conscious eating
Planet-Friendly Pours THE RISE OF SUSTAINABLE WINE AND SPIRITS
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by Sheila Julson
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conic food and beverage magazines such as Bon Appetit and Food & Wine affirm that sustainable and socially responsible wines and spirits are becoming a major force in the market, yet consumers wanting to pour an Earth-conscious tipple need a sobering amount of research to sort through what’s truly eco-friendly. The U.S. Food and Drug Administration does not require wine makers to list ingredients on labels or regulate the use of terms such as “natural” and “sustainably grown”. “There are more than 70 additives that are allowed in wine that don’t have to be disclosed on the label,” explains Brad Kruse, who with his wife, Allie, owns Nonfiction Natural Wines, a Milwaukeebased specialty wine retailer. “The only real requirement relating to additives is the declaration of sulfites, which makes it trickier, because even wines with no added sulfites have to have the warn12
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ing on the label because some naturally occur in the wine.” Some wine labels tout that they’re made with organic grapes or grapes that are farmed sustainably. “But those may still have a host of other additives or lots of added sulfites,” says Kruse. Certifications can act as a shortcut to locate eco-friendly wines. Demeter USA, for example, certifies vineyards that follow strict biodynamic rules for how the wine is farmed and processed, including limiting sulfites. But many small producers that operate naturally don’t bother obtaining certification. Independent wine shops with knowledgeable employees can help consumers choose wisely. Kruse recommends looking for the name of the importer on the back label, saying, “If you learn a handful of importers that focus on naturally made wines, such as Louis/Dressner, Zev Rovine or Jenny & Francois, it can be a quick way to find a good option.”
