Yang Chen Portfolio|Industrial design & service design

Yang Chen Portfolio

2021-2022

Contents of projects

Toiletta

RV HMI

Design for yoyo community

Design for chronic tinnitus

Design for migrant children my yoyo brand

Design for family RV travel

About me

My experience journey

Me at the 2018 World YoYo Contest

Hello! I’m Yang Chen

Scan to watch the video!

I am a service designer who wants to combine design and business, & create meaningful experience for the users.

Designers’ self-experience is valuable for them to empathize. I specialise in designing from my self-experience.

#Design project #Entrepreneurship

I used to be a at stage.

YoYo performer

The experience of stage inspires me how to create wellorchestrated user experience in a pleasant rhythm.

I’m a

chronic tinnitus sufferer.

The experience of tinnitus inspires me to design a relief system for tinnitus sufferers.

Service design is a major which is more about doing than thinking. I focus on the real social problems, empathize with more disadvantaged groups, and collaborate with different stakeholders to light up areas with many shadows. Service design methodology can help me "" instead of staying in theoretical fantasies, which is why choose service design.

pragmatic make things happen

7-2019)

China national yoyo contest

#Internship

Defrag, Shanghai

#Design project

1a division Ranked n 2019 Asia-Paci ic yoyo contest

Art curator & multimedia designer

4th

Panasonic, Shanghai Massage chair schoolenterprise co-project

Organized and planned "3*3*3" art exhibition market activities, with a total of 2,000 visitors.

Use serv ce design thinking o design

exhibition touchpoints to improve the user

experience of visitors.

Inspired by @___

Founder,organizor, system designer

#I #Awards #Awards

DBM #Education #Internship

Design concept is se ected by the company and actually put into mass production

Worked with the team as the team eader to complete project mainly responsible for the pre minary user research and concept generation.

Established the yo-yo brand Inspired By and sett ed a co-creative platform

The Inspired by@Vol.01 attracted 50 contestants 200 spec ators visited, 20 brands sponsored, and received sponsorship and support f om Red Bull.

#PSSD #Business design #.......

Background

Is yoyo just a toy for kids? Like skateboard, there is another kind of “professional yoyo” for adults. I am one of them who has been a (2017 -2019) and was

3-time China national champion ranked 9th in the 2018 World yoyo contest.

I designed my own signature yoyo

A sustainable business model for modern yoyo contest which encourages co-creation and creativity.

As China national yoyo champion, Yoyo community are now pursuing fame and titles rather than create, joy and share. Besides, the yoyo contest in china is hard to make profit, which is not sustainable

found the wicked problems of yoyo community: Inspired by@___ creativity, personality and co-creation

Through service design & design thinking, I established a yoyo contest brand “”to enable for the professional yoyo community.At the same time, I explore a sustainable business model for professional yoyo contest.This project has been sponsored byand China yoyo federation——My workisandI took on the role of in the event

REDBULLCYML. strategic & system design MC

# Entrepreneurship # Activity & Event # System design # Service design 2022.7—Present, Individual Project

Event major sponsor

ORION However, I gradually found the wicked problems of yoyoing creativity, personality and co-creation

Context

China yoyo federation

Nope...

Like skateboard, we introduc e “professional yoyo” for adults

Players are creating new tricks each year Contests are held in countries each year Blazing 20000+ 1500+ 56+ 27

teens,

Deconstructing “Yoyo”: the “Quality” of Yoyoing

CREATE & STYLE

Yoyo is the most “creative” and “difficult” hand movement: 1500+ new tricks emerge each year and heterogeneous styles co-exist

PROBLEM STATEMENT

COMPETE & HONOR

2000+ yoyo players compete for titles at 56 yoyo contests worldwide

SHARE & JOY

Yoyo players share their tricks and experiences at meetings for joy & improvement.

Freestyles will

criteria: Technical Execution (TE) for 60% and Freestyle Evaluation for 40%

on two

EXISTING MECHANISM

A centralized model with a focus on and standardizationquantification.

Pros Cons

Highly efficient contest, allowing large numbers to be completed in a short time

Easy to judge and title

colonizing fun, joy, creation, and share. decided solely by the judges Tech Evaluation Freestyle Evaluation

Utilitarianism is The results of competitions are sometimes not satisfactory to the competitors.

The rules of yo-yo competition now focus on rather than on the creativity and performance experience of the players.

quantification and standardisation

In order to place well in competitions, professional yo-yo community is unwilling to innovate.Yoyoing is now for

titles and fame. standard mechanism. creating and sharing

The desire to create and share was ignored by the The aim of this project is to bring back to the yo-yo community through service design.

When yoyoing is regarded as self-expression, it interprets yoyo player’s desire to create, his passion for expressing personality.

Deconstructing “Contest”

We don t make a profit from yo-yo tournaments, it s purely for the love of the sport that keeps us going!

