MCV@gamescom Day One

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AUGUST 22ND DAY ONE

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“Das Boot - The Game” is the perfect combination of IP and technology, blending virtual reality with one of the most tense scenarios imaginable - hundreds of meters underwater, fighting to survive in a massively restricted environment. • • • • • • • •

Become part of the world-famous story of Das Boot Go on war patrol, steering a German WWII submarine Use your radar and stealthily find your targets Avoid enemy destroyers and stay unseen Lead a group of friends in multiplayer missions Command a crew of NPCs through an order system Manage the team’s mood, health and rations Treat the wounds of your injured crew members

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Square Enix Collective: ‘We’re very honoured’ to publish Battalion 1944 Bulkhead Studios’ new WWII shooter leads the charge on Square Enix Collective’s gamescom lineup INDIE service provider Square Enix Collective has said it’s “very honoured” to be working with Bulkhead Studios again on its upcoming WWII shooter Battalion 1944, on show this week at gamescom in Hall 9. Square Enix’s indie publishing unit previously worked with the team on the first-person puzzle game The Turing Test, which launched to critical acclaim. “We’re very honoured, firstly because we know the studio had a lot of possible partners to choose from this time around, and secondly because it tells us that they had a good experience with The Turing Test and are happy to trust us with their next, bigger game,” Square Enix London’s director of community and indie development Phil Elliott (pictured) told us. “One of the key aims for the Collective is building relationships. We don’t expect to work with every team on multiple occasions, but any time a team wants to discuss DAY ONE 2017

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future projects with us, we’re very happy to do so. Another side-effect is the number of developers that are being recommended to us by teams we’ve worked with. Again, a good sign – but none of that means we’re happy to sit back and think that the job is done. We’re constantly learning, and trying to focus that into improving all the time.” Battalion 1944 will soon be going into Early Access, while development continues, but Elliott doesn’t see this conflicting with the Collective’s role as publisher.

“If approached in the right way, Early Access can really be a win for all concerned. It won’t stop us from offering our feedback and thoughts on the game – systems, pricing, design, any place we feel we have something useful to offer. “But as with all the games we work on, the developer retains 100 per cent IP ownership and creative control. So if they see great feedback from the community, and recognise that it can prove beneficial to their creative direction, that’s just fine with us.” Katharine Byrne 03

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Indie Arena Booth is ‘pivotal’ for small game studios Numerous developers praise gamescom’s Indie Arena Booth, whose gold sponsor this year is Dingit.tv GAMESCOM’S Indie Arena Booth is back for 2017. Sponsored by Dingit.tv, this year’s booth features over 80 titles from around the world, and indie developers have told MCV@gamescom that the booth is more important than ever. “As a small independent game developer creating our debut title, teaming up with Indie Arena is pivotal to attending gamescom for us,” said Nyamakop’s creative director Ben Myres, whose Kenyan and South African games studio is showcasing its puzzle platformer Semblance to European audiences for the first time. “Without it, the cost of getting space and attending gamescom would be prohibitive. Moreover, being in a densely-packed area of other indies means we’re more likely to coincidentally attract press that might be interested in our game.” Chasing Carrots producer Josef Vorbeck told a similar 04

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story, saying that gamescom is “the ideal place to showcase our new [twin-stick shooter] Pressure Overdrive and interact with our players,” while Meangrip Game Studio’s CEO Rocco Paladino said he “loves the idea of Indie Arena as well as their services and planning.” Mixtvision’s online marketer Alexandra Palme agreed: “Being part of the Indie Arena Booth is always a blast,” she says. “The exposure is invaluable for small teams with small titles like Far: Lone Sails. A huge thanks to the Indie Arena Booth team, Dingit.tv and all the other sponsors for making this possible.”

Studio Fizbin producer Tobias Frisch echoed this sentiment as well: “We’ve been with the Indie Arena since the very beginning and love to see it growing and getting so much more attention. For us, it was the start to show our very first game, The Inner World, to the public and together, we and Indie Arena are still there with all the other awesome indie games to provide gaming fans a fantastic experience with fantastic games.” To find out more about this year’s Indie Arena Booth, head to www.dingit.tv/indiearena Katharine Byrne DAY ONE 2017

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Team17: Sword Legacy: Omen shows Brazil is ripe for indie talent With its first Brazilian title, Sword Legacy: Omen, launching on PC later this year, Team17 talks about the region’s growing indie scene AFTER signing its first Brazilian title, back in June, publisher Team17 has told MCV@ gamescom that it will be “keeping a close eye” on other games coming out of Latin America as it looks to increase its label partners. According to global brand manager Ade Lawton, Firecast and Fableware’s Sword Legacy: Omen “immediately stood out” when Team17 met the teams at Germany’s Quo Vadis conference back in April, and he’s confident that “RPG, fantasy and turn-based tactics fans the world over are really going to enjoy its beautiful cartoon aesthetic, challenging tactical gameplay and mature storyline, which is a dark re-telling of the Arthurian legend.” He continued: “We’re always on the lookout for talented teams and great games from around the world to work with and help bring their amazing creations to as wide an audience as possible. One of 06

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our core values as a label is working to create sustainable businesses for all our development partners and it’s really important that the teams we work with share this vision of working together to grow.” Brazil’s thriving indie scene is also a great fit for Team17’s existing portfolio, he added. “Latin America has been in our top five regions on Steam over the last year, with 77 per cent growth year-onyear. Brazil accounted for the majority share alongside Mexico and Chile. “What’s amazing about the creativity behind Sword Legacy: Omen is that the

development scene in Brazil has grown without a consolidated games industry in the region. There are over 200 games businesses there, but no triple-A development. Instead, it’s a growing indie developer scene bolstered by university and academic programmes. “It’s been an absolute pleasure to work with Firecast and Fableware. Their passion for and dedication to the project shines through, and we’re excited to be putting Sword Legacy: Omen in the hands of consumers and press at gamescom.” Katharine Byrne

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Daedalic: Point-and-clicks ‘need to evolve’ in order to survive The studio behind Deponia on its upcoming title Pillars of the Earth and the challenges of turning a beloved book into a game POINT-AND-CLICK games still have a “dedicated fan base,” according to Daedalic’s CEO Carsten Fichtelmann – whose firm recently released the first episode of its new game Pillars of the Earth on PC and consoles last week – but the wider consumer market has “an outdated picture” of the genre that makes pointand-click adventures a difficult sell for console gamers. Speaking to MCV@ gamescom, Fichtelmann said: “The term point-and-click is a problem, because that’s not what you do on a console. However, if you have the consoles in mind right from the beginning, you can build an interface and controls that are made for it – and then it’s a whole different story.” Pillars of the Earth has been adapted from Ken Follett’s bestselling novel of the same name, but the development process was far from easy, particularly when it came to identifying the game’s core target audience. 08

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“It’s a great opportunity, a big challenge and it comes with huge responsibility – all at the same time,” he said. “You want to make sure you match the expectations of different people – gamers, fans of the book, a new audience and last but not least, Ken Follett. “The book was originally released in 1989, so it’s hard to define a clear target group, simply because you are talking about such a huge audience. At the same time, gaming has grown in popularity since the 1990s onwards, so it‘s safe to say there’s a significant overlap, at least that’s what we see when we look at

feedback we’re getting on social media.” To help broaden the title’s appeal, Daedalic will also be reaching out to mainstream media outlets as well. “It‘s important for us to reach out to that existing fanbase and let them know about the game,” said Fichtelmann. “Local publishers of Ken’s books showed high interest in this project and we are working on cross-marketing activities with most of them. Ken’s new book is going to be released in September and we are confident we can utilise synergies then.” Katharine Byrne DAY ONE 2017

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Soedesco: Bringing the game back to farm sims Soedesco’s executive manager Hans van Brakel talks about how its new IP Real Farm Sim aims to revolutionise the simulation genre SOEDESCO wants to shake up the farm sim genre with its brand new IP, Real Farm Sim, which launches on PS4, Xbox One and PC in Q4 later this year. Speaking with MCV@gamescom, executive manager Hans van Brakel said: “There are many things we are focusing on with Real Farm Sim – the farming, the machinery, the real time economy, and much more. The genre isn’t called simulation for nothing. “But what we wanted to do is bring the ‘game’ part back to the simulation. There is still a ‘free mode’ for the simulation fans, but there will also be a ‘career mode’ where you start with nothing and build yourself up to become a successful farmer.” The game will make full use of Microsoft’s Xbox One X and Sony’s PlayStation 4 Pro, Van Brakel told us, thanks to its native 4K support, and the publisher will also be bringing the title to retail. DAY ONE 2017

