7 WAYS TO USE THE HOUSING DATA TO BENEFIT YOUR BUSINESS

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Market Research: When the new reports are published each month, pull your municipal, county, and state reports to obtain a better sense of the current market.

Listing Presentations: When creating listing presentations for your clients, include highlights from your municipal report for comparison.

Social Media Content: Read the state report and post the highlights in an Instagram carousel or on Instagram stories—tag @njrealtors.

Share Data with Clients: If your client is looking for a home in more than one town, download and send them the reports during their home search each month so they’re well informed.

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Home Pricing : Having trouble nailing down a price with your seller? The reports can help gauge where prices are landing throughout the county and municipality and will help you and your clients make an informed decision.

Video Content: Does a specific data point back up the current market trends? Lights, camera, action, and talk about it in a short video for social media.

Write a Blog Post or LinkedIn Article: Use the housing market data in a longer format. Pull out key statistics and share insight into the climate of the current market.