stand-8 ❏ Salesperson-8 ❏ Dairy and Convenience-9 ❏ Representative-9 ❏ Supplier of Goods & Services-11 ❏ Other-10 ❏ Distributor-12 Do you make your own frozen desserts using a batch or ❏ Supplier/Dist Rep-13 continuous freezer? ❏Yes ❏ No ❏ Broker-14 Average gallons of frozen desserts sold per week ❏ Other-15 ❏ 151 to 200 gallons-3 ❏ Up to 100 gallons-1 Do you sell food? ❏ 201 plus gallons-4 ❏ 101 to 150 gallons-2 ❏ Yes ❏ No
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News HILL & MARKES a family-owned wholesale distributor, hosted a Stuff the Truck food drive for Catholic Charities on Saturday, October 10th from 8 am – 12 pm. A Hill & Markes truck was parked outside Hannaford in Amsterdam, NY, where donations of non-perishable food items were collected for those in need. Hygiene products, gift cards, etc. were also accepted! “We at Catholic Charities have seen an increase in the number of families who struggle with food insecurity during this time of COVID. We are anticipating that it will get worse as COVID continues; holidays approach and people remain unemployed,” says Mary Carpenter, Executive Director at Catholic Charities. “All donations received in our Food Pantry will be going to our community members, neighbors and loved ones in this time of insecurity and uncertainty. I truly appreciate and am overwhelmed by the commitment and caring that Hill and Markes has shown for those in need now and throughout the year.” Giving back to the community is important to the Hill & Markes mission and remains a core pillar of the company. “Hill & Markes is a great community partner that is always looking for ways to give back to the community. I’m grateful for their efforts to collect food items for those in need during these difficult times, and I urge all the residents of Montgomery County to take part,” said Senator George Amedore. “COVID has exacerbated food insecurity in our country and this region. My family, our employees, and our company are grateful to be able to help feed struggling individuals and families in Montgomery and Fulton counties at this time,” said CEO of Hill & Markes, Jason Packer. “We are so incredibly thankful for Catholic Charities for the work they do in feeding the hungry and supporting this initiative during this pandemic and beyond.” THE NATIONAL RESTAURANT Association (NRA) sent a letter to the National Governors Association and the U.S. Conference of Mayors to set the record straight on the safety efforts restaurants are taking during the COVID-19 pandemic. The letter highlights how the industry was highly regulated by state and federal requirements before the pandemic and has stepped up its safety protocols to meet new state and federal mandates for reopening. The Association also dispels some of the inaccurate information about the industry that continues to dot media coverage, social media conversations, and statements from some public officials. When states began to think about coming out of the pandemic shutdown this spring, the Association worked with the Food and Drug Administration (FDA), academia, the Conference for Food Protection, public health officials and industry representatives, to produce a detailed Restaurant Reopening Guidance on how to reopen in a safe way for employees, customers, and their communities. Throughout this public health crisis, the NRA has been focused on making the latest and most important scientific information about the novel corona virus and the latest best practices for operation during the pandemic easily available. The National Dipper
November/December 2020
Reader Service #104
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News REFRIGERATED SOLUTIONS Group (RSG), manufacturer of refrigerated equipment and service, recently announced additions to its commercial sales team. Chris Carney and Howard McCann were recently named Regional Sales Managers. Both will report directly to Bob Stevens, Director of Dealer Sales for RSG. “Chris and Howard’s expertise in regional sales gives me great confidence that both will be strong assets as the Regional Sales Managers for the Master-Bilt and Nor-Lake brands,” stated Stevens. “Both have vast foodservice equipment experience with a focus on customer relationships and manufacturer representative group enablement that will greatly contribute to the success of our RSG team,” Stevens noted. Carney recently held the Regional VP position with the Middleby Corporation where he was responsible for key sales activities and collaborated with the product management teams. Earlier in his career, he served as a Regional Sales Manager for Clabo USA. McCann recently held the position of outside sales representative with the Yes Group, managing all market segments. Prior to working with the Yes Group, he worked with Clarification Technology as the North America Sales Manager. Feras Affani recently joined the RSG team as Strategic Account Manager, reporting directly to Craig Hammel, Director of Strategic Accounts. “Affani’s expertise in Strategic Accounts, makes me proud to have Feras on the RSG team and I am confident that his role will be critical in developing and growing our strategic customer opportunities for both Master-Bilt and NorLake brands,” Hammel stated. Affani recently worked with Everidge as the VP of National Accounts, where he was responsible for all national chain sales and development. Each new member of the team brings a wealth of experience and knowledge that will help enrich the RSG customer experience and develop strategic opportunities with our customers and channel partners. CARPIGIANI GELATO UNIVERSITY, the international gelato school with 20 campuses in 19 different countries, has started to provide its instructors’ know-how for a new and enriched catalog of online courses, not forgetting that, like all culinary arts, gelato making is learned by experimenting every day in the laboratory. Those who want to start approaching the world of gelato can now begin from the first date of the Basic Gelato Course on November 9th at 9 am (GMT -4). The course lasts 5 days – from November 9th to 13th – and consists of 4 hours of theory and demonstration and 1 hour of group discussion each day. After the Basic Course you will have a solid knowledge of Italian artisan gelato and you will be able to: understand ingredients and different production methods, produce gelato, sorbet and stick gelato, plan your investments, compare retail strategies, respect hygiene criteria in the laboratory. Then you can continue with the Intermediate Gelato Course on November 16th and the Advanced Gelato Course 10