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“The physical market for sim games is very strong, and the first forecasts that we have seen are very good,” said Van Brakel. “Farming simulators are popular in many markets all over the world. The good thing about working with local partners is that we are capable of helping out each market in their own way. “We are also talking to simulator fans all over the world to see what they want to see most in a farming simulator. We are making the game for them,

so it’s very important to speak with them about what they want.” Real Farm Sim is Soedesco’s third original IP, showing a marked departure from the other games in its in-house roster. “As a company you need to take a look to where there is demand in the market,” said Van Brakel. “Now we’re diving into a genre that’s very popular even though there are only a few games within it. This gives us the chance to do things differently.” Katharine Byrne

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Remote Control Family friendly Remote Control Productions’ CEO Hendrik Lesser tells MCV@gamescom about his plans for Das Boot and how he wants to further expands the firm’s international teams Can you tell us a bit more about your company? Remote Control Productions (RCP) is the mothership of Europe’s biggest game developer family. Over 12 years we grew from start-up stage to an international powerhouse for game development, with more than 110 released games. We’re offering services at all stages of development: creative, business, finance, marketing and more. These are significantly reducing overheads, giving the studios leeway and freedom to focus on making great games. What kind of businesses are you looking to work with? We have a strong line-up of games in development and we’re keen to identify partners for these. Clearly, we’re looking for publishers for various production values and platforms, but it doesn’t stop 10

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there: we always look for new teams and service providers that can improve our output. And we’re open to talk to studios interested in joining our growing family. Our international team will be at gamescom to meet with potential teams. What projects do you currently have in the works? Currently we’re working on bringing Das Boot to gamers, starting with VR but aiming for all major platforms. Licensing the iconic IP is a huge step forward for RCP. It’s still the globally most successful movie out of Germany ever, and we’re now taking it to the next level. We have more than 20 other projects in the works from indie gems to medium-scale PC and console titles as well a mobile triple-A around a globally renowned IP. That’s I’m looking forward to revealing.

What are you going to show at gamescom this year? The VR experience for Das Boot is our focus, we have the prototype ready and playable for our partners. It’s in super early stage but I can promise that it’s already a thrill to play and to feel the narrowness and pressure level of steering a submarine in WWII. If you are press, a publisher or investor feel free to get in touch. What trends are helping your business today? The number of new dev teams around the globe is stunning: how do all of these games succeed and find their players? A lot of the teams will struggle to survive. Our family model can help, we support them in getting work-for-hire deals, managing burn-rates and picking the right game projects, to develop what the market and the players need. DAY ONE 2017

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11/08/2017 09:41


Welcome to the heart of gaming gamescom 2017 is here. Katharine Byrne talks to some of this year’s exhibitors to find out why the show’s so important and why it’s the best place to do business in Europe

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very year, gamescom gets a little bigger. Not only does its 345,000 public attendees make E3’s 15,000 punters look positively paltry, but this year the show will also be accommodating over 900 exhibitors, marking a 20 per cent increase year-on-year. That’s over three times the number of exhibitors who were at E3 2016. That’s great from a numbers perspective, but with more voices competing for the same amount of attention, it can be increasingly difficult to make your product stand out from the crowd. However, after speaking to a number of this year’s exhibitors, it’s clear that gamescom remains as crucial as ever. Whether it’s

networking, announcing new titles or placing orders with key partners, gamescom’s everswelling numbers demonstrate its growing importance on the world stage. Here’s what our exhibitors have to say about the show, including their top gamescom survival tips, and why it continues to be such a critical date on the global gaming calendar. CAPTIVE AUDIENCE E3 may generate the most headlines, but it’s gamescom that offers the biggest commercial opportunities, our exhibitors tell us. “While E3 is the big one as far as new announcements go, gamescom is better for us as a business,” says Stu Taylor, owner and director of PR firm Dead Good Media. “It’s also

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more condensed than E3, in the sense that you don’t find yourself having to grab a taxi from one conference to the next.” Soedesco’s executive manager Hans van Brakel agrees, saying “it’s the only event where we can speak to so many people at once. [Without it], we would need to hire a lot more people to do the same amount of work.” Soedesco’s new IP Real Farm Sim is one of the publisher’s big titles being showcased this year, with van Brakel saying its 4K graphics are so immersive that “it gives players the real farming experience.” Similarly, Badland Games UK’s brand manager Andrew Hoyal tells us that “without gamescom, we wouldn’t have met [Andreas Firnigl, director DAY ONE 2017

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of Nosebleed Interactive] and got to play his awesome game [Vostok Inc]. He signed with us and just recently published his game onto multiple formats.” Badland Games UK’s country manager Ben Stevens adds that “not all our partners travel to E3,” making gamescom “hugely important [for meeting] almost all of our business partners from across the globe. For me, it’s easily the number one show in the video games industry.” There’s still room for making big announcements, too, says Dingit.tv’s brand and community manager Claire

Sharkey: “gamescom allows Dingit.tv to further share our story and unveil exciting plans while also supporting developers and meeting content creators and fans. It ticks off passion and business, which is a positive and fortunate combo.” Dingit.tv is the official gold sponsor for the Indie Arena Booth this year, and Sharkey tells us it will feature over 80 indie titles, as well as tournaments and an award for the best indie title on show. “Teaming up with Indie Arena has been a solid process with a lot of communication

“Gamescom is a fantastic opportunity to get the orders and re-orders in writing.” 14

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and support and has really been integral to us setting up a presence at the event,” she says. For Steve Powell, managing director of Maximum Games, gamescom plays a key role in laying down the groundwork in the run up to Christmas: “It’s become a very important show as it allows us to meet with our partners and distributors from EMEA in the build up to Q4 [and] discuss how we might be able to help launch their products to a global audience.” This year, Maximum will be showing off its new action IP Extinction, which sees players taking on huge ogres as they fight to save their homeland. Developed by Iron Galaxy, it releases for PS4, Xbox One and PC in Q1 2018. “It’s challenging to manage both a business and consumer DAY ONE 2017

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stand,” says Powell. “But we’re on the Ukie stand this year, which has been easy to organise and provides an effective way to have some presence at the show.” The Ukie stand is becoming increasingly important for UK studios, with CEO Dr Jo Twist OBE telling us that “over £21m worth of business was completed on the stand in just three days” last year, making it “a focal point for trade.” She continues: “There is no better B2B trade show in Europe. Gamescom is the place to find international partners. [The Ukie stand] attracts leading games publishers, developers, investors and media from around the world and showcases the outstanding creative output of UK companies. 2017 will feature a record 80 companies.” The Ukie stand isn’t just a great place for UK development talent, however, as it’s also become an important contact point for PR firms. “Having a base of operations at the Ukie stand means I can run the business remotely while meeting all the people that count in a single location. It’s better than E3 as you can actually do business and close deals,” says Renaissance PR founder Stefano Petrullo. Just try to keep shoptalk out of the bars, he adds. “Networking is

good in and out of the show, but the Irish pub, well… You know, right?” ORDER UP Forming new business acquaintances is just one part of gamescom’s appeal, though, as it’s also a great opportunity for publishers and distributors to strike up new sales partnerships. “It’s great for us trade exhibitors,” says Link Distribution’s sales director Fraser Blackmore. “It gives us a great presence plus a forum for business meetings. A lot of prep goes in so we maximise our time there.” Boxed specialist Sold Out tells a similar story, with CEO Garry Williams calling gamescom a great “selling show” where he can drum up new deals. “You know you’re coming back with orders,” says

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Williams. “All our European partners are focused on the seasonal run-in, and this is the point where orders are placed, stock is topped up and forward planning turns into invoice generation, shipping and sales. Gamescom is a fantastic opportunity to get the orders and re-orders in writing. This year, we will be taking floor space outside the trade halls to showcase our new digital and retail releases.” The same goes for online retailer Green Man Gaming: “We meet our partners at the show every year to update each other on any new games and further opportunities to work together,” CEO and founder Paul Sulyok tells us. “The show has served GMG very well for years. The set up of separating the business and consumer areas allows us to discuss business in a dedicated area while enjoying the overall

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“It’s the best chance to show our games to the players before they are in stores” funfair of the gaming world within the consumer area. We also make it a point to make new friends and meet new publishers and developers that we can encourage to sell their games on GMG.” GOING PUBLIC Of course, with so many members of the public attending gamescom as well, it provides valuable feedback for smaller publishers who don’t often get a chance to showcase their games at other times of the year. “We usually don’t have the budget to do major events for our games or fly people around to see us,” says PQube’s senior PR executive Peter Fury. “Gamescom is our best opportunity to see our friends from all over Europe and meet new people we would normally not cross paths with.” THQ Nordic’s global PR manager Florian Emmerich echoes this statement: “It’s the best chance to show our games to the players before they are in stores, as well as a great way to interact with literally hundreds of key press members and influencers.”

