Portfolio - Nicole Rich by Nicole Rich

SELECTED WORKS 2011-2017

N R

Nicole Rich Portfolio

Address : PO Box 32 Fairfield, Melbourne VIC 3078

G RA P HI C D ESI GN E R I L L USTRATOR

Contact : M : 0409 648 185 E : nicky@lilacandlime.com.au

INSIDER NEWS C O M PA N Y N E W S

[ [

U P D AT E S

EVENTS

AWESOME OFFICE RELOCATIONS + REDESIGNS,

42NELSON PROJECT + MORE

Read online at belleconnect.com/news

ISSUE 8 OCTOBER 2015

PORTFOLIO

Great design is about truly understanding a clientâ&#x20AC;&#x2122;s needs in order to provide creative and effective solutions.

NICOLE RICH

EMPLOYMENT + EDUCATION

PROJECTS

I am an experienced

On the following pages

Graphic Designer and

you will find a selection

Illustrator

with

over

of my commercial and

experience

personal work, which

years

with

Property

ranges from printed

as a Head Designer, in

Belle

flyers, eDMs, brochures,

addition

several

web graphics, presenta-

years of freelance work.

tions, logo design, event

I enjoy creative problem

collateral,

solving, am passionate

and working process.

illustration

about typography and enjoy working collaboratively with others to explore and share ideas.

Thank you for reading!

Nicole Rich

PAGE

FROM PAGE

04 06

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NICOLE RICH

Employment 2010-current

LILAC AND LIME

Freelance Graphic Designer

Working for a range of clients to design logos, printed collateral, business cards, brochures, flyers, brand and identity.

2016-2017

BELLE PROPERTY ACADEMY

Head Designer, Academy Team

As Head Designer for the Academy Team, I work closely with the Head of Academy, coaches and trainers to develop a range of marketing collateral, presentations, videos, diagrams and web banners and graphics.

2012-2016

BELLE PROPERTY AUSTRALASIA

Graphic Designer Marketing Team

Design of marketing for print and web for the Belle Property network across NSW, QLD, SA, NT. Develop Style Guides, templates, flyers, presentations, promotional items, brochures, pull up banners, web graphics, brand and corporate advertising, event collateral, mailcards, signboards and wayfinding, office fit-outs, maintain the photo and asset library, assist to develop brand strategy.

PORTFOLIO

NICOLE RICH

EDUCATION HISTORY 2002-2005

2011-2011

ongoing

GRIFFITH UNIVERSITY

DESIGN COLLEGE AUSTRALIA

VARIOUS

Bachelors Degree

Certificate IV Communication Design (Graphic Design)

Self study

Fine Arts Degree Technically trained artist in drawing, oil painting, digital media.

Typography history and anatomy / architecture. Define and respond to a brief. Packaging design, web design, photography,

I follow a range of various design and technology sites / news / upskilling. I also attend guest speaker talks at General Assembly / Wework, Pyrmont.

video, print design, logo and identity.

MEMBERSHIPS AND SITES I FOLLOW AGDA Associate Member since 2011 (Australian Graphic Design Association)

Design Milk

Typewolf

Logo Design Love

The Design Files

Brand New

Cereal Magazine

Fonts in Use

Dwell Magazine

PORTFOLIO

NICOLE RICH

Projects I NS I DER N E W S C LI E N T N AME

Belle Property Australasia DATE

2012 - 2016 D E LI V E RE D

Monthly Company Newsletter; CEO Updates Feature Stories Company News Coaching Case Studies Training and Events

INSIDER NEWS C O M PA N Y N E W S

U P D AT E S

EVENTS

INSIDER NEWS C O M PA N Y N E W S

U P D AT E S

EVENTS

[ [ PRINCIPALS

CONFERENCE WRAP UP, PERFORMANCE TIPS, LOOK WHOâ&#x20AC;&#x2122;S JOINED + MORE

[ [ AWESOME OFFICE RELOCATIONS + REDESIGNS,

42NELSON PROJECT + MORE

Read online at belleconnect.com/news

Redesign of existing company newsletter. Collaboration with Head Office team to collate material, editing, retouching photos, proofing, design.