INSIGHT 1:

Yoyo is supposed to be a mediator to express ones’

creativity & personality

Hironori Mii, Board of International Yoyo Federation Policy Maker Yoyo brand Ow

INSIGHT2: B

The yoyo contest in China are mostly regional events (e.g.

hina yoyo contest ), which are

not

brande

Community Arata Imai, 3-time Japan champion

A

Definition Strategy

Ab

Develop a for yoyo contest that encourages the of yoyo community

Design goal

sustainable business model creativity, personality & co-creation

This system leverages both paradigm shift, so as to achieve the shared vision. cultural & business

Short-term strategy—@VOL.01 Event

Most yoyo players li ke to share their original tricks on instagram. When players are inspired by other players' tric ks to create a new trcik, they will post it on instagram and write this trick is inspired by @____"

Construct a yoyo contest which is brand

Co-creative

Let players a contest rule and encourage players to share and express their personality to enhance the creativitiy through providing diverse event forms

Resilient

co-create

Due to the Covid-19 and government's policies, there are many uncertainties in organising offline events in China. So our system must be to prevent commercial losses resilient

Commercial & sustainable

Develop an business model for the yoyo contest sustainable

Co-designcreativity & co-creation the contest rules and mechanism to encourage players’ Collaborate with to reduce ma or expenses in the form of resource integratio n ( collaborate with a newly opened . They provide the venue and we provide the brand and publicity promotion )

local organisations or key players @VOl.01local yo-yo shop

Branding idenity

The process is inherently players co-creating tricks to achieve originality, forgoing the fame and title. So I used as the brand name to encourage yo-yo players to inspired by@___ get back to the essence of yoyo originality.

Seek sponsors in the form of offering brand propaganda

Long-term strategy—Future event

Organizing diverse event forms both , in case offline events cannot be held due to the Covid-19 online and offline

YOYO string YOYO @ signal

Selling of the contest for additional profit branded peripherals

Stakeholder map System map (@VOL.01)

I sorted through all the stakeholders in the system . Stakeholders who will be present at the competition are direct stakeholders, and stakeholders who will not be present at the competition are indirect stakeholders . I then invited the direct stakeholders to a workshop

Offering map

Workshop——Co-design the @ rules Vol.01

Theme Time & Place Freestyle

by @VOl.01 16 Top8 Top4 Top4 Top8 16

Judging criteria Players co-evaluation

B C D

Judging criteria Players co-vote Elimination game

10 7 7 9

8

Less than 3 minutes A Player Score Rank A B 7 6 8

Players scores Example of a subscript

8 8 5 4

8 34 29 31 28

1 C D

2

3

6 types of stakeholders rules, divisions, prizes, and sponsorship fees Inspired Format Contestants & audience will vote together, who win most votes will go to next round

YOYO CONTEST WITHOUT JUDGE 2022.10.03 Shanghai YOYO SHOP Time limit Every contestant will rate the other contestants performances on based on their The winner will be the one with the

a scale of 0-10 perceptions, experience, first impressions and atmospher e highest cumulative score

Battle Champion

Registration fee Bonus Sponsor fee

RMB 150 RMB 30

1 Division +1 Meal +Gift pack(Yoyo,mask,sticker) Additional Division

Division & rules Champion Gold Silver Runner-up Third Bronze

RMB 500 RMB 500

RMB 1000

RMB 1000 RMB 3000 RMB 300

Touchpoint design

Key touchpoint——Space design

When going to the battle division , competitors are going to the The stage has both yellow and black sides . The player standing on the black side represents the black side , as so does the yellow . The audience sits around the stage and uses the voting machines (also has two colours) in their hands to vote for their favourite player .

round stage for battle.

Make things happen ——Inspired by @2022.10.03 Vol.01

Me setting up the stage

The Venue

Branded Peripherals selling stall

Player gift package

Freestyle division Battle division

Trophies

Group photo

The stage

Co-branded & Memorial yo-yos

Redbull sponsor drink

Business model canvas

KEY PARTNERS

Offline contests (Inspired by @VOL.01)

To Players: creativity,cocreation personality

Enhance players’ through co-design methods

Co-creation Instead of relationship between organizers & players,we co-create with players as a community Bottom-Up We respect & encourage bottom-up innovation in the community

How

Online contests (Inspired by @VOL.02)

Online Yoyo tutorials

Social media (Instagram,Wechat) Local yoyo shop Local restaurant & coffee shop

online store Yoyo brand

Professional Players: Professional players who are creative but unable to place well in the competition due to current rules

Offline event—— @ YOYO CONTEST WITHOUT JUDGE

Youtube & Bilibili Video channel Energy drink brand (RED BULL) China yoyo federation

Start-up Players: Those new players who are interested in yoyo but don t know how to learn

Online tutorial—— @ design thinking How to use to enhance the yo-yo performance experience

Online event—— @Trick co-creation activity Inspired by @___”

F

Online Contest Offline Tutorial

Increased pre-event to promote the sponsors and at the event for brands to sell their products balance the interests of all stakeholders

Tinnitus is the perception of hearing sounds when no external sound is present. There are many possible causes and types of tinnitus, which makes treating it difficult.

Chronic tinnitus relief product service system design which improves relief experience physically and psychologically

Type of tinnitus

Nearly everyone experience a brief, mild tinnitus, but for some people, tinnitus can be long term or even lifelong.

Acute tinnitus

I’m a tinnitus sufferer more than 8 years. Most sufferers are lonely,miserable &anxious, but other peoples are hard to empathize.

Subacute tinnitus Chronic tinnitus

3 months 6 months

Facts & Problem

I am a tinnitus suffer more than 8 years

, it triggers a lot of negative effects in my life, especially in emotions and sleep. The tinnitus patient would suffer the disturbance of unusual sounds in their ears. Meanwhile, the diagnosis of tinnitus depends on the symptom form that is written by patients, so it is lacks of the

ob ective data as a reference C

Intermittent tinnitus at first can be relieved with rest last less than a week

According to Clinical Practice Guideline: Tinnitus, issued by USA more than 6 months is chronic tinnitushard to cure all

It is the cause of tinnitus, which makes it difficult to diagnose difficult to treat.