THQ Nordic has a jampacked line-up this year, too, with open world RPG Elex on show, along with underwater shooter Aquanox: Deep Descent, a multiplayer beta of RTS title Spellforce 3, the Switch version of RPG Battle Chasers: Nightwar, racing game Wreckfest, plus historical sim The Guild 3 among others. Likewise, Milestone’s CEO Luisa Bixio says the show’s “perfect” for her studio and comes along at “just the right time” for showing off new titles. “It’s a unique opportunity to feel the status of the market and have prompt feedback about new products.” The sheer size of the show still presents a few problems for some exhibitors, however, with PQube’s Fury saying “you can wander the show for a day and miss entire halls-worth of goodness.” However, managing partner and owner of merchandise firm Rubber Road Ben Grant, who will be featuring his new official Destiny 2 range this year, argues the benefits far outweigh the disadvantages:

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“It’s a logistical challenge each year, especially organising to have your stand there, but it’s well worth it in the end. It’s the best games show on the planet for our business.” For others, the size of the show simply reflects its growing importance as a worldwide gaming event. “It helps put Europe on the map,” says Dan Long, head of communications at merchandise firm Insert Coin. “We’d certainly love to bring an IC store there one day, too.” Daedalic’s COO Stephan Harms agrees: “It’s a great event that demonstrates how big and important the gaming industry is for Germany – and globally.” He continues: “It’s really important for us, not only because we are a German developer and publisher, but also as it’s the biggest gaming event in the world. Every year it feels like a class reunion.” Frontier Developments’ PR and communications Micheal Gapper concurs, calling gamescom “everything a modern gaming convention should be – a public show at a colossal venue in a beautiful city, great opportunities to see and play new games for players, with a dedicated industry day and separate business halls. It gets all the pieces right, with great access for everyone.” DAY ONE 2017

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Come to Germany Work with Italy Director of the Italian Trade Agency in Berlin Fabio Casciotti and AESVI’s general secretary Thalita Malago discuss the booming Italian games industry Pictured above: AESVI general secretary Thalita Malago

Pictured below: Director of the Italian Trade Agency in Berlin Fabio Casciotti

A wander around the business area of gamescom is like a mini trip around the world. Almost every major national force has a presence amongst the halls of the Koelnmesse – from Western Europe right across to the Far East of Asia, with a slice of America thrown into the bargain. That’s the entire world coming together under one (rather large) roof. Variety is key in this industry, and there’s a certain symmetry between the four corners of the world heading to Cologne and the diversity that’s now part and parcel of the Italian stand at gamescom in 2017. This year, the expo’s little inroad into Italy boasts more than 20 games in all covering almost every genre you can think of. AESVI, the Italian trade body, is proud to have watched the games industry in Italy grow to the stage where we’re showcasing console games, PC games, virtual reality, and

mobile games of all kinds on our one stand. As we grow, so does our presence at gamescom. And we wouldn’t be here either without the help of the Italian Trade Agency, ICE. Its job is to promote the internationalisation of Italian companies, and you won’t find many greater opportunities than gamescom to do that. ICE’s continued support is what is allowing Italian developers to flourish in an increasingly competitive world. The onus is now on those very creatives to grasp the mantle and take the opportunities gamescom provides: meet those journalists, sign off those deals, get the word out there. Gamescom is huge, it’s hot, it’s sweaty and, by the end of the week, it’s incredibly tiring, but when all the world is in one place, it’s time to get out there and meet as many of the leading lights as you can. Good luck. DAY ONE 2017

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14/08/2017 14:34


Better manage Your marketplace COO Yuval Ziv from SafeCharge talks about SafeCharge’s Marketplace Manager – a comprehensive solution for marketplaces to effectively manage cash flow and revenue MARKETPLACES are booming worldwide across industries, including digital gaming. As emerging market trends open up new possibilities, businesses are expanding exponentially. For more than a decade SafeCharge, a global payment service provider, has been evolving with foresight and industry acumen to be in tune with these growing businesses. We believe payments are not just a commodity, but a true differentiator that gives businesses a competitive edge. Our end-to-end platform and our innovative approach to payments provide a seamless experience for games publishers and developers. As a publisher, you are required to manage developer onboarding and verification, enable your customers to pay seamlessly, manage your cash flows and split the revenue 20

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between the developer and your platform. The Marketplace Manager, a solution designed specifically to meet the needs of marketplaces, does all this and more. The Marketplace Manager, via RESTful API, enables the distributors and publishers to automate the entire revenue cycle, from easily creating a developer account, managing payments (including split payments) to the very last verified pay-out. The Marketplace Manager manages the entire payments journey while reducing the scope of compliance. Another important part of our product portfolio is the Payments Engine. It allows

publishers to easily scale up and reach customers across the globe. Our products offer omnichannel checkouts in more than 150 local payments methods across a hundred plus currencies as well as enable cross-border payments and currency conversion, making it easy for businesses to expand. The Marketplace Manager and Payments Engine along with a range of services offer the most reliable and transparent payment solutions. We look forward to meeting you and further discuss how payments can play a part in your business success. To learn more about our products, write to info@ safecharge.com or visit us at GamesCom 2.2 / Stand A-44.

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ITALIANS THAT MAKE DIFFERENCE IN THE WORLD GAMESCOM KOELNMESSE AUGUST 22-24, 2017 HALL 4.1 - STAND A012/A013/B014

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Opening up the Funbox

Funbox has a combined 60 years of experience covering publishing, development, distribution, marketing and retail. Mark Clemens explains how it can get your product noticed and selling OVER the years Funbox has worked with major licenses and brands across all platforms from PlayStation One through to the Nintendo Switch and has worked on some of the industry’s biggest titles. We’ve also worked closely with smaller independent publishers to ensure their products gain a presence in territories they previously may not have had success in. Our recent successes have been bringing to market the game version of the very successful The Cube TV series, we also published Myst on 3DS and have worked closely with Games Workshop on bringing some of their strongest Warhammer brands to market. Although we’re not showing anything ourselves at gamescom this year, we will have a presence alongside one of our new European partners 22

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who will be showcasing some great new titles including Syndrome (PS4, XO, PC and PS VR, pictured below) and Demons Age (PS4, XO, PC). We’re also hoping to meet new contacts and find independent developers who have great original ideas and who want to partner with a

company that wants to grow with them in the long term. Gamescom is a great show to do business at because it lacks the ‘Hollywood’ of E3 – you arrive with clear goals and objectives and allowing consumers in has always been a great idea. Without them none of us have a business.

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PQube Strength in depth PQube’s Andy Pearson tell us about the UK publisher’s heavyweight line-up of software, hardware and merchandise to see at gamescom

WE have a huge line-up available at this year’s gamescom, including trade hands-on opportunities with major upcoming PlayStation titles such as the hotlyanticipated visual novel Chaos;Child (PS4 and PS Vita, pictured right), 2D fighting sensation Under Night In-Birth Exe:Late[st] (PS4, PS3 and PS Vita), retro-styled bullet-hell platforming adventure Rabi-Ribi (PS4 and PS Vita) and legendary first-person Korean horror White Day: A Labyrinth Named School (PS4). We are also demoing celebrated indie action-RPG Cat Quest, which is now out on PC and coming soon to PS4 and Nintendo Switch. Hardware and merchandise highlights from our gamescom trade booth include the new Atari HDMI TV Plug & Play Joystick and handheld range, both featuring 50 Atari classics, 24

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and the officially licensed ZX Spectrum Vega Plus handheld console, endorsed by Sir Clive Sinclair and containing 1,000 built-in Spectrum games. We also offer HD 8-bit gaming via the Retron HD home console, capable of playing NES cartridges in high definition, and

showcasing the new Hyperkin Smart Boy device as seen on Kotaku and IGN, which transforms the Samsung Galaxy S8 as well as other Android devices into a classic retro machine that plays original Nintendo Game Boy and Game Boy Color cartridges.

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PQUBE.CO.UK

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Who’s where

A guide on where to find everybody at gamescom this year

Vorläufiger Hallenplan • Preliminary hall plan

entertainment area · entertainment area fanshop arena family & friends business area · business area Freigelände/Eventgelände · outdoor area/event area

COMPANY

HALL / LEVEL / BOOTH

Electronic Arts GmbH

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A001

Abysse Corp

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D021a

Acronis Germany GmbH

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ad2games GmbH

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AdColony

2

ADIA Entertainment Ltd.

COMPANY

HALL / LEVEL / BOOTH

Bundesagentur für Arbeit

2

1

Cardpay PSP Ltd.