ISSUE 8 OCTOBER 2015

ISSUE 5 JULY 2015

read online at belleconnect.com/news

PORTFOLIO

NICOLE RICH

ACADEM Y C LI E N T N AM E

Belle Property Academy DATE

2015 - 2017 D E LI V E RE D

Pull up Banners

WELCOME

Training Manuals Student Workbooks Diagrams, Flowcharts eDMs, Flyers Presentations Belle Property Australasia has a range of sub-brands, one of which is the Belle Property Academy (training and coaching for agents, principals and property management staff). I worked with the Head of the Academy and several coaches and trainers to help develop a range of training materials. belleproperty.com

PORTFOLIO

NICOLE RICH

Projects CLI ENT P R O PO SA L C LI E N T N AME

Belle Property Australasia OFFICENAME

DATE

PROPOSAL

2014 - 2016 D E LI V E RE D BELLE PROPERTY

BUYER ACTIVITY

A4 Proposal Document Infographics Statistics

Buyer Activity 123 SAMPLE STREET, Timeline SUBURBVILLE

Typesetting

Date: August 24, 2017 Prepared for: Client Name

Highest level of enquries

Prepared by: Your Name

Launch campaign

Enqury level falls

Lowest level of enquiries

Lnqury level something BELLE PROPERTY

SECTION NAME

BELLE PROPERTY MAGAZINE Premium Prize Zone

High Risk Zone

The Value of Diversity

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet

Buyer interest falls lorem ipsum dolor amet lorem ipsum

A Buyer Zone

High Risk Zone

Best buyer enquiries on your property are in the first 30 days

Buyers start to think there are problems with the property, that the property is overpriced

TIME 0

July 4, 2017 | Proposal

Broader market

Beautifully printed

Editorial content to

Magazine

catchment area

and designed

capture audience

Distribution

Proin enim sapien,

Cafes, Fitness Centres,

augue duis dolore

augue duis dolore eu,

Online, Doctors and

eu, bibendum

bibendum fermentum

Dental surgeries,

fermentum nunc.

nunc. Mau ris viverra

Hairdressers, Car

Mau ris viverra erat

erat a ipsum facilisis

Washes, Beauticians,

a ipsum facilisis eu

eu tristique turpis.

tristique turpis.

Travel Centres, Accountants Professional Waiting Rooms

Heading

Readership

*per issue 33%

July 4, 2017 | Proposal

35k

Statistics

Heading 75%

37% 15%

PORTFOLIO

NICOLE RICH

B ELLE M AG A Z I N E C LI E N T N AME

Belle Property Australasia DATE

2014 - 2016 D E LI V E RE D

Full Page advertisements Bauer Belle Magazine

Corporate brand advertising Create, design and source photography

PORTFOLIO

Projects

NICOLE RICH

PORTFOLIO

NICOLE RICH

PEAK COAC HI N G C LI E NT N AME

Belle Property Academy DATE

DE SCRI PT I ON

Logo design, marketing collateral, short videos, eDMs, web graphics, banners for a new sub-brand.

October 2016 - ongoing Peak Coaching is a new sub-brand of Belle Property D E LI V E RE D

Academy. I worked with a team of coaches and train-

Logo design

collateral to promote the initiative. In 2016 a small

Case Studies Coaching Flowcharts Web graphics

ers to develop logo sketches and a range of marketing team people under Peak coaching took part in a global competition. This involved filming the team in action and editing the video with Premiere. Software used; Illustrator, Indesign, Premiere Pro, Photoshop.

Video editing

PORTFOLIO

Projects

NICOLE RICH

PORTFOLIO

NICOLE RICH

SU BCU L T U R E C LI E NT N AME

DCA DATE

DE SCRI PT I ON

A photographic essay documenting the Supernova convention held in Brisbane.

November, 2011 This project involved research of the cosplay subculD E LI V E RE D

ture, storyboarding ideas for video, compositions for

Photography

and development and preparing press ready files.

Photo retouching / editing Typesetting Hardcover bound book

photos, editing of photography, page layout concepts A bold rounded clean san serif for Headings was paired with a handwritten script font for the quotes. In order to create a comic / video game look the photos were deep etched and colour treated, with explorations in texture and page layouts.

PORTFOLIO

NICOLE RICH

Projects

White Snake

W H I TE S N A K E SAKE S TUD E N T P ROJ E CT

Develop a logo, branding and packaging for a new green tea infused premium sake drink.

KEIKAN BREWERIES

The font choice, colour palette and packaging was researched and

DATE

29 November 2013 D E LI V E RE D

Logo, Packaging Design

DE SCRI PT I ON

developed to appeal to the manufacturers target market. Drawing inspiration from Japanese woodblock printing, I created textural prints with ink which were then scanned and turned into bitmap textures. Working with a cool colour palette of greens, aquas and blues I developed a logo and supporting graphics with a feminine appeal.

PORTFOLIO

H AR AJ U K U G YO Z A

NICOLE RICH

DE SCRI PT I ON

CLI E NT N AME

Design a graphic for a new Gyoza restaurant. The design is to feature on plates for a wall installation.