on November 23rd. For professionals, the online education goes from the current “Home Delivery Solution” in Italian and English for those who want to face the emergency by activating the home delivery service, to advanced and specific courses such as “Gelato for lactose intolerant” or “Gelato with alcoholic drinks”. The courses are available on the website at www.gelatouniversity.com in the “Online Courses” area. Carpigiani Gelato University was founded in 2003 and its mission is to educate people about the culture of artisanal gelato. This year the school has organized more than 400 courses in 10 languages, for a total of more than 12,000 hours of instruction. BRUSTER’S REAL ICE CREAM had a fruitful summer season in which it broke the system wide record for same store sales growth and selling nearly 2.5x more new franchise agreements from the same time period in 2019, the company also recognized an opportunity to deliver on its core values – respect, accountability, involvement, heart and fun. That’s why Bruster’s is proud to announce its first-annual benefit with Feeding America in September during Hunger Action Month. “We’re fortunate to be in a position to give back and we take that responsibility very seriously,” said Jennifer Brinker, VP of Marketing at Bruster’s. “Our partnership with Feeding America will help us to reach more families and individuals and be part of a larger effort to fight hunger.” As an Enterprise Society partner, Bruster’s helped to raise awareness and donations during Hunger Action Month with its own fundraiser at all U.S. store locations on Saturday, September 12. On that day, Bruster’s donated $1 for every waffle cone sold. Every $1 donated helps provide 20 meals for people in need. “This a great opportunity for customers to try our freshly made ice cream flavors in our delicious, handmade waffle cones – while also making a difference,” continued Bruster’s CEO Jim Sahene. “We encourage customers to visit their local shops on Saturday, September 12 to support Feeding America.” Bruster’s has set an initial fundraising goal of $20,000 via store sales. Additionally, the Corporate Office has committed 100 percent match (up to $20,000) bringing the total possible minimum donation to $40,000. These funds will go to Feeding America who, in turn, will manage outreach to those in need in local communities. But Bruster’s Real Ice Cream hopes to do more. “While this is our first year working with Feeding America, we hope to make it the first of many years,” Sahene said. “We hope together with franchise owners and customers we can surpass anticipated donations to maximize impact.” To ensure customers are confident and comfortable visiting their local shops on September 12 (and throughout the month), Bruster’s continues to take the utmost safety precautions to ensure stores are maintaining operations at the highest level. The National Dipper
November/December 2020
Little Cottage Ice Cream Wins Promotion of the Year Award This year, eight promotions were received for the Promotion of the Year Contest. They included: Bob and Anna Marie Decusky, Chill Out Ice Cream Parlor Shenandoah, Pennsylvania; Ralph Kopelman, Cranford Vanilla Bean Creamery, Cranford, New Jersey; Dee and Pete Gastineau, DeeZertz, Berne, Indiana; Paul Joy, Goody Bassett’s Ice Cream, Stratford, Connecticut; Kaiser’s Grateful Bean Café, Oklahoma City, Oklahoma; Stratton and Mary Leopold, Leopold’s Ice Cream, Savannah, Georgia; Brian Trupp, Little Cottage Ice Cream, Roscommon, Michigan; Margie Schmidt, Melody Gardens Restaurant and Skateland, Marshfield, Wisconsin; and Steve Nice, Staccato Gelato, Portland Oregon. The winner of this year’s contest is Little Cottage Ice Cream. Summaries of all of the promotions are included. Little Cottage Ice Cream Little Cottage Ice Cream is owned by Brian Trupp and located in Roscommon, Michigan. With the onset of the 2020 Covid-19 health crisis, fears, reactions and restrictions, Little Cottage Ice Cream speculated that if our customers could not get to us, we would deliver to them. Little Cottage invested in a delivery vehicle, established preliminary delivery parameters and presented our promotion to our customers and consumer base via the Little Cottage Facebook page, several Higgins Lake Facebook groups and an on-site premises marquee. Our initial plans were to deliver dockside to the Higgins Lake North and South State Park boat launches as well as the West Higgins Lake DNR boat launch. This also included Higgins Lake North and South State Park Campgrounds, direct to the individual camp site. Dockside delivery was also included to the Higgins Lake Gerrish Township Marina. After first seeking and obtaining The National Dipper
approval from the appropriate agencies: Central Michigan District Health Department, State of Michigan Department of Natural Resources (DNR) and local township officials, Little Cottage Ice Cream initiated and presented it plan to the public. Little Cottage Ice Cream is thrilled to introduce our new delivery service. Effective June 22, 2020 and beginning with limited hours to start, Little Cot-
November/December 2020
tage will deliver to dockside at the Higgins Lake North and South State Park boat launches, Gerrish Township Marina and the DNR West launch. Also included will be the Higgins Lake North and South State Park campgrounds/ campsites. This service will mirror the Little Cottage store opening times until 7:00 PM evenings. Holiday weekends may be excluded. House and locations for delivery service will be extended as
Reader Service #105
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demand requires. Pints, quarts, half gallons and in-house sandwich cookies only, our requirements are a 2 pint minimum, pre-paid with a $3 delivery fee. We can also provide some additional product and amenities to accompany your sweet treats. If you see our little “Blueberry” out and about…Someone is getting ice cream! Consumer receipt and acceptance to this proposal was overwhelmingly positive and much better than expected. It was such a success that as well as the original planned delivery destinations, Little Cottage very quickly expanded to the delivery availability to mirror full shop operating hours, it expanded delivery to include individual resident cottages within a five mile radius and expanded to catering services upon a request to cater a wedding rehearsal dinner. Little Cottage delivery promotion also developed into a substantial curbside delivery service at our location. Customers would call in and settle their order in advance. When they arrived, Little Cottage would hand deliver to their vehicle at curb-side. An overwhelming success, Little Cottage Ice Cream expects substantial expansion from this program next year and for many years to come. Chill Out Ice Cream Parlor Anna Marie and Bob Decusky own Chill Ice Cream Parlor located in Shenandoah, Pennsylvania.
