Magazine reveals how technology impacts career and life of executives

Page 1

Magazine reveals how technology impacts career and life of executives Michael Alf December 04, 2013 totalu Pty Ltd announces the launch of the magazine "The Modern Executive - Technology, Career and Work-Life-Balance" in the Apple Newsstand. It speaks to senior managers and executives around the world to keep them up-to-date. (Newswire.net -- December 3, 2013) Melbourne, Australia -Today technology is changing at a rapid pace. Rupert Murdoch, CEO of News Corporation, recently said in an address to he Lowy Institute in Sydney, that “one of the few certainties we can have is that the 21st century will be a century of disruption.”

The Modern Executive

And Gartner, the world's leading information technology research and advisory company, describes the nexus of forces as “the convergence and mutual reinforcement of four interdependent trends: social interaction, mobility, cloud, and information.” Furthermore Gartner writes that, “the forces combine to empower individuals as they interact with each other and their information through well-designed ubiquitous technology.”

Looking at industries like publishing industry, music industry, retail industry or many others, they are all massively impacted by these disruptions. For some of them the whole business model is changing and new players dominate the new world like Apple with iTunes store.

These forces have not only massive impact on organisations but also on employees including executives. Executives today need to understand what certain technology developments mean to their organisation and their business. And because the speed of technology development is increasing this challenge becomes steadily larger.

As Michael Alf, publisher of the magazine says, “Life of many executives becomes increasingly challenging. They have to manage multiple devices and screens, need to keep up what is happening in the technology world, are typically accessible almost 24/7, need to juggle business and family life and still need to manage their own career development which is also impacted by new technologies.”


The magazine "The Modern Executive" is helping executives with this massive task by providing insights and information from technology, career and work-life-balance.

A highlight of the magazine according to Alf are the personal interviews of CEO’s around the world who share their views and perspectives how they deal with these challenges - personally and in their organisations.

Currenlty the magazine is exclusively available on the Apple Newsstand. It has an iPad version and a text-only iPhone version to enable easy reading of the articles.

About totalu Pty Ltd.

totalu Pty Ltd. is a Melbourne, Australia, based provider of digital marketing services. Services include mobile marketing, social media management, publishing of digital magazines, online advertisement and webinar management. For more information go to http://www.totalu.com.au

totalu Pty Ltd 8 Bowman St Aspendale, VIC 3195 michael@totalu.com.au http://www.totalu.com.au


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.