2

1

D012

A012

Carl Zeiss AG - Multimedia Devices

2

1

C020

1

E013

CC Media House - Akalink Elektronik Tic. ve Bilisim Hiz. Ltd. Sti.

2

1

D011

1

A011

CCP hf

2

1

A012

2

1

A019

CDP Sp. z o. o.

2

1

E031

Adyen GmbH

2

1

D020

Click Entertainment Ltd.

2

1

B018

ak tronic Software & Services GmbH

2

1

C014

Creative Distribution Ltd / Reef Entertainment Ltd.

2

1

E014

AMS Neue Medien GmbH

2

1

A012

E-concept

2

1

A013

Aptoide SA

2

1

C033

E-home Entertainment Development Company Ltd.

2

1

A009

astragon Entertainment GmbH

2

1

A022

ESET Deutschland GmbH

2

1

A012

Avanquest Deutschland GmbH

2

1

C017

Events for Games

2

1

C028

Beta Service GmbH

2

1

D023

EZ Games / EZ Cards Distribution

2

1

B015

Bigben Interactive S.A.

2

1

A012

flaregames GmbH

2

1

A021

Bigmoon Entertainment, Ltd.

2

1

E030

Funcom Oslo AS

2

1

C024

Bigpoint GmbH

2

1

C016

Game Insight, UAB

2

1

D021a

Blade S.A.S.

2

1

A016

Gameforge AG

2

1

A012

DAY ONE 2017

27 28 29 30 32 33 34 35 36 37 38 39 40 Day 1 Exhibitor Guide_V10.indd 1

D027

27

14/08/2017 11:10


COMPANY

HALL / LEVEL / BOOTH

COMPANY

HALL / LEVEL / BOOTH

Gamera Interactive SRL

2

1

B017

Rubber Road Ltd, Numskull

2

1

A010

Gaming Series S.L.

2

1

D022

Splash Damage

2

1

B022 A012

Genesis

2 1 E022

Trust International BV

2

1

Gerolsteiner Brunnen GmbH & Co. KG

2

1

C026

Turtle Beach UK

2

1

A012

GL Entertainment Distributions Limited

2

1

C018

Ultrahaptics Ltd.

2

1

D025b

Guangzhou Walkera Technology Incorporated Company

2

1

D025a

Unity Technologies ApS

2

1

A020

Heaven Media

2

1

E016

UnityAds

2 1 A020

HIPAY

2 1 C022a

Virtuos Ltd.

2

1

B020a

HORI (U.K.) Ltd.

2

1

B022

Yandex.Money, NBCO LLC

2

1

C031

ImagiNation S.C. Lukasz Kubiak, Bartosz Moskala

2

1

E028

Zhejiang Zhongnan Animation Co., Ltd.

2

1

B019

I-Mobile Co., Ltd.

2

1

E033

1C Publishing EU s.r.o.

2

2

B042

ironSource

2 1 E020

4U2PLAY GmbH

2

2

B018

Kalypso Media Group GmbH

2

1

D013

Acapture

2 2 B029

Keywords International

2

1

C022a

Adcash OÜ

2

2

B017

Link Distribution (UK) Ltd.

2

1

C011

adspree media gmbh

2

2

C031

Logitech GmbH

2

1

A012

Alliance Digital Media

2

2

A035b

Marketpoint GmbH

2

1

C013

Amazon Web Services Germany GmbH

2

2

B039

MIH PAYU BV

2

1

C032

AOC International (Europe) BV

2

2

C050

Mobvista International Technology Limited

2

1

C024a

BIOWORLD Europe BV

2

2

A021

MOGI GROUP

CALIBURNUS LIMITED

2

2

C031

Capcom Entertainment Germany GmbH

2

2

C031

CLD Distribution

2

2

A032

HALL 2.1 BOOTH NO. E025

Computec Media GmbH

2

2

D034

MoGi Group, your expert partners in localisation, player support, community management, and quality assurance with over 500 gaming clients globally. Helping your games reach the global market with passion and experience. Find out how MoGi can bring your game to its fullest potential.

Cooler Master Europe BV

2

2

C031

Corsair Hong Kong Limited

2

2

C050

Cosmocover SARL

2

2

C022

Cowana GmbH

2

2

C031

Creative Labs (Europe) Ltd.

2

2

C050

CyberLink Europe BV

2

2

D047

DCMN GmbH

2

2

C042a

Digamore Entertainment GmbH

2

2

C031

DXRacer Distribution Europe

2

2

C050

ECommPay

2 2 B043

Elm Europe BV

2

2

D033

My.com B.V.

2

1

E019

Enarxis Dynamic Media Ltd.

2

2

D015

NBG EDV Handels- und Verlags GmbH

2

1

A012

Epic Games International

2

2

A034

Nero AG

2

1

A012

Forever Entertainment SA

2

2

B029a

Nordic Game Supply GmbH

2

1

A12

Freaks 4U Gaming GmbH

2

2

C050

Oasis Games Limited

2

1

A018

Frontier Development PLC

2

2

C031

GAIJIN NETWORK Ltd.

2

2

B035

G-CORE Labs SA

2

2

C050

GIANTS Software Entertainment GmbH

2

2

C031

Girisim Gelisim ve Teknolojileri Dernegi

2

2

C024

Global Collect Services B.V. (dba Ingenico ePayments)

2

2

D024

Goodbye Kansas Entertainment Group

2

2

D031

International Business Media Pte., Ltd.

2

2

C050

Kingston Technology Europe Co LLP

2

2

C050

Kinguin Limited

2

2

C050

Koelnmesse, Inc.

2

2

B035

Koelnmesse, Inc.

2

2

A033

Koelnmesse, Inc.

2

2

A035

Kount Inc.

2

2

C040

Leogaming

2 2 D017

Level Up! Interactive Ltd.

OMNYEX HALL 2.1 BOOTH NO. B016 Omnyex is a leading independent wholesaler supplying digital video games and related products to retailers all over the world. Its expanding team benefits from more than 40 years of combined experience in the online, retail and distribution sector – equipping it with invaluable insight.

2

2

C050

OneSky Inc. Limited

2

1

D032

LifeXpress/ Medion AG

2

2

C028a

ORB Gaming

2

1

D034

Madcow Entertainment SARL

2

2

D035

Plantronics BV

2

1

A012

medialounge GmbH

2

2

C031

QIWI Bank JSC

2

1

E026

medialounge GmbH

2

2

C019

RAM ROM GAMES, S.L.

2

1

D030d

NVIDIA GmbH

2

2

C031

Roccat GmbH

2

1

D014

Overwolf, Ltd.

2

2

C050

Rock Pocket Games

2

1

D030d

Payguru Trend Ödeme Kurulusu A.S.

2

2

D016

28

27 28 29 30 32 33 34 35 36 37 38 39 40 Day 1 Exhibitor Guide_V10.indd 2

DAY ONE 2017

14/08/2017 11:10


COMPANY

HALL / LEVEL / BOOTH

COMPANY

HALL / LEVEL / BOOTH

Paymentwall, Inc.

2

2

A040

Webedia Gaming GmbH

2

2

C031

Paysafe EOOD

2

2

B031

Werkmeister & Company GmbH

2

2

C031

Polyarc, Inc.

2

2

C048

Whyttest SRL (Limited)

2

2

D041

SevenOne Media

2

2

C031

Wirecard Technologies GmbH

2

2

B045

PT Unimaksima Lentera Nusantara

2

2

D051

Xsolla Inc.

2

2

A033

RAD Game Tools Inc.

2

2

C044

ZeniMax Benelux BV

2

2

C019

Razer (Europe) GmbH

2

2

C050

ZeniMax Europe Ltd.

2

2

C019

Roberts Space Industries International Ltd.

2

2

B033

ZeniMax Germany GmbH

2

2

C019

ZOTAC International (MCO) Ltd.

2

2

C050

“Kookie Entertainment (GameZip)”

3

2

B020

4-Real Intermedia GmbH

3

2

C012

Action Reaction Games

3

2

A017f

Action Squad Studios

3

2

A017f

Aerosoft GmbH

3

2

C012

Aiara Co., Ltd.

3

2

B020

AIDUS & Advergamekorea

3

2

B020

AK Interactive

3

2

B020

Altagram GmbH

3

2

C014

Anxing Information Technology (Shanghai) Co., Ltd.

3

2

D018x

App Annie Europe Limited

3

2

C014

Application Systems Heidelberg Software GmbH

3

2

C017

Aquiris Game Studio S.A.

