Office of Public Relations
2022 Highlights
The Office of Public Relations of New York Medical College (NYMC) is dedicated to supporting the College mission, strategic plan and a variety of institutional initiatives through the use of effective and accurate communications tools. The Office is responsible for all aspects of internal and external communications of NYMC, including media relations, official College social media accounts, branding, internal communications, publications and the nymc.edu website. The Office of Public Relations develops and maintains open, transparent channels of communications with all College stakeholders and leverages College experts to share the NYMC story to the world.
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Website
Website Statistics
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page views on nymc.edu 2,274,027 website contributors 86 562,476 new users 12.1% 87.9%
Website Statistics
TOP Pages
43,735
30,048
29,828
NYMC Academics
26,726
23,693
NYMC Future Students
SOM MCAT Pre-Med
Course Requirements
NYMC Departments
Admission Offices
4
U.S. Cities
5 Countries
Social Media
Social Media Growth
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15,969 likes 16,618 followers 146 new likes 4,164 followers 4,164 impressions 17,725 followers 5,374 followers 2.21K subscribers 16.8K total live stream views 698K minutes of watch time 201K impressions 2,442 new followers 500 new followers 253 new subscribers
Social Media Top NYMC Posts
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Programs at the NYMC School of Health Sciences and Practice 988,461 views 5,938 impressions 4,306 impressions
Social Media Spotlights
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Social Media Spotlights
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Social Media Highlights
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Social Media Ambassadors
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Peige Brabant School of Medicine
Michelle Carnazza Graduate School of Biomedical Sciences Ph.D. Program
Public
Physical Therapy
Speech-Language Pathology
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Jaskunwar
Singh
School of Health Sciences and Practice
Health Phillip Lu School of Health Sciences and Practice
Anushka Anil Parakha School of Health Sciences and Practice
12 posts 17 posts
posts
posts 34 posts 17 posts
Sabrina Martinez Graduate School of Biomedical Sciences M.S. Program
Social Media Ambassadors Top Posts
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60 likes 97 likes 29 likes 60 likes 65 likes 62 likes Graduate School of Biomedical Sciences Ph.D. Program School of Health Sciences and Practice Public Health School of Health Sciences and Practice Physical Therapy School of Health Sciences and Practice SpeechLanguage Pathology Graduate School of Biomedical Sciences M.S. Program School of Medicine
NEW Social Media Test Your Knowledge
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9 in 2022
NEW Social Media Test Your Knowledge
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NEW Social Media Test Your Knowledge
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NEW Social Media Test Your Knowledge
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NEW Social Media Test Your Knowledge
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NEW Social Media Test Your Knowledge
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NEW Social Media Test Your Knowledge
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NEW Social Media Test Your Knowledge
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NEW Social Media Test Your Knowledge
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Social Media National Observances
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Social Media National Observances
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Social Media National Observances
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Digital Advertising
Digital Advertising
TOP clicks
Clinical Laboratory Sciences
1,921 link clicks • 15,601 reach
SHSP Master of Public Health
747 link clicks • 102,388 reach
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Digital and Print Campaigns
Community e-Newsletter
InTouch is distributed to 4,000 faculty, staff, graduate and medical students, trustees and donors, media, opinion leaders and executives at affiliated hospitals. The newsletter’s primary objective is to increase awareness of programs and activities at the main campus.
TOP pages
35 issues in 2022
Xiu-Min Li, M.D., M.S., Studies the Potential of views Medicinal Herbs to Treat Illness
1,927
SOM Class of 2022 Gathers on Campus to Celebrate Match Day views
Faculty and Students Publish Study Demonstrating Black Seed Oil
1,618
1,279
Plus Omega-3s May Counter Obesity-Induced Inflammation and views
Insulin Resistancearticle
NYMC Names Tracey A. Milligan, M.D., as Chair of the Department of Neurology views
1,130
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12 total issues in 2022
32 Graduate School of Biomedical Sciences Dean’s Report School of Medicine Dean’s Update School of Medicine Dean’s Research Newsletter
Deans’ e-Newsletters
33 Communications/Email
301
Deliverables Emails to the campus community
in 2022
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12 issues in 2022 NYMC in the News, is a monthly collection of media coverage of NYMC in local, regional and national media outlets.
