MGT 660 Strategic Management Full Course
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MGT 660 Strategic Management Full Course MGT660 Week 1 Discussion 1 & 2 dq 1 Discuss how you will apply the strategic management process in your Strategic Plan? Address the three stages of the strategic management process. How will this help you achieve the goal of producing above average returns for your selected organization? Provide specific examples. dq 2 Organizational culture is a key factor in successfully implementing strategic initiatives. What aspects of culture are key to consider when implementing your Strategic Plan? Provide your rationale. Describe specific ways you will have considered the selected organizations culture in your Strategic Plan. MGT660 Week 2 Discussion 1 & 2 dq 1 What forecasting tools and techniques are the most valuable for your Strategic Plan? What assumptions are you making? dq 2 Consider your Strategic Plan Part II: External and Internal Assessment assignment. Describe a few key sources of information used for locating vital external information. What value do external assessment tools have on formulating strategies? MGT660 Week 3 Discussion 1 & 2
dq 1 Select an organization and discuss their competitive advantage in the context of value chain? dq 2 Consider your Strategic Plan Part II: External and Internal Assessment assignment. Describe a few key sources of information used for locating vital internal information. What is the value internal assessment tools have on formulating strategies? MGT660 Week 4 Discussion 1 & 2 dq 1 Transferring strategic plan into a reality can take more than planning. Provide an example of a leader who has transformed strategic plan into a reality? How did they innovate and lead the company? What can you learn from this person? dq 2 Reviewing your Strategic Plan that you have developed anticipate any gaps in alignment of strategy for the organization. MGT600 Week 5 Discussion 1 & 2 dq 1 How do management information systems (MISs) impact strategy implementation efforts? dq 2 What global and international considerations should be made when conducting business? MGT600 Week 6 Discussion 1 & 2 dq 1 Why is it important to project the first year on a monthly basis and the subsequent yearly budgets, on a quarterly basis? dq 2 How do you plan to use financial statements in your projected financial statement analysis? Provide rationale for your approach. MGT600 Week 7 Discussion 1 & 2 DQ1
How do critical milestones contribute to successful implementation of strategic initiatives of an organization? DQ2 Describe why social responsibility and policy are key issues in strategic planning and how you will integrate them in your proposed business? MGT600 Week 8 Discussion 1 & 2 DQ1 Reflect on your experience in this course. What do you find to be the most important elements to improve an organization’s competitive advantage? DQ2 Select a company that demonstrates ethical behavior, social responsibility, and environmental sustainment. What do you think the role of innovation and leadership in strategic management and an organization’s ability to achieve and sustain competitive advantage plays? Provide examples and rationale. MGT660 Week 1 Strategic Plan Part 1 Overview Assignment
1. 2. 3. 4. 5.
Details: For the Strategic Plan assignment, you will work throughout the course to create a market entry plan (entrepreneurial), a market expansion plan for an existing organization, or a mergers and acquisitions plan that seeks to increase your organization’s competitive advantage. Complete Part I of the Strategic Plan assignment according to the directions in the Part 1: Overviewsection of the “Strategic Plan” resource Part 1: Overview (Topic 1) Imagine you need to present your initial pitch for your Strategic Initiative Plan.Create a 5-8 slide PowerPoint presentation with speaker notes that seeks to get permission from key stakeholders. In your presentation, address the following: 1. Identify the type (market entry, market expansion, merger, and acquisition) of Strategic Plan that you will be creating. 2. Provide the vision, mission, and values of the organization. 3. How do organization values drive the culture? 4. What is the culture you intend to build, or exists, today? 5. What is your competitive advantage? Provide three to five sources in your presentation. While APA format is not required for the body of this assignment, solid academic writing is expected, and documentation of sources should be presented using APA formatting guidelines, which can be found in the APA Style Guide, located in the Student Success Center. This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion. You are required to submit this assignment to Turnitin. Please refer to the directions in the Student Success Center. MGT660 Week 2 CLC Strategic Management Case Analysis Part 1
