NGIV has more partners than ever before, a sign of the strength, solidarity and support of our industry. As an association, we would not be able to serve our members and industry to the extent we do without their generous support and ongoing commitment. We’d like to welcome All Green Nursery & Garden who recently became a Bronze Industry Partner of NGIV.
What makes All Green Nursery & Garden unique?
At All Green Nursery & Garden we pride ourselves on being a one stop shop for all your gardening needs. We are a family owned and run business, established over 40 years ago. We have dedicated teams that cater to both the retail and trade sectors and are proud growers of the majority of our own plant life. All Green Nursery are big advocates for supporting local businesses and we are heavily entrenched within the local community, sponsoring local sports teams, hosting market days, and workshops.
Could you tell us a bit about the history of the nursery?
The roots of All Green Nursery & Garden can be traced all the way back to 1979 in Sam and Gianna Fragapane’s home backyard. They began a small nursery out of a garden shed, which eventually grew to over two hectares. We continue to be a family run business that now encompasses three generations and has a team of over 100 employees. For over 40 years, our family business has flourished, providing the local community with lush plant life, landscaping and gardening supplies, and unparalleled service.
What is your stock range?
Our retail centre at Hoppers Crossing displays home décor from pots and indoor plants to garden maintenance products. The dedicated nursery team are qualified, expert horticulturists who grow and maintain our wide variety of plants, from natives and fruit trees to exotics and edible gardens, just to name a few. For the indoor plant obsessed, we supply a large variety of on trend, lush plants in our indoor jungle. We also supply a wide range of gardening materials which include mulch, sand, soil, rocks and firewood, as well as products such as Lilydale Instant Turf and FormBoss. But it is not only gardening and landscaping we take care of, we also service the building industry by supplying Cement Australia products, tools and beyond.
Who is a typical All Green Nursery & Garden customer?
As we are a unique business and service both the retail and trade sectors, our typical customers can vary greatly. In regard to our retail base, this can encompass new plant parents, avid gardening aficionados, first home buyers, empty nesters and everything in between. In relation to the trade industry customers we service, this consists of, but is not limited to, landscapers, gardeners, builders, bricklayers, and plumbers.
Do you have any longer-term plans for the nursery?
Our business is constantly evolving and looking to the future. Our major goals long-term revolves around sustainability, continued brand awareness and business growth. We aim to support local business, employ in our local community, and continue to grow as a business.
Tell us a little bit about your core team and skills
Our team at All Green consist of industry leaders, degree qualified employees, expert horticulturists, and highly skilled machine operators. We pride ourselves on the growth and development of our employees to help them achieve their goals. We are extremely fortunate our employees are passionate and driven, as well as respectful, caring, and genuinely want to make a difference.
Why did All Green decide to choose to become an NGIV partner?
Our business is proud to partner with NGIV as we believe they are an ideal platform to promote our brand via leaders in the field. This will enable us to gain further opportunities to achieve our goals of employing local, growing in our industry, and aiming to become a sustainable business of choice in the Western Suburbs.
Contact the NGIV office to find out how a partnership with Nursery & Garden Industry Victoria not only helps to grow your business, but benefits the horticulture industry across Victoria.