Our ice cream parlor serves three local school districts. The one school district is quite large for our area. In fact one of the players from this past year is going to Penn State to play football. 12
In October 2019 the star quarterback of the north Schuylkill Spartans was injured in a play and was paralyzed. He and all his teammates were very frequent visitors of Chill Out. They loved to come here after practice or just on the weekend and would gather outside on our patio and eat ice cream and have a good time with friends. All these boys were courteous, kind, and totally respectful. This tragedy hurt all of us and touched all of us so much in our area. We were closed when the accident happened, and when we opened we wanted to do something for this brave young man. Throughout this tragedy his attitude has been nothing but promise and positivity. He has had a smile on his face from day one. His positive outlook on such a difficult situation has inspired so many people, that Bob and I decided to do a fundraiser campaign for him, even though it was seven months later after the accident. We came up with a campaign that we would sell campfire Sundaes, which were made with hot fudge marshmallow and graham crackers along with our vanilla ice cream. We sold these Sundaes for $4.75 each, the regular price and for a five day period for every Sundae purchased in this campaign, we pledged to donate $5.00 to this fabulous young man. In five days we sold 402 campfire Sundays, and collected over $400 in cash. Some people just chose to give a donation toward him. It ended up that we presented Jadyn Leiby with a check for $2,500. This was a tremendous fundraiser for us in such a small little area and in a five day period. We truly believe that this young man is an inspiration to all of us. We pray for him we support him and we love him. It was truly a promotion and a campaign from our hearts and the people of this area totally supported him.
Cranford Vanilla Bean Creamery Cranford Vanilla Bean Creamery is owned by Ralph Kopelman and located in Cranford, New Jersey. This past July we featured “Christmas in July” at our ice cream shop, Cranford Vanilla Bean Creamery. During the month of July we brought back our homemade artisanal holiday ice cream flavors Peppermint Bark, Eggnog Chip, Hot Cocoa and Gingerbread. Although “Christmas in July” is a popular idea in entertainment
and retail, we thought that it would be great to adapt this promotion to our ice cream business and take the opportunity to introduce new flavors as well. We posted the promotion on our Facebook page, Instagram and within our store. As a result, we received a great response and our customer’s loved the idea! Our objective was to promote our holiday flavors at the height of our busy summer season in hopes that our customers would remember how much they enjoy our holiday flavors and support our business during the colder months when business is slower. In addition we were able to bring about the holiday spirit and that magical feeling during this difficult time. Some of our customers who do not visit us in the colder months were not aware of our holiday flavors. By implementing this simple promotion we were able to bring greater visibility into our variety of flavors, customers had the opportunity to taste them, and as a result customers posted positive comments on our Facebook page, which was great advertising for us. They also verbally committed to visiting our shop during
The National Dipper
November/December 2020
the holiday season to have the opportunity to order these flavors again. DeeZertz DeeZertz is owned by Dee and Pete Gastineau and located in Berne, Indiana. In mid-April, 2020, America was in the throws of the Corona virus. No one knew what the future would bring. Visitations were limited at hospitals and nursing homes. Restaurants, bars, churches, and non-essential stores were closed indefinitely. In the beautiful spring weather, when thoughts should be turning to ice cream, business owners were uncertain as to their future. Would they be allowed to open? Would they also have to stay closed indefinitely? Faithful customers of DeeZertz, a seasonal hand-dipped, homemade ice cream parlor in Berne, Indiana, began asking how they could get their favorite ice creams. We would have normally opened for the year at the beginning of April, but not this year. We were in full swing production-wise, so we had the product, but no way to disperse it. Then came the idea to give away quarts of ice cream. We began advertising the give-away plans. All anyone
The National Dipper
had to do was to call the store and leave their address and phone number on our voicemail. Then we went into action! I would call the phone number and tell the recipient that ice cream was on its way. Then my husband would deliver the ice cream to the front porch, ring the doorbell and leave! No personal contact was made! Everyone who called was given a free quart of ice cream! Of course we had no problem finding people at home. Everyone was home—there was no place to go! The calls began. Some called for themselves, some for their children or
November/December 2020
for a family birthday. Of course, we never asked for a name, so no HIPAA regulations were violated. One mother even called from out of state for us to deliver to her daughter who lived in Berne and had contracted the Covid virus! It was a fun couple of weeks! People were so appreciative and it was so nice to bring a little cheer to a community that was uncertain, lonely and scared! This year’s motto: “Don’t let your ice cream melt while you are counting someone else’s sprinkles!” Goody Bassett’s Ice Cream Goody Bassett’s Ice Cream is owned by Paul Joy and located in Stratford, Connecticut. Every year at Goody’s we run our “Shark Week” promotion to coincide with the Discovery Channel. We offer a “Shark Week Sun-