Details: Complete Part 1 of the Strategic Management Case Analysis according to the directions in the Part 1: Action Plan and Calendar of Eventssection of the “Strategic Management Case Analysis” resource. Part 1: Action Plan and Calendar of Events (Topic 2) Select a case from “Part 6: Strategic Management Case Analysis.” First, identify the key issue(s) in the case and then identify a particular aspect of the strategic management process that your analysis will focus on which can include the following: Identify and evaluate the organization’s existing vision, mission, objectives, and strategies. To propose and defend specific recommendations for the company. To develop an industry analysis by describing the competitors, products, selling techniques, and market conditions in a given industry (from textbook). Next, create an action plan that details how you will conduct the case analysis including assigning roles and tasks to specific project members.The action plan should include a calendar of events with specific team members assigned to tasks.An Executive Summary is a required deliverable in your calendar of events.Please note the Executive Summary is not due until Topic 7; however, your action plan will help inform the Executive Summary. While APA format is not required for the body of this assignment, solid academic writing is expected, and documentation of sources should be presented using APA formatting guidelines, which can be found in the APA Style Guide, located in the Student Success Center. MGT660 Week 3 Benchmark – Strategic Plan Part 2
Details: For the Strategic Plan assignment, you will work throughout the course to create a market entry plan (entrepreneurial), a market expansion plan for an existing organization, or a mergers and acquisitions plan that seeks to increase your organization’s competitive advantage. Complete Part 2 of the Strategic Plan assignment according to the directions in the Part 2: External and Internal Assessmentsection of the “Strategic Plan” resource. This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion. Part 2: External and Internal Assessment (Topic 3) An environmental scan seeks to ensure your original pitch is viable (Part 1: Overview).External and internal assessment tools are utilized your to ensure strategic initiative is viable. You may find after completing your environmental scan your strategic initiative idea will change.The environmental scan helps you develop Key Performance Indicators (KPIs), which will help focus the application of limited resources to produce above-average returns. During your scan, address the following: Internal:Identify your strategic initiative using various internal assessment tools to evaluate your organization’s strengths and weaknesses in functional areas of business which include Management Marketing Finance Accounting Productions/operations Research and development Management information systems External:Identify your strategic initiative using various external assessment tools to evaluate outside trends and events outside the control of the organization, and the industry. Create a 5-10slide PowerPoint presentation that shows the results of your environmental scan.Include the following:
Identify what you found in your environmental scan.
o What did you learn about the industry? o What did you learn about your organization? Include the external and internal assessment tools you used at the end of your presentation as an appendix.
o How did you apply the results of your internal and external assessment tools in your decision making process. Describe what you learned during the process including key issues that will be reviewed going forward.
o How does this challenge or support your original vision/concept? o What is emerging from your learning? Outline the preliminary strategic initiative plan. o How have you considered the selected organizations culture within the context of implementing your strategic initiative plan? Provide three to five sources in your presentation. While APA format is not required for the body of this assignment, solid academic writing is expected, and documentation of sources should be presented using APA formatting guidelines, which can be found in the APA Style Guide, located in the Student Success Center. This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion. You are required to submit this assignment to Turnitin. Please refer to the directions in the Student Success Center. MGT660 Week 4 Benchmark – Strategic Plan Part 3 For the Strategic Plan assignment, you will work throughout the course to create a market entry plan (entrepreneurial), a market expansion plan for an existing organization, or a mergers and acquisitions plan that seeks to increase your organization’s competitive advantage. Complete Part 3 of the Strategic Plan assignment according to the directions in the Part 3: Organizational Chart and Operations Chartsection of the “Strategic Plan” resource. Part 3: Organizational Chart and Operations Chart (Topic 4) Organizational structure is a factor in implementing your plan.Using a graphic organizer, create an organization chart.Be sure the graphic organizer describes the relationships between people. Completing the “Operations Chart,” begins to provide a plan of how strategic initiative is executed.Be sure the “Operations Chart” is in the context of the Organization Chart. This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion. MGT660 Week 4 Strategic Management Case Analysis Part 2 Details: Complete “Part 2: Summary and Outline,” of the “Strategic Management Case Analysis.” Complete Part 2 of the Strategic Management Case Analysis according to the directions in the Part 2: Summarysection of the “Strategic Management Case Analysis” resource. Part 2: Summary and Outline (Topic 4) Part 2 is designed to draft your executive summary with exhibits.Refer to Steps 1-12 outlined in your textbook.Develop the best way to addresses the selected aspect of the strategic management process that the team chose to focus on in Part I.Identify and apply the tools needed to complete your analysis.Find outside resources and information to help authenticate your analysist.These tools will be featured as exhibits in your Executive Summary that is due in Topic 7.