NYMC Coverage in the Media
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40+ in 2022
Email Invitations
37 40+ 2022
SCHEDULE AN APPOINTMENT
FAMILY HEALTH CENTER HOURS
Monday 9:00 a.m. – 5:00 p.m.
Tuesday 9:00 a.m. – 5:00 p.m.
Wednesday 9:00 a.m. – 5:00 p.m.
Thursday 9:00 a.m. – 5:00 p.m.
Friday 9:00 a.m. – 12:00 p.m.
Same day appointments and walk-ins are available. Call us to schedule an appointment.
(914) 828-0435
We look forward to being your family’s partner in health.
Design Services and Rebranding
FAMILY HEALTH CENTER
New York, and offers degrees from the School of Medicine, the Graduate School of Basic Medical Sciences and the School of Health Sciences and Practice, as well as a school of dental medicine and a school of nursing. NYMC provides a wide variety of clinical training and research opportunities for students, residents and practitioners. The College has a strong history of involvement in the social and environmental determinants of health and disease and a special concern for the underserved.
FOR MORE INFORMATION
Family Health Center 19 Skyline Drive, Third Floor Hawthorne, New York 10532
Phone: (914) 828-0435
Fax: (914) 745-0899
Email: FMFacultyPractice@nymc.edu
New York Medical College 40 Sunshine Cottage Road Valhalla, New York 10595 www.nymc.edu/familyhealthcenter
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new project requests
20% from
CLINICAL
Knowledge and Values Meet
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in 2022
2021
TRIALS UNIT Where
College (NYMC) is located suburban campus in Valhalla, north of New York City. easily accessible by highway from the Tappan Zee/ Cuomo Bridge. Frequent service is available. Directions are www.nymc.edu/directions.
INFORMATION Unit Suite 3001 York 10532 NYMC-CTU@nymc.edu Medical College Cottage Road 10595 LOCATION New York Medical College (NYMC) is located on a 54-acre suburban campus in Valhalla, New York, 15 miles north of New York City. The College is easily accessible by highway and is seven miles from the Tappan Zee/ Governor Mario M. Cuomo Bridge. The NYMC Family Health Center is conveniently located off Route 9A and is easily accessible by public transportation. Directions are available at www.nymc.edu/directions. ABOUT US Founded in 1860, NYMC is one of the nation’s largest private health sciences colleges. A member of the Touro College and University System, NYMC is located in Westchester County,
NYMC is one of the nation’s health sciences colleges. A Touro College and University located in Westchester and offers degrees from Medicine, the Graduate School Sciences and the School Sciences and Practice, as well as medicine and a school of provides a wide variety of and research opportunities residents and practitioners. The strong history of involvement in environmental determinants of disease and a special concern for
Where Knowledge and Values Meet
BRAND AND COMMUNICATIONS STYLE GUIDE 2023
Infographics
NYMC Days of Giving 2022
The two-day campaign on March 29 and 30, 2022, raised money for scholarships so students in the Graduate School of Basic Medical Sciences (GSBMS), the School of Health Sciences and Practice (SHSP) and the School of Medicine (SOM), can pursue their education based on their passion and not economic background.
THANK YOU TO ALL OF OUR DONORS.
“Being afforded a scholarship was a major investment in my future and has made me feel as though NYMC really was the place for me to continue my education. So many doors have opened for me, including the opportunity to pursue a Doctor of Physical Therapy (D.P.T.)/Master of Public Health (M.P.H.) dual degree and I know many more opportunities will arise. am excited to finally enter society as a health professional and do my part. Thank you for your contributions.”
DOMINIQUE ELLIS D.P.T. Class of 2022 and M.P.H. Class of 2024, SHSP
“As a soon-to-be physician, aim to help underserved patient populations like those in the community grew up, and am extremely thankful for all the selfless donors who have contributed to my journey.”
DAYENNY DE JESUS M.D. candidate, Class of 2022, SOM
“My financial award provided peace of mind. It helped me veer focus back on my schoolwork and away from the fear of accruing debt or of working long hours to the detriment of my grades.”
