WHAT’S TRENDING IN THE WORLD OF PLANTS

When it comes to growing and selling plants it pays to know consumer trends. Our friends at Plant Life Balance have done the leg work so you don’t have to and here’s their predictions for the latest plant trends.

TREND 1 LOW MAINTENANCE STATEMENTS

Easy care indoor trees and clusters. With our lives getting busier everyday, and an ever-increasing need to be waterwise, low maintenance plants are seen as an attractive choice.

TREND 2 NOSTALGIA FOR NATURE

Interiors that embrace the natural world from colour to wallpapers to homewares. As we become more attuned to the benefits of nature, we’re being inspired to bring the outdoors in like never before.

TREND 3 A HOME AMONG THE GUMTREES

The resurgence of the 70’s ‘burb backyard and balcony. A nostalgia for a simpler time and a lifestyle with less impact on the land we love, to contrast our frenetic always-on work lives.

TREND 4 TRUTH AND TRUST

2020 will see a shift in how Australian plant-lovers seek advice. Almost half of Australians use social media as a source for seeking gardening advice, with social communities offering care tips, style advice and tutorials. The majority of people still seek knowledge from their local nursery.

TREND 5 HORTICULTURE FOR HEALTH

A rise in the use of gardening as a tool for mindfulness. Gardening will become the go-to activity for improving mental and physical health through sensory engagement with plants and soil.

TREND 6 EXPERIENCE IS EVERYTHING

The hybrid store. The hybrid creates an opportunity for consumers to connect with their communities and with nature while going about their regular eating, drinking or shopping activities.

Keep in the loop by signing up to the Plant Life Balance retailer list by emailing hello@myplantlifebalance.com.au.

Plant Life Balance is a program designed to get Australians excited and confident about styling their homes and lives with plants — while promoting the health and wellbeing benefits plants bring. The program is supported and funded by Hort Innovation using nursery industry levies and contributions from the Australian Government.