Provide a 300-500 word summary and outline of your findings including three to five sources. This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion. You are required to submit this assignment to Turnitin. Please refer to the directions in the Student Success Center. MGT660 Week 5 Strategic Plan Part 4: Marketing
1. 2. 3. 4. 5. 6.
Details: For the Strategic Plan assignment, you will work throughout the course to create a market entry plan (entrepreneurial), a market expansion plan for an existing organization, or a mergers and acquisitions plan that seeks to increase your organization’s competitive advantage. Complete Part 4 of the Strategic Plan assignment according to the directions in the Part 4: Marketing section of the “Strategic Plan” resource. This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion. Consider if your strategic plan is a market entry plan (entrepreneurial), a market expansion plan for an existing organization, or a mergers and acquisitions plan.Deciding who the target market is and determining their demographics, behaviors, motivation, needs, and goals is essential because the target market drives the marketing plan.This is typically done through studying research and data related to how potential customers are willing to invest their time and energy. Additionally, by deciding who potential customers are, deciphering their needs, and likes and dislikes, learning about their lifestyle, and observing how the target market behaves, creating a brand that appeals to these customers is possible. Createa 15-20slide PowerPoint with speaker notes that explains your marketing strategy.Refer to the Marketing section of “Operations Chart” that was due in Topic 4.Based on your research and experience, your ideas may have changed and can be modified at any time during this plan. Address the following: 1. What is your target market? 2. What is the size of your target market? 3. What resources do you believe would be required to implement your plan? 4. How will you reach your plan? 5. How does your marketing strategyseek to achieve your vision? How will you measure if the marketing strategy is achieving your vision?What are the indicators to identify this? 6. What type of leadership and innovative qualities do you plan to implement in order to execute your marketing strategy? Provide three to five sources in your presentation. While APA format is not required for the body of this assignment, solid academic writing is expected, and documentation of sources should be presented using APA formatting guidelines, which can be found in the APA Style Guide, located in the Student Success Center. This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion. You are required to submit this assignment to Turnitin. Please refer to the directions in the Student Success Center. MGT660 Week 6 Strategic Plan Part 5: Financials For the Strategic Plan assignment, you will work throughout the course to create a market entry plan (entrepreneurial), a market expansion plan for an existing organization, or a mergers and acquisitions plan that seeks to increase your organization’s competitive advantage.
Complete Part 5 of the Strategic Plan assignment according to the directions in the Part 5: Financials section of the “Strategic Plan” resource. This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion. Part 5: Financials (Topic 6) A projected financial statement analysis seeks to forecast the impact of various implementation decisions. The pro forma financial statement can be part of the risk analysis of strategic plan. The goal of this assignment is to ensure your strategic plan is viable financially. In other words, does it create value for the firm? Consider the cost structure and revenue streams for your strategic initiative plan. Research and data collected so far and will likely change once your product or service is commercialized. Each statement should address financial components of features, expenses, and sales of your product or service. It is typical for net income to be negative at this point. Do not assume that you have sales at this point unless you have sold your product or service. Research the following if your plan is entrepreneurial: Balance sheet Income statement Statement of cash flow Fixed and variable expenses Startup expenses Breakeven analysis Research the following if your plan is a market expansion plan for an existing organization, or a mergers and acquisitions plan: Balance sheet Income statement Statement of cash flow Fixed and variable expenses A projected budget Breakeven analysis Complete the “Projected Financial Statement Analysis (Pro Forma 3-Year Financial Plan)”including the “Questions” tab, “12 Month P& L” tab, “Year 1” tab, “Year 2 P&L” tab, and “Year 3 P&L” tab. The first year is monthly and the second and third year are presented quarterly. Please note the questions in the “Questions” tab may be answered at different points in completing the Profit and Loss information. This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion. MGT660 Week 7 Strategic Plan Part 6: Critical Milestones For the Strategic Plan assignment, you will work throughout the course to create a market entry plan (entrepreneurial), a market expansion plan for an existing organization, or a mergers and acquisitions plan that seeks to increase your organization’s competitive advantage. Complete Part 6 of the Strategic Plan assignment according to the directions in the Part 6: Critical Milestones section of the “Strategic Plan” resource. This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion. Part 6: Critical Milestones (Topic 7) Gantt Chart Refer to Gantt chart resources in the topic readings.Create a Gantt chart that displays 36 months, using the Office Timeline tool or any other tool to produce a Gantt chart.Be sure to include rational 1-36 months Create a Gantt chart that outlines multiple critical milestones.