AR music therapy

This pro ect is also my graduation pro ect.

As a designer, am passionate to relieve the problem of life through design. Hence, the aims to relieve the tinnitus symptom and insomnia from , and comprehensively collect the patients’ data on the frequency of tinnitus, sleep and emotion, which would be used in the reference of diagnosis by doctors and remind patients keep a good situation in emotion and sleep. # Healthcare

Chronic tinnitus could not be relieved by resting

Hearing loss & Hospital treatment

Frequent dizziness and vomiting

Hearing recovery & Daily music therapy

Hearing returns to normal

Music therapy at home

Have trouble falling asleep aptation period

o effect on my life

Tinnitus sufferers are uncomfortable, but the psychology is both physically and psychologically rarely focused

How to treat

Before hospital

In hospital After Hospital

Medicine treatment

Oxygen therapy

Hormone in ections

Design challenge

Brain waves

Music therapy

Massage treatment

How to enhance the recovery e xperience of chronic tinnitus sufferers from both a

physical and psychological perspective

User research

Qualitative research—Interview

3 type of chronic tinnitus sufferers 1tinnitus expert and their opinions based on 8 interviews

Quantitative research—questionaire

After the interview,I sent out a questionaire to investigate the tinnitus sufferers recovery condition, sleeping, emotion and therapy. A total of questionaires are collected. 134

Conclusion

No in ear earphones

Some people suffer from tinnitus due to hearing loss from wearing headphones for long periods of time. To protect existing hearing, tinnitus sufferers should wear bone conduction headphones rather than in-ear headphones Sleep matters

Tinnitus sufferers are particularly prone to sleep disorder, which in turn can aggravate tinnitus. In addition, tinnitus usually becomes more serious at night.

Current treatment is not personalised

The causes of tinnitus vary from patient to patient and so do the treatment. However, current treatment is not personalised for the patient, which ma kes treatment less effective.

ON’T OVERUSE EARPHONE!

I m a pop music lover and even wear earphone when I sleep! My doctor told me

not to wear in-ear headphone s

My tinnitus lasts 2 years. It s hard to adapt at first and medicine don t work well.

Medicine doesn t work well. Now m in music therapy.

SLEEP EARLY! I see tinnitus as MY COMPANION

Tinnitus is quite a

WICKED PROBLEM!

Patients attitudes to tinnitus var y

Tinnitus caused by made me even crazy! I am a programmer and I work under great pressure and stay up late. Gradually, my tinnitus has become worse and incurable.

In addition, I often suffer from sleep disorder, which in turn worsens my tinnitus

20 years see tinnitus as a companion,

work stress and bad sleep habit ve experienced tinnitus for ! Although was anxious to tinnitus in early days, I am now completely used to it. as if there is a bee in my ear all the time. Once you get used to it, it has no effect on your life

Music therapy

Bone conduction

is now the main treatment for chornic tinnitus . earphones is highly suggested to protect the existing hearing

Tinnitus is highly subjective, and patients have different attitudes towards it, and their mindset and opinions also have an impact on the recovery of tinnitus.

highly subjective difficult for doctor to track

Besides, tinnitus is & adaptation to tinnitus is a long-term process. So it s he patients recovery condition.

No objective data for doctor & Difficult to track the recover y status

Due to the subjective nature of tinnitus and the long-term feature of recovery, it is difficult for doctors to trac k the patient s recovery status. There is also no objective data for doctor, only the patient s subjective description

What if

How might we Opportunity

Design a equippment to play sleepaiding music before bedtime

Relieve sleep disorders

Design a bone conduction earphone to play soothing music

Help patients to adapt to tinnitus & reduce tinnitus sensitivity

Design an app to diagnose tinnitus and generate a personali zed music therapy plan

Sleeping aid equipment

Play sleep-aiding music & detect sleeping data through sensor

Earphone

Use bone conduction technology to play music & detect emotion data through microwave sensor

Collect patient data & visualize it to doctors to know more about patients‘ status

Design a sensor on wearable products to collect emotion data

Music therapy service APP

Tinnitus relief and companionship service app based on music therapy

Definition

CLEAR A Chronic tinnitus relief product service system which improves relief experience both physically and psychologically

About the name CLEAR

CLEAR means CLEARING the EAR, CLEARING the physical and psychological pain and suffering caused by tinnitus .

Our products

Music pillow which can play sleep-aiding music and detect sleeping data

Bone-conduction earphone which equipped with brainwave sensors to collect emotion data/

Our services

Collecting data on the app and shared to doctor through the website Generate a tinnitus BU DDY to accompany the patient based on the sound of the tinnitus

Relieve depression, anxiety &loneliness caused by tinnitus

Manage and record your emotions on the app

Data collection

Aggregate the data collected by the product segment to the doctor s side so that the doctor can better understand the patient s recovery status

See tinnitus as companion

Help patients to face their tinnitus as a companion rather than an annoying noise

Tinnitus app service based on music therapy relief and companionship

Patient tinnitus services for physicians data collection and visuali zation

Core functions

Tinnitus accompaniment

psychological

Tinnitus & Emotion data collection

After analyzing and comparing the various tinnitus relief methods on the market, we finally chose three technical principles to achieve our shared design goals Music therapy, brainwave sensor and bone-conduction .