3

2

A013

Assemble Entertainment GmbH

3

2

C012

SAFECHARGE HALL 2.2 BOOTH NO. A044 SafeCharge is a global payment service partner for the world’s most demanding businesses. We provide a broad spectrum of services right from omnichannel checkouts, card acquiring and issuing to risk management solutions. We offer the most advanced, reliable and transparent services to ensure a smooth payments journey for businesses and their customers.

Beijing Seasun Interactive & Entertainment Co., Ltd.

3

2

D018x

Secure Trading Group Limited

2

2

D049

bHaptics Inc.

3

2

B020

Serienjunkies.de GmbH & Co. KG

2

2

C031

bib International College Hannover

3

2

B017

Silicon Studio Corporation

2

2

C044a

Bind

3 2 A017f

Six Waves Inc.

2

2

C028

Sky City Y2K Limited

2

2

C048a

SOEDESCO HALL 2.2 BOOTH NO. C050 Soedesco is a worldwide publisher of both digital and boxed games on multiple platforms. Our past line-up includes third-party titles like Giana Sisters: Twisted Dreams – Director’s Cut, Among the Sleep and Reus. Soedesco also published Adam’s Venture Origins, a new title, music-themed action RPG AereA and is currently working on Real Farm Sim. 2

C031

BIU - Bundesverband Interaktive Unterhaltungssoftware e.V. 3

2

A010

Black Forest Games GmbH

3

2

C017

Brazilian Game Developers Abragames

3

2

A013

Canadian Digital Media

3

2

B019

Canadian Media Fund

3

2

B019

CAT Nigiri Ltda ME

3

2

A013

Chendu Future Tech Ltd.

3

2

D017

Chengdu Animation Network

3

2

D017

Chengdu Boran Tech Co., Ltd.

3

2

D017

Chengdu Yimei Digital Technology Co., Ltd.

3

2

D017

Chengdu Yumoon Tech Co., Ltd.

3

2

D017

Chengdu Cellsgame Tech Co., Ltd.

3

2

D017

Chengdu Funcell123 Tech Co., Ltd.

3

2

D017

CipSoft GmbH

3

2

B010

Complex Games Inc.

3

2

B019

Canada

3 2 B019

Creative Europe Desk NRW c/o Film- und Medienstiftung NRW 3

2

B014

Creative Mobile

3

2

C014

SPYR Games

2

Creeng

3 2 A017f

StackPath

2 2 C050

CXity of Helsinki

3

2

A017f

Stillfront Group AB

2

2

C050

Daedalic Entertainment GmbH

3

2

C012

Stimtech Ltd. NeocoreGames

2

2

B016

DECK13 Interactive GmbH

3

2

C012

Techland Sp z o.o.

2

2

D020

Devs Channel

3

2

A017f

2

C042

Tilting Point Media LLC

2

DigiBC

3 2 B019

Timecity

2 2 C040a

Digital Frog Co., Ltd.

3

Tobii Tech

2

2

Duaik

3 2 A013

transact Elektronische Zahlungssysteme GmbH

2

2

D030

Engage.NRW c/o Mülheim&Business GmbH

3

2

UOL BoaCompra

2

2

C026

European Games Group AG

3

2

A010

Utomik BV

2

2

C050

EuroVideo Medien GmbH

3

2

C012

Vungle, Inc.

2

2

A038

EXIT GAMES GmbH

3

2

A010

Wargaming Europe S.A.S

2

2

C020

F+F Distribution GmbH

3

2

B010

Wargaming Group Limited

2

2

D022

FDG Entertainment GmbH & Co KG

3

2

B010

We Are Nations, Inc.

2

2

C050

Film- und Medienstiftung NRW GmbH

3

2

B014

Web Media Publishing AG

2

2

C031

Firepoint Interactive

3

2

B019

D018

DAY ONE 2017

27 28 29 30 32 33 34 35 36 37 38 39 40 Day 1 Exhibitor Guide_V10.indd 3

2

B020 B014

29

14/08/2017 11:10


HALL 1

30

27 28 29 30 32 33 34 35 36 37 38 39 40 Day 1 Exhibitor Guide_V10.indd 4

DAY ONE 2017

14/08/2017 11:10


Ad Template.indd 1

14/08/2017 14:35


HALL 2.1

32

27 28 29 30 32 33 34 35 36 37 38 39 40 Day 1 Exhibitor Guide_V10.indd 5

DAY ONE 2017

14/08/2017 11:10


COMPANY

HALL / LEVEL / BOOTH

COMPANY

HALL / LEVEL / BOOTH

Firetail Games

3

2

A017f

Ontario International Munich Trade and Investment Office

3

2

B019

Flux Game Studio Jogos Digitais Ltd.

3

2

A013

Ontario Media Development Corporation (OMDC)

3

2

B019

Fox Renderfarm

3

2

D017

Payletter Inc.

3

2

B020

Frozen Vision

3

2

A017f

PIXELPIMPS Corp.

3

2

B020

GAME Bundesverband der deutschen Games-Branche e.V 3

2

C012

planetlan GmbH

3

2

A010

gamearea-FRM e.V.

3

2

D012

Play Finland / Neogames Finland Association

3

2

A017

Gameloft GmbH

3

2

D012

Playa

3 2 A017f

Gameplan Consulting

3

2

A013

Playa Games GmbH

3

2

A014

GameRefinery Ltd.

3

2

A017f

PLAYPARK Co., Ltd.

3

2

B020

GAMES ACADEMY GmbH

3

2

C014

Playsnak GmbH

3

2

C014

Games for Families (c/o planetlan GmbH)

3

2

A010

Polkadot

3 2 A017f

GamesMarkt GmbH

3

2

A011

gamespipe GmbH

3

2

A014

GAMEVIL Europe GmbH

3

2

C014

Gamigo Advertising GmbH

3

2

A014

Gaming-Aid e.V.

3

2

C014

Gazzag Serviços de Internet Ltd.

3

2

A013

Gnifrix

3 2 B020

Government of Manitoba

3

2

B019

Government of Quebec

3

2

B019

Hannoverimpuls GmbH

3

2

B017

Headup Games GmbH & Co KG

3

2

C012

Heavy Weight Rex

3

2

A017f

Hinterland Studio Inc.

3

2

B019

Hoplon Infotainment

3

2

A013

Humble Bundle Deutschland GmbH

3

2

C014

PQUBE HALL 3.2 BOOTH NO. C012 PQube is a Top 20 publisher (2016 market share) and distributor of video game software, hardware and merchandise. Upcoming titles include Chaos;Child, White Day: A Labyrinth Named School and Cat Quest, and our hardware line-up includes major new consoles and accessories from Atari, Hyperkin, Innex and Retro Freak.

HWF Hamburgische Gesellschaft für Wirtschaftsförderung mbH 3 2 A014 HWF Hamburgische Gesellschaft für Wirtschaftsförderung mbH 3

2

A016

Quantum Shake

3

2

A017f

HWF Hamburgische Gesellschaft für Wirtschaftsförderung mbH 3

2

B013

Quantumfrog GmbH

3

2

B017

iFunFactory Inc.

3

2

B020

IME - Interactive Media & Entertainment GmbH

3

2

A014

Imgnation Studios

3

2

A013

InnoGames GmbH

3

2

A014

International Game Developers Association (IGDA)

3

2

C019

Iran Computer & Video Games Foundation

3

2

A015

K3 Kultur- und Kreativwirtschaftsbüro

3

2

C017

Kaamos Games

3

2

A017f

Kavio Cluster

3

2

A017f

Komogames Ltd.

3

2

D018x

Koolhaus Games Inc.

3

2

B019

Korea Pavilion

3

2

D019

Koukoi Games

3

2

A017f

kr3m. media GmbH

3

2

C017

L&K Logic Korea Co., Ltd.

3

2

B020

Ludocraft

3 2 A017f

REMOTE CONTROL PRODUCTIONS HALL 3.2 BOOTH NO. C012 Remote Control Productions (RCP) is an independent production house representing Europe’s biggest family of game developers. Since 2005, we have been supporting, financing and coaching development studios, creating games for all platforms. RCP also provides services ranging from producing and creative consulting to marketing, PR, talent management and business development to help our teams ship great games.

MackMedia GmbH & Co. KG

3

2

C017

MAGIX Software GmbH

3

2

C014

Manifesto Games

3

2

A013

Rockfish Games GmbH

3

2

A014

Media Info Transfer GmbH

3

2

A014

Rockhead Games

3

2

A013

media:net berlinbrandenburg e.V.

3

2

C014

Rusto

3 2 A017f

Mediencluster NRW GmbH

3

2

B014

Serious Games Solutions GmbH

3

2

Mediengründerzentrum NRW

3

2

B014

Shanghai Uzone Network Technology Co., Ltd.

