In Review: Membership and Giving This year members and supporters have had an exceptional impact. To all who support the work of the National Trust, we thank you.
MEMBERSHIP
GIVING
This year National Trust welcomed 1,096 new members, 75% joining in the first half of 2022, spurred on by the return of local and international travel.
We are thankful for the philanthropic support from members, donors, trusts, foundations and bequests, with revenue of more than $2.8 million. This revenue has been invaluable and has helped off-set declining revenue caused by months of extreme weather and COVID-19 property closures.
Membership numbers were 16,305, a decrease of 13% on the previous year. This was caused by the impacts of the pandemic and the reduced ability to travel and utilise membership benefits. Special member events, days out and tours, coupled with dedicated communications such as the National Trust magazine, eNews and videos, kept members engaged and informed throughout the year. A new reciprocal arrangement with the Art Gallery of NSW provided additional benefits for art-loving members and has been successful in attracting new members. Additional member benefits were on offer through the Caravan and Camping Association. In 2021/22 membership revenue was more than $660,000 with a record 83% member retention. Strong retention levels indicate membership value, despite restricted movement and activities.
16,305
1,096
Members recorded
New members were welcomed
Gifts in Wills Gifts in Wills play a critical role in the ongoing restoration and maintenance work necessary to keep heritage properties and gardens open for all to enjoy. A number of projects have been possible thanks to the generosity of some very special people. The Annie Wyatt Bequest Circle members are committed to conserving heritage for future generations. This dedicated group grew by 20% this year through a campaign to encourage Will writing amongst National Trust members. The National Trust is grateful to its members and supporters, with over $2.2 million received this year from bequests. FUNDRAISING In 2021/2022 fundraising revenue was more than $649,000 from 1,673 individual donors, which was humbling in the current economic climate. Major Gifts Major Gifts continued to contribute to fundraising revenue with over $100,000 received. These gifts
We are thankful for the philanthropic support of members, donors, trusts, foundations and bequests. This support has been invaluable at a time where financial impacts of property closures, extreme weather events and COVID-19 are being felt. 12