RANIA HATAB M.S. candidate in Clinical Laboratory Sciences Candidate, GSBMS
“With financial assistance, an education like the one offered at NYMC can become more accessible to students of varying backgrounds.”
SARI KOPPEL Master of Science, Speech-Language Pathology (SLP) Class of 2023, SHSP
251 donors RAISED more than $450,340
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VOLUNTEER AMBASSADORS HELPED RAISE FUNDS AND SPREAD THE WORD
28 DONORS CAME FROM STATES Gift size Ranged from $5 to $75,000 TOP DONOR STATES NY CA NJ CT FL MA 22 Where Knowledge and Values Meet
Mobile App
Mobile App TOP stats
1.6K impressions
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184 downloads 59% from 2021 77% from 2021
Print Publications
43 1 NYMC At-A-Glance 2022 Where Knowledge and Values Meet AT-A-GLANCE 2022 NYMC LEADING THE WAY IN MEDICINE, PUBLIC HEALTH, SCIENCE, RESEARCH AND DENTAL EDUCATION Founded 1860 2,002 STUDENTS on the NYMC campus and online 126,000+ square feet of DEDICATED RESEARCH SPACE 1,059 EMPLOYEES Campus-wide 25,410+ LIVING ALUMNI actively engaged in medical practice, health care administration, public health, teaching and research throughout the nation and abroad 25,000 AND 100,000 JOURNAL TITLES AND DATABASES in the Health Sciences Library SCHOOLS on the NYMC campus School of Medicine School of Health Sciences and Practice Graduate School of Basic Medical Sciences Touro College of Dental Medicine Touro College School of Health Sciences’ Nursing Program 5 54 CAMPUS SIZE ACRES 2,108 FACULTY Where Knowledge and Values Meet Residents and Fellows Residency Programs 401 23 Academic Programs Campus-wide 46 COUNTRIES REPRESENTED 17 $6.1M DISTRIBUTED STUDENT SCHOLARSHIPS Students Awarded Scholarships 417 2021-2022 Academic Year Print Publications
Alumni Publications
Invitations and Campaigns
Golf
Monday, June 27, 2022
Saint
Honoring
David E. Asprinio, M.D. Chair and Professor of Clinical Orthopedic Surgery New York Medical College
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Tournament and Reception
Andrew’s Golf Club 10 Old Jackson Avenue Hastings-on-Hudson, NY 10706
New York Medical College Office of Development and Alumni Relations 40 Sunshine Cottage Road, Valhalla, NY 10595 Phone: (914) 598-6062 Email: development@nymc.edu
Return form to: New York Medical College Office of Development and Alumni Relations 40 Sunshine Cottage Road, Valhalla, NY 10595
more information, please contact Jerry Volk, director of philanthropic initiatives Phone: (914) 598-6062 • Email: jvolk@nymc.edu
For
nymc.edu/golfouting
Sponsorships and tickets are available online. Go to:
Graduate School of Biomedical Sciences
Alumni E-newsletters
School of Health
Sciences and Practice
School of Medicine
12 issues in 2022
The Alumni Connections
newsletters are created quarterly for each of the three schools (SOM, SHSP, GSBMS) with the latest school specific news, accomplishments, profiles, events and ways to get involved for our alumni.