3

2

D022

MFG Medien- und Filmgesellschaft Baden-Württemberg mbH 3

2

B016

Shanghai Xuebao Info. Tech. Co., Ltd.

3

2

D018x

MJ Media Ltd.

3

2

C012

Sheer Tianyi Technology Co., Ltd.

3

2

D017

Mothership Marketing GmbH

3

2

C014

Shenzhen Entertainment First Co., Ltd.

3

2

D017

Muro Studios

3

2

A017f

Shenzhen iDreamSky Technology Co., Ltd.

3

2

D017

NezhaGames

3 2 D018x

Shenzhen Luckystar Technology Co.

3

2

D017

Ngelgames Co., Ltd.

3

2

B020

Shenzhen shi Genyongchang Co., Ltd.

3

2

D017

Nitro Games Ltd.

3

2

A017f

Shenzhen Smartmelon Technology Co.

3

2

D017

C014

nordmedia Film- und Mediengesellschaft Niedersachsen/Bremen mbH 3

2 B017

Shenzhen Feiyu xingkong Technology Co., Ltd.

3

2

D017

Nova Scotia Business Inc.

2

Simplaex GmbH

3

2

C014

3

B019

DAY ONE 2017

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14/08/2017 11:10


COMPANY

HALL / LEVEL / BOOTH

COMPANY

HALL / LEVEL / BOOTH

Six Foot Europe GmbH

3

2

A010

Bossa Studios

4

1

A021

SkyBox Labs Inc.

3

2

B019

Business France

4

1

D015

SOFTON ENTERTAINMENT Co., Ltd.

3

2

B020

Business France

4

1

D013

Soulgame Entertainment Co., Ltd.

3

2

D017

Business France

4

1

E017

STEA Games Co., Ltd.

3

2

B020

Capsule Studio

4

1

D013

Studio DOMA

CD Projekt S.A.

4

1

C019

3

2

B020

Studio ZYX Software, Games Aplicativos E Animacao Ltd. 3

2

A013

Stupid Stupid Games

3

2

A017f

Subsolar Entertainment

3

2

A017f

Super Plus Games

3

2

A017f

TalkieStudio Co., Ltd.

3

2

B020

Taylor Wessing Partnerschaftsgesellschaft mbB

3

2

A014

TeamSpeak Systems GmbH

3

2

B010

TIL GmbH Tübinger Institut für Lerntherapie

3

2

C017

Tivola Publishing GmbH

3

2

C012

Travian Games GmbH

3

2

B010

Trion Worlds, Inc.

3

2

C012 B020

UNIZSOFT Co., Ltd.

3

2

Urban Invention GbR

3

2

B017

VikingVR Studio

3

2

D018x B010

CEDEMO HALL 4.1 BOOTH NO. E017 Take the hassle and costs out of product information management for video games and licensed products. Cedemo is a video games and licensed products retail content platform adapted to the very specific needs of these two globally important industries, giving you the confidence to concentrate on growing your business.

Werk1.Bayern GmbH

3

2

WGM Entretenimento Digital Ltd.

3

2

A013

Ceské hry z. s. / Dreadlocks

4

1

C015

wolff interactive GmbH

3

2

B017

Cinnoman Games

4

1

D014

ZENIT GmbH

3

2

B014

Clan of the Cloud

4

1

D013

Zepetto Co.

3

2

B020

ClockStonde Studio

4

1

B017

101%

4 1 B014

Cloudalize NV

4

1

A019

3DClouds.it

4 1 B014

Codemasters Software Ltd.

4

1

A021

505 Games Ltd.

4

1

A021

Coffee Box Games

4

1

A021

Activision Blizzard Deutschland GmbH

4

1

A011

Coffee Stain Studios

4

1

D017

Adventure`s Planet SRL

4

1

B014

AESVI HALL 4.1 BOOTH NO. B014 The Italian Trade Agency (ICE) is the Italian government organisation working to develop, facilitate and promote economic and commercial relationships abroad, and marketing Italian goods and services internationally. It further promotes the ‘Made in Italy’ image around the world and Italy itself as a destination for foreign investment. 1

F013

Collense

4 1 D017

Controvert Ltd.

4

1

A021

Crazy Monkey Studios bvba

4

1

A019

Creative Dialogue Tools Ltd.

4

1

A021

Croatian Chamber of Economy

4

1

B019

Cubic Motion

4

1

A021

Cupboard Games Limited

4

1

A021

Cybernetic Walrus BVBA

4

1

A019

Czech Trade Ceska agentura na

4

1

C015 B017

DaoPay GmbH

4

1

Dead Good PR

4

1

A021

DeadToast Entertainment

4

1

D017

deltaDNA Ltd

4

1

A021

Digital Tales SRL

4

1

B014

Divine Robot

4

1

D017

DL-Software Daniel Leitinger e.U.

4

1

B017

Dovetail Games

4

1

A021

Edge Case Games Ltd.

4

1

A021

Aliem Pixel Studios SRL

4

Amiquis

4 1 A021

Elektraglide Ltd.

4

1

A021

Amstad Digital EF

4

1

D014

Enter Yes

4

1

A21

Apocalypse Hunters SA

4

1

A019

EverdreamSoft

4 1 D014

Artefacts Studio

4

1

D013

Fabraz

4 1 D014

Atomicom Limited

4

1

A021

Falkenbrew

4 1 D014

Bad Seed SRL

4

1

B014

FGL’s Enhance

4

1

F016

Badland Games SL

4

1

B013

Firebrand Games

4

1

A021

Bastion

4 1 A021

Fishing Cactus

4

1

A19

Billy Goat Entertainment Ltd.

4

1

A021

Flanders DC VZW

4

1

A019 D015

Black Cell OG

4

1

B017

Focus Home Interactive

4

1

Black Land Studio

4

1

A019

Focus Multimedia Ltd.

4

1

A021

Blacknut

4 1 D013

Forge Reply SRL

4

1

B014

Blade Representaciones SL

4

1

B013

Fourth State Ltd Sketchbook Games

4

1

A021

Bloodirony Games GmbH

4

1

B017

Frogsong Studios

4

1

D017

34

27 28 29 30 32 33 34 35 36 37 38 39 40 Day 1 Exhibitor Guide_V10.indd 7

DAY ONE 2017

14/08/2017 11:10


HALL 2.2

DAY ONE 2017

27 28 29 30 32 33 34 35 36 37 38 39 40 Day 1 Exhibitor Guide_V10.indd 8

35

14/08/2017 11:10


HALL 3.2

"'"'

D-021

Passage 2-3 passage 2-3

D B-020/D-019

Cafe

D-022

A-017 C-019/B-018 B-019 Canada

D-017/C-016 C-017/B-016 D-018

A-015 A-016

B-017

B-014/C-015

A-014/B-015

C-014/D-015

"'"' Made in Germany area

Eingang Sud Entrance South

A-012/B-013

Passage 2-3 passage 2-3

B-012/C-013 D-012 C-012/D-013

A-013

B-010/C-011

A-010/B-011

A-OlOx

A-011

B

..

Passage 3-4 passaqe 3-4

36

27 28 29 30 32 33 34 35 36 37 38 39 40 Day 1 Exhibitor Guide_V10.indd 9

DAY ONE 2017

14/08/2017 11:10


COMPANY

HALL / LEVEL / BOOTH

Frostyfroggs S.C.S.

4

1

A019

Fusion.Robot GmbH

4

1

D014

Game City Southern Sweden

4

1

D017

1

F016

Game Drive

4

GAMEDIA

4 1 E013

Gamer Network

4

1

E021

Gamera Nest SL

4

1

B013

Games London

4

1

A021

GameSessions (Tangentix Ltd)

4

1

A021

Gamious BV

4

1

E013

Genba Digital Limited

4

1

A021

Generalkonsulat der Rep. Polen

4

1

A015

Glowfish Interactive VOF

4

1

A019

Sweden Game Arena

4

1

A018

Green Man Gaming

4

1

A021

Hana Hana

4

1

D014

Happy Volcano BVBA

4

1

A019

Haute Ecole Albert Jacquard

4

1

A019

Hi-REZ STUDIOS

4

1

A021

Holo-Light GmbH

4

1

B017

Hyperbolic Magnetism - Jan Ilavsky

4

1

C015

ICE - Agenzia per la promozione all’estero e l’internazionalizzazio 4 1 A012 ICE - Agenzia per la promozione all’estero e l’internazionalizzazio 4

1

A013

Iceberg Interactive BV

4

1

F016

ICO Partners Limited

4

1

A021

Insert Coin

4

1

D014

Invest Liverpool

4

1

A021

iQu

4 1 E013

Italic Pig

4

1

A021

Jagex Ltd.

