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POWER Magic Valley Electric Co-op Marketing from INCENTIVES for
DEVELOPERS & BUILDERS
MAGIC VALLEY ELECTRIC COOPERATIVE (MVEC)
is committed to reducing energy usage and utility costs to ensure reliable and affordable electricity for its member-owners. It strives to improve the quality of life for residents of the Rio Grande Valley by providing incentives and marketing assistance to builders and developers selling homes or lots in MVEC new home communities. Take advantage of these effective and beneficial marketing opportunities.
REBATES FOR BUILT TO SAVE® HIGH-PERFORMANCE HOMES For Builders
As sponsors of BUILT TO SAVE®, a regional high-performance home program, MVEC has helped to improve the quality of new home construction with its rebate program for builders who build verified energy-efficient homes.
The BUILT TO SAVE® program for new home builders is a voluntary program that awards “high-performance” certificates to new homes built to energy-saving standards that are above the minimum building code standards required by law. MVEC provides a variety of monetary incentives paid directly to builders of BUILT TO SAVE® verified homes based on the energy efficiency HERS rating of their homes. Each BUILT TO SAVE® home is inspected during construction and tested upon completion by an independent RESNET licensed Home Energy Rater to verify that the home meets the strict requirements of the program in order to qualify for the BUILT TO SAVE® certificate. For more information, email: info@builttosave.org.
DISCOUNTS FOR CO-OP ADVERTISING IN RGV NEW HOMES GUIDE For Developers
RGV New Homes Guide, a quarterly printed and digital magazine in the Rio Grande Valley, provides marketing opportunities for developers of new home communities in MVEC’s territory.
1) RGV NEW HOMES GUIDE COMMUNITY ADS
Developers with a community located in MVEC’s territory qualify for a rebate of $75 on their community ad in the RGV New Homes Guide. Community ads are ¼-page horizontal ads that provide an “at a glance” look at all of a community’s important information and provide traffic and sales leads.
Qualifying For Mvec Offers
To qualify for all of the offers shown here, builders and developers must be building or developing in a MVEC community. All offers are on a “funds available” basis and require pre-approval. See below for additional conditions.
BUILT TO SAVE® REBATES – The BUILT TO SAVE® program is responsible for determining the eligibility of builder rebates. The rebate amounts are determined by the home’s HERS score as documented and verified by the builder’s third-party Home Energy Rater.
RGV NEW HOMES GUIDE ADS – Co-op marketing rebates for advertising in the New Homes Guide requires branding with the “Powered by MVEC” logo. Artwork fees are not included.
DRONE VIDEOS – This is a one-time offer for new home communities that are under development or newly developed and includes the cost of production. Drone videos are to be produced by Across Media Marketing, LLC and branded with the “Powered by MVEC” logo. Existing new home communities must have 80% of lots still available for construction to qualify.
2) RGV NEW HOMES GUIDE DISPLAY ADS
Developers advertising their MVEC community may qualify for a $300 rebate on their display ad available in half-page and full-page sizes. Distribution includes a digital and printed magazine as well as social media promotions on Facebook, Pinterest, Instagram, and Twitter. Visit rgvNewHomesGuide.com /magazine for a look at the RGV New Homes Guide. Email: info@acrossmediamarketing.com for advertising information.
3) DRONE VIDEOS FOR MVEC COMMUNITIES
Drone videos will give potential buyers a bird’s eye view of a community and its surrounding area. These videos will capture the look and feel of a community, thus giving viewers a comprehensive view of the “lay of the land” and nearby attractions. MVEC will provide a complimentary drone video for qualifying communities located in MVEC’s territory.
4) SIGNAGE FOR MVEC COMMUNITIES
A community sign will make it easier to find a community and will assist by providing a 24/7 sales tool offering sales and contact information. MVEC offers assistance in producing entrance signage for communities in MVEC’s territory. Call for details.
SIGNAGE – Artwork for community sign to be provided by MVEC in collaboration with Across Media Marketing, LLC. MVEC will provide a pre-determined amount based on the sign’s specifications to help cover the art fee. Installation of signage is the developer’s responsibility. Signage is required to be branded with the “Powered by MVEC” logo.
For more information about rebates, contact: Johnathan Sloss MVEC Business Development Representative (956) 289-4055 / email jsloss@magicvalley.coop
For more information on BUILT TO SAVE® contact: Jose Vielma / Program Director (956) 971-9700 / email info@BuiltToSave.org www.BuiltToSave.org