Music therapy relief

Music therapy is currently the main treatment for chronic tinnitus By playing music with the same frequency as the patient s tinnitus, the patient s tinnitus is masked and the sensitivity of the patient s ears is reduced Music therapy has no side effect

Brainwave and temperature sensor detecting emotion

Sensors for detecting brain waves can detect different frequencies of brain waves

which represents different types of emotion .In con unction with temperature sensors the data collected can be used to detect the patient s emotional state

Bone conduction technology

Personalized tinnitus music therapy

Online innitus diagnosis

Bone conduction headphones transmit sound with the help of the skull of the head and eventually transmit sound directly to the auditory nerve in the form of sound waves, instead of having to pass through the air first to the eardrum and then to our auditory nerve，which will protect tinntius sufferers hearing

Service offering Service system

Music pillow

Play soothing music

Detect sleeping data

Music Therapy

Tinnitus diagnosis Personal music therapy Online doctor

Patients who have not been able to eliminate ob ective tinnitus a ter treatment in the hospital are recommended to use the clear tinnitus relie f product service system. The clear tinnitus relie f service app is available free of charge to those who purchase bone conduction headphones and music pillows

Accompanying buddy

Data platform

Patient data collection

Data visualization

Bone-conduction earphone

Play music therapy

Collect mood data

Ideation

Offering

Earphone

Solution 1

Model test

I conducted model testing of potential solutions through 3d printing and model making to verify the feasibility of the solution

Prototype

Bone- conduction

Too large size and striking Organic shape to match ears

enough

Massage Module & sensor Receive topic and topic data Process & publish MQTT MQTT Publish brainwave and temperature topic Brainwave sensor l2C Temperature sensor Esp8266 WS 812 Subscribe topics Analyze data Show the result Bluetooth Server Product Connect mqtt server APP Processing brainwave data and uploading to the cloud via mqtt Data collected Use arduino to test 3 mode s &3 interaction ways

Visualization of brain wave & body temperature data through led beads

W

I wear the prototype to our head and detect our breathing, attention through brain wave sensors.

When there are mood swings, the light turns red and you can see the data changes in the database

olume-Music Player LED Temperature Sensor ESP8266 Blue tooth

Final design

Bone-conduction earphone

Brainwave sensor LED

The music pillow can relieve the problem of user’s insomnia and detect the sleep data of users.

Brainwave & temperature components

Skin-friendly fabric

Volume Plus

Music player Brainwave & temperature sensor components

Skin-friendly fabric LED

Volume Minus

The bone-conduction earphone is used to monitor user’s emotion change and play music to cover the patient’s tinnitus through similar frequency music.

Music therapy service

The tinnitus patient with the relief instrument can download the CLEAR application to enjoy personalized music therapy services for free. Meanwhile, the APP would produce a buddy based on the symptom of the user’s tinnitus. Even if tinnitus cannot be eliminated, it would transform into a positive image and accompany patients.

Diagnosis process Therapy &

Personalized music therapy

Music page

monitoring

User page & medical consult

Patients would get a personality music therapy and personal tinnitus report through the original diagnosis. It is based on personal information and the frequency of tinnitus.

Sleep page pay attention to monitoring the sleep and insomnia of patient. Besides, it can collect sleep data and manage bedtime music through the music pillow.

The emotion page would record the users’ emotion change daliy and remind users adjust personal mood.

The music function would recommend . It is can relieve the pressure and disturbance of tinnitus to patients.

similar frequency music used to cover the patient s tinnitus

Regarding medical consult, patients can conduct subsequent visits regularly and get online diagnosis reports through the APP.

Volume alert

The user page inculdes two main functions, repectively personal data and medical consult.

At the same time, personal data that is collected daily would it is a benefit to users to understand their condition objectively.

produce a regular report,

The intelligent equipment would collect data and share it with patients’ doctors so that doctors can and produce reasonable treatment plans for patients.

objectively understand the patient’s situation

CLEAR Buddy Tinnitus report

Toiletta

A fun data interactive system designed for migrant children school to trigger behavior change and hence form good habits

This is a collaborative project with a charity organization called The New Citizen Project, aiming for make changes of Chinese migrant children’s growing environment that will actually benefit them in a long term.

Through studying of the over ten year research, we found out that most migrant children are started just fine at the beginning, however only very few of them can make a good future development. After carried out indepth research, we found out that many of them have bad behaviors and positive guidance is neglected.

#Experience design # Data system

2022.7—2022.8 , Team project

About migrant children Collaborative project

Migrant children are those aged between 6 and 14 who have been living temporarily with their parents in their place of entry for more than six months.

Migrant children often switch between the identities of being migrant and being left behind. When they are taken to the city to study, they become migrant children.

This project is in collaboration with &

They provided research data of several years tracking development of migrant children, and supported the in depth preliminary research as well as co-designer with volunteers, stakeholders.

Who are they?

Left-behind children

#Data visualization

Team member: Wei Chen, Wang QiYan,Yang Chen,Li ZhongSheng

My role: User research, product and visual design Project in collaboration with # SDGS 4

When they are unable to take the entrance exams in the city because of their household registration,they go back home to and become left-behind children again.

Migrant children

HOW MANY migrant children in China？ What they do ?