4

1

A021

KISS Ltd.

4

1

A021

Kiwi Studio

4

1

D014

Kodobur Game and Software Tech

4

1

A017

Krotos Ltd.

4

1

A021

LA MARQUE ROSE

4

1

E017

Le Game

4

1

D013

Little Chicken Game Company BV

4

1

E013

Local Heroes Worldwide

4

1

F016

LocalizeDirect AB

4

1

A021

Localsoft S.L.

4

1

B013

Marvelous Europe Limited

4

1

A021

Maximum Games Ltd.

4

1

A021

McMagic Productions s.r.o.

4

1

C015

Media Evolution

4

1

D017

Milestone SRL

4

1

A021

Milestone SRL

4

1

B014

Milky Tea Limited

4

1

A021

1

B014

MixedBag SRL

4

Mode4

4 1 A019

Multiplay (UK) Limited

4

1

A021

nDreams Ltd.

4

1

A21

Neurodigital Technologies SL

4

1

B013

Nifty Productions

4

1

D014

Nordic Game

4

1

D017

Northern Software Limited

4

1

A021

Not A Company

4

1

A019

Novaquark

4 1 D013

Novobox France

4

1

D013

1

A017

ODTÜ Teknokent Yönetim A.S.

4

Ojoo

4 1 A019

OLD SKULL GAMES

4

1

E017

DAY ONE 2017

27 28 29 30 32 33 34 35 36 37 38 39 40 Day 1 Exhibitor Guide_V10.indd 10

COMPANY

HALL / LEVEL / BOOTH

NORTHERN IRELAND SCREEN HALL 4.1 BOOTH NO. A021 Northern Ireland Screen is developing the digital content sector in Northern Ireland through the support of indigenous talent working in gaming, e-learning, web and mobile. We provide development funding for projects, advise on skills development opportunities and help find complementary partners. We also aim to establish Northern Ireland as an attractive place for international developers and publishers to come for large scale digital content production. OPM Response Ltd.

4

1

A021

Oskar Stalberg

4

1

D017

Outright Games Ltd.

4

1

A021

Outsider Games Ltd.

4

1

A021

Pajama Llama Games VOF

4

1

A019

Paladin Studios

4

1

E013

Pasching Solutions

4

1

B017

PayByMe Corp.

4

1

A017

Perun Creative s.r.o.

4

1

C015

Pixel Shade

4

1

D017

Pixel Toys Ltd.

4

1

A021

Plastic SCM Codice Software SL

4

1

B013

Playdius Entertainment

4

1

D013

PlayFab, Inc.

4

1

A021

Playstack Ltd.

4

1

A021

Plug In Digital

4

1

D013

Pole To Win UK Limited

4

1

A021

Polish Agency for Enterprise Development

4

1

A016

Polnisches Institut Düsseldorf

4

1

A015

Quantum Soup Studios Ltd (Wales Area)

4

1

A021

Rarebyte OG

4

1

S017

Renaissance PR

4

1

A021

RGDA Romanian Game Developers Association

4

1

F013

Rheinmesse Co., Ltd.

4

1

D017

Richard Meredith

4

1

D017

Ripstone Ltd.

4

1

A021

rudy games GmbH

4

1

B017

S. C. Cridique Gaming SRL

4

1

F013

Sanuk Games SARL

4

1

D013

SC Amber Studio SRL

4

1

F013

Sekg S.L.

4

1

B013

Senzie

4 1 F016

Shiro Games

4

1

D013

Shy Robot Games

4

1

D014

SimyLife Gamification GmbH

4

1

B017

Skillsearch Limited

4

1

A021

Sold Out Sales and Marketing Limited

4

1

A021

Southern Sweden Creatives

4

1

D017

1

B013

Spain Pavilion - Games from Spain (ICEX Spain Trade and Investment) 4 Spelkollektivet

4 1 D017

Splendy Interactive Ltd.

4

1

A021

Stage Clear Studios, S.L.

4

1

B013

StarWell s.r.o.

4

1

C015

37

14/08/2017 11:10


HALL 4.1

38

27 28 29 30 32 33 34 35 36 37 38 39 40 Day 1 Exhibitor Guide_V10.indd 11

DAY ONE 2017

14/08/2017 11:10


HALL 4.2

DAY ONE 2017

27 28 29 30 32 33 34 35 36 37 38 39 40 Day 1 Exhibitor Guide_V10.indd 12

39

14/08/2017 11:10


COMPANY

HALL / LEVEL / BOOTH

COMPANY

HALL / LEVEL / BOOTH

Steel Media Ltd.

4

1

A021

Welsh Government (Wales Area)

4

1

A21

Storm in a Teacup SRL

4

1

B014

Whitepot Studios Limited

4

1

A021

Struckd AG

4

1

D014

Wibbu

4 1 A021

Studios Voa

4

1

E017

Wirtschaftskammer Österreich

4

SwapBots

4 1 A021

Xplored

4 1 B014

SwissGames

4 1 C013

YIG Media, S.L. - Playstats

4

Sycoforge GmbH

4

1

D014

Yogscast

4 1 A021

1 1

B017 B013

Sylphe Labs Ltd.

4

1

B014

Zurich University of the Arts Departement Design

4

1

Tag Games Limited

4

1

A21

BANDAI NAMCO Entertainment Germany GmbH

4

2

A010

Takeoff

4 1 D013

BANDAI NAMCO Entertainment Germany GmbH

4

2

B010

Talespinners Studios Ltd (Wales Area)

4

A040

1

Deep Silver a division of Koch Media GmbH

4

2

Taleworlds Entertainment Ikisoft Yazilim Bilgi Ve Iletizim Egitim Te 4 1 A017

Facebook Ireland Limited

4

2

A042

Team Panoptes

4

flashpoint AG

4

2

C020

Teamto

4 1 E017

Gaya Entertainment GmbH

4

2

C050

Testronic Laboratories Ltd.

4

1

A021

Google UK Ltd./London

4

2

C040

The Station

4

1

D017

Konami Digital Entertainment BV

4

2

A021

The Trailer Farm

4

1

A21

Microsoft Ireland

4

2

A021

Tiny Bull Studios SRL

4

1

B014

Microsoft Ireland

4

2

A022

To Play For Limited

4

1

A021

Nintendo of Europe GmbH

4

2

B021

TOGED (Game Developers Association of Turkey)

4

1

A017

Sony Interactive Entertainment Deutschland GmbH

4

2

A041

Toxic Games Limited (Wales Area)

4

1

A021

THQ Nordic GmbH

4

2

A043

Triangle Factory BVBA

4

1

A019

UBISOFT GmbH

4

2

C051

Troll inc

4

1

A021

Warner Bros. Entertainment Inc.

4

2

B040

UIG International GmbH

4

1

B017

UK Interactive Entertainment (UKIE)

4

1

A021

UNAmedia di Benegiamo Daniele

4

1

B014

Universally Speaking Limited

4

1

A021

Untold Games SRL

4

1

B014

VE Vision Education GmbH

4

1

B017

Verein FH Technikum WIEN

4

1

B017

Vereniging Dutch Games Association

4

1

E013

Vereniging Dutch Games Association

4

1

E015 B017

1

A021

D014

A019

verse publications GmbH

4

1

Vertigo Games BV

4

1

E013

Virtual Arts Ltd

4

1

A021 B013

Virtualware 2007, S.A.

4

1

Wales Interactive Limited (Wales Area)

4

1

A021

Warning Up

4

1

D013

40

27 28 29 30 32 33 34 35 36 37 38 39 40 Day 1 Exhibitor Guide_V10.indd 13

UBISOFT GMBH HALL 4 BOOTH NO. C051 Located at Ubisoft’s consumer booth (hall 6.1, booth B020), gamers will find Assassin’s Creed Origins, Far Cry 5, Mario + Rabbids Kingdom Battle, South Park: The Fractured But Whole and The Crew 2 all available to play at this year’s gamescom. Discussions, demos and meet and greets are available as well.

