Group Summary
I
n concert with Sotheby’s International Realty’s ranking as the #1 brokerage in Santa Fe and northern New Mexico, Neil Lyon and his team consistently rank among the top producers in Santa Fe – a position they have held consistently in the market since 2002. Even though Sotheby’s International Realty is known as the premier firm that sells many of the world’s most expensive homes, we believe it is important to understand that luxury is an experience, not a price point. The Neil Lyon Group operates on this premise with every property owner with whom we work and with every buyer. From the moment we first engage until we complete each transaction, our goal is effectiveness and excellence. We pride ourselves on our expertise, accessibility, responsiveness, discretion and professionalism. Our approach to how we communicate and provide our services is designed to exceed the highest expectations. NEIL LYON, CRB, CRS, GRI FOUNDER
The details of Neil Lyon’s decades of experience are described in our Marketing & Sales presentation and on neillyon.com, and his story and experience put him at the helm of our operations both inside and out. With over 40 years of experience in every facet of the business, he oversees each phase of every transaction with an emphasis on supporting our clients through the complexities and subtleties of contract negotiations and the all-important escrow process. With a team of experts that he has carefully selected to support his efforts, our clients can be assured that at each phase of the process a seasoned professional equally committed to quality service and highly trained, will be available.
clients, colleagues and vendors and is trained to discern the complex underlying aspects of transactions. He became a Qualifying Broker and managed one of the largest real estate companies in Santa Fe. This experience engendered in him a depth of industry knowledge that is on par with the level of expertise and professionalism that our clients expect from the Neil Lyon Group. Keen to the digital trajectory of the industry, he is committed to bringing the advantages of the internet and social media to our marketing platforms. No doubt, the discipline, passion and focus that has enabled Matt to complete over 26 Ironman triathlons also accounts for his success and abilities to rise to the top of a highly competitive market. NINA FARANA OPERATIONS MANAGER
MATT DESMOND ASSOCIATE BROKER
Matt Desmond brings to bear upon his real estate career a background that is both diverse and dynamic and suited immeasurably to the demands of the profession. Prior to becoming licensed in 2005, he worked in the biotech industry as a researcher and as a Project Development Manager in the energy industry. As a consultant, he interacted with biologists, engineers, utility experts and attorneys throughout the southwest. He associates easily with his
Nina Farana is our Operations Manager and Transaction Coordinator. Selling a home is a complex endeavor as more and more disclosures and requirements are integral to the process. We are committed to achieving the sale of each property and the success of each purchaser by guiding each participant through the many steps involved as efficiently and effectively as possible. Nina is a licensed broker with a background in administration that spans decades. She oversees the many-steps process to assist every one of our clients to their desired result. She is the point person for the myriad of neillyon.com
details and documentation involved with each contract. She manages the considerable document flow between buyers and sellers, oversees the many contract deadlines, and communicates and coordinates communications between clients, lenders, attorneys, title companies, HOA representatives and the like. Like the rest of the team, she has extensive experience and is relied upon by all members of the team to orchestrate our collective efforts with the desired outcome as the end goal. DONALD BURG MARKETING AND DESIGN DIRECTOR
Donald Burg is the skilled and very experienced team member behind our marketing initiatives. He has an extensive and very impressive background in marketing and design that, prior to coming to Santa Fe, he served as the creative director for a global marketing firm in their New York, Chicago and San Francisco offices. He is an award-winning graphic designer and creative consultant who owned and operated his own creative consulting firm for 17 years. At the Neil Lyon Group, he works mostly behind the scenes with where he is responsible for making properties visible in the marketplace and gaining maximum exposure on Sotheby’s International Realty’s multiple digital and print advertising platforms.
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Group Summary
CINDY LYON
NEIL LYON, CRB, CRS, GRI
MATTERPORT VIDEOGRAPHER, ASSOCIATE BROKER
FOUNDER
505 660-8600 cell 505 954-5505 office neil@neillyon.com
Cindy Lyon has been a real estate agent and broker since the 1980’s. Cindy’s primary focus is on two aspects of the team’s business: She is the videographer who insures that each of our marketed properties shows beautifully to world with our exclusive Matterport High Definition 3-Dimensional Virtual Tours. Cindy also assists on showings of our listed properties during those peak times when the team’s showing activity demands another set of skilled hands. Like the other members of the team, Cindy’s knowledge of the industry is deep and her value to our clients is supplemented by her professional affiliations and community involvement. With her background in investment analysis as well as in commercial real estate, clients can count on the presence of a polished professional in any phase of a transaction that requires her services.
MATT DESMOND ASSOCIATE BROKER
505 670-1289 cell matt@neillyon.com NINA FARANA OPERATIONS MANAGER
505 954-5522 nina @neillyon.com DONALD BURG MARKETING AND DESIGN DIRECTOR
505 988-2533 donald@neillyon.com CINDY LYON MATTERPORT VIDEOGRAPHER, ASSOCIATE BROKER
505 660-8400 cindy@neillyon.com
DEBBIE CRAWFORD ASSOCIATE BROKER
DEBBIE CRAWFORD
Debbie Crawford, the Neil Lyon Group’s Showing Specialist, has been a licensed broker for over 20 years, ten of which placed her in the top-producing category in her former Tucson market, as a well-respected professional in resort and gated community markets. Since moving to Santa Fe in 2017, her presence at showings and inspections guarantees the services of a consummate and highly experienced professional.
ASSOCIATE BROKER
505 216-8571 debbie@neillyon.com
SANTA FE BROKERAGE
326 Grant Avenue Santa Fe, NM 87501 505 988-2533 sothebyshomes.com
neillyon.com
MARCH 2020