35.81Million

According to the relevant research, children of those affected by the migration migrate to the

35.81 million city with their parents

12.52%

By the end of 2020, China’s migrant children account for 12.52% of all children. About one in ten children are migrant children.

The New Citizen Project

is a private charity organization, formerly known as the New Citizen Project of the Nandu Public Welfare Foundation, which was launched in August 2007.

Wave Lib

The is part of the new citizen project. It’s a small library set up by the Beijing Sanzhi Children in Need Service Centre.

By mobilising and organising volunteers, Wave Lib is open continuously and is a real living library for migrant children

The New Citizen Project is dedicated to conducting research, dissemination and public advocacy activities to promote more attention to the education of migrant children and their participation in , so that they can enjoy a fair, quality and appropriate education.

improving their growing environment

Secondary research Findings

Video study

We have reviewed previous research work of ten year migrant children tracking done by New citizen program, to have a deeper understanding of this group and a holistic picture for their growing situation.

Volunteer cases（Christmas wishes)

Through video study & volunteer cases, we have some findings about the facts of migrant children.

Objective perspective

Primary research

Imbalance in educational resources

Limited home education

Their growing & changing

Unstable living conditions

A positive vision of the future as a child

Type Volunteering

Aims of research

Decline in development, even bad during the period of change

To better empathise with migrant children, we went to WaveLib

Unconfident, cautious, passive,unaffiliated

We went to the 34th branch of the Weilan Library, helping with book sorting, information entry and labeling together with . experienced volunteers

Context

To know more about the context of migrant children we take an interview with different stakeholders such as the teachers, students, parents

Expert

We also interviewed e xperts on migrant children and listened to the advice they provided to us

Experiences

We chatted with experienced volunteers about their volunteer experiences

Point of view

We learn about their point of view about reading habits of the migrant children

Co design

We organized a co design workshop with different stakeholders to know more about migrant children

Empathy

We visited the Shuobo School in Most of the students at this school are

Changping District, Bei ing migrant children

Frustration & Expectation

In talking to the children on the move, we learnt about their frustrations and expectations

Interview

After field research, we conducted an interview with four different stakeholders to know more about migrant children from different perspecitves.

Both parents and schools focus too much on academic performance

My classmates like to make friends with those who study well

Zhangqing, 45

Student

Parents

Bai, 30

Volunteer

Yueyihua, 45

In hometown, every day is nothing but studying & little time for playing.

Important habit formation is neglected

I know my parents are very hard, but I also hope they understand me a little better.

My mom and dad are very busy at work every day, I basically have three meals on their own, and they say that they do not understand the study things

The teachers back home are more strict and ,the teachers here in Beijing are not that harsh

I am usually busy at work, I leave at 5:00 in the daytime and arrive home at 8:00 in the evening, my children usually take care of their own meals; I don't have the energy to tutor my children after working all day, so have to rely on teachers to supervise my children's studies.

Many parents and teachers do not allow their children to borrow books on the grounds that it affects their academic performance.

The older the children are, the less they like to read, and the frequent exams have a lot to do with

Don t label the group of migrant children; it s hard to label either

Migrant families are not necessarily in a poor financial situation, and some families also run businesses

Migrant children are not as different from ordinary children as we might think, but it is generally difficult to trigger migrant children s development of thinking and habits

My father told me that I must study hard or work part time." When grow up, want to work in Bei ing, because it is easy to find a ob here

Since migrant children always feel that they will leave later, they can t integrate into existing environment, thus lacking a sense of belonging

When you go to a big city, your horizons is broadened.

Before, could only see my parents on Spring festival; now I'm happy to see them every day.

Migrant children grow up with low self esteem instead of self confidence

What if

Design principle

Scenario analysis

Oppurtunity

Provide opportunity to trigger habits & self-awareness

Provide external environment

Foster endogenous motivation

Accept themselves with honor

Achieve something proudly with perseverance

Foster good habit with accumulation of behavior

Target driven

Offering a target

Dismantling the goal

How might we trigger children’s mindsets & behavior changes , evoking their inner powers & growth of sense of belongings?

After group discussion, we came up with five design principles

The final design should

Trigger in life scenarios 01 02 03 04 05

Migrant children school are the places where students spend the most time and where it is easiest to evo ke a sense of community among migrant children . We analysed 3 main possible scenes in school which can trigger children s habits.

Scenes to trigger lifestyle habits in school

Data storytelling

Toiletta locally fetch toilet behaviours and react to them .

Behavior—reflection —behavior

change

Let children learn from seeing consequences

Classroom

Longer contact times and richer behaviour

School canteen

Eating process is a particularly suitable for behavioural trigger

Pros

Cons

Serious and learning focused atmosphere.

Enable children to see the evidence of change

Life behaviours can easily be hidden or suppressed.

WHY TOILET？

Offer children sense of belongings

No set environment at school, it is mainly lunch and it is relatively short.

Toilet

Rich behavioural touchpoints

Relaxing environment

(more likely to reveal problems)

Lower external intervention

(little teacher attention

Form empathy

Kids learn from reactions and understand the expressions of toiletta, thus can form their empathy.

Should avoid discrimination due to recording of behaviou r

Should avoid resentment caused by surveillance

Toilet is a special place without teacher and parents’ supervising, so it is a perfect place for migrant students forming good habits by themselves actively.

Humorous

Communications

By giving gift cards toiletta can speak’ its words to the kids.