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dae” which consists of vanilla ice cream, drizzled with raspberry sauce, blue mini gummy sharks, whipped cream and a cherry. Only available during Shark Week. Our objective #1 is to have fun and help with awareness of the plight of sharks worldwide. Objective #2 is to have a fun summer promo for our patrons, especially this year with the ban on travel. We run a week long series of giveaways in store such as sundaes, gift certificates and t-shirts. And our grand promotion is taking your picture with our shark photo template while you visit our store. Sales are always up on Shark Week and kids love to come in for the special sundae. It’s a fun and easy promo, with very little cost to run. All it takes is a little pre-planning and coordinating with the dates of the Discovery Channel’s Shark Week. We post photos all week (with parental permission) on Facebook and Instagram. Kaiser’s Grateful Bean Café Kaiser’s Grateful Bean Café is located in Oklahoma City, Oklahoma. Oklahoma, like the rest of the country and the world, suffered a severe shortage of respiratory masks in March and April 2020 because of COVID-19. In accordance with Oklahoma City mandates and directives for the protection of the public, we closed our 1917 soda fountain. But we had a strong desire to help where we could help on the theory that all of us, wherever we are, are connected. We decided to help the Oklahoma City Community by making masks. Our team members created approximately 3500 masks and distributed these to the Oklahoma County Sheriff’s Department, Fire Department, hospital and medical clinics, and the public. There was, of course, no charge for the masks. During our mask “assembly line”, our team members used PPE: hair restraints, goggles, masks, single-use lab coats, and single-use gloves while producing masks. Team members had the choice of being at work producing 14
masks or choosing not to come to work to produce masks; in either case all team members were paid their regular pay. 90% of our team made the individual choice to come to do their part to fight the pandemic. Leopold’s Ice Cream Leopold’s Ice Cream is located in Savannah, Georgia and owned by Stratton and Mary Leopold. We rang in the year 2020 with such excitement and anticipation of a new decade and within just a few months, COVID-19 became a household word. The tragedy of its effects goes beyond anything seen or felt in over 100 years. Entire communities were required to shelter in place including Savannah, Georgia, changing life as we knew it... Because of our unwavering commitment to serving our community for over 100 years, along with a true heartfelt belief that ice cream makes people happy, we knew we had to do our part to share some joy with our neighbors immediately, but what could we do? That was the real question. We pondered. What could we do to instill a sense of calm, promote a positive outlook, and especially bring about smiles. Thusly, “Scoops of Happiness” was born! The basis of the campaign was simple: we invited Savannah locals to
share happiness all around by nominating their friends and family for a chance to receive a free pint of our super-premium, homemade ice cream. Utilizing Facebook and Instagram marketing strategies and locally geofenced advertisements, we created custom graphics and launched an online event to announce the campaign. Members of the community could nominate someone by simply tagging them in the comment section. I gladly filmed several public service announcements and videos to promote staying at home and social distancing, as well as calling on the community to participate in the “Scoops of Happiness” giveaway. Launching on April 1st, the promotion lasted 14 days. At the end of each day, one entry was randomly chosen to win two pints of ice cream: one for the nominee, and one for the person who made the nomination, for a total of 28 pints given away. Each set of the winners was announced on cross posted Instagram and Facebook stories, and we encouraged them to share a photo enjoying their pint on their own social accounts. The support and love our brand received on social media was extraordinary. We believe “Scoops of Happiness” was a delicious success. Over the lifespan of the campaign, our Instagram account actively gained up to 70 followers a day, the videos we shared were seen almost 3,000 times, and the daily stories received 500 viewers on average. On Facebook, the number of page followers grew by 700% and our page engagement grew by almost 1400%. And we saw over 6,000 unique visitors on our website. In traditional media, we were featured on television, radio, and print publications, earning an advertising equivalency value of over $20,000 and a third party endorsement value of over $60,000. We wanted to share this wonderful experience with other ice cream shops throughout the country, and encourage other owners to share a little happiness however they can, especially during these hard times when our neighbors need us the most.
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November/December 2020
Melody Gardens Restaurant and Skateland Melody Gardens Restaurant and Skateland is owned by Margie Schmidt and located in Marshfield, Wisconsin. The news of shutting down our restaurant and roller skating rink due to the Coronavirus was, of course, devastating. So many tears and so many questions that first week. After the shock wore off, my husband and I knew we were going to work hard and get through this. We also knew a positive attitude was going to play a big part in not only getting through this on the business side of things but also for our own mindset. So, we started with carry out curb side service in the restaurant. I spend a lot of time on skates on the weekend in our roller skating rink and I was missing it, so one day I put my roller skates on and started to deliver the food carry outs to the cars on