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Journal Ads and Marketing Ads
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10 in 2022
Campus Signage
Campus Signage GSBMS Name Change • History Poster
NYC Health & Hospitals/Metropolitan and the 23 rd Precinct, New York City Police Department
Plaque presented to the staff of NYC Health + Hospitals/Metropolitan by the Officers of the 23rd Precinct, New York City Police Department 1975
The plaque on display here was originally presented to the staff of NYC Health + Hospitals/Metropolitan in 1975 to thank them for saving the lives of three critically injured officers of the New York City Police Department
On the morning of January 2 1974, Probationary Patrolman
Thomas J Byrne was rushed to Metropolitan after receiving severe stab wounds to the face and abdomen during an altercation After five hours in the emergency room, Patrolman Byrne’s life and vision were saved A visit to Metropolitan to console Patrolman Byrne’s distraught family was among the first official acts of Mayor Abraham Beame who had been sworn in as mayor earlier that morning
A second major incident came on the evening of December 11 1974 22-year-old Probationary Patrolman Angel Poggi, an hour from concluding his first tour of duty with the 23rd Precinct, was lured by a false report to an abandoned building whose entry had been booby-trapped with a bomb He was critically injured by the explosion Over the next forty-eight hours, staff at Metropolitan fought to stabilize Patrolman Poggi’s condition Two days later, he was taken off the critical list Although he lost vision in one eye, his life had been saved
On the evening of July 13, 1975
Lieutenant Raymond Manners, acting commander of the Police Department’s hostage negotiation unit, suffered a severe heart attack during a negotiation on 111th Street and was treated at Metropolitan
These were just three of the lives saved by Metropolitan in the mid1970 Since moving from Roosevelt Island to East Harlem in 1955 Metropolitan Hospital has been a crucial center of medical care at the heart of East Harlem, providing care for all New Yorkers who pass through its doors
Accompanied by a New York Police Department officer, a patient arrives at Metropolitan’s emergency department Metropolitan Hospital Center Annual Report, 1974
Plaque restoration and poster sponsored by the Office of the Chancellor, New York Medical College
Honoring the lifesaving work of the Metropolitan staff
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New York Daily News December 12, 1974 New York Daily News December 13, 1974 New York Daily News December 14, 1974 New York Daily News December 22, 1974
Media Relations
Media Placements
50,850 media mentions in 2022
NYMC faculty experts were prominent in local, regional and international print and broadcast media. Clinicians, basic scientists and public health leaders were tapped to share their knowledge and expertise on prevalent topics in the news including COVID-19, long COVID, RSV and Mpox. They also were featured for their work in neurological trauma and head injuries, Lyme disease, aphasia, stroke and breathing exercises to relieve anxiety.
100% placement of editorials in 2022
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National
Media Relations |
Media Relations | TV and Radio
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54 Media Relations | Magazine Media Relations | Jewish Community
Media Relations | International
Media Relations | Regional
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Media Relations | Local
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Media Relations | Health Tech
Media Relations | Industry
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Awards and Recognitions
Awards and Recognition
Westchester and Fairfield County Business Journals Doctors of Distinction, 2022 Team Award:
Marisa Montecalvo, M.D., director of Health Services and professor of medicine
Katherine Kowalski, ANP, nurse practitioner
Rochelle G. Saks, M.P.A., administrator
Ruby Lantigua, secretary, per diem nurse practitioner
Donna McKenna, ANP, per diem nurse practitioner
Christine Moronta, ANP, per diem nurse practitioner
Rosemarie Raffa, FNP, per diem nurse practitioner
Promise for the Future Award:
Redab Alnifaidy, SOM Class of 2023
Westchester and Fairfield County Business Journals 2022 C-Suite Awards Honoree
Nicholas S. Janiga, Esq., vice president, chief counsel, NYMC, and assistant corporate secretary and deputy general counsel, Touro University
City and State NY: The 2022 Westchester Power 100 and Crain’s New York Business: Notable Health Care Leaders 2022
Robert W. Amler, M.D., M.B.A., dean of the School of Health Sciences and Practice and vice president of government affairs
National Association of College and University Business Officers’ 2022 Rising Star Award
Irene Crasto-Bolin, CPA, controller
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NYMC Office of Public Relations
Jennifer Riekert, M.B.A.
Vice President of Communications and Strategic Initiatives
Lenore Carpinelli
Director of Strategic Communications, SOM
Tyler J. Landis, M.B.A.
Assistant Director of Communications, SHSP
Lori-Ann Perrault
Director of Print and Digital Publications
Madlena R. Pesheva, M.P.H. ’21
Director of Creative Communications and Production
Julio A. Rodriguez-Rentas, M.A.
Senior Director of Strategic Communications
Kiara R. Thomas, M.A.
Communications Writer and Content Creator
York Medical College
10595
New
40 Sunshine Cottage Road Valhalla, NY
www.nymc.edu
