ANTI-AGING SKIN CARE

Hilda Demirjian Shares Green Apple ‘Fountain of Youth’

When Hilda Demirjian moved to the U.S. 37 years ago, she was surprised to learn that many Americans regularly tanned as a beauty and wellness practice. Having grown up in the Persian culture, where healthy skin was prized and going to hammams (spas) with her mother and grandmother was a weekly routine, Demirjian found the idea of purposely subjecting the skin to sun damage shocking. She was determined to teach people to love their skin. “I knew I could educate people about how to take care of the largest organ in the body,” Demirjian says. So, after working with surgical lasers for a gynecologist, she switched to aesthetic lasers and opened Demirjian Salons, in White Plains, 24 years ago. She changed the name to Demirjian Laser and Skin Care Center as she expanded her services—not just helping clients practice preventive skin care, but also helping improve the appearance of their damaged skin through a growing menu of natural, noninvasive treatments.

“I tell every client, ‘Love your skin’,” she says. “I share my story and then evaluate their skin, letting them know what needs to be taken care of so they can enjoy their life confidently.”

Demirjian Laser and Skin Care Center offers men and women collagen treatment for younger-looking skin; treatment to improve the appearance of acne, scars and stretch marks; and treatment of hyperpigmentation (dark spots) on the face due to exposure to UVA and UVB rays.

All these treatments are performed via laser, which is FDA approved for all complexions, Demirjian says.

All skincare products used and sold at Demirjian Laser and Skin Care Center are botanical, non-comedogenic and cruelty-free, and come in recyclable packaging.

Demirjian says she’s particularly proud of an antioxidant product she created after several years of research and travel: Collagen-Elastin Gel with Green Apple Stem Cells from Switzerland. Green apple stem cells have the ability of self-renewal and can transform themselves into other cell types of the same tissue. Proven to diminish the signs of aging, they protect human skin cells.

While anyone can use it to reduce fine lines, wrinkles, scars, stretch marks and hyperpigmentation, Demirjian says, it’s therapeutic for cancer survivors and people whose skin has been damaged by cancer treatment. “I lost my grandmother to breast cancer when I was 12, and I used to go with her for chemotherapy. Seeing her thin, purple, prematurely damaged skin made me sad,” she says. “I always wanted to create a product to heal the skin.”

Collagen-Elastin Gel with Green Apple Stem Cells is an innovative formula derived from botanical sources that actively stimulates the growth of the protein collagen in the epidermis. Currently referred to as the “Fountain of Youth”, 0.1 percent of apple stem cell extract could stimulate 80 percent of human cells and tighten skin on the face, neck and body.

The gel is available for purchase on Amazon.com and at HildaDemirjianSkincare.com.

Running a small business for 24 years, while staying consistent with her mission and passion, has been a challenge, Demirjian says. “I am still in business thanks to our loyal, amazing clients who have put their trust in my hands,” she says. The clients have kept coming even during the past trying year, during which Demirjian has stayed “extremely busy”.

“They know they can enter our establishment and not worry about COVID,” she says. “We are taking safety precautions until the pandemic is over. I am looking forward to attending my international seminars sometime soon.”

Hilda Demirjian Laser and Skin Care Center is located at 34 S Broadway, Ste 607, White Plains, NY. Connect at 914-374-1756, HildaDemirjianLaser.com or HildaDemirjianSkincare.com. Call or text for free apple stem cells demo. See ad, page 25.