car hop feeling and it was awesome! This was just what we needed, not only for us but for our customers and our community. An event enjoyed by all during a time when people were looking for some positives during the 2020 pandemic. Staccato Gelato Staccato Gelato is located in Portland, Oregon and is owned by Steve Nice. My name is Steve Nice, I own Staccato Gelato, with 3 locations in Portland Oregon. We were the first gelato shop in Portland, and have been in business for 17 years now, which makes us by far the oldest independent ice cream shop in town. I came up with a promotion 4 years ago that has been very successful, and our customers look forward to it every year. Here’s the scoop: The moment it hits 80 degrees for the first time of the year, we give away 80 free cones. This year it happened on May 8th. It’s part
customer appreciation, and part fundraiser for a local charity. It’s also a great way to promote the business, generating excitement as we launch into the busy summer season. I always put out a press release, and all the local news stations come out, even doing live spots while the line is out the door. I hate being on camera, though, haha. I also never stop at 80 cones, I don’t want anybody to be disappointed, I estimate we usually go through around 150-200 at each location. We don’t give out samples, to keep the line moving, and I feel that my product cost is very minimal for the goodwill and buzz it creates. This year was tough, of course, only one location was open at that time, not as busy, the line 6 foot distanced... A positive thing that happened, though, was many of our customers insisted on paying, wanting to support small, local, neighborhood businesses. v
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my roller skates. I enjoyed it and the customers enjoyed it. So, I decided to take it one step further. Being from a large family that roller skates, I got my family and employees on board to do a roller skating Ice Cream Car Hop in our parking lot. Cars pulled into the lot, we skated out to their car, took their ice cream order, filled their order and delivered it back out to their car on roller skates. We also had some employees in costumes to entertain the kids in the cars. We brought back the old time The National Dipper
• Network with your peers • Great Newsletter • Consult with your suppliers • Improve profits • Enhance shop operations • Learn about new products • Improve employer-employee relations
For information contact: Margaret Anderson New England Ice Cream Restaurant Association P. O. Box 1039, Westwood, MA 02090 E-mail: mca319@gmail.com Web Site: www.neicra.com
November/December 2020
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2021 Calendar of Events & Promotional Planning Guide
Here is the 2021 Promotion Planning Guide and Industry Events Calendar. At the beginning of each month is a list of holidays and information about special celebrations during the month. Following these dates are industry events. Since many of these industry events are listed so far in advance, please check with the company or association sponsoring the event to make sure the dates or locations are correct. Some events may be canceled because of the pandemic. JANUARY 1 – New Year’s Day 3 – Chocolate Covered Cherry Day 5 – National Whipped Cream Day 8 – English Toffee Day 10 – Bittersweet Chocolate Day 11 – National Milk Day 15 – Strawberry Ice Cream Day 18 – Martin Luther King, Jr. Birthday 19 – National Popcorn Day 22 – National Blonde Brownie Day 23 – National Pie Day 24 – National Peanut Butter Day 26 – National Pistachio Day 26 – National Peanut Brittle Day 27 – National Chocolate Cake Day 31 – National Hot Chocolate Day 3–9 – Penn State Ice Cream Short Course. The Nittany Lion Inn, State College, PA. Contact: Dr. Robert Roberts, Dept. of Food Science, Penn State University, Office of Conferences and Short Courses, 301 B Agricultural Administration Bldg., University Park, PA 16802. www.agsci.edu/icecream 13 – Make It Fresh Seminar. Emery Thompson Machine, Brooksville, FL. Contact: Steve Thompson, Emery Thompson Machine, 15350 Flight Path Dr., Brooksville, FL 34604. 718/588–7300. E–mail: steve@emerythompson.com 17–19 – Winter Fancy Food Show. Moscone Center, San Francisco, CA. Contact: Specialty Food Association, Inc., 136 Madison Ave., 12th Fl., New York, NY 10005. 212/482–6440. Fax: 212/482–6459. 16
28–30 – Ice Cream 101. Penn State University, University Park, PA. Contact: Kristin Smeltzer, Conference & Short Courses, 301B Ag Administration Bldg., Penn State University, University Park, PA 16802. 814/863– 7025. E–mail: kkw115@psu.edu
25–28 – Dairy Forum 2021. Virtual Conference. Contact: International Dairy Foods Assn., 1250 H St., NW, Suite 900, Washington, DC 20005. 202/737–4332. Fax: 202/331–7820. E–mail: register@idfa.org FEBRUARY National Cherry Month National Chocolate Lover’s Month National Macadamia Nut Month 1 – Eat Ice Cream for Breakfast Day 1 – National Baked Alaska Day 1 – National Dark Chocolate Day 1 – National Cake Pops Day 2 – Groundhog Day 5 – National Frozen Yogurt Day 5 – World Nutella Day 7 – Super Bowl 10 – National Have a Brownie Day 11 – Peppermint Patty Day 12 – Lincoln’s Birthday 12 – Chinese New Year 12 – National PB&J Day 14 – Valentine’s Day 15 – Presidents’ Day 16 – National Almond Day 16 – Mardi Gras 17 – Washington’s Birthday 17 – Ash Wednesday 19 – National Chocolate Mint Day 20 – National Cherry Pie Day 20 – National Muffin Day 25 – Chocolate Covered Peanuts Day 26 – Ash Wednesday 26 – National Pistachio Day 27 – National Strawberry Day 10 – Make It Fresh Seminar. Emery Thompson Machine, Brooksville, FL. Contact: Steve Thompson, Emery Thompson Machine, 15350 Flight Path Dr., Brooksville, FL 34604. 718/588–7300. E–mail: steve@emerythompson.com 11–13 – Great Lakes Ice Cream & Fast Food Association (GLIC & FFA) An-
