Regain consumer trust with modern hygiene technology

Safe and effective synthetic ingredients have a key role to play in ensuring brand owners and manufacturers can meet these new personal care needs. Clare Hennigan, a senior beauty analyst at Mintel, explains that brands also need to educate consumers on the benefits and stability of synthetic ingredients, while providing evidence to confirm product safety.

This will push the notion that natural isn’t always better, especially when it comes to ingredient safety and shelf life, making way for modern, safe and more environmentally friendly hygiene enabling active ingredients. There is also an opportunity for brand owners to include additional benefits in personal care products, particularly when it comes to hand hygiene and bar soap and liquid cleansing products.

Novel cosmetic hygiene technology

SymGuard CD from Symrise fulfils many of the aforementioned demands. The fast-acting hygiene ingredient has a dual function, protecting the cosmetic formulation and the skin of the consumer. It is suitable for use in personal wash products, hand cleansing gels, deodorants and oral care products. SymGuard CD does not contain organohalogens, offering a sustainable alternative to traditional ingredients such as triclosan or triclocarban.

In its search for alternatives to organohalogen actives, Symrise developed SymGuard CD as a safe, readily biodegradable and skin-friendly ingredient, which it launched a few years ago.

Safe and versatile

The demand for skin-safe eco-friendly ingredients has been steadily increasing for years. With its sustainable approach and environmentally protective measures, Symrise is an ideal supplier to partner with in order to meet these needs.

Due to consumer overexposure, environmental concerns and regulatory changes, conventional organohalogen systems, such as triclosan or triclocarban, are being removed from many cosmetic products. This is seeing more and more manufacturers incorporating modern multifunctional ingredients with antimicrobial properties in their personal care formulations. Anticipating this development, Symrise has heightened its R&D efforts to produce SymGuard CD as a dedicated ingredient that meets the specific requirements of hygiene and surfactant-based cosmetics.

Effective antioxidant

SymGuard CD is also an efficient antioxidant; its antioxidant activity is detected at much lower concentrations when compared to the typical use level in cosmetics of up to 0.5%.

In oral hygiene applications, it’s effective against oral biofilm and prevents oral malodour.

“We have dedicated ourselves to provide the cosmetics industry with effective alternatives to traditional antimicrobials. Our aim is to always offer customers and consumers cuttingedge solutions,” says Dr Florian Genrich, senior global product manager at Symrise.

As a fast-acting modern hygiene ingredient, SymGuard CD is available in a colourless, lowodour, easy to process liquid. It is highly soluble in alcohols, glycols, vegetable oils and cosmetic esters.