THE ANNUAL ABA CONFERENCE & TRADE EXHIBITION
YEARS
91
17–18|MAY|2015 STATE LIBRARY OF VICTORIA
SPONSORSHIP PROSPECTUS & EXHIBITOR RATES On the 17th & 18th of May 2015, the Australian Booksellers Association will host the 91st Annual Conference and Trade Exhibition at the State Library of Victoria. In 2015 The ABA will be hosting our conference in the historic State Library of Victoria with Leading Edge hosting theirs nearby in the Rydges Carlton. Over three and a half days The State Library will continue its rich literary history of being the centre of the Melbourne book scene attracting independent, chain, franchise, library, educational and university booksellers, as well as publishers, suppliers and industry specialists. There is no other event that brings so many bookshops together in one spot. With our new sponsorship packages you have the opportunity to promote everything from new and upcoming titles and authors, established brands, or simply your company. There are options to have multimedia promotions at the beginning of sessions, meet the author opportunities, and offer booksellers uncorrected proofs of an upcoming book or series. We have never offered so many options to ensure that your support of booksellers can offer extended value to your publishing program, or sevices. As a 2015 ABA Conference and Trade Exhibition Partner, Sponsor, or Exhibitor your company will, by association, send a strong and positive message to a large percentage of the Bookselling community. To discuss how we may tailor one of our sponsorship or exhibition opportunities to work with your company’s 2015 marketing goals, please contact Steve Jones, our Conference and Marketing Manager. Email: conference@aba.org.au
Phone: 03 9859 7322
Please note that all prices quoted in this prospectus are exclusive of GST. Full conference registrations are no longer included in sponsorship packages.
2015 CONFERENCE PROGRAM SUMMARY SUNDAY MAY 17 8.30AM
MONDAY MAY 18 Registration & morning tea
9.00AM
9.30AM
Welcome & introduction
9.30AM
Children’s Book Session
9.45AM
Indigenous Literacy Foundation
10.15AM
Morning Tea
10.00AM
Opening Keynote
10.30AM
Member Services
11.00AM
Secondary Keynote
11AM
Website
12.00PM
Member Forum
11.30AM
National Bookshop Day
12.30PM
AGM
12.00PM
SPN Lunch
1.00PM
Lunch & Trade Show
1.00PM
Plenary Session
6.30PM
Gala Dinner Pre-drinks
2.00PM
Plenary Session
3.00PM
Afternoon Tea
3.15PM
Yvonne Adele
4.00PM
Closing Keynote
(1 hour networking opportunity
7.30PM
Gala Dinner & ABA Awards Presentation
(Please note - Session times are subject to change.)
Nielsen Bookscan (state of the industry)
LIMITED EDITION PARTNERSHIP $6,100 All packages include the following plus customised benefits as listed in table below: • 1 x Trade Exhibition Stand • Company Logo and/or details displayed on various conference marketing materials
Gala Dinner Partner (2) (SOLD: 1 available)
• Supply a gift for dinner gift bag • Access to the exclusive Sponsors Meeting area
4 x Gala Dinner Tickets Company Logo on dinner menu Option to speak during dinner presentations Company Logo on-screen and acknowledgement at the commencement
Pre-dinner Networking Drinks Partner (1 available)
4 x Gala Dinner Tickets Company Logo on dinner menu Option to theme room based on author or book series (inc. entertainment) Company Logo on-screen and acknowledgement at the commencement of formalities
Online Videos Partner
4 x Gala Dinner Tickets
(1 available)
Company Logo (exlusively) displayed at the beginning of each conference video uploaded to the ABA website
Monday SPN Lunch Partner
4 x Gala Dinner Tickets
(1 available)
Provide lunchbox for lunch and advanced book proof (or gift)
LEATHER BOUND PARTNERSHIP $4,100 All packages include the following plus customised benefits as listed in table below: • 1 x Trade Exhibition Stand • 2 x Gala Dinner Tickets • Access to the exclusive Sponsors Meeting area
Bookseller of the Year Award Partner (SOLD: Text Publishing)
Young Bookseller of the Year Award Partner (SOLD: Penguin Random House)
Website & Social Media Partner (1 available)
• Company Logo and/or details displayed on various conference marketing materials
Exclusive award naming rights Option to provide Award Presented at the Gala Dinner Option to provide gift for dinner gift bag Exclusive award naming rights Option to provide Award Presented at the Gala Dinner Option to provide gift for dinner gift bag Logo (or book image) on Website Program Page Logo (or book image)on Tweeter’s T-Shirts Recognised at start of proceedings Tweet Advertising during the conference
Session Partner
(excludes opening Keynote)
90 second infomercial video at the beginning of the session discussing the sponsor’s take on theme Option to supply author Option to offer gift such as a reading copy of an upcoming book
FIRST EDITION SPONSOR $2,100 All packages include the following plus customised benefits as listed in table below: • 1 x Trade Exhibition Stand • 1 x Gala Dinner Ticket • Access to the exclusive Sponsors Meeting area
Registration Sponsor (1 available)
Morning / Afternoon Tea Sponsor (2 available)
• Company Logo and/or details displayed on various conference marketing materials
Option to provide a company ‘pull-up banner’ to be placed next to the registration desk Option to provide an exclusive gift as people check-in Option to provide marketing material to be displayed around catering tables Option to provide a gift such as reading copy of a book or a gift promoting a book
EXHIBITOR PACKAGE $1,100 • 1 x Trade Exhibition Stand (3 x 2m) including trestle style table & 2 chairs, lighting package, power point, and facia signage • Delegate Contact List (delegate &
company name, email address & phone number) • Company Logo and/or details displayed on various conference marketing materials
REGISTRATION SATCHEL $200 (200 bags) We encourage satachel inserts to include, but not limited to, uncorrected proofs, books, catalogues, corporates gifts, and flyers.