nual Convention & Trade Show, Kellogg Arena, Battle Creek, MI. Contact: Susan Mesack, GLIC & FFA, P. O. Box 233, Swartz Creek, MI 48473. 810/618–0605. E–mail: glicffa@comcast.net MARCH National Frozen Food Month National Peanut Month 1 – Peanut Butter Lover’s Day 6 – National Oreo® Cookie Day 7 – National Cereal Day 8 – International Women’s Day 8 – National Peanut Cluster Day 12 – Popcorn Lover Day 12 – National Milky Way Day 14 – Daylight Saving Time Begins 15 – Peanut Lovers Day 16 – National Corn Dog Day 17 – St. Patrick’s Day 19 – National Oatmeal Cookie Day 20 – Beginning of Spring 24 – Chocolate Covered Raisins Day 25 – National Waffle Day 27 – Passover Begins 28 – Palm Sunday 5 – Hill & Markes Ice Cream Show. Hill & Markes Offices/Virtual, Amsterdam, NY. Contact: Bill Miller, Hill & Markes, 1997 State Hwy. 55, Amsterdam, NY 12010. 518/627–4445. Fax: 800–724–3484. E–mail: bmiller@hillnmarkes.com 6 –7 – Sentry Equipment Open House. 1001 Lower Landing Rd., Blackwood, NJ. Contact: Robert Romarino, Sentry Equipment, 1001 Lower Landing Rd., Blackwood, NJ 08012. 856/853–1967. E–mail: robert@sentryequipment.net. APRIL 1 – April Fools’ Day 2 – Good Friday 3 – National Chocolate Mouse Day 4 – Easter Sunday 5 – National Caramel Day 6 – Caramel Popcorn Day 9 – Passover 13 – National Peach Cobbler Day 14 – National Pecan Day 15 – Income Taxes Due 19 – Orthodox Easter 22 – Earth Day
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November/December 2020
Reader Service Card Circle the numbers corresponding to the products advertised and the editorial items for which you would like more information. Print or type all information requested on this card and check the appropriate classifications. Tear out the card and mail it to THE NATIONAL DIPPER. The information you request will be sent directly to you from the suppliers. Cards without all of the information requested will not be processed. Cards received after the expiration date will not be processed. OR you can go to www. nationaldipper.com and get
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REQUIRED: ATTACH BUSINESS CARD HERE ❏ YES, I want to receive, subject to the license stated below, THE NATIONAL DIPPER Magazine. ❏No, please remove my name from your mailing list. 101 102 103 104 105 106 107 108 109 110
111 112 113 114 115 116 117 118 119 120
121 122 123 124 125 126 127 128 129 130
131 132 133 134 135 136 137 138 139 140
141 142 143 144 145 146 147 148 149 150
Average gallons of frozen desserts sold per week ❏ Up to 100 gallons-1 ❏ 101 to 150 gallons-2 ❏ 151 to 200 gallons-3 ❏ 201 plus gallons-4
151 152 153 154 155 156 157 158 159 160
161 162 163 164 165 166 167 168 169 170
171 172 201 202 203 204 205 206 207 208
209 210 211 212 213 214 215 216 217 218
219 220 221 222 223 224 225 226 227 228
229 230 231 232 233 234 235 236 237 238
Do you make your own frozen desserts using a batch or continuous freezer? ❏ Yes ❏ No
Do you sell food? ❏Yes ❏ No
Type of Firm (Check All That Apply) ❏ Ice Cream Dipping Store-1 ❏ Soft Serve-2 ❏ Frozen Yogurt-3 ❏ Frozen Custard-4 ❏ Gelato-5 ❏ Italian Ice -6 ❏ Vending Vehicle/Catering-7 ❏ Concession Stand-8 ❏ Dairy and Convenience-9 ❏ Supplier of Goods & Services-11 ❏ Distributor-12 ❏ Supplier/Dist Rep-13 ❏ Broker-14 ❏ Other-15 Your Title (Check All That Apply) ❏ Manager-6 ❏ Owner-1 ❏ Buyer-7 ❏ Partner-2 ❏ Salesperson-8 ❏ President-3 ❏ RepresenTtative-9 ❏ Vice President-4 ❏ Secretary/Treas.-5 ❏ Other-10
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21 – Administrative Professionals Day 22 – National Jelly Bean Day 24 – Arbor Day 26 – National Pretzel Day 28 – National Blueberry Pie Day 30 – Oatmeal Cookie Day 30 – National Raisin Day 14 – Make It Fresh Seminar. Emery Thompson Machine, Brooksville, FL. Contact: Steve Thompson, Emery Thompson Machine, 15350 Flight Path Dr., Brooksville, FL 34604. 718/588–7300. E–mail: steve@emerythompson.com MAY National Chocolate Custard Month National Egg Month National Strawberry Month 1 – May Day 1 – National Chocolate Parfait Day 2 – Eastern Orthodox Easter 3 – National Chocolate Custard Day 5 – Cinco de Mayo 9 – Mothers’ Day 12 – National Nutty Fudge Day 13 – National Apple Pie Day 15 – National Chocolate Chip Day 15 – Armed Forces Day 17 – National Walnut Day 21 – Strawberries & Cream Day 22 – National Vanilla Pudding Day 23 – National Taffy Day 26 – National Cherry Dessert Day 27 – National Grape Popsicle Day 31 – Memorial Day 22–25 – National Restaurant Association Restaurant, Hotel– Motel Show. McCormick Place, Chicago, IL. Contact: National Restaurant Association, 150 N. Michigan Ave., Suite 2000, Chicago, IL 60601. 312/853–2525. Fax: 312/853– 2548. E–mail: restaurant.org/show.
20 – Beginning of Summer 21 – Peaches & Cream Day 21 – National Smoothie Day 22 – Chocolate Éclair Day 23 – Pecan Sandy Day 24 – Pralines Day 25 – National Strawberry Parfait Day 30 – National Bomb Pop Day 9 – Make It Fresh Seminar. Emery Thompson Machine, Brooksville, FL. Contact: Steve Thompson, Emery Thompson Machine, 15350 Flight Path Dr., Brooksville, FL 34604. 718/588–7300. Fax: 352/796–0720. E–mail: steve@emerythompson.com 24 – Executive Chef – Direct to Chefs Conference. Durante Conference Center, New York, NY. Contact Denis Durante, Durante-Direct to Chefs, 127 E. 30th St., Suite 10b, New York, NY 10016. 917/304-3384. E-mail: ddurante24@aol.com. June 27–29 – Summer Fancy Food Show, Jacob K. Javits Center, New York, NY. Contact: National Association for the Specialty Food Trade, Inc. (NASFT), 120 Wall St., 27th Fl., New York, NY 10005. 212/482–6440. Fax: 212/482–6459. JULY National Ice Cream Month National Hot Dog Month 3 – National Chocolate Wafer Day 4 – Independence Day
We Specialize In Mobile Vending Carts, Trailers, Trucks and Kiosks Cold Plate Freezers And Much More