Harajuku Gyoza

Based on Japanâ&#x20AC;&#x2122;s kawaii culture. My design anthropomorphises each

DATE

August 2011

ingredient that features in a gyoza dumpling. Each ingredient is given a personality and character. The tone of the brief was fun and edgy and inspired by the Harajuku suburb of Japan. The final design was drawn in Ilustrator after sketching up on paper first.

D E LI V E RE D

Plate design Illustrations

PORTFOLIO

NICOLE RICH

Logo Design A selection of logos designed for commercial and personal clients.

BEING BOLD

PEAK COACHING

H E Y M AT E

FRESHFIELD GROVE OLIVES

DRIVE MENTOR GROUP

JOURNEY TO BRILLIANCE (JTB)

NEXT LEVEL S A L E S R A L LY

LILAC AND LIME

FRESHFIELD GROVE OLIVES

BUILD, PROTECT & PROSPER

MTW COMPETITION

PORTFOLIO

NICOLE RICH

Illustration Fine Artist (Griffith University, College of Fine Art).

02 Oil Painting Trained in oil painting mediums and techniques, in addition to the basic fundamentals of visual communication, art history and the history of fashion. Composition, balance, contrast are important in the layout of a design or painting.

01 Illustration

03 Mixed Media & Digital

In addition to my graphic

I enjoy pushing the boundaries with

design experience I am a

mixed media and digital (vector)

technically trained artist

illustration / painting. This can be a

/ illustrator. My preferred

fusion of analog painting with video

mediums include pencil,

and animation or experimenting with

charcoal, watercolour,

different brushes, textures and affects.

pastel.

PORTFOLIO

NICOLE RICH

Working Process Define the brief, listen, ask lots of questions, understand the problem and the outcomes needed. Research and develop ideas. Test. Refine...

01 18

DEFINE. RESEARCH. Mindmap. Collect ideas from competitors in the market, inspiration in the form of moodboards. Sketching ideas. Transfer sketches to gridpaper.

PORTFOLIO

NICOLE RICH

LOGO: LOGOTYPE Being Bold LOGO: LOGOTYPE Being Bold

02 DEVELOP. TEST.

CLEAR SPACE BOLD B all sides

Testing logo in black and white.

CLEAR SPACE BOLD B all sides

Test logo size at all sizes. Start to develop brand guidelines and applications. Get sign off. Introduce colour. Clean and finalise Illustrator logo.

MINIMUM WIDTH 35MM

ABOVE: Page of process journal showing sketches for Harajuku Gyoza project.

MINIMUM WIDTH 35MM

Research font choices to suit tone / voice. Keep developing ideas and look at Kuler for colour inspiration / palettes.

07/03/2017

Montserrat Google Fonts

Fonts

Montserrat

DESELECT THIS FONT

Glyph

03 REFINE. Final testing and development of Style

Characters

ABCĆČDĐEFGHIJKLMNOPQRSŠTUVW XYZŽabcčćdđefghijklmnopqrsštuvwx yzžĂÂÊÔƠƯăâêôơư1234567890‘?’“!”( %)[#]{@}/&<-+÷×=>®©$€£¥¢:;,.*

Guides. Application of logo for print and web. Finalise logo package.

Designer Julieta Ulanovsky Principal design Julieta is a graphic designer and owner of ZkySky, a design studio which she co-founded in 1989 after earning a degree in Typeface Design. She lives and works in Montserrat, the 똔rst and oldest neighborhood in Buenos Aires. Julieta admires many type designers including Harald Geisler, and fellow Argentines Juan Pablo del Peral and Alejandro Paul. She is currently developing new variants of Montserrat—italics, plus new weights and styles—and dreams that it will soon become a large, extended family. GitHub

1 Family Selected About https://fonts.google.com/specimen/Montserrat

1/7

PORTFOLIO

NICOLE RICH

Testimonials

OMG! Nic - I LOVE it sooooooo much! Especially after seeing the Brand Guidelines and how professional and strong it looks. You nailed it Nic. I am extremely happy and super excited.

WOW!!!! I just looked at the updated orientation presentation! NEXT LEVEL AMAZING. I CANâ&#x20AC;&#x2122;T WAIT TO DELIVER IT!!!! That is serious talent you have!

Thank you to Nicole for your fabulous contributions from Academy... always very grateful to be working with such a talented and patient marketing team.

CAROLINE BOLDERSTON

ANDREW ROBINSON

EMILY POTTS

Coach, Speaker, Consultant, Trainer

Auctioneer, NSW BDM, Trainer

Events Coordinator

Thank You

Shunkoin Temple, Kyoto, Japan - Nov 2015

Address :

Contact :

PO Box 32 Fairfield, VIC 3078

M : 0409 648 185 P : +61 409 648 185 E : nicky@lilacandlime.com.au