Summary In a 250-300word summary, address the following: Include rationale for your Gantt chart. Identify one critical risk you could encounter that could prevent you from meeting each of your
goal/objectives. Develop a contingency plan for the identified risk.Explain how this could maximize management efficiency and the allocation of resources.What leadership qualities are essential when dealing with the identified critical risk? Provide three to five sources in your presentation. This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion. You are required to submit this assignment to Turnitin. Please refer to the directions in the Student Success Center. MGT660 Week 7 CLC – Strategic Management Case Analysis Part 3 Executive Summary With Exhibits Complete Part 3 of the Strategic Management Case Analysis according to the directions in the Part 3: Executive Summary with Exhibits section of the “Strategic Management Case Analysis” resource. This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion. Part 3: Executive Summary with Exhibits (Topic 7) Write a 500-750-word Executive Summary with Exhibits. This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion. You are required to submit this assignment to Turnitin. Please refer to the directions in the Student Success Center. MGT660 Week 8 Benchmark – Strategic Plan Part 7 Executive Summary and Consolidated Plan For the Strategic Plan assignment, you will work throughout the course to create a market entry plan (entrepreneurial), a market expansion plan for an existing organization, or a mergers and acquisitions plan that seeks to increase your organization’s competitive advantage. Complete Part 7 of the Strategic Plan assignment according to the directions in the Part 7: Executive Summary and Consolidated Plan section of the “Strategic Plan” resource. This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion. Part 7: Executive Summary and Consolidated Presentation (Topic 8) Executive Summary Write a 500-750 word executive summary that seeks to spark interest in potential investors/stakeholders. The goal of the executive summary is to create an opportunity for investors/stakeholders to consider the full details of your Strategic Plan and then decide to provide support. This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion. While APA format is not required for the body of this assignment, solid academic writing is expected, and documentation of sources should be presented using APA formatting guidelines, which can be found in the APA Style Guide, located in the Student Success Center. You are required to submit this assignment to Turnitin. Please refer to the directions in the Student Success Center. Consolidated Presentation Create a consolidated Strategic Plan PowerPoint in 25-30 slides with speaker notes that is directed towards interested investors/stakeholders (3.4). Address Parts 1-7 and include improvements from better understanding of the concepts, strategies, and instructor feedback.
Address the following: The presentation seeks to explain how your competitive advantage is achieved through your strategic
initiative plan. (1.1) Describe why your organization’s mission and vision seek to promote the greater social good from a
Christian perspective. How does your organization or perhaps even your plan accommodate an organization’s responsibilities to the greater social good, from a Christian perspective? (4.1) Include how your plan address ethics, cooperate social responsibility, and sustainability. Describe how your plan utilizes your leadership skills to encourage innovation within your organization. (1.4) Include an explanation of the global and international considerations in your strategic plan. Provide three to five sources in your presentation. While APA format is not required for the body of this assignment, solid academic writing is expected, and documentation of sources should be presented using APA formatting guidelines, which can be found in the APA Style Guide, located in the Student Success Center. This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion. You are required to submit this assignment to Turnitin. Please refer to the directions in the Student Success Center.