23 – 27 – Sweets & Snacks Expo. McCormick Place, Chicago, IL. Contact: National Confectioners Association, 1101 – 30th St., NW, #200, Washington, DC 20007. 202/534–1440. JUNE National Candy Month National Dairy Month 2 – National Rocky Road Day 7 – Chocolate Ice Cream Day 8 – Jelly–Filled Donut Day 10 – National Iced Tea Day 12 – Peanut Butter Cookie Day 14 – Strawberry Shortcake Day 14 – Flag Day 16 – National Fudge Day 20 – National Ice Cream Soda Day 20 – Vanilla Milkshake Day 20 – Fathers’ Day The National Dipper November/December 2020
View our online catalogue at
www.AllStarCarts.com Call us with any questions: 1.800.831.3166 ALL STAR CARTS & VEHICLES Inc. | 1565 5th Industrial Court, Bayshore, NY 11706
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7 – Strawberry Sundae Day 9 – National Sugar Cookie Day 11 – National Blueberry Muffin Day 12 – National Pecan Pie Day 15 – National Gummy Worm Day 17 – National Peach Ice Cream Day 18 – National Ice Cream Day 20 – National Ice Cream Sundae Day 23 – National Vanilla Ice Cream Day 25 – National Hot Fudge Sundae Day 26 – National Coffee Milkshake Day 28 – National Milk Chocolate Day 30 – National Cheesecake Day 31 – National Cotton Candy Day July – National Blueberry Month. Contact: Tom Payne, U.S. Highbush Blueberry Council, 865 Woodside Way, San Mateo, CA 94401. 650/340– 8311. Fax: 650/340–8568. E–mail: jferrary@tjpmd.com AUGUST National Peach Month 2 – National Ice Cream Sandwich Day 3 – National Watermelon Day 4 – Chocolate Chip Cookie Day 4 – Friendship Day 6 – National Root Beer Float Day 8 – National Frozen Custard Day 10 – National Banana Split Day 14 – National Creamsicle Day 17 – National Vanilla Custard Day 18 – National Ice Cream Pie Day 19 – Soft Serve Ice Cream Day 19 – National Aviation Day 21 – Senior Citizen Day 25 – Banana Split Day 26 – National Cherry Popsicle Day 30 – Toasted Marshmallow Day 4 – Make It Fresh Seminar. Emery Thompson Machine, Brooksville, FL. Contact: Steve Thompson, Emery Thompson Machine, 15350 Flight Path Dr., Brooksville, FL 34604. 718/588–7300. E–mail: steve@emerythompson.com SEPTEMBER National Honey Month 4 – National Macadamia Nut Day 6 – Labor Day 6 – Rosh Hashanah Begins 6 – National Coffee Ice Cream Day 10 – National Hot Dog Day 11 – Patriot Day 11 – National Hot Cross Bun Day 12 – Chocolate Milkshake Day 20
12 – Grandparent’s Day 13 – National Peanut Day 15 – Yom Kippur Begins 21 – National Pecan Cookie Day 22 – Autumn begins 22 – National Ice Cream Cone Day 23 – National White Chocolate Day 26 – National Key Lime Pie Day 27 – National Chocolate Milk Day 28 – Strawberry Cream Pie Day 29 – National Coffee Day 29 – National Mocha Day OCTOBER National Apple Month National Pretzel Month National Caramel Month National Cookie Month National Dessert Month 7 – National Frappe Day 11 – Columbus Day (Observed) 13 – National M&M® Day 14 – National Dessert Day 16 – National Boss Day 16 – Sweetest Day 18 – National Chocolate Cupcake Day 19 – Rosh Hashanah 22 – National Nut Day 24 – United Nations Day 28 – National Chocolate Day 30 – National Candy Corn Day 31 – Halloween 31 – National Caramel Apple Day
28 – Hanukkah Begins DECEMBER National Egg Nog Month National Pear Month 4 – National Cookie Day 7 – National Cotton Candy Day 7 – Pearl Harbor Remembrance Day 8 – National Brownie Day 10 – Human Rights Day 11 – Hanukkah Begins at Sundown 12 – National Cocoa Day 16 – Chocolate Covered Anything Day 17 – Maple Syrup Day 18 – National I Love Honey Day 21 – Winter Begins 24 – National Egg Nog Day 25 – Christmas Day 26 – National Candy Cane Day 26 – Boxing Day 26 – Kwanzaa Begins 31 – New Year’s Eve
6 – Make It Fresh Seminar. Emery Thompson Machine, Brooksville, FL. Contact: Steve Thompson, Emery Thompson Machine, 15350 Flight Path Dr., Brooksville, FL 34604. 718/588–7300. E–mail: steve@emerythompson.com NOVEMBER National Georgia Pecan Month Peanut Butter Lover’s Month 2 – Election Day 4 – National Candy Day 5 – National Donut Day 7 – Daylight Savings Time Ends 8 – National Cappuccino Day 10 – National Vanilla Cupcake Day 11 – Veterans Day 11 – National Sundae Day 20 – Peanut Butter Fudge Day 21 – National Cranberry Day 22 – National Cashew Day 25 – National Parfait Day 25 – Thanksgiving Day 28 – Small Business Saturday The National Dipper
November/December 2020
Yellow Pages The National Dipper Yellow pages is a complete resource guide for tthe frozen dessert retail industry and will appear in every issue. Listings are sold on an annual basis and rates are for six issues. Yellow pages are not commissionable and payment must accompany order. Send your order to: The National Dipper, 1030 West Devon Avenue, Elk Grove Village, IL 60007-7226. 847/301-8400. Regular Listing: 1st line $395. year, additional lines, $280. year. Maximum characters 40 characters per line. Boldface Listing: 1st line $495. year, additional lines, $395. year. Maximum 30 characters per line. ALL CAP Listing: additional $85 a line per year, regular or boldface. Maximum 30 characters per line. ASSOCIATIONS Great Lakes Ice Cream & Fast Food Assn. ..................810/618-0605 New England Ice Cream Restaurant Assn. .........mca319@gmail.com BATCH FREEZERS Carpigiani…………www.carpigiani,com/us……….……800-648-4389 Emery Thompson......www.emerythompson.com……..718-588-7300 BOOKS Tips for Costing Ice Cream & Frozen Yogurt Cakes & Pies, plus: Tips for Costing Ice Cream Cones, Sundaes, Shakes & Other Goodies………………………..JLM Unlimited...........847-301-8400 BULK ICE CREAM CONTAINERS Negus Packaging Solutions 3220 Kingsley, Madison,…888-241-7482 Tyoga Container Co., Inc…....Tioga, PA 16946……...800-724-6003 Same day shipping on stock items by 11 AM!..www.tyogacontainer.com COCOA Forbes Chocolate……www.forbeschocolate.com…......440/838-4400 CONES The Cone Guys, Ltd….Specialty Cones………..............215/781-6996 Joy Cone Co. Cake, Sugar, Waffle Cones & Bowls.......800-242-2663 PDI Cone-Dutch Treat…Sugar Cones & Toppings.....…866-277-3084 DIPPING CABINETS Carpigiani…………www.carpigiani,com/us………….…800-648-4389 FLAVORS Green Mountain Flavors, Inc. ………………….……..800-639-8653 FROZEN CUSTARD Classic Mix Partners...www.classicmixpartners.com.....800-722-8903 Award Winning Frozen Custard Mixes Meadowvale, Inc. www.meadowvale-inc.com….......800-953-0201