DAY ONE 2017

14/08/2017 11:10


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11/08/2017 09:44


Milestone: Racing onto Switch Milestone’s vice president Luisa Bixio tells MCV@gamescom about the studio’s esports ambitions and its upcoming new IP Gravel AFTER more than 20 years, Milestone is one of the most established racing game developers, with broad experience in all racing sectors. The company is currently focusing on strengthening its portfolio while expanding its distribution, especially in American and non-European markets, diversifying its lineup to meet the needs of users outside Europe while looking into new opportunities on different platforms. That includes the Nintendo Switch. “MXGP3 – The Official Videogame will be the first motocross racing game to be released on Nintendo Switch, coming holidays 2017,” says Luisa Bixio, vice president. “We are proud to be on the latest portable console in the Nintendo family. Always on top of new trends, we are also developing our first mobile game, which will take us into one of the fastest growing segments of the market.” DAY ONE 2017

43 Advertorial Milestone_V4.indd 1

Recently, Milestone has launched the MotoGP Esport Championship, in partnership with Dorna: “We are very satisfied with the results achieved so far. Esport has huge potential: it brings our game into a new era, offering an exclusively engaging experience to our fans. This is a multi-year project, aiming to become one of the most important racing esport championships, and Dorna’s involvement will be the key of its success, being the first time

a license decides to launch an esport championship.” At Gamescom, Milestone is presenting its latest IP Gravel to the media. Gravel is a fun, aggressive and rewarding four-wheel racing game, able to blend a believable driving model with an arcade vibe. As a framework, Gravel has a web-TV show filled with over-the-top bosses to defeat – an experience which should engage fans like never before. It’s shaping up to be a highly-competitve title for 2018. 43

21/08/2017 14:47


From Star Trek Bridge Crew to Fallout 4 VR: HTC Vive has ‘something for everyone’ HTC’s EMEA VR program manager Graham Breen discusses Vive’s recent successes and the importance of Europe in the global VR industry EUROPE has one of the most diverse VR user bases in the world, HTC’s EMEA virtual reality program manager Graham Breen (pictured) has told MCV@gamescom, and has been responsible for some of the most popular VR game titles the industry’s seen so far. “We don’t go into regional breakdowns in terms of sales, but what’s been particularly good to see from Europe is the mix of people using Vive,” said Breen. “From gamers wanting a great experience through to developers who have built great content and also businesses using Vive. Some of the most popular games developed for Vive have been from European developers, such as Space Pirate Trainer.” Ubisoft’s Star Trek Bridge Crew has also helped elevate the VR gaming landscape this year, according to Breen. “The focus from Vive has always been around bringing the highest quality and most 44

44 46 48 Day 1 Previews_V4.indd 1

engaging content through VR,” he said. “Over the past year, we’ve seen incredible multiplayer games launching – a great example being Star Trek Bridge Crew this summer. This has definitely helped to take gameplay to another level and brought in a wider audience.” Breen also highlighted Bethesda’s upcoming Fallout 4 VR as being one of Vive’s key releases this year, which is not surprising given there’s no Oculus launch announced.

“The marketplace for Vive apps has grown at a tremendous pace with more than 1,600 titles now available across different app stores and over 30 new apps launching daily,” Breen continued. “Gaming styles are a very personal thing. The great news is that with Fallout 4 VR and all of the other new launches this year there really is something for everyone on Vive.” Katharine Byrne DAY ONE 2017

21/08/2017 09:34


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11/08/2017 09:40


Slightly Mad Studios: ‘Realistic-feeling cars isn’t enough. Players demand more.’ Slightly Mad Studios’ CCO Rod Chong tells MCV@gamescom about shifting into high gear for Project CARS 2 PROJECT CARS 2 launches next month on PS4, Xbox One and PC, and Slightly Mad Studios’ CCO Rod Chong has told MCV@gamescom how it’s going the extra mile. “Accuracy and authenticity is key for the franchise. Our 180+ cars isn’t just fluff to make it sound as if we have loads of cars in-game. Every single car is built to exacting standards – not only their look, but also, crucially, how they drive. “It’s not enough in today’s market to make realistic-feeling cars; players demand more. They want the experience of motorsport, and only [actual] drivers can vouch for the accuracy of 30 touring cars going door-to-door. We have partnerships with Pirelli tyres, drivers, automakers, and all of this is crucial when it comes to the realism of the experience.” The studio has also worked hard to secure the top brands. “One of the more consistent messages we got from fans 46

44 46 48 Day 1 Previews_V4.indd 2

after the release of Project CARS was for more elite brands in-game,” said Chong. “Given Project CARS sold over 2m copies, that message was very loud. From day one, the decision was taken that the game would not ship without the addition of elite brands such as Ferrari and Porsche.” The studio’s passion for accuracy was a huge help in securing those licensing deals. “For automotive brands, this kind of dedication to detail really matters. With Slightly Mad Studios, there’s a trust

that’s been built-up through the years. Trust that we take their brands seriously, but also faith that we take the representation of their brands in our games just as seriously. “Getting the Porsche 935 in-game and getting to race it… we live for this stuff, and that kind of passion and knowledge for the heritage of automakers’ racing history does matter to these brands. In our devotion, I think they see an echo of their own commitment and passion.” Katharine Byrne DAY ONE 2017

21/08/2017 09:34


OFF-ROAD PLAYGROUND

E A R LY 2 0 18

GRAVELVIDEOGAME.COM

Gravel Š 2018. Published and Developed by Milestone S.r.l. All rights reserved. Unreal, Unreal Engine, the circle-U logo and the Powered by Unreal Engine logo are trade-marks or registered trademarks of Epic Games, Inc. in the United States and elsewhere.All manufacturers, accessory suppliers, names, tracks, sponsors, brands and associated imagery featured in this game are trademarks and/or copyrighted materials of their respective owners.

Gravel Pagina Stampa 148x210.indd 6

11/08/2017 15:41:07


Rubber Road’s official Destiny 2 merch range has ‘surpassed expectations’ From onesies to Christmas baubles, Rubber Road’s Destiny 2 range looks set to top the success of its Crash Bandicoot merchandise UK merchandise distributor Rubber Road has unveiled its official Destiny 2 range. Created by design subsidiary Numskull in collaboration with Bungie, the range covers everything from bathrobes to candles, and is on show this week at Rubber Road’s booth in Hall 2.1, A10. “Destiny has 12m players globally – so it has a massive fanbase who are very passionate about the brand,” Rubber Road’s commercial director Liam Taylor told us. The initial reaction has been very positive, too, Taylor said, both from the press and UK stockists. “We obtained an incredible amount of online coverage, even from publications we did not expect – such as Rolling Stone and [UK newspaper] The Daily Express. “Our retail and distribution partners are already requesting more stock, too. We manufacture to order, and 48

44 46 48 Day 1 Previews_V4.indd 3

demand has surpassed a few people’s expectations.” One intriguing item in the range is Numskull’s planetscented candle pack, with five fragrances themed around in-game locales. Creating unusual merchandise like this is a regular feature of Rubber Road’s strategy. “We like to create unique and innovative merchandise that captures the imagination. Anyone can produce T-shirts, snapbacks and mugs, but

our design studio Numskull prefers to think outside of the norm, and create merchandise you never knew you wanted.” Whether the range will be as popular as Rubber Road’s recent Crash Bandicoot N.Sane Trilogy range, however, remains to be seen. “We sold more Crash Bandicoot merchandise than most triple-A software titles have achieved in 2017,” Taylor told us proudly. Katharine Byrne DAY ONE 2017

21/08/2017 09:34


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11/08/2017 09:45


Meet the team Seth Barton

Marie Dealessandri

Jem Alexander

Editor, MCV sbarton@nbmedia.com

Senior Staff Writer, MCV mdealessandri@nbmedia.com

Editor, Develop jalexander@nbmedia.com

Katharine Byrne

Sam Richwood

Jake Tucker

News Editor, MCV kbyrne@nbmedia.com

Designer, MCV srichwood@nbmedia.com

Editor, Esports Pro jtucker@nbmedia.com

James Marinos Production Executive

Caroline Hicks Events Director

Sophia Jaques Games Sales Manager

Mark Burton Managing Director

jmarinos@nbmedia.com

sjaques@nbmedia.com

Charlie Gibbon Account Manager

chicks@nbmedia.com

mburton@nbmedia.com

NEWBAY SUBSCRIPTIONS: The Emerson Building, 4-8 Emerson Street, London, SE1 9DU e: subs@mcv.com w: www.mcvuk.com MCV has an exclusive media partnership with Famitsu – Japan’s leading video games analyst and news source NewBay Media Europe Ltd is a member of the Periodical Publishers Association

cgibbon@nbmedia.com

ISSN: 1469-4832 Copyright 2017

MCV is published 24 times a year by NewBay Media Europe Ltd, The Emerson Building, 4th Floor, 4-8 Emerson Street, London SE1 9DU

The Emerson Building, 4th Floor, 4-8 Emerson Street. London, SE1 9DU All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means electronic or mechanical, including photocopying, recording or any information storage or retrieval system without the express prior written consent of the publisher. The contents of MCV are subject to reproduction in information storage and retrieval systems. Printed by Pensord Press Ltd, NP12 2YA

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