Definition

How it works

We designed a fun data interactive system in the toilet of the migrant students' school to encourage them to reconsider & change their behavior actively in order to form good habits or build their self -identities & belongings.

Data character

The floor is always wet

Sometimes noisy

Some

See the animation

It will drive me mad when the toilet is messed up just after cleanning

Anthropomorphic data visualization

Reflective virtual conversation

Cumulative data trend

The front screen of this toilet paper drawer serves as a visualization vehicle for the collected behavioral data information.

The data is collected by sensors placed in the toilet , and a specific algorithm is set up to convert it into a corresponding picture.

Children who interact with the product and help the characters to complete the cleaning tas k can receive a card as a reward.

We defined the emotion of our data character based on two reference in order to better trigger childern empthy. Toiletta s emotion fluctuate based on toilet data collected.

Algorithm logic

C

The content of the screen displayed on the terminal is determined by the ranking result of each uncivili zed behavior score. Children s perceptions are influenced by T

s emotional response to uncivili zed behavior.

that multiple uncivil behaviors may occur at the same time , we set the following ranking rules to determine the display order of the images

We interviewed 30 migrant children to rate their dislike of uncivili zed behavior in toilets from very much like to very much dislike with numbers from 1 to 5, then averaged the scores & divided by 5 to obtain a numerical value .

Experience journey

Front stage

Class over Students playing Students help Toiletta Sad

Children were about to go to the toilet after the class. Right now, Toiletta was in a "clean" state.

The child forgot to flush after using the toilet, because his friend was messing with him.

Hey, not again, Ming!

With others forgeting about flushing toilet, the accumalation of actions made Toiletta sad.

Children notices Toiletta’s sad emotion.They choose to pull down the "Help" drawstring.

F

the class is over

Back stage

Data collection

Data Analysis

Judging states, transforming emotions & visualisation

Dynamic adjustment of visualisation

Visualization content conversion

Emotional dialogue cards output according to chance

Toiletta restores "clean" status. t’s emotion becomes little better than before, maybe it will give a card to kids to show it’s gratitude

Monthly toilet report written by Toiletta will be posted on the wall in the begining of each month, reflecting children’s progress and achievement as a team.

Determining status to refresh visual content

Comparison of phase data changes

Generation of visual content

Notice to remind cleaners

(image + dialogue)

Touchpoint design——Terminal

Replaceable Ring Piece

Screen Key Hole

Pull down the cable to make your choice

Card Dispenser

Cards

Default Status Emotional Status

Data poster

Pulling Switch : Main Interaction Method

Emotional changes

At first, Toiletta's were relatively calm At first, Toiletta's getting angry. Finally, Toiletta is getting out of control. 3 1 2

Monthly toilet report written by Toiletta will be posted on the wall in the begining of each month, reflecting children s progress and achievement as a team.

Receive the gift card!

Reflection

We should connect data technology with community to transform migrant children s lives. 1 2

Faire education is not just about resources but also what changes can bring to them.

Research

ORION

As a three-time China yo-yo champion who majored in industrial design, I had designed my signature yo-yo— for my sponsor—God-tricks which had been sold to more than 10 countries by 6 retailers in 2019.

Name:

Age:

Occupation:

Name:

Age:

Occupation:

Yoyo related: Yoyo related:

wilderwildest

A design-driven yoyo brand which is dedicated to designing yo-yos for the tricks.

F

reshmen

Tech: Preference:

As freshmen, I like to buy champion s signature yoyos.

Tech: Preference:

This is a business design practice project during my gap year. As a three-time China yo-yo champion, I had designed my own signature yo-yo—ORION for my sponsor—God-tricks yoyo which had been sold to more than 10 countries by 6 retailers in 2019. Now hope to construct a through the integration of and to enhance the core competitiveness of the commercial brand in the market through design.

design-driven yo-yo branddesign, business and technology

see the yo-yo as a carrier of the natural wilderness, enabling players feel the nature and touch the wild through the W1LD yo-yos.

#Product design #Brand design #Entrepreneurship

2022.11—Present , Individual project

Instagram: w1ld_official

Youtube: W1LD

Brand promotion video:

https://youtu.be/NNuRvv9_sS0

My signature yoyo—ORION (2019)

During my gap year, I have decided to build my own yo-yo brand which is . I will incorporate my expertise in industrial design to drive commercial brand success through the

design-driven integration of design, business, and technology.

M

Designer

Experienced

Student Freshman Champion’s Signature Modern & stylish yoyos

As freshman, admire those champions. would like to have my pocket money left to buy the champion's Signature yoyos

I've been playing yo-yo for over a decade. I'm not interested in traditional yo-yos, I like minimalist but stylish yo-yos

conducted a market research on Chinese yo-yo brands and drew a competitive map of the brands,dividing the a xes into:

high-end products and low-end products, traditional style and modern style. high-end products with modern style.

According to the competition map, there is a market gap in the Chinese market under the quadrant of high-end brand products with modern product style.

