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Netball in New Zealand continues to be supported by a strong portfolio of sponsors, partners and funders. Their support allows Netball New Zealand, and much of the wider Netball system, to operate in the way it does. However, it also should be noted that these brands have recognised the incredible opportunity that Netball can provide for their organisations too.
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How important Netball is to New Zealand was no better demonstrated than in 2019.
Broadcast
Our outstanding relationship with Sky Sport led our two organisations to amend and restate our partnership in October, through until the end of 2024. The updated agreement has allowed our sport to look beyond its immediate future and have greater surety through an extended period.
Sky Sport has continued to show that it is the pre-eminent broadcast partner in New Zealand, and its global reputation remains strong. We know that they believe in Netball and that, in coming years, they will invest more into growing the fan and participant base of our sport.
While all games were on Sky Sport, Netball was available freeto-air on Prime through a mixture of full delayed coverage of Silver Ferns matches and highlight packages of the ANZ Premiership. The Prime platform, and the way Sky use it, allows access for almost all New Zealanders to watch our premier Netballers in action.
Sky also continued its support of our national tournaments, providing coverage from every event.
Internationally, NNZ livestreamed games when available through a platform via our website. The audience watching matches through this platform grew significantly through 2019. We also have a relationship with Lagardere Group, a global media company, and they have rights to allow access to our games in some territories.
Netball New Zealand
While NNZ enjoys a number of relationships across our portfolios, in 2019 we joined forces with a renowned global company with a strong brand. Cadbury became our partner in the development and growth of our support of volunteers, providing us with the ability to support and recognise volunteers as the mainstays of our community game.
As part of their relationship with Netball, Cadbury also came onboard as naming partner to all domestic test matches – Cadbury Netball Series.
Mother Earth continued as the naming partner of the Mother Earth futureFERNS.
G.J. Gardner Homes continued as the official sponsor of umpires through all levels of the game.
Muffin Break assisted us with the Muffin Break Year 7 & 8 Player Development Programme (10-year-olds) for the second year.
NZ Police and Fuji Xerox took on roles as naming rights partners for the Netball NZ U19 and NZ Secondary Schools Netball Champs respectively. Anchor also came on board and activated their products not only at our age-group tournaments but also with our Zones and Centres.
We continued our great relationship with Barfoot & Thompson in their role as an official sponsor of our coaching programmes.
Further relationships exist with Asics in and around our agegroup Teams and with Gilbert as official ball supplier to all our
Netball NZ run tournaments and competitions. Thrifty Rental Vehicles was our official rental vehicle partner.
ICG is a valuable partner for our marketing team, and KPMG continued to support our finance team.
Silver Ferns
In 2019, MYOB remained the Principal Partner of the Silver Ferns. They continued to leverage their relationship in several ways, utilising the Silver Ferns to support their business.
While principally the naming rights partner of our elite national league – the ANZ Premiership – ANZ’s presence with the Silver Ferns has continued to showcase how ANZ support New Zealanders.
During 2019, both MYOB and ANZ renewed their relationship with the Silver Ferns. We continued to have strong support from Puma, Suzuki, Special K, Frucor Suntory and Thrifty Vehicle Rentals.
At the start of 2019, we changed radio partners and enjoyed the support of MediaWorks, who found new, innovative and fun ways to promote our sport.
Synergie Skin also joined us in 2019, becoming the Silver Ferns official skincare partner.
We also enjoyed fantastic support from PTP Fitness, Voyager, SKINS, Asics, Gilbert, Elastoplast, Go Media, Lee Kum Kee, TAB and Augustine.
ANZ Premiership
The third year of the ANZ Premiership delivered an outstanding competition.
We are hugely grateful for ANZ’s ongoing support and their team who work alongside us – their involvement over many years has been hugely beneficial for both of our brands.
We remain one of a few New Zealand sport organisations that are fortunate to have this level of support. With that, it was fantastic that we have extended our partnership with ANZ around the Premiership for another three years.
For this year, Suzuki was on the goalpost pads and the goal circle decal, extending their presence on the court.
The ANZ Premiership also saw TAB, Gilbert, Asics and Go Media as partners and G.J. Gardner Homes partnering with our Match Officials.
Beko Netball League
Beko provided fantastic opportunities at matches for fans to win home appliances. Their support is greatly appreciated, and we look forward to working closely together in 2019 to keep top-level amateur Netball in New Zealand strong.
Funding Organisations
Netball NZ would like to acknowledge the wonderful support received from the following organisations (in no particular order):
• NZCT • Lion Foundation • One Foundation • The Southern Trust • Trillian Trust
There are also many other sponsors and funders of the game at many levels throughout the country. NNZ wishes to thank you for your support of our game.