ICE CREAM MIX A. Panza & Sons, Ltd., Mixes & Ingredients www.icecreamproducts.com….........................….800-Ice-Cream LUBRICANTS Haynes Lubricants…..www.haynesmfg.com............…..800-992-2166 PHOTOGRAPHY Stella Lorens Gallery…www.stellalorens.com................630/730-8297 POINT OF SALE POSTERS JLM Unlimited, Inc., ........Elk Grove Village, IL ..............847/301-8400 Ice Cream Banana Split and Sundaes Posters SODA FOUNTAINS AMERICAN SODA FOUNATIN, INC............................312/733-5000 455 N. Oakley Bl.Chgo, IL 60612.www.americansodafountain.com Parts-Sales-Service-Mixers-Pumps-DraftArms-SodaFount.Bev.Equip SOFT SERVE MACHINES Carpigiani…………www.carpigiani,com/us……………800-648-4389 TOPPINGS TR Toppers ………..800-748-4635……................ www.trtoppers.com
Regional Yellow Pages Regional Yellow Pages are available to companies that distribute products and/or services in a limited area of the country. Companies are listed in the state in which they are located. Regional Yellow Pages will appear in all six issues of The National Dipper and rates shown are for six issues. Regular Listing: 1st line, $295. per year, additional lines $165. per year. Maximum 40 characters per line. Boldface Listing: 1st line, $395. per year, additional lines $295. per year. Maximum 30 characters per line. ALL CAP Listing: additional $75. a line per year, regular or boldface. Maximum 30 characters per line. Payment must accompany order. Regional Yellow Pages are non-commissionable. CALIFORNIA Taylor Freezers of Calif..800-927-7704..www.taylorfreezers.com SF Food Supply…........….San Jose...........................408-436-12283 Ice cream ingredients and supplies
FROZEN YOGURT MIX A. Panza & Sons, Ltd., Mixes & Ingredients www.icecreamproducts.com…………………….800-Ice-Cream
NEW JERSEY A. Panza & Sons, Ltd., Mixes & Ingredients www.icecreamproducts.com….........................….800-Ice-Cream Dingman’s Dairy....www.dingmansdairy.biz..............800-958-6838
GELATO PreGel America…..www.pregelamerica.com….........…866-977-3435
OHIO Peck Food Service…..www.peckfoodservice.comt..800-732-7325
ICE CREAM CARTS & FREEZERS AllStarCarts-IceCreamCarts-Tricycles-TrucksTrailers...800/831-3166 Carpigiani…………www.carpigiani,com/us…….………800-648-4389 ICE CREAM CONTAINERS Visstun Cups…………..www.visstuncups.com….….702/251-8809 Custom printed quarts, pints, 1/2 pints and 5 oz. cups Flexible order volume - Single case to millions
The National Dipper November/December 2020
Questionnaires for the 2021 National Dipper Source Book, the January/February 2021 issue, have been mailed. Be sure to fill it out and return it as soon as possible. The listing is FREE! 21
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Calendar JANUARY 2021 1 – New Year’s Day 2 – National Cream Puff Day 3 – Chocolate Covered Cherry Day 5 – National Whipped Cream Day 8 – English Toffee Day 10 – Bittersweet Chocolate Day 11 – National Milk Day 12 – National Glazed Donut Day 15 – Strawberry Ice Cream Day 16 – Fig Newton Day 18 – Martin Luther King, Jr. Birthday 19 – National Popcorn Day 22 – National Blonde Brownie Day 23 – National Pie Day 24 – National Peanut Butter Day 26 – National Pistachio Day 26 – National Peanut Brittle Day 27 – National Chocolate Cake Day 28 – Fun at Work Day 31 – National Hot Chocolate Day 3–9 – Penn State Ice Cream Short Course. The Nittany Lion Inn, State College, PA. Contact: Dr. Robert Roberts, Dept. of Food Science, Penn State University, Office of Conferences and Short Courses, 301 B Agricultural Administration Bldg., University Park, PA 16802. www.agsci.edu/icecream 13 – Make It Fresh Seminar. Emery Thompson Machine, Brooksville, FL. Contact: Steve Thompson, Emery Thompson Machine, 15350 Flight Path Dr., Brooksville, FL 34604. 718/588–7300. E–mail: steve@emerythompson.com 17–19 – Winter Fancy Food Show. Moscone Center, San Francisco, CA.
Contact: Specialty Food Association, Inc., 136 Madison Ave., 12th Fl., New York, NY 10005. 212/482–6440. Fax: 212/482–6459. 28–30 – Ice Cream 101. Penn State University, University Park, PA. Contact: Kristin Smeltzer, Conference & Short Courses, 301B Ag Administration Bldg., Penn State University, University Park, PA 16802. 814/863– 7025. E–mail: kkw115@psu.edu 25–28 – Dairy Forum 2021. Virtual Conference. Contact: International Dairy Foods Assn., 1250 H St., NW, Suite 900, Washington, DC 20005. 202/737–4332. Fax: 202/331–7820. E–mail: register@idfa.org FEBRUARY 2021 National Cherry Month National Chocolate Lover’s Month National Macadamia Nut Month 1 – Eat Ice Cream for Breakfast Day 1 – National Baked Alaska Day 1 – National Dark Chocolate Day 1 – National Cake Pops Day 1 – National Dark Chocolate Day 2 – Groundhog Day 5 – National Frozen Yogurt Day 5 – World Nutella Day 7 – Super Bowl 10 – National Have a Brownie Day 11 – Peppermint Patty Day 12 – Lincoln’s Birthday 12 – Chinese New Year 12 – National PB&J Day 14 – Valentine’s Day 15 – Presidents’ Day 15 – National Gumdrop Day
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All Star Carts & Vehicles, Inc............19 Carpigiani.........................................13 Costing Manuals.................................6 Dingman’s Dairy................................5 Great Lakes Ice Cream & Fast Food Association...................................11 HersheyFoodservice..............4th Cover Stella Lorens Photography ...3rd Cover Negus Packaging Solutions................22
New England Ice Cream Restaurant Association................................15 A.Panza & Sons, Ltd..........2nd Cover Prova Gourmet...................................9 This Advertisers’ Index is published as a service to you, the reader. The publisher does not assume liability for errors or omissions.
The National Dipper
November/December 2020
Reader Service #110
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