Branding

About Name—W1LD

In 2019, I took my second China yo-yo champion title with a song called “Wilderness” as the background music, and after that Wild became my personal signature. In addition, I really enjoy going out into the wild and playing yo-yo facing the natural wilderness, which inspires me to do wilder tricks. So I took the word as the brand name to encourage players to go wild and turned it to to differentiate the name. “WILD” “W1LD”

Slogan

Production & Manufacturing Product development

W1LD's first flagship product is an iteration and evolution of my previous signature yoyo— Orion, upgraded in the context of today's market trends. The shape and dimensions were simplified on the basis of Orion, and then the were tested by to adjust the final weight distribution and sizes. deformation and stress rangefinite element analysis

Finite Element Analysis

Modern competitive yo-yos use aluminum bodies with stainless steel rims. The high density of the stainless steel allows the weight to be concentrated in the outer, thus making yoyo more stable, powerful and longer spin time.

Design w1lder yoyos for the w!ldest tricks.

Visual Image

“Wild” in Chinese character as the image logo

Deformation (Assembled)

CNC lathe machining

After the CAD drawings are submitted to the factory, the factory cuts the prepared aluminum and stainless steel materials by CNC lathe to achieve the expected shape.

Anodizing & Colouring

After machining, the aluminum bodies are sent to the factory for. After anodizing, the bodies are anodizing and coloring frosted and polished.

Assemble

Stress range (Assembled)

After the calculation of stress and deformation by is adjusted according to the data to meet the to make it easy to produce and manufacture. distributionsafe stress range and deformation level

finishing )

responsive system, bearings, and center axis

After finishing the anodizing, the bodies are assembled. Assemble the on both sides of the sphere, and screw the two bodies into a complete yo-yo.

Laser marking logo

Laser marking is performed on the bodies, and the logo is printed on both sides of the sphere.

Test

Let the yoyo spin and test the stability and vibration of the ball. Package and pack the ball if it meets the criteria.

Final presentation

Main poster

Official store photo

Product details

Package design

Promotion video——Winter wild

During the COVID-19 pandemic, China's Recreational Vehicle (RV) travel sector grew rapidly, but the user e xperience of middle-class families travelling in RV received insufficient attention.

As a result, I thoroughly investigated the user needs using a combination of qualitative and quantitative research. created an interactive system to detect the status of family members while travelling, to identify driver weariness and child sleep, and to improve the safety of families travelling in RV.

Social context

Under the context of the COVID-19, many middle-class families are unable to travel abroad. The demand for camping has grown rapidly in China over time. For middle class families, renting a to go camping is a good option

Recreational Vehicle (RV)

The camping crowd has changed. of the players are .

69% small middle-class families

The new middle class focuses on parent-child relationship building, and the higher the family income, the longer the time spent with children.

WHAT—Booming camping demand

Due to the COVID-19 epidemic, a large number of families in China have shifted from travelling abroad to domestic selfdrive travel. Family camping is a fast growing form of travel and RV rental services account for 85% of the rental market.

HOW—Renting a RV

As a mobile home, an RV can meet almost all the needs of camping. Camping in an RV, a more niche and sophisticated way of camping, is also becoming a new choice for more

WHO—New middle-class families in China ion in RV

69% user experience of RV in the camping rmation interaction between family

With the development of intelligence & the general trend of ploring ways to improve the interaction between user and RV in family travel.

Field Research Insight User research

RV product——Maxus V100

I went to RV campsite to conduct field research. The vehicle researched was the MAXUS V100, a C-type RV, which was the best seller last year

People: 4

Type:C-type

Expansion: 2 cabins

The biggest difference from a normal caris that the c-type RV has inside, with a that can seats four people behind the cockpit.

more space living room mother and children usually stay in the living room

When the father is driving the RV, the for entertainment since there is only room for one person in the cockpit on the passenger side.

I invited a new middle class family of in-depth RV users to conduct user interviews about their pain points and needs during RV journey

RV driving is tedious and the driver is easily fatigued

ather

Caravans are and drivers can easily suffer from Mothers are usually in the back with the children, leaving me alone in the cockpit, which make driving more

I do not know drivers driving condition in the cockpit

Mother Li Designer, 37

We researched the cockpit of the RV & found that the latest RV still use button interaction, which is backward compared to the current smart cockpits

S

W

Student

, 9

To better verify the findings of the previous qualitative study, I conducted a questionnaire survey of 1 22 families who traveled in an RV

Product perspective— Lack parent child interaction& family atmosphere during j

As the passenger side can accommodate only one person, in family travel scenarios, the mother usually accompanies the children in the rear living room ,leaving father alone to drive in the cockpit. And the large interior space of the RV leads to the during long-distance RV journey. lack of family atmosphere

Market perspective—

During the journey in RV, I usually accompany the children in the back for entertainment, not knowing the driver’s driving condition & fatigue in the cockpit.

Low intelligence of RV interaction against the trend of smart cockpit

79%

9% Voice interaction

12%

What To Driver(father) To Mom & child 66% 11% Screen interaction

Yes Not clear Absolutely no

32% 57% 79%

79% of Children have sleeping habits during long journeys

82% concerned whether clear about drivers’ fatigue driving

generally backward difficult to attract new middle-class families

According to the field research, I found that the intelligence of RV interaction is . Under the trend of intelligence of new energy vehicles, the relatively backward RV interaction is ,who are the the main target user of RV journey.

For the new middle-class families, they focus most on the In addition, also limited by the layout of the cockpit, mothers and children don’t know the fatigue driving condition of the father driving in the cockpit, which is a

safety of the RV interaction & children safety hazard for long journey

User Action

Operation

During journey

camp Outing

Key Feature of RV journey

According to the field research and user research, conclude

3 key features of RV journey compared to other vehicles

I have summarised the opportunity points in the user journey and have come up with four key opportunities

Emotion

Pain points & Expectation

Fresh RV users are unfamiliar with RV driving operation

High level

HMI Relevance

Beginners

Interactive guidance

Oppurtunity

Father driving

movie

Getting to the viewpoint

Entertainment in the car

Children sleeping

set up the camp

Bathe Rest Sleeping

Washing on the way

Navigation Play

Long distance journey

Back

Unlike ordinary small cars, RV travel scenarios are mostly long-distance journeys. While longdistance journeys can easily lead to fatigue driving, there are safety risks for RV journeys

Designing a RV navigation system

RV height restriction alerts

Active avoidance of routes with limited heights

Too many layers of incar navigation information

Existing car navigation doesn t have height limit alerts for RV

Long journey cause fatigue driving

Mum worried about child sleeping alone in back seat

Camping freshman don't know how to set up the camp

RV heats water very slowly & Need to preheat water

Don't know the right places to visit nearby

Getting off the RV

More homely atmosphere

RVs have two functions: "home" and "car". RV travel is often a family trip, and has more homely atmosphere.

Fatigue driving alert

Informing co-drivers offatigue driving conditions

Active avoidance of routes with limited heights

Charging mileage anxiety

Parents are prone to carelessly locking their children in the car

hope to have memories of the trip documenting the child's growing up

Life scenario

People live in the RV and all the basic needs of people's lives need to be solved in RV, so RV journey focus more on life scenrios.

Child safety & entertainment

Enable parents to see their child sleeping through the monitor in HMI Let parents and children entertain together on the journey

Intelligent trip planning, preference mode selection

RV height restriction alerts, active avoidance of routes with limited heights

Fatigue

Driving Alert Warnings

Check the child's sleeping status

Camping instruction

Demonstration

Pop-up window Do you need to turn on the hot water?

Nearby attractions

Recommen ded

Alerts when the amount of water is low & plans the nearest route to refill and recharge

Off-Car Reminder Don't leave your child alone in the car。“

Send this trip information about the trip photos, family shared memories

Unaware of each other's condition while driving

Since dad alone driving in the cockpit, Mum and the children sit in the back and are unaware of the driver's driving conditions. And when the child is sleeping in the back, the mother is also unaware of the child's condition

RV smart control

Water amount alert

Off-Car Reminder

Pop-up window with different scenario

Ideation

Concept validation

3-seat cockpit & 3-screen HMI

Wheel

Remind the co-driver

Sleep monitoring

Height alert

A 3-seat cockpit

three-screen hmi that enable co-opreation RV

Fatigue Driving Warnings

Pop-up UI cards

Driver's

Route plan

Entertainment screen for living room

Parent-child interaction Collaboration

with drivers

Off Car Reminder

Evaluation & test

I interviewed and referred to automotive experts to evaluate car interaction solutions and specified five criteria for judging them: The solutions were distributed to the target users for evaluation, and the users were given a based on these five dimensions

safety, feasibility, usability, innovation & satisfaction. score of 1-5

Central control screen

Passenger Screen Dash board

2-seat cockpit & entertainment screen in living room The cockpit The living room Cockpit

Dashboard

Central control Passenger Screen

Pros Cons

Family atmosphere during travelling

Mum can know exactly drivers fatigue condition

Regulations restrict children from sitting in the front row

Child s entertainment distract driver s attention

E

Driver's

Final Result

After comparing two concepts, finally chose Solution 2 as the final design.

Pros Cons

Permitted by statute

Child-mother interaction does not affect the driver's driving

The driver can only drive alone in the cockpit

In the context of family travel, safety should be the first priority. Though solution 1 allows for a family atmosphere but regulatory restrictions and the safety of children when entertaining make it less feasible.

Card sorting Information structure

I ran a card sorting test on the user's information hierarchy.The aim of the test was that the card classification diagram showing the relationship between cards or content segments would be more useful in understanding how users categorise information.

A total of four families of three attended the card sorting test. Based on 4 users’ card sorting results

Passenager screen

Low-fidelity

Passenager screen(3840*1080)

Entertainment screen(1920*1080)

Driver’s BAR

Passenager’s BAR

Fatigue drive alert

Test 1 2 3

three groups of RV

gave the low-fidelity interaction solution to users for testing, and based on their feedback compiled iterative opportunity points to iterate on in subsequent solutions with high-fidelity testing

Iteration

It would be better if intelligent recommendations could be made based on the usage scenario and time of use of the RV

Smart Windows

Intelligent pop-ups according to the user s different usage scenarios (Such as asking whether to turn off the lights before going to bed at night )

When checking your child s sleep status, it takes up too large a screen size, making it impossible to do other things

Hover window

Design a hover window for child monitoring, so that the mother can focus on the safety of the child while doing other things

When using the screen for RV smart car control, you need to return to the main page to jump to the operation page, and there are too many layers of information.

Right slide fast setting

Design a right swipe shortcut car control so that important car control information can be quickly recalled

Hi-fidelity

Since the RV has a more family atmosphere than other smart cockpit and the preference of new-middle class families, I chose a Neumorphism style that favors the smart home as the visual style.

Typography

Title Body

Scenario

Mom and child sitting in the living room to operate the entertainment screen

Inter 42px Inter 24px

Colour

Mother

Parents driving in the cockpit,child sleep alone in the bedroom. Parents check children’s sleep through HMI monitoring

Child

Father

Mother

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